Presto

Issue: 1928 2191

July 28, 1928
11
PRESTO-TIMES
CONVINCING STRAUBE FACTS
CRITIC'S TRIBUTE
TO ERNEST URCHS
Olin Downes of the New York Times Pens
Warm Words Revering Memory of
His Friend.
STRAUBE "Sonota" Model
Grand
Length: 4 ft. 4 in.
One of the outstanding displays of the national
music trades convention at New York, June 4 to 7,
and which still continues as an interesting topic of
conversation in the piano trade, was the exhibition
of the Duplex Overstrung Scale featured by the
Straube Piano Company, Hammond, Ind., in the
Commodore Hotel. The news that this invention
was on display caused many manufacturers, salesmen
and tuners as well as merchants to visit the Straube
exhibit and investigate at first hand, the method of
stringing patented by the Straube Piano Company
and which enables them to use, in small grand and
upright pianos, a string length equal to that used in
pianos of very much larger size.
One of the most widely quoted technical authori-
ties in the industry, when viewing the Duplex Over-
strung Scale, expressed his opinion that it was a very
ingenious invention because it provided ample string
length. He supplemented his opinion by stating that
it was a mistaken notion to believe the peculiar
arrangements of sounding boards could overcome
shortage of string length for the reason that if ample
string length does not exist, the right type of vibra-
tion of the string cannot originate and without which
proper amplification by reason of sounding board
cannot take place.
A New York artist of considerable note and asso-
ciated with a very prominent eastern retail establish-
ment, who visited the Commodore Hotel for the
express purpose of trying out the 4 ft. 4 in. Sonata
FAIRBANK'S PIANO
PLATES APPRECIATED
Product of Fairbanks Co., Springfield, Ohio,
Remarkable for Distinctive Qualities Appre-
ciated by Exacting Piano Manufacturers.
The fame of many pianos depends on the fine qual-
ity of the plate, the importance of which is obvious
to anybody who is familiar with piano construction.
The piano plate, from the character of its manufac-
ture, early became a specialty adopted by the foundry
men. And like true specialists the foundry firms
adopting piano plate making as an important phase
of their activities, at once showed their understanding
of the problem of the piano builder. The plate pro-
vides the character of firmness and rigidity, without
which the task of the piano builder would be futile.
CHRISTMAN
STUDIO PIANOS
(Beg. V. S. Tat. Off.)
Makers of the Famous
STUDIO GRAND
"The First Touch Tells"
(Reg. V. S. Tat. Off.)
CHRISTMAN PIANO C0.,Inc.
597 East 137th St.
A graceful tribute to Ernest Urchs, "the man, the
friend, the amateur and sponsor of mus'c," is written
by Olin Downes, music critic of the New York Time ;,
and printed in the issue of Sunday, July 22.
"The outward semblance of him is gone. The real-
ity of the man, his energy, his integrity, his fine and
generous enthus : asms, his love of music, his genius
for friendship, have not perished," writes Mr. Downes.
"His relations with many of the greatest artists of
the day grew from practical contacts, but practical
contacts and interests were quickly submerged in his
STRAUBE Style "L
friendly and far-sighted furtherance of their advan-
Upright
tage and happ : ness. As a consequence musicians, in-
Height: 3 ft. 7 in.
deed many in every walk of life, trusted him implicitly,
gave him their confidence, relied upon him for coun-
Model Grand, containing the Duplex Overstrung sel and help.
"He knew all great artists and the acquaintance was
Scale, stated to the group then in attendance, that it
seldom superficial. A Paderewski or a Rachmaninoff,
seemed inconceivable for an instrument of the size of
the Sonata Model Grand to contain such an extraordi- a Hofmann or a Lhevinne, a Mengelberg or Kousse-
nary wealth of musical excellence. He was very vitzky or Tuscairni, a Kreisler, a Heifetz, a Furt-
positive in his opinion that this type of instrument wanger or Stokowski or Sembrich or McCormack—
would open up enlarged sales possibilities to people all these haft reason to deplore the passing of the
of musical temperament who heretofore, while in the man whom they so greatly valued and whose good
market for small grand pianos, nevertheless have opinion they coveted. The list ceuld be indefinitely
withheld purchasing because of a lack of tonal qual- extended.
"Ernest Urchs came honestly by his musical tal-
ity, volume and richness in the ordinary small grand
piano. After trying out the 3 ft. 7 in. Style " L " ents. His father, Francis C. Urchs, was a merchani,
Straube upright, which also contains the Duplex born in Germany, who became in the course of time
Overstrung Scale, he was equally as favorably im- an accomplished singer. No doubt it was this back-
ground which made it natural for the son to consider
pressed with the musical excellence of that piano and
predicted for the instrument equal success in the as parts of one whole a business and an art.
"For him the piano was neither an instrument nor
upright field.
