Classic Mode

Presto

Issue: 1927 2129

20
May 21, 1927.
PRESTO-TIMES
FREE BANJO LESSONS
Remember
Us!
Our large stock Is very seldom depleted, and your
order, whether large or small, will receive imme-
diate attention. In addition, you get the very
best of
Felt*; Cloths; Hammers; Punching*;
Music Wire; Tuning Pins; Player
Parts; Hinges; Castings; etc.
We have In stock a full line of material* for
Pianos and Organ*.
AMERICAN PIANO
SUPPLY COMPANY
110-112 EAST 13th STREET
N E W YORK
Worry Over Player Details
is avoided by the manufac-
turer who uses the
A. C. Cheney Player Action
in his products. He knows
everything is all right and
that the best musical quali-
ties of his pianos are develop-
ed by the use of this player
mechanism.
A. C. CHENEY
PIANO ACTION COMPANY
CASTLETON, N. Y.
Through the Efforts of Musical Merchandise
Men in Providing Instructors, Banjo Play-
ers Grow in Number and Proficiency.
The offer of free lessons on the banjo by a great
number of dealers throughout the country is only a
response to an expressed or plainly evident desire for
such an opportunity by numbers of young people.
The would-be banjo players for the most part are
willing to pay for lessons where teachers are found,
but the alert music dealers offering free lessons as
an inducement to banjo purchases, does good for him-
self and for his customers.
It is surprising how much the banjo business is
stimulated by this free lesson inducement to buy.
Banjo teachers are not very numerous and many who
profess to teach are themselves only ambitious stu-
dents of the instrument. But they serve the dealers'
purpose and give their pupils an elementary course
that discovers talent and the desire to master the
banjo, if they exist.
A dispenser of free banjo lessons in a Kansas City
music store at this time was himself a free student
a little over two years ago. An amusing thing is
that one of his regular paying pupils is the man from
whom he got his first rudimentary start at banjoing.
With his start he developed the enthusiasm that
evoked the ability which in a year's study and practice
made his playing desired by the radio broadcasters
and one of the talking machine record manufacturers.
It is plain that the banjo is considered indispensable
in the dance orchestra. It has unique musical merits
that make it particularly valuable in almost all num-
bers. The banjo adds virility to any piece of music
and to its use may be attributed that quality in per-
formance commonly called "pep." The banjo gives
decision to the tempo and adds generally to the en-
thusiasm of the dancers.
A scarcity of proficient banjoists for the numerous
dance orchestras being created everywhere naturally
provides opportunities for the free-lesson pupils who
in time develop proficiency. The chance to enter a
gainful calling inspires many ambitious boys and
girls to soon attain a mastery of the banjo.
But other things add to the increase of sales of
the banjo. As a solo instrument and for accompani-
GENERAL PIANO KEY
REPAIRING
24-HOUR
SCHAFF
Piano String Co.
Manufacturers of
ments the banjo's desirability is undisputed and its
uses in 'these respects continue to grow. Anyway
music dealers everywhere have realized the opportu-
nities in the banjo and in establishing free lessons
have taken a most practical way to realize them.
They have encouraged the growth of the banjo play-
ing art by bringing the banjo buyers and the banjo
instructors together.
NEWS OF SMALL GOODS FIELD
Many New Names Appear in Musical Instrument
Business and Old Ones Continue in Activities.
Talking machines and radios are handled by Wil-
liam Preston in a new store recently opened at 107
Fifth avenue, Bay City, Mich.
Carletou Kanmeyer has purchased the Wilmette
Music Shop, Wilmette, 111., from Orian Galitz.
Will Hay, widely known manager of Station WGN,
Chicago, and formerly associated with the piano busi-
ness, was elected president of the Chicago Broadcast-
ers' Association last week.
A new list of music for Coinola pianos and orches-
trions has been provided in a May bulletin by the
Clark Orchestra Roll Company, De Kalb, 111.
Capt. William H. Santelmann has retired as leader
of the United States Marine Band and Capt. Taylor
Branson appointed in his place.
