Presto

Issue: 1928 2162

PRESTO-TIMES
along this line should be taken.—Ed.
president of Schaff Piano String Co.
January 7, 1928
Johnson,
mercial integrity have become traditional. The
background zvhich they give to our industry is the
foundation
upon which the piano business of the
The contents of my book are not aimed to
country
rests.—Clarence
H. Pond, president,
fascinate or arouse merriment, but rather to be
Ivers
&
Pond
Piano
Co.,
Boston,
Mass.
instructive and possibly a guidance to some in
matters
of
business
and
to
others
in
their
daily
Additional Interesting Expressions by Prom-
My advice to the music merchant is to sell more
zvalk in private life.—William Tonk, President of
inent Men in the Trade, Regretably
Music; sell Quality; sell Service; sell Satisfac-
William Tonk & Bro., New York.
Omitted in Making Up Last
tion and at the end of the year he zvill receive
satisfaction
in Satisfied Customers.—H. Edgar
Week's Presto-Times.
If you arc paying men for outside work, see
that they make ten or fifteen calls a day. If you French, Nezv Castle, hid.
Quality succeeds; a good action means a good
have men on the inside see that they canvass ten
piano; a good piano means success to the mer-
In a broad sense the competition for business
persons over the 'phone each day. if you do this
chant; satisfaction to the purchaser.—Fernando
is
not betzveen business institutions in the same
the lazv of averages zvill bring you business. You
Wesscll, New York.
can't escape it.—Gordon Longhead, Chicago., line, but it is rather competition betzveen indus-
tries as a zvhole. With, the coining of keener busi-
Prcs., Piano Travelers National Association.
ness conditions, zvc suddenly found other things
Any manufacturer or dealer who produces or
too numerous to mention were being sold on the
sells a high-grade product in a dignified, forceful
General business in 1927 zvas sub-normal. I "easy payment plan,'' attracting many of the dol-
manner zvill find that his business will constantly
think the decline is scraping bottom and that 1928 lars zvhich should go into the coffers of our trade.
prosper.—P. E. Mason, general sales manager of
will be a normal year, not only in the piano busi- —E. R. Jacobson, President of Straube Piano
the Haddorff Piano Co.,'Rockford, 111.
Company.
ness but in all other lines.
We have to deal today zvith a luxurious age and
My advice to the dealers is to concentrate their
I believe ninety per cent of piano purchasers
a modernized woman—with a woman who has efforts on fewer lines and in that zmy give better
rolled fifteen to twenty years from her shoulders service to the customers by a larger choice of in- want and expect good quality in the instruments
they buy. We zvill not allow the Adam Schaaf
by shortening her skirts and bobbing her hair.
We insult her intelligence by trying to sell her an struments on their floors. Grand pianos cannot piano to depreciate in quality.—Harry Schaaf,
-upright or grand that is practically the same as be sold from catalog.—Carl E. Peck, president. of Adam Schaaf, Inc., Chicago.
her grandmother bought.—John H. Parnham T Hard-man, Peck & Co.
Convention address.
The outlook for 1928 is viewed by us with con-
In our store in New York zvc find that as soon siderable optimism. We feel that the American
as zver elax for a moment zvc feel a change in the public zvas never so musically minded as at the
business. I believe that the American public can
be sold pianos, and we can sell them.—Alexander present time. Many nczv musicians are forging E. J. Jordan, Western Manager for the Com-
to the front, and the public of this country are
McDonald, of Sohmer & Co.
pany, Found Trade Good on
follozving things musical zvith great interest. With
Recent Trip West.
I have been a subscriber of
PRESTO-TIMES the improvements in the talking machines and the
E. J. Jordan, just back at his office, 2030 Straus
for I don't know hozv many years and zvill con- radio, musical culture is being zvidely dissemi-
Building, 310 South Michigan boulevard, Chicago,
tinue as long as I live, zvhich shozvs zvhat I think
nated to all corners of the United States.
from a two months' trip through the Rocky Moun-
of it.—P. E. Conroy, president of the Conroy
tain and Pacific Coast states, was called upon by a
These influences zvill undoubtedly express them- Presto representative on Saturday, December 31.
