Presto

Issue: 1928 2162

12
January 7, 1928
P R E S T 0-T I M E S
grands to deliver on December 31, and has sold sev-
eral grands since that date right at home in Chicago.
The Bauer sells easily, stays sold and generally sells
another through its own instrumental perfection.
"This is the first year in which orders for pianos
have come in by mail so soon after January 1," said
Read Here What William M. Bauer and E. M. Love, secretary of Story & Clark Piano Co.,
Chicago. "In fact, we are not going to be obliged
Other Hearty Ones Have to
to cancel a single order we received during last year."
Offer on Outlook.
Harry Wunderlich, widely known piano man, who
"TIHM'C arc two essentials to good piano business for recently joined the Bissell-Weisert Piano Co., Chi-
"To get the adults interested in piano
1 ( )2S or any other year; they are a good piano and a cago, said:
substantial customer," said William M. Bauer, presi- buying will be my attempt. The children are too
dent cf Julius Bauer & Company, when asked about much fed up on the speed craze to 1 get them at the
the outlook for this year in the piano trade. "We drudgery of piano playing, it seems.'
have no fear of the future, as we have the right
piano and all the customers need to do is to come to
our factory on Altgeld street, Chicago, or go any
place where Bauer pianos are soM and satisfy them-
selves about it.''
Richard Bauer, William M.'s brother, had two
Always Proud of J. H. Shale, They Rejoice That
Piano Plant Is Rejuvenated.
There is great rejoicing at Xorwalk, Ohio, among
the citizens over the rehabilitation of the United
I'iano Corporation, under the name Ce'co Corpora-
tion,
and that J. Harry Shale is president, for he is
GRAND, UPRIGHT and PLAYER
well known at Xorwalk and the peop'e of the city
have unbounded faith in his capability as a salesman
AND
and piano builder.
Walter D. Mall, of New York, is secretary, and
1). E. Button, of New York, is going to manage the
plant; he is treasurer of the company. The company
declares that it is amply financed by its own mem-
740-742 East 136th Street
bers, and in addition it is reported that it will have a
financing system for dealers along the lines used by
NEW YORK
automobile manufacturers. The Ce'co Company ex-
pects to become owner of the buildings and machin-
erv when ottered for sale three months hence.
CLOUDS ARE ROLLING BY
DECLARE PIANO MEN
COINOLAS
FOR
RESTAURANTS, CAFES and
A M U S E M E N T CENTERS
NORWALK CITIZENS DELIGHTED
WITH NEW CELCO CORPORATION
STRICH & ZEIDLER, Inc.
HOMER PIANOS
BRINKERHOFF
Grands
-
FROM THE BIGGEST
ORCHESTRION
CHICKERING HALL POPULAR.
During the month of November 2,725 people at-
tended concerts at Chickering Hall, New York, ac-
cording to L. Schoenwald manager.
Reproducing Grands
Player-Pianos
and Pianos
The Original Small Piano
Made and marketed by specialists in small
pianos. Valuable territory still open.
Write for our effective sales plan.
The Line That Sells Easily
and Satisfies Always
THE LITTLE PIANO WITH THE 3IG TONE
BRINKERHOFF PIANO CO.
MIESSNER PIANO COMPANY
711 Milwaukee Ave., CHICAGO, ILL.
THJ
Style C-2
126 Reed S t ,
Milwaukee, Wis.
LER INDUSTRIE
of NEW YORK
AFFILIATED
COMPANIES
r
anufacturing for the trade
Upright and Grand Pianos
Plaver Pianos
Wehe Mignon (Licensee) Repro-
ducing Pianos
Oe Luxe Player Actions
Standard Player Actions
Welte Mignon (Licensee) Repro-
ducing Actions
Expression Player Actions
Piano Hammers
Bass Strings
San Francisco Office
458 Thelan ^Building
Tiny Colnola
THE SMALLEST
KEYLESS
Wholesale Chicago Office and Service ^Department*
Manufactured by
KOHLER INDUSTRIES
The Operators Piano Co,
1222 KIM BALL B U I L D I N G
CHICAGO
715-721 N. Kedzie Ave.
CHICAGO
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
13
P R E S T 0-T IMES
January 7, 1928
and have something other to say than just the ex-
pression of opinion as to the tone of the instrument.
The teacher should familiarize herself with the strong
selling points about the various pianos handled in
any store with which she is allied.
"There are others besides teachers who occasion-
Secretary of the National Association cf Music ally ask for commission. In some cases the com-
mission is justified. Occasionally we have a call
Merchants Cites Difficulties That Make
from some retail house in another line of business
Solution More Difficult.
saying that they could influence the sale of a piano
Herman H. Fleer, secretary of the National Asso- and asking what commission there will be in it for
ciation of Music Merchants, this week expressed the them. To such an inquiry, our answer is, 'Nothing.'
Other Means.
belief that one of the most difficult problems with
which the retail merchant is concerned at the pres-
"On the other hand, we work very closely with
ent time particularly because of the high'y competi- interior decorators. We feel that an interior decora-
tive character of selling at this time, is the question
tor is legitimately entitled to a commission because
of paying commissions to music teachers or others he has a great deal to do with the selection of a
who appear to look upon the retail piano dealer as particular style of instrument which will harmonize
easy prey.
; with the architectural design and furnishing of the
Mr. Fleer expressed the opinion that the simplest home. This is a subject which may profitably come
