Presto

15
PRESTO-TIMES
April 16, 1927.
SMALL GOODS, MUSIC ROLLS AND SHEET MUSIC
BUILDING FUTURE SALES
concessions in school purchases, gifts of instruments,
rolls and records; contribution to concert promotion
funds and other calls on the dealer's generosity.
They are investments for future profits, but the con-
scientious music supervisor may be depended upon
to do his best to encourage immediate business to
the dealer. And the manner in which he acknowl-
edges the school's obligations to the dealer reacts on
every pupil interested in music in the school. The
far-sighted policy is usually associated with the
achievement of profits today.
NEW CHAMPION RECORDS OUT
April Bulletin of Alluring Talking Machine Music
Strong on Dances and Songs.
Dances and vocal numbers appeal to phonograph
owners in the April bulletin of Champion Electro-
graph records from the Starr Piano Co.'s studio.
Some music dealers are interested only in sales
These are Champion Dance Hits:
of the moment; others strive to build for the future
You're the One for Me, fox trot—vocal chorus,
while accomplishing the business of today. Each
Lakeshore Dance Orchestra, and Honest I'm Wild
may be strenuous in his methods, but the one who
About You, fox trot—vocal chorus, Lakeshore Dance
looks ahead is assuring more profits for his efforts.
SONGS OF 19TH CENTURY.
Orchestra.
The first makes money in fat years and suffers in
''Songs of Long Ago," a unique arrangement of
Oriental Moonlight, Oriental fox trot—vocal cho-
lean years; the second always has several new ave- songs of the waning days of the nineteenth century, rus, Fred Sharp's Dixie Players, and The Sphinx,
nues of exploitation available if times become slow- by Jerome Levy, conductor of the symphony players Oriental fox trot—vocal chorus, Fred Sharp's Dixie
in the music business.
of W J J D radio station, New York, was pre- Players.
An excellent and promising phase of trade today sented last week. The medley included all of the
Sunday Girl, fox trot—vocal chorus, Ted Marshall
is that of school music, but it requires lots of effort following old favorites: "When You and I Were and His Orchestra, and She Looks Like Helen
and thinking ahead and preparation generally. Even Young, Maggie"; "Tarara Boomdeay," 1892; "In the Brown, fox trot—vocal chorus, Bill Williams and His
from the purely immediate point of view it is easy Good Old Summer Time," 1895; "On the Banks of
Gang.
to understand how schools can turn much business the Wabash." 1895; "Little Annie Rooney," 1880;
I Found a New Baby, stomp. The Dixie Boys, and
in the way of the music merchant. But the seeing "Hiawatha," 1896; "Sweet Marie," 1895; "After the A Tree in the Park, fox trot—black bottom r h y t h m -
Ball."
1893;
"The
Bowery,"
"Under
a
Bamboo
Tree,"
ahead phase of present action is the important topic
vocal chorus, The College Serenaders.
1897; "In the Shade of the Old Apple Tree," 1897;
suggested by the opening sentences.
You Can't Cry Over My Shoulder, fox trot—vocal
"Teasing," 1900; "Just One Girl," 1895; "Waiting at chorus, The Alabama Red Jackets, and Smile, waltz—
Making Future Customers.
the Church," 1900; "Love Me and the World Is vocal chorus, Champion Dance Kings.
Kvery pupil of the school who studies music in any Mine," 1898; "Hot Time in the Old Town Tonight,"
Coronado Nights, fox trot—vocal chorus, Champion
form is a possible futare prospect for the dealer who 1898, and ending with "Auld Lang Syne."
Dance Kings, and I'm Gonna Meet My Sweetie Now,
develops a connection with the school. It is under-
fox trot—vocal chorus, The Alabama Red Jackets.
stood that the connection should be characterized
THE DEALER'S OPPORTUNITY.
The new Champion Popular Vocal Numbers are:
by satisfaction on the part of the dealer, the school
The comprehensive line of Coinolas of the Opera- Hush-a-Bye, vocal quartet, The Four Serenaders, and
faculty and the pupils. That is the kind of connec-
tion that prolongs itself and pays dividends to the tors' Piano Co., 715-721 North Kedzie avenue, Chi- If Tears Could Bring You Back to Me, Horace Win-
cago, includes instruments of all sizes suitable to ters.
dealers in the years to come.
Charmaine (from "What Price Glory?"), and Just
In considering the musical life of a community one cafes, restaurants, ice cream parlors and amusement
reduces it to an observation of individuals. This one places, from the biggest orchestrion to the smallest an Ivy Covered Shack, Dorothy Garland.
New Champion Specials are: Wreck of the Royal
leaves school to continue music study; another imme- keyless instrument—the Tiny Coinola. The expan-
diately launches into a career as teacher or profes- sion of the market for coin operated instruments Palm (old time mountain), and Wreck of the Num-
sional musician and still another develops as a music should prompt the alert dealer to investigate the ber 9 (old time mountain), Vernon Dalhart.
The Poor Tramp Has to Live (old time mountain),
lover and performer on this or that instrument. Each presentations of the Operators' Piano Co.
and Sweet Bunch of Violets (old time singin' and
one has his or her habits of buying and likes and
fiddlin'), Uncle Jim Seaney.
dislikes of places wherein to buy. The attitude of
SHORT-TERM RADIO LICENSES.