Piano Co., St. Louis, Mo.
selves in terms of good business for those dis- Mr. Jordan is wholesale manager for all territory
The piano man has a good future business if
tributing musical merchandise, so that given the from the east line of Illinois to the Pacific Coast
he zvill keep everlastingly after the people of his proper economic conditions, the coming year and also has Georgia and Florida for the American
Piano Company, his traveling men covering it all.
respective community to have their children
taught to play the piano. If he doesn't do that, should prove most successful.—Alexander Stein-
Mr. Jordan said he went out by the southern route,
he zvill likely find his sales of pianos "pretty slim <-rt, president, M. Steinert & Sons, Boston, Mass. making calls at Denver and Los Angeles. He found
business good in Texas and at Los Angeles. At
picking."—\V. B. Price.
Our fall trade has been excellent and the year Spokane it was good, at Seattle fair. His itinerary
The solution of the manufacturer's problem lies mainly in making his product coincide with sold zvcll zvith players and grands in the majority The records of the company show many cities at
there was a considerable increase in piano
the demands and wants of the public.—Curtis N. but a noticeable improvement in the demand on which
sales in 1927 over 1926, particularly in grands, and
Kimball, Pres. IV. W. Kimball Co.
us for uprights as compared zvith 1926. Partic- Mr. Jordan is hopeful for 1928, saying he believes it
ularly is this true of our Period styles in high- will exceed 1927 in sales.
At the close of a year zvhen piano manufactur- lighted finish, zvhich have met zvith instant and
On Monday of this week, January 2, Mr. Jordan
ing has lost as against other years both in the continued favor among the trade.
left for New York to be present at the annual sales
number of instruments made and the profits on
We are satisfied that 1928 is going to shozv con- conference of the company. On next Monday, Jan-
wholesale prices, thereby affecting orders to us tinued improvement and are making our plans uary 9, the American Piano Company's travelers will
who arc accessory to the industry, I zvould advo- for the coming year zvith this in viezv.—F. F. assemble at New York for their instructions.
cate a combining, a unity of all men interested to Story, Vice President and Treasurer Story &
determine ways and means for bettering the piano Clark Piano Co.
NEW CALIFORNIA BRANCH
business. It is high time that concentrated efforts
The Rudolph Wurlitzer Company has established
In the production of many of the finer art prod- a branch at 207 East A street in Hotel Ontario build-
ucts, other nations than our ozvn occupy the lead- ing, Ontario, Calif. H. T. Newman, resident manager
for the company, announced this week that the store
ing position. Ever since the piano reached its will
be open evenings until 9 o'clock during the week
full development, however, it has been to the before Christmas. As their formal opening in On-
United States that one must turn to secure the tario, the management announced an inviting opening
best, and today despite the tendency to "mass pro- sale.
Manufacturer a ot
duction" into zvhich competitive conditions are
ALBERT M. STEINERT DIES.
forcing our manufacturers, the old time spirit of
Albert M. Steinert, aged sixty years, head of the
fine craftsmanship survives in American piano Providence, R. I., house of M. Steinert & Sons Co.,
building as in hardly any other leading industry. is dead. He was noted for promoting many con-
Factory and Warerormk
The nation takes a just pride in the continu- certs and recitals in Providence and made large col-
lections of antique harpsichords and other rare old
767-769 Tenth Avenue, New York
ance and up-building of those representative musical instruments. Prominent members of the
houses zvhose idealism and high standards of com- New York trade attended his funeral.
MORE WISDOM IN
SHORT SENTENCES
AMERICAN PIANO CO.
HAD GOOD SALES YEAR
Becker Bros.
HIGH GRADE PIANOS
and PLAYER PIANOS
PRESTO BUYERS' GUIDE
GOLDSMITH
Price 50 Cents
Players and Pianos
PRESTO PUBLISHING CO.
Have Every Advantage in Quality and Results
to the Dealers
An Investigation Will Prove It
CHICAGO
GOLDSMITH PIANO COMPANY
i

1223-1227 Miller Street, CHICAGO
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
January 7, 1928
PRESTO-TIMES
E. P. HAWKINS, WIDELY KNOWN
PIANO MAN DIES IN CHICAGO
Greeting!
extenbs its totsfjes for a fjappp anb prosperous!
ear to tfje iflugtc Crabe in all its f
3t ts an opportunity for tfje paper to express tte appreciation of t(je
abbertt^tng enterprise of tfje manufacturers toijo fjabe tjelpeb to Sustain
it anb 10 boice its goob faoisfjes for ttje reabers fap tofjo^e encouragement
tfje American fWusic ^rabe flUeefclp ijas groton in influence tfjrouafj
fortp=tfjree pears.