The Targ & D'inner Music Co., Chicago, has pur-
chased the good will and assets of Schulz & Moennig,
Inc., jobbers in musical instruments in the same city.
Jerry Berger was recently appointed manager of
the small goods department of the Darrow Music
Co., Denver, Colo.
The Continental Music Co., Chicago, has opened a
branch at 140 Second street, San Francisco.
The Conn-Portland store, Portland, Ore., has
equipped the La Grande High School Band at La
Grande, Ore.
Fifty Wisconsin school bands competed for prizes
and honors this week at the Milwaukee Auditorium
during the 1927 convention of the Wisconsin School
Band Association.
William L. Lange of New York has been granted
a patent for a special invention for the banjo.
Ralph Sarager has bought out the interests of C. C.
Watkins in the Watkins-Sarager Music Co., Brigham
City, Utah.
Greater Beauty
and Greater
SCARFS,
GUSH-
IONS,
COVERS
SERVICE
RECOVERING
BUSHING
SHARPS
E. A. BOUSLOG, Inc.
2106 Boulevard Place
Comfort
INDIANAPOLIS, IND.
Bench Cushions, Piano Throws, Bags
for Small Instruments. Upholstered
Bench Tops.
Illustrated Folder* On Request
PIANO KEYS RECOVERED
Piano Bass Strings
2009-2021 CLYBOURN AVENUE
Cor er Lewis Street
CHICAGO
Heaviest grade Pyralin Ivory, beveled
and polished to look like the finest ivory
keyboards built. Beautiful work, guaran-
teed. Sharps ebonized, bushings, etc.
We begin work on your keys the minute they
arrive. Write for New Price List.
McMACKIN PIANO SERVICE
Factory: 1721-3 Mondamin Avenue
DES MOINES, IA.
PIANO and PLAYER
HARDWARE, FELTS, TOOLS,
RUBBERIZED PLAYER FABRICS
4tfa AVC and 13th St.
NEW ALBANY, IND.
OTTO R. TREFZ, Jr.
PIANO BASS STRINGS —PIANO REPAIR SUPPLIES
TUNERS AND REPAIRERS
Our new Illustrated Catalogue of Piano
and Player Hardware, Felts and Tools
is now ready. If you haven't received
your copy let us know.
2110 Fairmount Ave.
HAMMACHER, SCHLEMMER & CO.
New York, Since 1848
Period Drapery and Mfg. Co.
J
PHILADELPHIA, PA.
The Piano Repair Shop
Pianos and Phonographs Rebuilt by
Expert Workmen
Playei-actions installed. Instruments
refinished or remodeled and actions and
keys repaired. Work guaranteed. Prices
reasonable.
Our-of-town dealers' repair work solic-
ited. Write for details and terms,
THE PIANO REPAIR SHOP
339 South Wabash Are.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Chicago
Mav 21. 1927.
21
PRESTO-TIMES
COINOLAS
FUR
RESTAURANTS, CAFES and
A M U S E M E N T CENTERS
Style C-2
FROM THE BIGGEST
ORCHESTRION
NEED FOR PROPAGANDA
Announcement of Officers of Sheet Music
Dealers' Association Is Strong Appeal
to Sheet Music Men to Act.
At the business session of the fourteenth conven-
tion of the National Association of Sheet Music Deal-
ers at the Hotel Stevens, Chicago, June 6, 7 and 8,
the value of propaganda as a means to encouraging
sheet music sales will be discussed. It is a recog-
nition of the fact in commerce that the spontaneous
inclination of the public to buy a commodity may be
vastly stimulated by the proper measures.
In a notice to members and the trade generally
sent out by officers of the organization this week, it
is said that people hitherto have been left to the
spontaneous urge and specific inducements to buy
music have been the exception rather than the rule
in the trade. To the lack of an organized trade a
large proportion of the public has become indifferent
to the continuous appearance of new music, is the
statement.
In the appeal for a unified effort to revitalize the
public into enthusiastic interest in music there is a
suggestion of what other trades have performed.
Where one said it with flowers a few years ago,
thousands eloquently speak by means of the blos-
soms today. The slogan of the cut flower dealers
was the war cry in an organized effort that became
general all over the country. Propaganda has brought
the cranberry industry from a hit-or-miss affair to
one of the big commercial activities of the country.