solution of this matter lies in each individual dealer up for discussion at one of our convention sessions."
establishing a list of teachers who would align them-
Trade-In Problem.
selves with his establishment and use their best
The
trade-in
problem
was a'so discussed by Mr.
efforts to bring customers to his store.
Fleer. He said that it is of course obvious to all
The Commission Quest'on.
dealers that the trade-ins cost the dealer altogether
"There is no objection whatever," said Mr. Fleer, too much money.
"to paying a music teacher a commission where the
"It seems," said Mr. Fleer, "that when business is
teacher really does give legitimate assistance to the bad, the average dealer has a tendency to make
dealer in making a sale to either a pupil or anyone
larger trade allowances than he ordinarily would,
who may rely upon the judgment of the teacher in with a result that there is a corresponding decrease
question.
This is work which should rightfully in profits. In about 75 per cent of the cases, the
be paid for.
customer with a piano to trade in, is smarter than
"What the music merchant olrcc's to, and justly the dealer.
: j H]
so, is where a teacher goes the rounds of various
"There are retail houses who mark up the price
stores and in some cases files the name of a prospect of new instruments with the direct purpose of making
with half a dozen dealers and rea'ly decs no actual apparently large allowances on trade-ins and to take
work whatever in the selection of a piano or influ- care of customer discoun's. but this is not the right
encing a sale. The teacher should be specific in way for a house to operate."
her recommendations, and if the customer buys else-
where, she should get nothing. The teacher should
be just as close to a retail piano store as a salesman
DETROIT CHILDREN WIN.
for that house.
More than 500 of the 900 school children of Detroit
who recently took part in the city-wide music mem-
What Teacher Doesn't Know.
"The average music teacher knows next to noth- ory test scored as perfect. The final test was the
ing about the construction of a piano. The teacher concluding feature of a concert course provided for
should receive instruction from a piano house so that public school pupils by the Detroit Symphony
she can talk intelligent'}' with a prospective customer Society.
H. H. FLEER DISCUSSES
COMMISSION PROBLEM
WESSELL, NICKEL & GROSS
EDMUND JOHNSON BURNED
IN TRAIN CRASH SUNDAY
President of Schaff Piano String Company, Chi-
cago, Is Recovering at Hospital.
In the train crash at 130th street, Chicago, at 3 p. m.,
Sunday, January 1, there was one killed and 28 in-
jured. One of the severely injured was Edmund
Johnson, president of the Schafif Piano String Co.,
2011 Clybourn avenue, Chicago. He was badly
scalded on one hip and on both legs from a bursted
steam pipe. He had his overcoat on at the time, and
in the collision was pushed over the escaping steam
and held fast there for a time.
Mr. Johnson was on his way to Michigan City,
Ind., from Chicago, and was riding on a fast South
Shore limited train that was speeding at 60 miles an
hour, when it ran into a stalled train at 130th street.
The first coach of the limited train bore the full force
of the crash. As the front end of the coach was
splintered it burst into flames and the steam pipes of
the heating system gave way, spraying the occupants
with scalding vapors. Mr. Johnson was taken to the
Pullman Hospital, where his burns were dressed, and
late this week was reported to be doing weM. Ed-
ward Stafford, motorman, was the man killed.
PIANO SALESMAN MURDERED.
Two negro bandits are being sought by Chicago
police as the slayers of Morris Shames, a floor sales-
man for the Freeman Piano & Furniture Company,
who was shot en Wednesday night of this week at
47th street and Wabash avenue, Chicago, when he
resisted them. Before he died he said that the men
confronted him with revolvers and ordered him to
raise his hands, but one of them shot him before he
had a chance to do so, and both fled without rob-
bing him.
PUBLISHER BUYS KNABE.
Knabe New York Warerooms, 52nd street and
Fifth avenue, report the sale of a Knabe Ampico
grand, Louis XV to Bernard Ridder, publisher of the
New Yorker-Herald and the Staats-Zeitung.
MOVING TRUCKS
Manufacturer* of
for
PIANO ACTIONS
HIGHEST GRADE
ONE GRADE ONLY
PIANOS
The Wessell, Nickel & Gross action is a
guarantee of the grade of the instrument
in which it is found.
FACTORIES!
45thSt.,10»hATe. &W46lh.
Orthophonic Victrolas
Electric Refrigerators
OFFICEt
457 w. 45th Street
Write for catalog and prices for End Trucks, SiL
Trucks, Hoists, Covers and Special Straps.
JULIUS BRECKWOLDT & SON, INC
Manufactured by
DOLGEVILLE. N. Y.
Self-Lifting PianoTruck Co,
Manufacturers of
FINDLAY, OHIO
Piano Backs, Boards, Bridges, Bars,
Traplevers and Mouldings
J BRECKWOLDT, Prea.
W. A. BRECKWOLDT, Sec. & Treas.
THE O S. KELLY CO.
Manufacturers
PRESTO BUYERS' GUIDE
TELLS ALL ABOUT ALL PIANOS
of
Migri
Grade
PIANO PLATES
SPRINGFIELD
XH E CO MSTOCK, C H E ME" Y
IVORYTON, CONN

-
SL
-
OHIO
CO.
IVORY CUTTERS SINCE 1834
MANUFACTURERS OF
Grand Keys, Actions and Hammers, Upright Keys
Actions and Hammer , Pipe Organ Keys
Piano Forte Ivory for the Trade
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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