BOARD OF CONTROL
MEETING ANNOUNCED
Other Governing Bodies of National Associa-
tion of Music Merchants to Gather at
Hotel Commodore January 26.
Official notification of the annual mid-year meet-
ings of the board of control of the National Asso-
ciation of Music Merchants to be held at the Hotel
Commodore, New York city, on Thursday, January
26, has been sent to members of the board. There
are at the present time eighty-six members of this
hoard, which includes the executive board, advisory
board, auxiliary board, including chartered state asso-
ciation representatives and state commissioners who
have been appointed in the states where there are
no chartered state associations. While the announce-
ment calls meetings on January 26, it is probable that
there will be sufficient business for discussion so
that there will be at least one session held on Friday,
the 27th.
President C. J. Roberts of the association is very
desirous of there being a large attendance at these
meetings. Matters of very great importance having
to do with certain policies of the association will be
presented for discussion. It is possible that sug-
gestions looking towards certain important changes
in the by-laws will be presented and should there be
favorable action, these changes will be brought be-
fore the next convention for the \ote of the entire
association. A complete report of the new promo-
tion department will he made. This will be the last
meeting of the board of control prior to the next
convention.
There will be a luncheon for members of the board
Thursday at the Commodore. Jt is probable that
the New York Piano Merchants' Association will
arrange for a dinner, also to be held at the Commo-
dore, Thursday night. It is important that mem-
bers ot the board should inform the executive secre-
tary of the National Association of Music Merchants,
as soon as possible, of their intention to attend the
meetings in order that hotel reservations may be
made.
He Had Experience in London, England; in Canada,
Also in New York and Chicago.
E. P. Hawkins, a piano man known from coast to
coast in this country and in England and the Domin-
ion of Canada, passed away with the passing of the
year, 1927. He died at his home in Chicago, where
he had been living with relatives including a daugh-
ter who is employed at the Q R S Music Co.'s offices.
Mr. Hawkins was well up in the 70's, and his health
had been on the decline for some time.
Years ago Mr. Hawkins was manager at London,
England, for ihe Smith American Organ Company,
of Bos'on. At a later period he was general man-
present condition is nothing more than a reaction of
the sales of cheap instruments some years ago. Pub-
licity has helped to educate the public to demand the
better grade of pianos, said Mr. Rapp.
Christena-Teague Piano Company have had a very
good business during the month, with an unusual
heavy week between Christmas and New Year's Day.
Herbert Teague reports December very satisfactory.
Frank Wilkiug of the Wi.king Music Company
reports some very good sales of Jesse French & Son's
pianos during the Christmas business. Mr. Wilking
is very anxious to get some of the new Period mod
els made by the company on his floor. Several par-
ties who visited the exhibit of the new Period styles
of Jesse French & Sons, held in this city recently,
are anxiously awaiting their arrival.
Visitors during the past week were: Harry Fuller
of the W. W. Kimball Company, Mr. Dunlop of the
Cable Piano Company, and George Schaffer of the
Lester Piano Company.
POOLE PIANO CO.
MOVES IN BOSTON
New Factory Quarters at 195 Albany Street,
Affords Most Modern Facilities
for Manufacture.
E P. HAWKINS.
ager for the Beil Organ & Piano Company, of
Guelph, Ontario, Canada, and still later was asso-
ciated with the American Piano Company for a num-
ber of years, and was on that company's retired list
at the time of his death, which occurred on Thurs-
day of last week. The burial took place near his
former home in Canada.
Mr. Hawkins was cosmopolitan in his education
and tastes. He knew old London and its many
quaint and historical places of interest. He was a
piano manufacturer on his own hook at one time;
he superintended factories for others more than once.
He was on friendly terms with trade paper men,
with piano dealers, with piano manufacturers and
always had a varied assortment of good, clean stories
at his command. As a closing word, it might be
said he did ail in his power to build up the piano
trade in several countries and in many states.
