Presto

Issue: 1928 2183

June 2, 1928
P R E S T 0-T IMES
THE FAMOUS
CLARK
ORCHESTRA ROLLS
We will
buat
of De Kalb, Illinois
The Best for Automatic Playing Pianos
Organs and Orchestrions
Whether you sell automatic playing in-
struments or not, it will pay you to
handle and be able to furnish
CLARK ORCHESTRA ROLLS
Monthly bulletins of new records. Write
for lists, folders and FULL PARTICU-
LARS.
¥ me ¥
The Background
A BUSY ROLL
DEPARTMENT
MUSIC
SHOW
Clark Orchestra Roll Company
THE NEW
CAPITOL
WORD ROLLS
Manufacturers — Originators — Patentees
De Kalb, Illinois
We Supply More Than
90%
of the Piano, Organ
and Action Trade in
U. S. and Canada
Pouch Shins
a Specialty
Write for sample book
Supply especially
for REPAIR MEN
T.L.LUTKINSL,
4 0 SPRUCE ST.. NEW YORK.N.Y.
BANG!—WE'RE OFF!
Over 1000 orders were filled the past month to
Professional Artist for this "Song." In every
State of U. S. A.
THE MAN THAT CATCHES ME MUST
HAVE THE GOOD HARD CASH
(Comic with Extra Verses)
Regular Trade Price—Retails at 35c
Write for Special Introductory Rates
(Unsold copies can be exchanged.)
J. S. UNGER MUSIC HOUSE, Publishers
Reading
.
.
. Pennsylvania
PUBU5HEH. OUR REFERENCE i
RAYNER PALHEIM^I
Worry Over Player Details
JUST RELEASED.
is avoided by the manufac-
turer who uses the
A. C. Cheney Player Action
in his products. He knows
everything is all right and
that the best musical quali-
ties of his pianos are develop-
ed by the use of this player
mechanism.
A. C. CHENEY
PIANO ACTION COMPANY
CASTLETON, N. Y.
OTTO R. TREFZ, Jr.
5003
Back in Your Own Back Yard—Fox Trot
5000 Beloved—Waltz
1994 Coquette—Fox Trot
1996 Dear, On a Night Like This—Fox Trot
1989
Girl of My Dreams—Waltz
1998 I Still Love You—Fox Trot
1990
(I Scream You Scream) Ice Cream—Fox
Trot
1993
If I Can't Have You—Fox Trot
1999
I'm Away from the World When I'm
Away from You—Waltz
5004
I Can't Do Without You—Waltz
5005
My Heart Stood Still—Fox Trot
1991
Let a Smile Be Your Umbrella—Fox Trot
Trot
PIANO BASS STRINGS —PIANO REPAIR SUPPLIES
1995- -Oh, Look at That Baby—Fox Trot
TUNERS AND REPAIRERS
Our new Illustrated Catalogue of Piano
and Player Hardware, Felts and Tools
is now ready. If you haven't received
your copy let us know.
1305-09 North 27th St., PHILADELPHIA, PA.
1988
Persian Rug—Fox Trot
5001
Play Gypsies, Dance Gypsies—Fox Trot
1997
The Sunrise—Fox Trot
1992
There Must Be a Silver Lining—Fox
Trot
5002 Varsity Drag
• WRITE ^OR PRICES •
L 2O54
W. LAKE S7Tj
CH\CACO.rU.i
Extra Choruses
dhtrcujo $
E. A. BOUSLOG.Inc
2106 Boulevard Place, Indianapolis, Ind.
•>••
Piano Key Repairing, Best Grade of Work
••
Keys returned in 24 hours.
See advertisement on another page of this issue of Presto-Times.
FRIELD MILLER & COMPANY
3355 N. Illinois St., Indianapolis, Ind.
All Kinds of Piano Key Work
See advertisement on another page of this issue of Presto-Times.
A Longer Roll
Seventy-five cents
Printed Words
Hand Played
Made of the best materials
obtainable.
Will please your trade and
double your sales.
Quality and price make
Capitol rolls the deal-
er's best profit producer
in ?i roll department.
Capitol Roll & Record Co.
721 N. Kedzie Ave., CHICAGO, ILL.
(Formerly Columbia Music Roll Co.)
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

P R E S T O-T I M E S
June 2, 1928
READY REFERENCE DIRECTORY
THE CABLE COMPANY; est. 1880; Geo. J.