He
Both of these instruments are of full 88 note scale, a possession. It was a confidant and friend.
possessing 7^3 octaves. In the Sonata Model Grand, improvised unpretentiously and was unaffectedly de-
which is 4 ft. 4 in. long, the string length made possi- lighted when a record roll was taken, years ago, of his
improvisation in an unguarded moment. After a day
ble through the Straube invention, is approximately
that had burned the candle of hard work and the hos-
12 in. longer than ordinary construction would pernr't
and in the Style " L " upright, approximately 10 in. pitality which he loved to extend at both ends, after
the last paper had been signed, and the last guest had
longer than would be available through the ordinary
gone, it was very often his habit to sit at his instru-
process of manufacture.
In ordinary stringing, a piano is strung on two ment for hours longer before retiring. He was a true
of music. He had the amateur's
planes with the bass crossing the treble. The Straube and sincere amateur
:
precious
enthus
asm."
Duplex Overstrung Patent provides for the piano
being strung on three planes as indicated in the
photographs showing how the lower bass section is
raised to provide additional string length.
AGAINST RADIO COMPANIES.
A brief declaring that the Radio Corporation of
America, the General Electric Company and a half
dozen other concerns "have divided among them-
In the American piano industry the piano plates selves the entire field of wireless" was filed last week
made by the Fairbanks Company, Springfield, Olr'o, by Edward L. Smith, counsel for the Federation
are considered a potent means towards attaining the Trade Commission, with the Commission, asking it
character of sturdiness and durability for pianos. It to deny a motion brought by the concerns to dismiss
is a selection prompted by distinctive qualities in the a charge of monopoly. The counsel for the com-
Fairbanks plates wlr'ch manufacturers believe to be panies will have thirty days in which to make an
essential to the production of high-class pianos. Fair- answer. The brief declared that the companies,
banks piano plates are particularly desirable because which also include the American Telephone and
they conform to the requirements of the exacting Telegraph Company, the VVestinghouse and Inter-
piano manufacturer and are made from the finest national Companies, the Western Electric, the Amer-
ican Marconi and the United Fruit Company, had
materials by the most skillful workmen.
It is admitted by dealers, piano makers and piano entered into an agreement for the cross-licensing of
owners of a d ; scriminating kind that a Fairbanks plate radio patents which was characterized "as a subter-
in a piano is a prime factor in dependable construc- fuge for illegal restraint and monopolization."
tion.
LILLIAN LEITZEL PURCHASES KNABE
A. 0. GULBRANSEN, KIWANIAN
The Kiwanis Magazine of July. 1928, prints the fol-
lowing: Kiwanian Axel G. Gulbransen, member of
the West Side, Chicago, Club, has rounded out a half
century of a business career, which has carried him
from immigrant boy working for $3 a week to the
presidency of a $5,000,000 piano manufacturing com-
pany. At a golden jubilee dinner given in his honor,
Mr. Gulbransen told of some of his maxims for suc-
cess: "Have faith in yourself. You never know what
latent possibilities you may have until you are called
on to use them." "Never depend on friendship for
advancement." "Regulate carefully your saving and
your spending."
BUYS AUSTIN ORGAN.
The Austin Organ Co. of Hartford. Conn., will in-
stall a three manual organ of forty-six registers for
the Kenwood Methodist Church in Milwaukee. The
organ is a gift of Mr. and Mrs. C. W. Wright as a
memorial to Mrs. Wright's father, A. O. Smith, and
is to cost about $10,000.
OPENS IN DANVILLE, KY.
Smith's Music Shoppe was opened recently on
South Third street, Danville, Ky. A band concert
and piano solos were included in a good musical pro-
gram.
Lillian Leitzel, world-famous aerial artist and stellar
attraction of Ringling Brothers and Barnum &
Bailey's Circus, recently purchased a Knabe Ampico,
Style Louis XVI, in walnut, for use in her New
York City apartment.
TheCABLE COMPANY
Makers of Grand, Upright
and Inner-Player Pianos,
including Conover, Cable,
Kingsbury, Wellington and
Euphona.
Chicago
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
12
I'RESTO-TIM ES
MUSIC INDUSTRY OF
CHICAGO IS THEME
Journal of the Chicago Association of Com-
merce Comments on Huge Business in Mrk-
ing and Selling Music Goods.
"Chicago's Music Industry Is Huge," is the heading
of an interesting and enlightening article in Chicago
Commerce, published by the Ch'cago Association of
Commerce. And the part the pianos made in Chicago
play in the scheme of things is shown by the illus-
tration on the first page—a Midget piano of The
Cable Company, a useful part of the furnishings on a
de luxe train. This is said:
"One of the new contributions to the world of mu-
sical instruments is the Cable midget which is a pat-
ented and copyrighted creation. It is another example
of how Chicago manufacturers are constantly keeping
several paces ahead in the field of musical instruments.
The development of this compact little piano is cause
for first piano style show in Chicago which the Cable
company will hold soon. At this show the midget
will be presented in 36 distinct models involving strik-
ing color schemes and designs.
A Jobbing Center.