The Poole Piano Company, Boston, moved Jan-
uary 1 to new factory quarters at No. 195 Albany
street, Cambridge, Mass. In these new premises,
which are of the most modern and finest mill con-
struction, the Poole Piano Company will enjoy facili-
ties for serving its trade which it had not hitherto
had, principal of which is railroad side track service
on the Boston & Albany Railroad.
The building, which is several blocks nearer Bos-
ton than the old Poole factory, is in the center of
one of the most rapidly developing industrial dis-
tricts of Greater Boston. It is unusually well-lighted
and has every facility for the use of the latest and
most up-to-date electrical manufacturing devices.
One of the outstanding features of the new quar-
ters is a large and well-lighted factory wareroom
where the entire Poole line will be displayed to best
advantage for wholesale purposes and for the assist-
ance of the numerous Poole dealers in New England.
It has always been a special feature of Poo'e policy
to encourage Poole dealers throughout New England
to use the factory warerooms at all times and with
this thought in view the company has planned these Admirable Cordial Feelings Between the House and
Holiday Sales in the Better Class of Pianos Excel-
new quarters so as to afford the maximum coopera-
Employees Made Plain Christmas Eve.
lent, According to Dealers' Reports.
tion in this wav.
The cordiality of spirit with which the Straube
Piano Company, Hammond, Ind., conducts negotia-
Manager Frank Davis of the House of Baldwin,
tions wi'h merchants is reflected in the manner in
in Indianapolis, is very well pleased to report another
GULBRANSEN AID FOR DEALERS.
which it remembers individuals at the company head-
style "C" Baldwin grand in gold finish sold to the
The Gulbransen Company, Chicago, is sending quarters in Hammond.
Walker Theater of that city. The theater is one of
out
to
its
dealers
an
e.even-page
outline
of
a
tie-up
the finest houses in the city, under control of the plan with the January advertising. The new National
Following out an. annual custom, everyone on the
management of the Indiana Theater, which is entirely
company
pay roll, both factory and office, received,
Campaign of the company, the first ad of which
equipped with Baldwin instruments.
makes its appearance in the Literary Digest on Jan- on December 24, a card expressing holiday greetings
"High grade instruments constituted the bulk of
uary 7, features the place of the piano in home beau- and in addition a substantial remembrance of the
our Christmas business," said John C. Pearson of the
titication, and a wonderful new book, "Artistic In- company's appreciation for services rendered,
A beautiful illustration of the affection in which
Pearson Piano Company, "and out of the surprising teriors," which the company is offering for distribu-
things was the good amount of cash paid on the tion. An additional piece of literature in this con- President E. R. Jacobson is held by his associates
down payments. With the tendency toward the bet-
nection is sample of a four-page letter that is being was indicated by the fact that when he arrived at his
ter make of pianos on the part of the buying public) offered to dealers for mailing to their general list. desk the morning of December 24, he found awaiting
it looks as though 1928 will exceed 1927 in volume The scheme includes advertising items of many dif- his arrival a brightly lighted and handsomely deco-
of both sales and cash down." The company reports ferent characters, and four complete newspaper ad- rated Christmas tree surrounded with gifts, manifestly
the well wishes of his co-workers.
the Steinway & Sons ebonized case gaining popu- vertisements are offered for use in January.
larity. The month of December shows a good sub-
stantial increase in business, with some very prom-
JOINS KRAKAUER BROS.' FORCE.
ising business in the near future.
FIRE DAMAGES STORE.
Al. S. Zeisler, formerly for a great many years
Alfred Rapp of Rapp & Lennox is very well pleased
Loss of $20 000 was caused by tire in the Jacobs with Bjur Bros. Piano Co., New York, and very
with the outlook for the sale of better instruments
music house, Fort Wayne, Ind., last week. The recently connected with the Aeolian Co., has just
during the coming year. Mr. Rapp is of the opinion
flames were caused by a defective flue. About 100 been appointed traveling representative for Krakaiier
that the cheap piano is a thing of the past, and the
new pianos were damaged by water.
Bros., New York.
LATE TRADE ITEMS FROM
THE INDIANAPOLIS FIELD
SEASONABLE SPIRIT IN
EVIDENCE AT STRAUBE PLANT
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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