Trade is filled with instances of the value of organ-
ized concentrated effort in directing public attention
to the merits of this or that commodity. Why not
use propaganda as a means to more sales of sheet
music? That is the query the convention of sheet
music dealers will be asked to answer.
There are other questions which may find their
answers in the discussions at the Hotel Stevens next
month. Is the "On-Sale Plan" to endure? That is
something that should stimulate every sheet music
Crossman Lumber
Company
Choice Lower Michigan
End Dried White Maple
Quartered Maple
Wide Maple
All thicknesses
dealer to add his suggestion for a cure to the many
already distracting the trade. The officers of the
sheet music dealers national association say some-
thing must be done to end a custom that "means
slow death to the sheet music dealer." Whether the
sheet music counter is to be a means to just profits
or only a circulating library, remains to be determined
by the 'trade at its convention at the Hotel Stevens.
The association has sent out a vigorous call. Let it
be answered enthusiastically by the trade.
CHADWICK PROCESSIONAL.
Two of the numbers on the musical program at the
annual unveiling of busts in the Hall of Fame for
Great Americans held on the afternoon of May 5 on
the campus of New York University were composed
especially for this occasion. George Whitefield Chad-
wick set to music the Hall of Fame processional
"Fathers of the Free," the words of which were
written some years ago by Elmer Ellsworth Brown,
chancellor of the University. The piece was sung by
a mixed choir from the Oratorio Society and led
by Albert Stoessel, director of that organization and
head of the Department of Music of New York Uni-
versity. A brass quartet from the New York Sym-
phony Orchestra accompanied the choir.
REEDS WITHOUT VIBRATION.
Sometimes a box of reeds marked "soft" is found to
contain reeds that are medium, stiff and extra stiff.
The reason is that the cane from which they were
cut was not dry enough and consequently soft. When
they are packed in boxes for a long time, they dry,
but the originally soft reeds become changed to
medium and stiff. The inside of the fibre of the reeds
dried in a box where there is no air becomes filled
with crystalized compositions of the reeds, thereby
destroying the vibration.
PATENTS ORGAN DEVICE.
William D. Wood, manager for the organ depart-
ment of Sherman, Clay & Co., San F*rancisco, has
applied for a patent on an electrical contact multiple
switch for coupler and stop action, a device which
cuts down the number of cables heretofore required
and simplifies generally 'the electric action of organs.
The new device accomplishes several economies in
organ construction. The invention will be handled by
Sherman, Clay & Co.
MARTIN BAND DISPLAY.
A special exhibit of the latest developments of
the nationally known Martin handcraft band instru-
ments is being shown at the Southern Hotel, Balti-
more, Md., in connection with the national conven-
tion of the Union Musicians. The exhibit, is being
made under the personal direction of E. C. Leavitt,
factory representative. These instruments are being
sold exclusively in Baltimore by the Hammann-Levin
Company.
E. Paul Hamilton has been made director of Sta-
tion WOK, operated bv T.. Bamberger & Co., New-
ark. N. T.
Grand Rapids, Michigan
Philip W. Oetting & Son, Inc.
213 East 19th Street, New York
HIGH GRADE
Folding Organs
School Organs
Sole Agents for
WEICKERT
Hammer and Damper Felts
Practice Keyboards
Grand and Upright Ham-
mer* Made of Weickert Felt
Dealers' Attention Solicited
A. L. WHITE MFG. CO.
215 Englewood Ave., CHICAGO, ILL.
Fine Action Bushing Cloths, etc
KEYS RECOVERED AND REBUSHED
Tiny Coinola
THE SMALLEST
KEYLESS
FRIELD MILLER & COMPANY
Samples of Work on Request
Prompt and Efficient Service
3355 North Illinois Street, INDIANAPOLIS, IND.
Manufactured by
The Operators Piano Co.
715-721 N. Kedzie Ave.
CHICAGO
FAIRBANKS
PIANO PLATES
THE FAIRBANKS CO., Springfield, Ohio
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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