Presto

July 16, 1927.
11
PRESTO-TIMES
rival newspapers may not relish the idea of boosting
the Detroit Times Piano Playing Contest and the
other organizations possibly would much prefer that
an automobile, airplane or washing-machine were
used, but here is a great civic project and none can
afford to stay out.
Cheerful Views of Dealers There Based on
Big Anticipations.
Street Dance in Connection with Detroit Piano
Unusually Numerous Sales for
It is expected that a quarter of a million people
Contest, Last Year, Was Ridiculed as
will turn out each night to witness the formal and
Month of July.
official honoring of the 430 children who have been
"Circus Stuff," But It Effectively
Business in general is exceptional with most In-
judged piano champion in schools of Greater Detroit
Advertised Contest Finals.
and join in the following festivities. The public is dianapolis dealers, considering the season of the year,
always curious to know what it is all about and thus with the sale of the higher grade instruments selling
the piano is "news," news is limelight, limelight is better than anticipated.
popularity, popularity can be cashed in.
The Carlin Music Company is having excellent
The Third Annual Convention of Michigan Music results with The Cable Company's line, and among
And Fact Is Daily Made Plain by Eagerness of a Merchants, to be held in Detroit at the Book-Cad- the sales of the past week was one of the Period
Variety of Interests to Participate in
illac Hotel August IS, 16, 17 and 18, may not be the models, William and Mary Kingsbury grand. Frank
largest attended of any music trade convention, but Carlin is very much sold on this instrument and the
Forthcoming Event.
it promises to have outstanding piano publicity. It is future prospects are very promising. Mr. Carlin
By FRANK J. BAYLEY.
our goal to eventually have from 75,000 to 100,000 believes that more of the old upright pianos should
"What connection has a street-dance to selling children taking lessons on the piano in the schools be junked and clear them off the market, which
pianos?" This question was frequently asked and of Greater Detroit. Come and see for yourself what would make more room for the grand instruments
the idea ridiculed as "circus stuff" at the Detroit Con- connection a "street-dance" has to selling pianos.
and increase their sales.
vention of Michigan Music Merchants last year.
Frank Wilking of the Wilking Music Company
However, it was noted that the finals of the piano
reports business good and among the recent sales
playing contest, the piano convention and the street-
was one of the new Wurlitzer Period models, the
dance, all taking place at the same time, resulted in
Clavichorde. in walnut. "The French & Sons' line
the newspapers being full of the "news," pictures and
of grands is selling better than we expected," said
speeches. The radio broadcasted the finals, the
Mr. Wilking looking into the large room where noth-
movies took the winners and put the films in every Rockford Organ Company, Rockford, 111., in Ne- ing but these instruments are displayed, which was
gotiation
with
Creditors
of
Bennett
Co.
theater of Detroit and Michigan, the Associated and
entirely empty. "We are expecting several to arrive
United Press relayed the news to all papers not only
The Rockford Organ Company, Rockford, 111., has by truck from New Castle today w 7 hich are practically
in Michigan, but throughout the country, as many made an offer to purchase the Bennett Organ com- sold. French & Sons' instruments have been selling
piano men can attest. The Convention Bureau stated pany, Third avenue and Forty-fourth street, Rock about as fast as we can get them from the factory in
in its annual report that this convention had secured
Island, for $21,623, according to notices received this the past few weeks."
more publicity than any other held in Detroit, "the week by creditors. There are several legal techni-
Gordon Laughead, sales manager of the Wurlitzer
Convention City," in years.
calities to be met before the sale is consummated, it House, was a visitor last week and spent the day at
In August, Detroit is to repeat the experiment on is understood.
the warerooms of the Wilking Music Company.
a much larger scale. There has been a scramble of
The proposed purchase includes the name, good
John Pearson has returned temporarily from his
all the Detroit papers to get the piano contest, of
will, patents and other intangibles, all machinery, fur- summer home in Michigan to take charge of the piano
the hotels to secure so prominent a convention, of
niture, fixtures and other equipment and all raw mate- department during the absence of Mr. Wert, now on
other organizations to get in on the "street-dance" rial, manufactured goods, goods in process and re-
his vacation. The company reports some excellent
and of the theater interests to tie-up. It is quite pair parts.
business with the higher grade instruments retailed
evident that the great publicity secured last year
The Bennett Organ company has been located in
deeply impressed the whole city and that a wide- the tri-cities for more than 35 years and many years by it. Mr. Latroe of the Aeolian Company, Mr.