Dowling, Pres.; H. L. Draper, Vice Pres.
and Treas.; W. E. Guylee, Vice Pres.; Geo.
L. Hall, Vice Pres.; Geo. W. Eddy, Secy,
and Asst. Treas.; C. W. Schild, Asst. Secy,
and Asst. Treas. Manufacturers of "Con-
over," "Cable," "Kingsbury" and "Welling-
ton" pianos, Euphona Inner-Player. Fac-
tories, Chicago, and St. Charles, Illinois.
General offices and warerooms, Cable Bldg.,
cor. Wabash Ave. and Jackson Blvd., Chi-
cago, Illinois, U. S. A.
CABLE-NELSON PIANO CO.; manufactur-
ers of Cable-Nelson, Fayette S. Cable and
Radcliffe pianos, player-pianos and grands.
John H. Parnham, Pres. and Gen'l Mgr.
Factory, South Haven, Mich. Sales offices,
New York, Boston, Chicago.
THE HOBART M. CABLE CO.; incorpor-
ated 1900. Hobart M. Cable, Pres.; Howard
B. Morenus, Vice Pres. and Secy.; Edwin
W. Schurz, Treas.; manufacturers of the
"Hobart M. Cable" pianos and player-pianos.
Factory and offices, La Porte, Indiana.
CELCO CORPORATION: a holding com-
pany of the United Piano Corporation, A. B.
Chase Piano Company, Emerson Piano
Company, Lindeman & Sons Piano Com-
pany. J. H. Shale, Pres.; Seth B. Foster,
Vice-Pres.; E. D. Button, Treas.; W. A.
Hall, Secy., who are also the Directors; S.
B. Keilholtz, Asst. Treas. Controlling A. B.
Chase Piano Co., est'd 1875; Emerson Piano
Co., est'd 1849; Lindeman & Sons Piano Co.,
est'd 1836. Executive offices and factories
at Norwalk, Ohio.
C-E-L-CO.; Chase-Emerson-Lindeman Co.'s.
A. B. CHASE PIANO CO.; est. 1875. J. H.
Shale, Pres.; E. D. Button, Treas.; Walter
A. Hall, Secy., who are also Directors; S. B.
Keilholtz, Asst. Treas. Factory and general
offices, Norwalk, Ohio.
THE EVOLUTION
OF THE PIANO
Incidents in the Creation and Development of
Other Instruments of Similar Type
Which Led to Perfection
of Piano.
"The Piano's Evolution" is the title of an article
by Clifford Bloom in Better Homes and Gardens.
It is historical, but there is romance in the important
facts contributing to the appearance structure and
function of the piano as readers of the cleverly edited
magazine know it today. This is said:
The first instrument to be known as the pianoforte,
or fortepiano, as it was originally called, was in-
vented by a Florentine, Bartholommeo Cristofori, at
some time during- the last quarter of the seventeenth
century. The name "fortepiano" was a combination
of the two Italian words "forte," meaning loud, and
"piano," meaning soft, and as the name implied, the
instrument was one upon which the player could
make tones of varying degrees of lottdness or soft-
ness, a thing which had not been possible with the
earlier keyboard instruments, the spinet, harpischord
or clavichord. Of all the instruments which were
played by means of a keyboard, such as the piano is
today, the organ was the very first, and conseqeuntly
it stands as the piano's earliest ancestor.
Looking Away Back.
There seems to be no definite knowledge as to just
how or when the organ first came into being. As far
back as in the book of Genesis we find reference
made to "the harp and organ," but of course it must
not be supposed that the organ of those days bore
anj r resemblance, either in looks or sound, to the in-
strument which we know by that name today. At
the same time there can be but little doubt that the
same principle of sound production, as we have it in
the modern organ, was known at a very early period.
Doubtless Jubal's "organ" or Syrinx, as mentioned in
the Old Testament, was merely a series of reeds or
tubes of varied lengths which, when blown into,
would give forth tones, the pitch of which varied ac-
cording to the length and diameter of the tubes.
These pipes were bound together in a series, and, if
properly selected and aranged, would produce an
agreeable succession of sounds—in other words, a
short musical scale. Playing upon them, however,
must have been very troublesome and tiring, for
either the mouth had to be in constant motion back
and forth over the tubes, or the tubes themselves had
to be shifted constantly under the mouth. After many
(Continued on page E, column 2)
Always In Stock
Piano Supplies
of Every Description
Felts, Cloths, Punchings, Music
Wire, Tuning- Pins, Player
Parts, Hinges, etc., etc.
