Eighty-seven Years in the Service of the Music Trade and Industry
PRESTO TIMES
Established 1884-THE AMERICAN MUSIC
-Established
1881
CI7I51?! T A 1 TRADE
? V 1Q 1 Q 9 WEEKLY
7
Published weekly
by Presto Publishing
N U M B E R 2116 Entered as second class matter Jan. 29, 1896, at
NUMBER 2116. p o g t QfRce
^ j ^ ^
u n a e r Act of Mar. 3. 1879.
, rLBKUAKY
III, V3£l
Co . ( 4 I 7
s> Dea Vborn
St., Chicago, 111
INSTRUMENT OF THE IMMOR.TALS
The
Steinway
is at its best
NOW
JVlORE than half a century ago, the
yearly output of Steinway pianos was
less than fifty. They were famous then
for their skilful workmanship, their
choice materials, their beauty, and their
advanced design.
formulated by Henry Steinway are
They are even more celebrated today followed to the letter, his rules and
for these qualities. For the Steinway regulations are honored by the strictest
standards of manufacture rose as the observance. And his theory of selling has
business prospered. And though many proved so right and valuable that it is
more pianos are now made and sold than now followed even closer than ever be-
ever before, they are, at every point, the fore. For Henry Steinway said that the
finest that the Steinway family have ever Steinway piano must always be sold at
produced. They are built by more skil- the lowest possible price, and that it must
ful workmen, made of better materials, always be kept available to the widest
designed by a more scientific staff. In possible circle of musicians, • udents and
particular, they are inspected with a all true lovers of music.
minute care that searches out the slight-
Time has proved the wort nd wisdom
est deviation from the Steinway standard. of this rule to both buyer an seller. The
It is impossible for an unworthy Stein- regard for the Steinway piaY/O has grown
way piano to reach the home of any until it is admired and used in every
buyer.
musical circle of the world. And yet the
The Steinway family, now as always, most reasonable relation continues to
own and control the entire organization. exist between the cost of manufacture
Four generations have devoted them- and the selling price. No excessive profits
selves to bringing the Steinway piano are wanted, none are ever taken. And
ever closer to perfection. The principles you will find, that every Steinway piano,
Toscanini uses the Steinway exclusively
wherever sold, may be had, not only
at a fair and reasonable price, but also
upon terms so convenient that it becomes
a possibility for virtually every home.
Many styles and sizes await your in-
spection here. Some one of them is
certain to fit the size and acoustic condi-
tions of your home as easily as it meets
the limitations of your income. Each is
a true Steinway in every respect, differ-
ing only in size from the instruments
chosen and used by a long roll of cele-
brated pianists and musicians. And each
will return the long, delightful term of
service that places the Steinway defi-
nitely among the least expensive of all
pianos.
There is a Steinway dealer in your com-
munity, cr near you. through whom you may
purchase a new Steinway piano with a
small cash deposit, and the balance will be
tended over a period of two years.
STEINWAY & SONS, STEINWAY HALL
709
West
57th
Street,
New
York
Between Sixth and Seventh Avenues
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All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
YEAR