Presto

Issue: 1928 2191

17
PRESTO-TIMES
July 28, 1928
BUILDING FUTURE SALES
The Far-Sighted Policy of the Musical Mer-
chandise Dealer Is Usually Accompanied
with the Achievement of Profits Today.
Some music dealers are interested only in sales
of the moment; others strive to build for the future
while accomplishing the business of today. Each may
be strenuous in his methods, but the one who looks
ahead is assuring more profits for his efforts. The
first makes money in fat years and suffers in lean
years; the second always has several new avenues of
exploitation available if times become slow in the
music business.
An excellent and promising phase of trade today is
that of school music, but it requires lots of effort
and thinking ahead and preparation generally. Even
from the purely immediate point of view it is easy to
understand how schools can turn much business in the
way of the music merchant. But the seeing ahead
phase of present action is the important topic sug-
gested by the opening sentences.
Making Future Customers.
Every pupil of the school who studies music in any
form is a possible future prospect for the dealer who
develops a connection with the school. It is under-
stood that the connection should be characterized by
satisfaction on the part of the dealer, the school fac-
ulty and the pupils. That is the kind of connection
that prolongs itself and pays dividends to the dealers
in the years to come.
In considering the musical life of a community one
reduces it to an observation of individuals. This one
leaves school to continue music study; another imme-
diately launches into a career as teacher or profes-
sional musician and still another develops as a music
lover and performer on this or that instrument. Each
one has his or her habits of buying and likes and
dislikes of places wherein to buy r . The attitude of
people towards a music store invariably is what it was
when they were students in school. The feeling
towards stores they imbibed in school days they
generally preserve in adult years. In that way the
store which cooperates with the school is assured of
a kindly memory with its graduates.
Why People Like Stores.
Likes and dislikes of people about stores are often
matters of habit. They may be unreasonable, but
they are definite. If a music dealer assists the schools
BANG!—WE'RE OFF!
Over 1000 orders were filled the past month to
Professional Artist for this "Song." In every
State of U. S. A.
THE MAN THAT CATCHES ME MUST
HAVE THE GOOD HARD CASH
(Comic with Extra Verses)
Regular Trade Pricer—Retails at 35c
Write for Special Introductory Rates
(Unsold copies can be exchanged.)
J. S. UNGER MUSIC HOUSE, Publishers
Reading
-
-
-
Pennsylvania
so that he earns the reputation of being a fine, altru-
istic man and a dealer willing to help those who come
to him for assistance, every graduate who takes nirsic
as a profession will remember this man as the one
who stood by the schools and showed his calibre by
doing some concrete good.
The Expenditure Part.
But the preparation suggested that leads to future
results may involve much expenditure of money and
time and with the possible returns all in the future.
There are cups and prize awards for contests, price
concessions in school purchases, gifts of instruments,
rolls and records; contribution to concert promotion
funds and other calls on the dealer's generosity. They
are investments for future profits, but the conscien-
tious music supervisor may be depended upon to do
his best to encourage immediate business to the
dealer. And the manner in which he acknowledges
the school's obligations to the dealer reacts on every
pupil interested in music in the school. The far-
sighted policy is usually associated with the achieve-
ment of profits today.
COINOLAS
FOR
RESTAURANTS, CAFES and
A M U S E M E N T CENTERS
SENSATIONAL RUSSIAN FILM
"The Legend of the Bear's Wedding" or "The
Tragedy of the Unborn," the newest Russian film,
being a vivid drama showing the far-reaching and
tragic effects pre-natal influences may have on the
life of an individual, will open at the Playhouse, Chi-
cago, Sunday, July 29, for a week's run. This very
unusual film was produced by Sovkino, whose early
masterpieces, "Potemkin" and "Czar Ivan the Terri-
ble," everyone is familiar with. Lunacharsky, Soviet
Minister of Education, adapted the film story from an
old legend.
"The Legend of the Bear's Wedding" is a very
daring picture and treats a decidedly novel idea in a
mannera of forcefulness and restraint. It is a sincere
effort to interpret a Russian peasant legend and has
that eerie fascination so common to Edgar Allen
Poe's tales.
As an added attraction, the Playhouse will present
a film called "The Last of the Czars," which traces
the history of the Russian Imperial dynasties from
their start, and concludes with a number of scenes
showing Czar Nicholas and his family, including the
last pictures taken of him and the much discussed
Princess Anastasia.
Style C-2
FROM THE BIGGEST
ORCHESTRION
OPENS IN MANSFIELD, O.
The State Music Co., Mansfield, O., Miss Isabelle
Van Ness, treasurer and manager, has formally
opened its new quarters in the Van Ness Building, at
West Fourth and Walnut streets, handling Starr,
Hazelton Bros, and Behr Bros, pianos, phonographs
and other musical instruments. Miss Van Ness or-
ganized the company about four years ago, and is
president and treasurer of the company.
BUILDS IN OAKLAND, CAL.
Contracts have been awarded for the erection of the
new home of the Emporium-Capwell Corp., Oakland,
Cal., and work on the structure has already been
commenced. The building will be seven stories in
height and will cost $2,250,000, making it the costliest
ever erected in San Francisco's east bay suburb. The
concern was formerly the H. C. Capwell Co., but the
business of this concern was absorbed two years ago
by The Emporium.