"Chicago's supremacy as a jobbing center for reed
organs and pianos goes back more than fifty years."
according to E. B. Bartlett, vice president of the W.
W. Kimball Co., which manufactures grand pianos,
upright pianos, reproducing pianos, pipe organs and
phonographs. This company has a factory at 26th
and Marshall boulevard with twenty-five acres of floor
space.
A. G. Gulbransen.
"A. G. Gulbransen. president, treasurer and founder
of the Gulbransen Company, is recognized as one of
the outstanding successful men of the piano history,
and a keen inventor. He is one of the seven men on
the national promotion committee of the National
Piano Manufacturers' Association.
Story & Clark.
"Another Chicago manufacturing concern which
has done its share to make Chicago known as the
piano city is the Story & Clark Piano Company.
This company makes player, expression, grand, re-
producing and three-way playerpianos. E. H. Story
is president and F. F. Story is vice president of the
company. This house was founded in 1857, has been
continuously in business ever since, and is one of the
oldest in the country.
Raymond Durham Quoted.
"Raymond Durham, of Lyon and Healy, character-
izes Chicago as the 'definite music center' of the mid-
dle west, and rapidly becoming the center for the
United States. In telling of the city's development
and also of the Lyon and Healy's participation in tlr's
development, he said:
" 'Chicago is the second largest center for the man-
ufacture of pianos and the largest individual manu-
facturer of pianos is located in the city.
Stringed Instruments.
" 'Probably seventy-five per cent of the stringed in-
struments produced in the country are produced in
this territory, and the most famous harp in the world,
used in over nine per cent of the leading symphony
orchestras, is produced locally by Lyon and Healy.
In fact, it may be said that Chicago first became
known, musically, through the world wide interest
which came to be mair'fested in this particular Lyon
and Healy product. In the vernacular, it was the
Lyon and Healy harp which put Lyon and Healy
on the musical map.
" 'While there are comparatively few band instru-
ments produced in the city of Chicago, probably more
than eighty-five per cent of the band instruments pro-
duced in this country are manufactured within the im-
mediate Chicago territory.'
William Ludwig.
"From drummer boy in street and parade bands to
one of the largest manufacturers of drums and drum
accessories in the United States is the story behind
one widely known firm, Ludwig & Ludwig.
"This company gives the following information on
the musical instrument business in Chicago:
" 'Chicago has about six large ukulele, guitar, and
other string instrument makers. More ukuleles are
made in Chicago than probably in the rest of the
world. Chicago has, as well, the largest maker of
banjos in the world.'
The Wurlitzer Name.
"Wurlitzer is another name which figures largely in
any discussion of the musical instrument business of
July 28, 1928
PIANO TRADE NEWSLETS
TOLD IN PARAGRAPHLETS
Items of Interest Done Up in Few Lines to
Be Read by Busy Members
at a Glance.
The Pearson Piano Co., Indianapolis, has added a
large and complete Brunswick department to its store
The department will maintain full displays of the
Brunswick Panatropes and Radiolas, and an extensive
stock of Brunswick records.
Preparatory to leaving for Europe recently Edward
B. Marks, of the music firm that bears his name,
signed a ten-year agreement with Red Nichols
whereby the firm secures the exclusive rights to all
of Mr. Nichols' orchestral arrangements during that
time.
The Wilson Music Co., Oshkosh, Wis., recently
observed its fortieth anniversary in business. The
present Wilson Music Co., which was incorporated in
1914, has the following officers: President, E. S.
Wilson; vice-president, Mrs. E. S. Wilson; secretary,
Ralph Wilson; and treasurer, Joseph Wilson.
Chicago. The Rudolph Wurlitzer Company has its
factory in DeKalb but its Chicago office is headquar-
ters for their full line of musical instruments includ-
ing Wurlitzer uprights and reproducing uprights, and
Wurlitzer brass, reed, and string instruments. This
Chicago office also is the headquarters for the central
western sale of pipe organs made for homes, churches,
and theaters.
"This company announces a development in pipe
organ manufacture. Rudolph Wurlitzer, president of
the company, gives it to 'Commerce' in this state-
ment:
" 'We have developed a new Wurlitzer recording
organ which we are shortly launching in Chicago.
This remarkable instrument reproduces the playing of
the great organists faithfully and can also be played
by hand. It will be sold at $6,500.00 and we believe
that at this low price hundreds of them will be sold in
the Chicago territory.' "
SENSATIONAL!
The Autophone
Selection Controlled Phonograph with or without electric amplification.
The greatest achievement in the music industry in recent years brings
to your command all the skill and artistry of the greatest musicians and
all the world's foremost compositions played and sung by famous artists.
Modulated volume control.
The ultimate in music for places where quality is demanded and
patrons discriminate.
WESTERN ELECTRIC PIANO CO.
832-850 BLACKHAWK STREET
CHICAGO
Makers of the famous line of Selectra—selection controlled—Mascot and Derby Pianos
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

Download Page 11: PDF File | Image

Download Page 12 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.