I Wonder How I Look When I'm Asleep, comic
people towards a music store invariably is what it
The first licenses to be issued by the federal radio vocal, and If I Did'nt Know Your Husband (and
was when they were students in school. The feel- commission to broadcasting stations will be for short
ing towards stores they imbibed in school days they terms, probably sixty or ninety clays, it was an- You r Didn't Know My Wife), Jerry Lynn.
W aiting at the Beautiful Gate, negro sermon, and
generally preserve in adult years. In that way the nounced last week. This procedure will enable the
store which cooperates with the school is assured commission to experiment for a period before allow- I'm Gonna Die with a Staff in My Hand, negro ser-
mon. Rev. J. M. Gates and His Congregation.
of a kindly memory with its graduates.
ing three-year licenses. The commission has decided
Why People Like Stores.
to let all present stations continue insofar as possible,
CAPITOL WORD ROLL FEATURE.
Likes and dislikes of people about stores are often while it prepares a permanent plan of adjusting cur-
The
Capitol Roll & Record Co., Chicago, provides
rent,
time
and
power,
to
eliminate
interference.
matters of habit. They may be unreasonable, but
dealers with another argument for Capital Word
they are definite. If a music dealer assists the
Rolls in addition to the other claims which have in-
schools so that he earns the reputation of being a
ZENITH WILL OBEY.
fluenced player-piano owners since the introduction of
fine, altruistic man and a dealer willing to help those
The Zenith Radio Corporation, Chicago, which sev- the line. The latest Capitol Word Roll feature is a
who come to him for assistance, every graduate who eral months ago took over a wave length being used one-piece box, a convenience appreciated by the roll
takes music as a profession will remember this man by a Canadian station, without sanction of the De- buyers and one which assures the continuation of the
as the one who stood by the schools and showed his partment of Commerce and made legal issue of the line as a certain profit-producer in a roll department.
calibre by doing some concrete good.
case, now intends to comply with every ruling of the
The Expenditure Part.
newly created radio commission "as long as that
MORE TOWN BANDS.
But the preparation suggested that leads to future ruling is within the law," Eugene McDonald, presi-
Quite
a
number
of Illinois towns voted on the band
results may involve much expenditure of money and dent of the Zenith combine, announced this week.
tax question at the elections last week and others
time and with the possible returns all in the future.
will vote on it later in April. The proposal to estab-
MILWAUKEE PUBLISHER KILLED.
There are cups and prize awards for contests, price
lish a municipally-supported band was carried in the
Louis T. Kunde, aged 58, president of the L. T. majority of instances. An inspirational book for
Kunde Music Publishing House, 14 Wells street, dealers in towns not yet made interested in the town
Milwaukee, Wis., was killed recently in an automo- band idea is "Let Us Band Together," published by
bile accident. Mr. Kunde's car was struck by another the Conn National School of Music, 64 East Van
machine and overturned. Mrs. Kunde, who was in
Burcn street, Chicago.
the car at the time of the accident, escaped with
minor injuries.
BOSTON PUBLISHERS' PLANS.
At its meeting next week the Boston Music Pub-
REVERSES TARIFF RULING.
lishers' Association will adopt a suitable emblem for
The United States Customs Court has sustained the imprinting on stationery of the association and the
of De Kalb, Illinois
protest of the Cincinnati Symphony Orchestra title pages of publications of members of that body.
against the action of the college of customs at Cleve- The meeting will also consider the formation of a
land, Ohio, in assessing tariff duties on music press department.
imported from abroad.
The orchestra company
claimed free entry for the music as imported "solely
W. H. Taylor, the Taylorville, 111., music dealer, is
for the encouragement of the fine arts."
preparing to open a branch in Mattoon, 111.
The Far-Sighted Policy of the Musical Mer-
chandise Dealer Is Usually Accompanied
with the Achievement of Profits Today.
THE FAMOUS
CLARK
ORCHESTRA ROLLS
The Best for Automatic Playing Pianos
Organs and Orchestrions
Whether you sell automatic playing in-
struments or not, it will pay you to
handle and be able to furnish
CLARK ORCHESTRA ROLLS
Monthly bulletins of new records. Write
for lists, folders and FULL PARTICU-
LARS.
Clark Orchestra Roll Company
Manufacturers — Originators — Patentees
De Kalb, Illinois
C. G. CONN, Ltd., Elkhart, Ind.
J. F. BOYER, Sec'y
C. D. GREENLEAF, Pres.
World's largest manufacturers of High Grade Band and Orchestra Instruments. Employs 1,000
expert workmen.
The most celebrated Artists use and endorse Conn Instruments.
Famous Bandmasters and Orchestra Directors highly endorse and recommend the use of the
Conn Instruments in their organizations.
Conn Instruments are noted for their ease of playing, light and reliable valve or key action;
quick response, rich tonal quality, perfect intonation, tone carrying quality, artisticness of design,
beautiful finish and reliable construction.
Conn Instruments are sent to any point in the U. S. subject to ten days free trial. Branch stores
or agencies will be found in all large cities. Write for catalogues, prices, etc.
C. G. CONN, Ltd.
DEPT. MS.
ELKHART, IND.
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