Presto

Issue: 1927 2128

PRESTO-TIMES
PLANS PROGRESS AS
CONVENTION NEARS
(Continued from preceding page)
occasion is the first meeting of the Music Industries
Chamber of Commerce.
Band Playing Contest.
Plans are now developed for the Piano Playing
Tournament finals, where it is expected five thousand
persons will be present. Apportionment of tickets
has been made by which the contributing- music
dealers aiid industries, schools, parents and friends of
entrants, the Piano Club and other interests will have
liberal allotments. It is planned, at the suggestion
of Adam Schneider, that a group of fifty or more
children from the Home for Crippled Children be
invited and be brought to the entertainment in auto-
mobiles provided by members of the Piano Club. At
the club meeting next Monday final arrangements
for the tournament concert and allotment of seat res-
ervations will be made.
One of the Winners.
The new sticker-seals, an illustration of which was
printed in Presto-Times, are out and a few of the
first batch of 500,000 were distributed by Treasurer
Brownell on Monday. From now on the music trades
will see pictures of this round gummed sticker, with
red lettering and black background.
At 'the Monday Piano Club luncheon the members
were given another opportunity of hearing one of the
winners of the Piano Playing Contest, Johanna Sira-
gusa, fourteen years of age who, as was stated, has
been studying the piano between four and five years.
This young girl, perhaps a genius, played a Chopin
nocturne, a Liszt's Campanella and one other selec-
tion, all three numbers surprisingly well done for a
child of her age, and years of study. It seems quite
certain that this candidate will show up well in the
finals at convention, and she surely will pass all inter-
vening elimination contests.
LARGE ATTENDANCE AT
C. A. GRINNELL FUNERAL
Many Prominent Members of the Piano Industry
from Various Parts of Country Present.
A large number of prominent manufacturers and
their representatives attended the funeral services
of the late C. A. Grinnell in Detroit on 'the 3rd.
Among them were: Howard J. Shartle and Milton
H. Wells of the Cleveland Talking Machine Co.,
Cleveland, Ohio; Ray Briggs, Ludwig Piano Co.,
New York City; Geo. W. Conover, Griffith Piano Co.,
Newark, N. J.; C. A. Ericsson, Ludwig Piano Co.,
New York; Frank E. Edgar, Aeolian Co., New York;
Alex. McDonald, Sohmer Co., New York; Ernest
Urchs, Steinway Piano Co., New York; Arthur Wes-
sell of Wessell, Nickel & Gross, New York; Wm.
Lewis of Victor Talking Machine Co., Camden, N. J.;
Fred G. Harlow, Vose Piano Co., Boston; C. H. J.
Thorby of Straube Piano Co., Hammond, Ind.;
Henry Hewitt of M. Schulz Co., Chicago; Harry
Gennett of Starr Piano Co., Richmond, Ind.; Mr.
Martin of "Starr Piano Co., Richmond, Ind.; H. C.
Rice, Kurtzmann Piano Co., Buffalo, N. Y.; C. H.
Anderson and Mr. Roach of Lyon & Healy, Chicago;
W. W. Smith of The J. W. Green Music Co., Toledo,
Ohio; J. Bristol, Chicago; Harry Valentine, Dreher
Piano Co., Cleveland, Ohio; John H. Parnum, Cable-
Nelson Piano Co.; A. E. Clarkson, His Master's
Voice, Toronto, Ontario, and E. T. Hall, Williams
Piano Co., Oshawa, Ontario.
BUSY TEACHER TELLS WHY SHE
LIKES "STRICH & ZEIDLER"
Has Given 7,500 Lessons on the Piano, Using It Con-
stantly for Six Years.
One of the loyal and enthusiastic representatives of
the Strich & Zeidler piano is B. F. Smith, of 135 West
Fall street, Indianapolis, Ind. He has been selling
•the Strich & Zeidler for ten years and he is a great
hustler and booster for the famous New York instru-
ment—just such a representative as any manufacturer
may take pride in having. Recently Strich & Zeidler
received a letter from one of Mr. Smith's customers
which reads as follows:
Indianapolis, Ind., April 12, 1927.
Strich & Zeidler Piano Co.,
740-742 East 136th St.,
New York, N. Y.
Gentlemen: I purchased my Strich
& Zeidler
Grand from your Indianapolis representative, Mr.