Leroi of Kilgan & Sons', Chicago, and Geo. Schaef-
spread interest is alert to the 1927 activities.
ago was situated at Seventh street and Fourth ave- fer of the Lester Piano Company were recent visitors
A Great Carnival.
nue, Moline. It was first known as the Moline Organ at the Pearson store. The branch at Kokomo, Ind.,
The street-dance of last year has developed into a company, later as the Marshall Organ company and in charge of C. I. Shirley is doing a very fine summer
great "Detroit Music Carnival," sponsored by the then as the Bennett Organ company.
business.
city government and the leading organizations, to
It has been the custom for many years to close
take place in the spacious downtown area of Wash-
READ BEFORE YOU SIGN.
the music houses of the city at noon on Saturday,
ington boulevard and Grand Circus Park for two
The National Better Business Bureau, Inc., reports but this summer all stores will remain open until 6
evenings. Four large band-stands and four stages,
complaints
from a number of business men who o'clock on Saturdav.
connected by a 2,000-foot board walk and a throne
and reviewing stand will be erected by the city signed documents presented by the International
Dan Phillips, wholesale representative in Boston of
authorities, likewise the lighting will be taken care Transportation Association and apparently did so
of by the city engineers. The motive is music, the without reading carefully the entire printed matter on the P. A. Starck Piano Co., recently visited the
foundation of any function, therefore it is obvious the back. A careful reading of small type set in a Knickerbocker Music Co. in Springfield, Mass., and
that since the piano is the basic instrument, that the box in the upper right hand corner should have dis- the McAuslin & Wakelin Co. at Holyoke, which
have recently inaugurated piano departments and
best boy and girl performers should rightfully grace closed that the company was soliciting a contract in
the occasion as prince, princess and court. The other which compensation was an essential factor. They installed the P. A. Starck line.
were enlightened only when they were billed.
PUBLICITY THAT
MAKES PIANO SALES
SUMMER BUSINESS
GOOD IN INDIANAPOLIS
PIANO IS NEWS
OFFERS TO PURCHASE THE
BENNETT ORGAN COMPANY
KREITER
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Grands, Players, Uprights and
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The Results of Over Forty Years'
of Experience.
Kreiter Pianom Cover the Entire Line
and no Piano Dealer who tries these in-
struments would supplant them by any
others. A trial will convince.
NEW INCORPORATIONS.
The Small Automatic Talking Machine Co., Cleve-
land, 300 shares no par; David J. Brophy.
The Soward Piano Co. and Anderson Piano Co. of
Dayton, Ohio, have been consolidated and incor-
porated with a capital stock of $200,000 under the
name of Anderson-Soward Piano Co.
The People's Music Co., 4814 South Ashland Ave-
nue, Chicago, has been incorporated.
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Finest and most artistic
piano in design, tone and
construction that can be
made.
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CHRISTMAN PIANO CO., Inc.
597 East 137th Street.
A high grade piano of great
value and with charming tone quality.
Livingston Pianos— Upright! and Playar Pianos
A popular piano at a popular price.
OTCT 70,000 instruments made by thit company are sing-
Ing their own praises in all parts of the civilised world.
Write for catalogues and state on what terms you would
like to deal, and we will make you a proposition if you are
located in open territory.
(Reg. U. S. Pat. Off.)
310-312 We Water St., Milwaukee, Wis.
Factory: Marinette, Wis.
The LEADING LINE
NEW YORK
WEAVER PIANO CO, Inc.
Factory: TURK. P4.
Established 1870
PRESTO BUYERS' GUIDE
GOLDSMITH
Price 50 Cents
Players and Pianos
PRESTO PUBLISHING CO.
CHICAGO
Have Every Advantage in Quality and Results
to the Dealers
An Investigation
Will Prove It
GOLDSMITH PIANO COMPANY
1223-1227 Miller Street, CHICAGO
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