C. G. CONN, Ltd., Elkhart, Ind.
C. D. GREENLEAF, Pres.
J. F. BOYER, Secy
World's largest manufacturers of High Grade Band and Orchestra Instruments. Employs 1,000
expert workmen.
The most celebrated Artists use and endorse Conn Instruments.
Famous Bandmasters and Orchestra Directors highly endorse and recommend the use of the
Conn Instruments in their organizations.
Conn Instruments are noted for their ease of playing, light and reliable ralve or key action;
quick response, rich tonal quality, perfect intonation, tone carrying quality, artisticness of design,
beautiful finish and reliable construction.
Conn Instruments are sent to any point in the U. S. subject to six days' free trial. Branch stores
•r agencies will be found in all large cities. Write for catalogues, prices, etc.
C. G. CONN, Ltd.
DEPT. MS.
ELKHART, IND.
THE SMALLEST
KEYLESS
Manufactured by
The Operators Piano Co.
715-721 N. Kedzie Ave
CHICAGO
PRESTO
BUYERS' GUIDE—The Invaluable Aid to Dealers and Salesmen
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO-TIMES
18
The Background
A BUSY ROLL
DEPARTMENT
July 28, 1928
PRESTO-TIMES WANT ADVS.
SALES HEAD WANTED.
WANTED—An optimistic, energetic director
of
retail
sales. A man who can keep salesmen busy and suc-
cessfully direct their efforts. A fine position for such
a man in a large city. Address " K , " care PRESTO-
TIMES, 417 S. Dearborn St., Chicago.
POSITION WANTED
By man capable of managing generaj music business or
piano manufacturing seeks position. Extensive ex-
perience in retail, wholesale and manufacturing lines
with important music houses. First-class references.
Address "Manager," Box 8, PRESTO-TIMES.
WANTS SALES MANAGER'S POSITION.
Sales manager wants position in directing music store.
Fifteen years' experience. Will consider position as
manager or special sales work, as I can produce bus-
iness. Reference exchanged. Address "Sales Man-
ager," Box 420, Danville, III.
ATTENTION, PIANO MANUFACTURERS!
WANTED—To get in touch with piano factory making
low price pianos for retail trade. All answers treated
in strict confidence.
Address
"Dealer,"
Box 8,
PRESTO-TIMES, 417 S. Dearborn St., Chicago.
MANAGER SEEKS POSITION
Piano store manager seeks position in West. Now em-
ployed. Has been successful in present connection.
Address Box 321, PRESTO-TIMES, 417 S. Dearborn
St., Chicago.
PIANO SALESWOMAN.
POSITION WANTED—By a "wideawake" piano sales-
woman. Splendid references in both wholesale and
retail. "Go anywhere." Age 35.
Address "Sales-
woman-35," care PRESTO-TIMES, Chicago, III.
WANTED FOR OFFICE.
WANTED—Young man about 30 years of age who has
had experience in office work and accounting with
consignment manufacturers. The position open is to
assist in the operation of a consignment business by
a large manufacturer and offers splendid opportuni-
ties for immediate advancement. Address "Oppor-
tunity, No. 1," care PRESTO-TIMES, 417 S. Dear-
born St., Chicago.
FOR SALE OR EXCHANGE.
4,135 acres unimproved excellent wheat and mixed farm
lands, 80 miles west of Winnipeg, Canada. All close to
railroad. Price, $25.00 an acre. 331 acres improved
farm, fully equipped and a going concern with good
new buildings, stock, machinery; only one and one-
half miles from Westbourne, Manitoba; price $20,000.
All land free of incumbrance and clear title. Will
consider good mercantile stock for part or all. Can-
ada is booming. Best of reasons for selling. Write
me for particulars now. No agents considered. A d -
dress H. H. Schroeder, 491 37th St., Milwaukee, Wis.
THE NEW
CAPITOL
WORD ROLLS
JUST RELEASED.
5003
Back in Your Own Back Yard—Fox Trot
5000
Beloved—Waltz
1994
Coquette—Fox Trot
1996
Dear, On a Night Like This—Fox Trot
1989
Girl of My Dreams—Waltz
1998
I Still Love You—Fox Trot
1990
(I Scream You Scream) Ice Cream—Fox
Trot
If I Can't Have You—Fox Trot
1993
1999
I'm Away from the World When I'm
Away from You—Waltz
5004
I Can't Do Without You—Waltz
5005
1991
1995-
1988
My Heart Stood Still—Fox Trot
Let a Smile Be Your Umbrella—Fox Trot
Trot
-Oh, Look at That Baby—Fox Trot
Persian Rug—Fox Trot
5001
Play Gypsies, Dance Gypsies—Fox Trot
1997
The Sunrise—Fox Trot
There Must Be a Silver Lining—Fox
Trot
1992
GERMAN SIDE OF THE WAR.