B. F. Smith, nearly six years ago. I am using it con-
stantly for teaching purposes, having given nearly
7,500 lessons on it, beside my own, and my little
daughter's practice. My pupils range in age from
seven to sixteen. As Mr. Smith will verify it is sim-
ply wonderful how it has retained its beautiful tone
and how the action has withstood the hard usage. I
am very proud of it and I hope to own an electric
reproducer of the same make in the near future.
Yours verv respectfully,
MRS. NAOMI GRAY,
3'51 Hamilton avenue.
May 14, 1927/
BUSH & LANE CO.'S NEW
SALES ORGANIZATION
Publicity and Selling Forces of Piano Industry
at Holland, Michigan, Has Been En-
larged and Strengthened.
CLEVELAND TRADE GETTING
READY FOR FALL CONTEST
Recent changes and augmentations in the organiza-
tion of the Bush & Lane Piano Co., of Holland,
Michigan, have increased the efficiency of those de-
partments of the famous house. As now organized
Board of Education Calls for Bids on Pianos for Use Leslie I. King is sales manager; Charles Karr, who,
has been with the Holland Furnace Company for
in the Public Schools.
many years, is the advertising counselor.
Members of the Cleveland Music Trades Associa-
The Bush & Lane Piano Co. is also fortunate in
tion held the last meeting of the season on May 9, having, commencing this week, the services of A. E.
the next meeting to be in September. The evening MacElroy, who was formerly with the Straube Piano
was given over to discussing various angles of the Company, as assistant sales manager and advertising
piano playing contest to be put on this fall. The man.
fullest cooperation is to be given by the association
All of the gentlemen named have had long experi-
to the Ohio Music Merchants Association meeting ence in the work to which they will devote their
in Cleveland September 12 to 14.
energies. , Mr. King has been with some of the fore-
Cleveland Board of Education is calling for bids most piano industries and has wide acquaintance
on pianos for four schools. Information can be had among the piano dealers. There can be no question
from the offices at East Sixth street and Rockwell as to what he will do for the Bush & Lane instru-
avenue.
ments.
Fred Muehlhauser, widely known in the retail
Mr. McElroy, also, is sustained by a reputation in
piano trade and a member of the firm of Muehlhauser publicity work which must still further give distinc-
Bros. Co., is very ill at a hospital. The Cleveland tion to the instruments it is now his work to promote.
Music Trades Association passed a resolution order- He is a graceful writer and he understands fully
ing flowers. The Muehlhauser brothers have been big the preparation of "copy" and the effective display of
factors in the piano business.
printed type.
HOBART M. CABLE SMALL
UPRIGHT IS EXHIBITED
La Porte, Ind., Music Lovers Express Delight at
Addition to Blue Ribbon.
The Hobart M. Cable Co., La Porte, Ind., has in-
troduced a new small upright piano, the "Songbird,"
which is only three feet eight inches in height, which
was shown last week in the window of Kessler's
furniture store in that city.
The "Songbird" is not a toy piano, but "a little
piano with the full-sized Hobart M. Cable tone,"
according to the makers. It took long experimen-
tation to develop a scale for this piano that was
suitable in tone.
"The Patrician," a baby grand, is another note-
worthy model of the new Blue Ribbon line, designed,
and built in the Hobart M. Cable Co.'s plant. Well-
known musicians of La Porte and such a prominent
artist at Carlos Salzedo have expressed delight with
this new model. Other models of the new line are
"The Conservatorv" and "The Aristocrat."
MOVES IN ROCKFORD, ILL.
The Gulbransen Music Company, Rockford, 111.,
formerly located at 1423 Eighth street, recently
moved into new quarters at 1126 Broadway. John
Blomquist and W. H. Thompkins, formerly of Tay-
lorville, are managers of the concern, which in addi-
tion of the agency of Gulbransen pianos, also han-
dles Columbia phonographs. The removal of the
store was necessitated by an increased business.
GROUP ADVERTISING.
Group advertising is being done by four of the
leading music firms of Evansville, Ind. The Harding
& Miller Music Co., the W. P. Geissler Music Co.,
the Stahlschmidt Piano Co., and the Galloway Music
Store advertisements feature the thought that the
piano is the basic musical instrument. The W. P.
