Established 1884-THE AMERICAN MUSIC TRADE WEEKLY-Estabiished mi
NUMBER 2125 Entered «
189«. g .t
CHICAGO, APRIL 23, 1927
Published weekly by Presto Publishing
Co.. 417 S. Dearborn St., Chicago, 111.
42ND YEAR
STEINWAY
The Instrument of the Immortals
The dealer's arguments in favor of the Steinway
Piano are practically endless. In most cases the
name alone is conclusive because Steinway is a name
synonymous of leadership, which implies exceeding
value. But there is another reason, not often re-
ferred to by salesmen, which is so logical that it is
responsible for the sale of Steinway pianos in larger
numbers each year—its true and provable economy.
Carefully kept records show that tl .e Steinway piano
bought today will be a pleasure and a delight to its
purchaser for twenty, thirty or even forty years.
This element of permanence definitely places the
Steinway among the least expensive of all pianos. And
this is the one great reason why so many of those
who must consider the family budget before every
expenditure but yet want supreme excellence decide
that they cannot afford to buy any other piano.
The Steinway is Represented by the Foremost Deulers Everywhere.
STEINWAY & SONS
109 WEST 57TH STREET
(New Steinway Hall)
NEW YORK
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