Everyone in America is familiar with the condi-
tions which existed during the World War from the
viewpoint of the Allies, but few really have an in-
sight into the other side of the struggle—that is, few
see it in perspective. Now, for the first time, Chi-
cagoans will have an opportunity to see a motion
picture account of "Germany's Side of the War," the
title of the picture which will have its premiere and
only showing in Chicago at the Playhouse Theater
beginning Sunday, July 15. In addition to the student
of world history, this film should appeal to Americans,
British, French, Belgians, Germans, Russians—indeed,
the people of all the nations directly or indirectly
involved in the World War. As an added attraction,
the Playhouse will present Ernest Lubitsch's master-
piece, "The Marriage Circle" with an all-star cast,
including Adolphe Menjou, Monte Blue, Florence
Yidor and Marie Prevost.
OPENING FOR SALESMAN.
WANTED—Piano salesman for city; also one for country.
y
State age, experience and proposition wanted. A
A.
Hospe Co., Council Bluffs, Iowa.
WHOLESALE SALESMEN WANTED
We would like to get in touch with several high grade
piano salesmen who have had successful experience
in wholesale and retail selling. Our 1928 program calls
for expansion of sales effort and there is now an op-
portunity for men of the right calibre to join this
growing organization on a favorable working basis.
If you are looking for a permanent opportunity rather
than Just a job, write us for an appointment, giving
your experience, reference and photograph if conven-
ient. Gulbransen Company, 3232 Chicago Ave., Chi-
cago.
TUNER-REPAIRMAN
Tuner-repairman; 12 years' experience on straights, play-
ers, grands and reproducers with sales experience de-
sires position in middle west. Address "Middle West,"
care Presto-Times.
POSITION WANTED.
Piano and music store manager of many years' experi-
ence, including highest grade lines. Know how to
operate every department successfully. Will accept
small compensation and share profits. Prompt cor-
respondence invited. Address "C-T-2," care PRES-
TO-TIMES, Chicago, III.
SPRUCE FOR SOUNDING BOARDS.
The best spruce for sounding boards grows at an
altitude of from 2,500 to 3,000 feet. The nature of
the ground, of course, has a great deal to do with
the growth of the trees. The best spruce grows
among other hardwood. The growth must be slow.
The closer the grain, the finer the quality. The lum-
ber that enters into the construction of the sound
board must be perfectly clear. The only stock avail-
able for this purpose is taken from the butt logs,
which average from twelve to fourteen feet in length.
A tree for sound board purposes must be of perfectly
straight growth, free from knots and with a smooth
bark. The best trees are sixteen inches or over in
diameter, and in sawing them they must be perfectly
quartered and then sawed into five-eighths inch stock.
SALESMAN WANTED.
WANTED — First-class piano salesman for large and
prominent store in Detroit. Part time on floor. Ag-
gressive outside work also required. Good man can
do well. Tell all essential facts first letter. Address
CC-2, care PRESTO-TIMES Publishing Company.
ORGANS FOR SALE.
FOR SALE—Twenty good house organs. Price $5.00 each
on our floor. Address "ZZ," care PRESTO-TIMES,
Chicago.
DESIGNER WANTED.
Nationally known piano manufacturer has opening for
high class man to take full charge of designing de-
partment. Applicants must be thoroughly familiar
with period design and decoration and capable of
initiating and suggesting designs which will harmon-
ize with high grade period furniture. Excellent salary
will be paid.
In replying give details relative to
qualifications. Applications held in strict confidence.
Write "G. M. M.," Box 9, care PRESTO-TIMES, 417
S. Dearborn St., Chicago.
IDENTIFYING FOREST TREES.
Extensive investigation into the matter of the
names of forest trees and woods is to be conducted
soon by the Forest Service Department of Agricul-
ture. In general, the policy to be enforced in making
the investigation is to assign the same name to lum-
ber as the tree from wlv'ch it is cut and to follow the
major botanical grouping of trees. The results are
being looked forward to with interest.
USED PIANOS.
FOR SALE—Mixed carload of used pianos and players.
Prices $25 to $75. Call and see them at our shop,
2214 S. Paulina St., Chicago. Cable Piano Company,
retail.
5002 Varsity Drag
Extra Choruses
A Longer Roll
Seventy-five cents
Printed Words
THE KOHLER INDUSTRIES
of NEW YORK
Hand Played
AFFILIATED COMPANIES
M
Made of the best materials
obtainable.
Will please your trade and
double your sales.
Quality and price make
Capitol rolls the deal-
er's best profit producer
in a roll department.
r
anufacturing for the trade
Upright and Grand Pianos Player Pianos
Welte Mignon (Licensee) Reproducing Pianos
De Luxe Player Actions
Standard Player Actions
Welte Mignon (Licensee) Reproducing Actions
Expression Player Actions
Piano Hammers
Bass Strings
Wholesale Chicago Office and Service
Capitol Roll & Record Co.
721 N. Kedzie Ave., CHICAGO, ILL
San Francisco Office
458 Phdan Building
Departments
KOHLER INDUSTRIES
1222
KIMBALLL
BUILDING
CHICAGO
(Formerly Columbia Music Roll Co.)
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

Download Page 17: PDF File | Image

Download Page 18 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.