Geissler Music Company also has been riming a series
of ads suggesting the Grand as a suitable gift for a
June bride.
STEINERT BRANCH MOVES.
The branch store of M. Steinert & Sons, in Spring-
field, Mass., formerly located at 1342 Main street, is
now in its handsome new quarters at 1217-1219 Main
street, where it has double the accommodation pro-
vided in the old store. Additional wareroom space
has been taken in the Ley building at State and
Main. The branch was established thirty-live years
ago by Albert Steinert, present head of the company.
CHANGED FROM WEEKLY
TO A SEMI-MONTHLY
One of the Old Music Trade Papers Finds
Condition Such That Less Frequent Pub-
lication Is Advisable.
The "Musical Courier Extra" has discovered a new
principle in the law of dimensions and power. It is
described in the following editorial in last week's
issue of that publication:
On and after June 1 the publication days of the
"Musical Courier Extra" will be the 1st and 15th of
the calendar month.
This change is being made with the belief that the
"Musical Courier Extra" can be made of greater
value to the piano industry and trade. P'or long has
it been apparent to those who produce the "Musical
Courier Extra" that they have been hampered
through lack of time to prepare the copy that is
necessary to cover the piano business.
It is a difficult matter to produce a trade paper in
magazine form such as has been the "Musical Courier
Extra" for many years past. The difficulty presents
in the fact that there is such a limited field as to
topics.
Li has been the policy of the "Musical Courier
Extra" to give whatever news that was of value.
When it is stated that practically every article that
appears in the "Musical Courier Extra" is original,
and if material from press agents of manufacturers
is presented, those articles are rewritten, the strain
that comes upon the production of a paper of this
kind issued weekly is evident.
Always it has been the aim to give an artistic pub-
lication that is in keeping with the artistic factors of
the music business, especially of pianos. All matters
pertaining to the manufacturing and the selling of
pianos can be treated in a manner that heretofore
has not been possible. There also will be greater
opportunity given those who do this writing to come
in personal contact with 'the men who manufacture
pianos and musical instruments and those who sell
them.
There is nothing wrong about our contemporary's
process except that the office boy seems to have
prepared it, or at least "put the head on it." For
while the announcement declares a "change in pub-
lication dates," it is really a suspension of the old
"Extra" and replanting of a fortnightly. One of 'the
late Marc Blumenberg's last plans for his "Extra"
was to have it absorbed by the Wednesday edition
of his paper. The latest plan seems even a better one.
U. S. CHAMBER OF COMMERCE.
The fifteenth annual meeting of the Chamber of
Commerce of the Linked States was held in Wash-
ington, D. C, May 3, 4 and 5. On the day preceding
the opening of the convention the annual meeting
the National Councillors was held. All meet-
HADDORFF PIANOS FOR THEATER. of
ings were held in the Council Chamber, U. S.
Maxey Grunthal & Bros., Jacksonville, Fla., re- Chamber of Commerce Building. The annual break-
cently sold two Haddorff pianos for use in the new fast, luncheon meeting, annual dinner and dance and
Florida Theater recently opened in Jacksonville and a golf tournament were among the social features of
one of a chain of movie palaces being built in the the convention week.
south. Besides 'the durability necessary for instru-
ments in constant use, the two fine pianos made by
I. N. Rice, Pacific coast representative of W. P-
the Haddorff Piano Co., Rockford, 111., have the Haines & Co., whose headquarters are at San Fran-
power and greatness of tone that pleases the artist. cisco, was in Los Angeles, the last week of April.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
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May 14, 1927.
PRESTO-TIMES
piano than ever before in the history of this country.
Modern systems of teaching, group playing, etc.,
have facilitated the teaching of the piano 'to larger
numbers of children.
Two years ago, when I started to actively agitate
for the burning of old, worthless pianos, this was not
the case to as great an extent, but 'the fact that child- Fitting Loader to Roadster Is Simple and
How to Discourage Foolish Propaganda of interest in the piano is so very keen now emphasizes
Result Is an Ideal Piano Truck
the need of some action that will rid homes of worth-
Dealers Who Dwell on Wear-Forever
of Varied Uses.
less, toneless, archaic instruments.
Attributes of the Pianos in Sales
The Bowen Piano Loader, manufactured by the
Created a Movement.
Talks to Customers.