Also the very best and latest
tools for the tuner and tech-
nician.
An extensive variety of sup-
plies always in stock guarantee-
ing prompt service at all times.
Quality and Service backed by
the combined efforts of two of
the oldest supply houses in the
trade.
(24-hour service
on mail orders)
American Piano Supply Co.
Division of
Hammacher-Schlemmer & Co.
110-112 East 13th Street.
NEW YORK
CHICKERING & SONS; established 1823;
Pres., Herman C. Spain; Vice-Presidents,
B. C. Edmands and Clifford C. Chickering;
Treas., Paul Quattlander; Sec, G. J. Hartl.
Factories, offices and wholesale departments,
18 Station St., Boston; retail warerooms, 27
W. 57th St., New York, and 395 Boylston
St., Boston, Mass., U. S. A.
CHRISTMAN PIANO CO.; Est. 1855; incor-
porated 1911; manufactures the Chnstman
upright pianos, upright player-pianos, grand
pianos and reproducing grand pianos. Metro-
politan Show Rooms, 200 W. 57th St., at
Seventh St. Factory and main offices, 597-
601 E. 137th St., New York City.
CLARENDON PIANO CO.; manufacturers
of the Clarendon pianos and player pianos;
A. E. Johnson, Pres. and Treas.; C. A. Had-
dorff, Vice Pres.; L. I. Johnson, Secy. Fac-
tory and office, Rockford, 111., U. S. A.
THE CONTINENTAL PIANO CO.; incor-
porated 1924; G. Wilson MacDow, Pres.,
Treas., Gen'l Mgr. and Director; E. S.
Hurley, Director; Harold L. Perrin, Clerk
and Director. General offices, 200 Dart-
mouth St., Boston. Pianos sold through
agent: Henry F. Miller Piano Co., 200 Dart-
mouth St., Boston.
CUNNINGHAM PIANO CO., INC., 1891.
Manufactures the "Matchless Cunningham,"
"Gtrard Cunningham," "Forrest," and P. &
E. Cunningham pianos. Factory, 50th,
Parkside Ave. and Viola St.; office and ware-
rooms in the 16-story Cunningham Building.
1312-14 Chestnut St., Philadelphia, Pa.
DAVENPORT-TREACY PIANO CO.; es-
tablished 1870 and recently reorganized.
Manufactures the Davenport-Treacy pianos
player-pianos, grands and reproducing
pianos. Financial standing unquestioned.
Factory, 632 West 51st St., New York City.
DECKER & SON; established 1856 by Myron
A. Decker. Manufacturers of the Decker &
Son pianos and player-pianos. Factories and
offices, 699-703 E. 135th St., New York,
N. Y., U. S. A.
Philip W. Oetting &
Son, Inc.
213 East 19th Street, New York
SOLE AGENTS FOR
Weickert Hammer
and Damper Felts
Grand and
Upright Hammers
Made of Weickert Felt
Wanted: Tfoung g Men!
—to become specialists In a field which will not
h which
ll
only pay them exceptionally well but
will give them social standing and prominence!
O youngr men looking; for such an opportunity wu
T
have an unusual offei. Fitfht now i;i numberless
cities and towi.s in the United States, *here is a ijreat
shortage of piano experts, technicians and tuners.
The few masters there are, are earning large salaries
for tn',3 exceptionally pleasant work. Their time is
their own. They meet the best peo-
c n F -
FREE
i&r&fss titTA'SZ^tSk
12 short
weeks'
:_-t which tells al
Now don't tely
say you
arc not
a m time!
ay you
arc In
not fac
a _ t. B i O i per
!
about our practical y o l , don't need
to be.
ed t b never
I took
f
ana thorough train- cent of our Kiailuates
a music
inar course. Send i e s Bo n And now
l they are earn Inn from
for 't now!
j Z 6O to *5oo a month!
This i la the
e looking for. P
Pull
Thi
h ot opoortunlt
l l yourself out
ihe rut. i Mak i Place for yourself
wnonir •the
bestpeop[
complete course in our new S«D,-
100.00 laboratory fits you for a real pHyine pro
fession. You can dnlt. Others have with no better
backing than you have. Find out the facts anyway.
POLK COLLEGE OF PIANO TUNING
Polk Building, O«t|.lO
La Port*. Intf.
jf Pia Tuninir. La Porte. Ind.
i copy of your free booklet.
•t becoming a professional
FINE ACTION BUSHING CLOTHS, ETC.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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