I have had a good deal to say about antiquated Bowen Piano Loader Company, Winston-Salem,
pianos since the last piano convention. There are so N. C , is designed to fit a Ford roadster which it
many different angles to the subject and they are all converts into an ideal piano truck. Attaching the
vital—the loss of child-interest, the irreparable dam- Loader to the roadster is easy and something any-
one handy with tools can do. No changes have to
Creation of Distaste for Piano in Children, Which Is age done to the musical senses of untold numbers be made in the Ford except to remove the turtle
of
people,
the
ill-advised
argument
that
"pianos
will
Surely Formed by Use of Tuneless Old
last a life-time," the failure of the piano business to back.
Thumpbox.
The ease of operation of the Bowen Loader is one
enjoy replacement of its product periodically the same
as enjoyed by other commodities, the misstatements of its most convincing- features. One man can load,
By A. G. GULBRANSEN,
of salesmen applying to pianos (good or otherwise) unload or demonstrate an upright piano or player piano
President, Gulbransen Company, Chicago.
easily and quickly. One man can put on or remove
One of the outstanding features of the Chicago traceable to the "lifetime" competition, etc.
I will never feel that much has been accomplished the cover from the piano when it is in a tilted posi-
piano conventions will be the finals of the local piano
tion. In fact, only one man, the salesman, is needed
playing contest. It will be an inspiring spectacle. until a definite plan is worked out by the trade to to sell pianos with one of these outfits.
do,
in
a
measure
at
least,
these
two
things:
As the men of 'this trade listen to the playing, how-
For Definite Plan.
The Bowen Loader is very light, weighs only 90
ever, let them remember that at least one-third of the
children taking part find it necessary, in their own
1. Rid American homes of many of the piano atro- pounds (crated 185 pounds). It is very compact and
homes, to play on pianos that are not fit to play on. cities they now possess. 2. Stop 'the foolish propa- neat in appearance. It does not rattle when running
Anyone who knows the condition of pianos in 'the ganda responsible for giving the public the wrong empty. It is provided with an apron which protects
the Loader, and its contents (piano covers, etc.)
homes of this nation will agree with me that at least idea.
that proportion of the pianos in use should be re- The convention gives the year's best opportunity to from the weather. It's always ready, rain or shine,
for immediate use. With its use all sizes of upright
placed with modern instruments.
discuss the subject and to gain much through a
pianos may be hauled, and all are automatically
mutual
and
direct
interchange
of
ideas.
It
has
been
The Amazing Facts.
drawn close up to the seat. Turning the crank lifts
A recent survey of a southern city showed that agitated sufficiently so that it is in the mind of prac- the piano and automatically places it in position for
seventy-four per cent of the children in homes where tically every piano man. Let each one of us try to transportation. The ease with which this can be done
there are pianos, are taking lessons on that instru- crystallize our thoughts on the subject and make is truly wonderful.
ment. Other surveys show that children are, to a some progress toward remedying the condition,
The piano is securely clamped to the Loader and
very large degree, 'the fundamental reasons for owner- through serious discussion with our fellow piano men will not move in driving over the roughest roads. It
at
convention
time.
ship of pianos and playerpianos in homes.
rides easily and there is not the slightest tendency to
This trade of ours owes a great deal .to the youth
be hauled long distances over the roughest roads
of the nation; in a large measure its very existence
jar the action out of adjustment. Player pianos may
depends on the interest of the growing generation in
without affecting the action in the least. The road-
the piano. Isn't it our duty to see that those chil-
ster equipped with a Bowen Loader is a nice, light
dren have proper pianos to practice and play on?
delivery for other things than upright pianos. It
Admittedly the study of the piano requires patience,
is ideal for hauling small grands on, or two phono-
perseverance and close application. The child that Changei, Renewals and New Enterprises in Different graphs may be hauled instead of piano if desired.
puts its time into it should at least have an inviting
Parts of the Country.
piano.
Will T. Blue, a piano tuner, has opened a piano re-
George C. Wille, president and general manager
The Parents' Views.
pair
shop
at
197
South
State
street,
Marion,
O.
of
the George C. Wille Co., Canton, O., last week
Most parents are willing to give their children
The Grandf Piano Co. was opened recently at 4106 was elected vice-president of the Canton Retail Mer-
every advantage possible; will gladly sacrifice for
chants' Association.
them. But they require education, intelligent argu- West North avenue, Chicago.
A
branch
store
of
the
Wiley
B.
Allen
Co.,
San
ment and logical reasoning to awaken them to the
need of modern pianos in their homes. This is true Francisco, has been opened in Watsonville, Cal., by
particularly because piano men themselves unfortu- B. D. Elliott.
nately have preached the doctrine that pianos last for
The Charles M. Zitter Music Store, Mansfield, O.,
generations. This supposed sales point has done the moved recently from 35 North Main street to 80
UPRIGHTS, GRANDS, PLAYERS
piano business a harm which cannot be computed, and North Main street.
AND
REPRODUCING PIANOS
which it will take many years to overcome.
Cluett & Sons, Albany, N. Y., recently held a for-
THE FAMOUS "STUDIO GRAND"
mal opening of its new store at 479-481 Broadway.
Effects of Good Tone.
"The First Touch Tells"
Frank Fields has opened a new music store in
A good tone attracts; a poor tone repels. This is
(Reg. U. S. Pat. Off.)
a fact, as any musician knows, and while a child will Cleveland, O., with Miss Jessie Lawson as manager.
CHRISTMAN PIANO CO., Inc.
not stop to analyze it in just that way, the effect is The Hobart M. Cable piano will be handled in addi-
•the same. The child is either drawn to or repelled tion to a full line of musical merchandise.
597 East 157th Street.
NEW YORK
by the piano, depending on its tone.
The Broadway Music House is the name of a new
It is said that many more children are studying the store opened last week at 6103 Broadway, Cleveland,
O., by M. H. Grastowski, whose new store is at 6508
Forman avenue.
The Witt Music Store, Lorain, O., recently held a
formal opening of its new store at 647 Broadway.
Mr. Antheil is but 26 years old. He attained prom-
611 Main street, Buffalo, N. Y., on May 1.
The Leading and Most Popular
A GREAT NAME—A GREAT PIANO
E. J. Tootman and Henry J. McKinley have opened
Pianos and Players
a new music store in the Malloy Building, Weston,
W. Va., and carry pianos and musical merchandise.
Grands, Players, Uprights and
Reproducing Pianos
A new music store has been opened by F. M. Field
Makes Friends, Makes Customers, Makes
in Spencer, Ind., with Miss Jessie Lawson as man-
The Results of Over Forty Years'
ager. The Hobart M. Cable pianos are handled as
Money, for the Dealer
of Experience.
well
as
a
full
line
of
musical
merchandise,
including
Super-Grands, Medium Grands, Small
records, player rolls, sheet music and all kinds of
Kreiter Pianos Cover the Entire Line
Grands. Full Plate Uprights; Medium
and no Piano Dealer who tries these in-
small musical instruments.
Uprights; Small (3 :7) Uprights.
struments would supplant them by any
O. B. Heaton, Columbus, O., recently purchased
others. A trial will convince.
Reproducing Grands, Uprights and
the stock of the O. W. Hudnell Piano Co.
The
A.
F.
Beyer
Music
Store,
San
Antonio,
Tex.,
Players
has opened a branch store at 638 East Commerce
Grands with the Famous Bauer
310-312 W. Water St., Milwaukee, Wig.
street.
Patented Construction
Factory: Marinette, Wis.
The Euclid Music C o , Cleveland, has opened a
branch store at Euclid Heights.
The SCHILLER PIANO challenges
IMPORTANT TOPIC
FOR CONVENTION
EASE IN OPERATING THE
BOWEN PIANO LOADER
A TRADE MENACE
SOME OF THE LATE CHANGES
IN RETAIL PIANO TRADE
CHRISTMAN
SCHILLER
KREITER
THE SCHILLER
Kreiter Mfg. Co., Inc.
superiority in tone quality as in construc-
tion, workmanship, finish and appearance.
For Agency Proposition and All
Particulars, address
SCHILLER PIANO COMPANY
Factory and General Offices:
OREGON, ILLINOIS
CHICAGO OFFICE:
State and Adams Sto.
922 Republic Bide
NEW YORK OFFICE:
130 W. 42nd St.
Bush Terminal l
THE JEWETT PIANOS
Reliable Grand, Upright and Player Pianos
JEWETT PIANO CO., Boston Factories: Leominster, Mass.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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