10
February 12, 1927.
PRESTO-TIMES
IMPORTANT NEW MOVES
IN QULBRANSEN ROLLS
Price Reduced to Seventy-five Cents and
Western Plant Established in Connection
with Chicago Headquarters.
Two announcements of importance have been made
by the Gulbransen Music Roll Corporation, New-
York. Starting February 10, all Gulbransen Word
Rolls will be listed at seventy-five cents and a dis-
tributing point has been established at the plant of
the Gulbransen Company, 3'232 West Chicago ave-
nue, Chicago, to better serve the dealers in the middle
western and far eastern territories.
These, announcements are made following the re-
turn to New York of Frederick Sunderman, general
manager of the Gulbransen Music Roll Corporation,
from Chicago, where he has been to consult with A. G.
Gulbransen, president and treasurer of the company.
Mr. Sunderman, in commenting on these important
moves, stated that it is only a small part of many
important moves 'to be made by the roll company
during the next few months, in cooperation with the
Gulbransen Company of Chicago.
Mr. Sunderman further stated: "When we started
making shipments about eight months ago it was our
desire to list word rolls at seventy-five cents, as we
are convinced that this is a fair price for even the.
highest grade roll, such as we are making. But it
was
necessary first to find out the basis of our cost
1
before this important step could be made. New im-
provements in manufacturing were installed, and im-
portant experimental work done during these months
since we started has made it possible for us to now
offer the trade the highest grade word rolls for list
price of seventy-five cents. The high quality of these
rolls will be maintained as heretofore.
"We are also pleased to make the further announce-
ment that a complete stock of Gulbransen Music
Rolls has been installed and will be maintained at
the plant of the Gulbransen Company. 3232 West
Chicago avenue, Chicago, to supplement the shipments
of these rolls from our factory in New York city.
"The enthusiastic way which dealers have received
Gulbransen Music Rolls and the scores of letters re-
ceived from owners of player-pianos, has convinced
us more than ever of the ideas we have of what
might be 'termed humanized recordings are right,
and we believe the time is about here when there will
be no room for the hurdy-gurdy type of player roll.
"From everywhere there are convincing evidences
QUALITY FIRST and FIRST QUALITY
of the improvement in this situation, and we will
continue to do our part in helping this situation, so
that the foot-power instruments may maintain the
position of an important part of the music industry."
The Gulbransen Music Roll Corporation was organ-
ized one year ago, and started operations July 1, 1926,
at 599 Eleventh avenue, New York city. The equip-
ment and machinery installed by the company is of
the most modern type, and the rolls manufactured
are of a high quality, both for the materials used, as
well as recordings. It is understood that many im-
portant moves will be made by the corporation
throughout the next few mouths.
SHERMAN, CLAY MANAGERS
MEET
The year 1926 was the best in the history of Sher-
man, Clay & Co., San Francisco, according to a report
made by President Philip T. Clay at the recent three^
day meeting of branch managers. The Oakland
branch, under the management of Leon M. Lang,
made the greatest gain. Branch managers who at-
tended the meeting were E. R. Armstrong, Fresno;
W. P. Jordan, "Stockton; R. A. Robinson, general
manager for the Northwest with headquarters in
Seattle; L. F. Galliani, San Jose; Irvin Heilbron,
Sacramento; Leon M. Lang, Oakland; R. A. Daniels,
Santa Rosa; F. D. McGowan, Jr., Vallejo.
R. A. BURKE IN SOUTHEAST.
K. A. Burke, wholesale manager of the Story &
Clark Piano Co., 174 North Michigan avenue, Chi-
cago, left headquarters this week for a three week's
trip through the southeastern states. Mr. Burke's
itinerary includes most of the principal cities in the
states of Virginia, North and South Carolina, Georgia
and Florida. The popular 'traveler expects to add
many new dealers to the lists of Story & Clark
representatives.
HARRY SIPE AT HOME.
Harry Sipe, Adam Schaaf general traveler, was in
Chicago a few days last week, preparing for a trip to
the Southern territory. Mr. Sipe had just returned
from a ten days' tour to Wisconsin and Minnesota
points. After a few days' rest at his home in Indiana
Mr. Sipe will embark on a trip to the South and
Southwest.
JESSE
FRENCH
AND
SONS
PIANO
CO.
NEWCASTLE
INDIANA
V n i m e well known since 1875"
Steinway, French & Sons, Hobart M. Cable
and Other Instruments Sell Actively and
the Latter's New Store Opens.
• ' &oy r Coverdill, manager of the Hobart M. Cable
Co.'s new Indianapolis store, is more than pleased
with the business on the opening day. Among the
sales were two straight grands and one of the repro-
ducing Welte Mignon. The future at present looks
very good, according to Mr. Coverdill.
H. P. Williams, Indiana representative of the
Hobart M. Cable Co., spent several days in Indian-
apolis at the new store of the company. R. K. Oates
of the Period Drapery & Mfg. Co., of New Albany,
and H. E. Patterson, of Spencer, Ind., Hobart M.
Cable representative, were among the visitors at 'the
new warerooms.
Ted Perkins, of the Gulbransen Company, spent
last Thursday in the city, at which time he directed
a "pep" meeting to the salesforce of the company.
Herbert Teague, of the company, is optimistic over
1927, and believes it will be ahead of the past year,
especially in sales of better-made instruments. Mr.
Burk, of the American Piano Company, paid the In-
dianpolis company a visit during the past week.
Steinway grands figured quite prominently in the
last week's business at Pearson's. One of the style
M and one of the style L were among the sales, also
one style X R, with the Duo-Art reproducing feature.
Kurtzmann grands have, too, played a prominent part
in the sales with present prospects looking very good.
Geo. Pearson left for California for an indefinite stay
last week.
The sale of Jesse French & Sons instruments have
loomed up during the past week at the Wilking Music
Company's salesrooms, one style S grand, in mahog-
any, another style B B and three uprights, including
one of the studio styles. Business is very good at
present, says Mr. Wilking, and has every indication
of continuing so. The Wilking Music Company is
now the authorized agent for the Victor Phonographs
and will carry the complete line.
E. L. Lindemann, of the Q R S Music Company,
called on the trade during the past week.
The limes Music Co., 401 East Douglas street,
RAZING THE "RAZOR ACT."
Wichita, has added a line of sheet music to its gen-
The next time you hear that Tom Jones, your com- eral stock.
petitor, is trying the "razor act" on prices, give your
customer the ins and outs of Schumann piano con-
struction, then tell him this: "It would be cheaper
to pay ten per cent more for a Schumann." And let
that sink in.— Iwantokno.
STRICH & ZEIDLER, Inc.
W. N. VAN MATRE TO HONOLULU.
JESSE FRENCH & SONS
INDIANAPOLIS REPORTS
SATISFACTORY TRADE
Chairman W. N. Van Matre, of the Schumann
Piano Co., Rockford, 111., is in Los Angeles, Cal.,
this week after a stay in Phoenix, Ariz., where he
enjoyed three weeks of golf. Mr. Van Matre will
sail on the 26th for Honolulu and expects to be
home again, in Lake Forest, near Chicago, about
April 1.
KREITER
The Leading and Most Popular
Pianos and Players
Grands, Players, Uprights and
Reproducing Pianos
The Results of Over Forty Years'
of Experience.
Kreiter Pianos Cover the Entire Line
and no Piano Dealer who tries these in-
struments would supplant them by any
others. A trial will convince.
Kreiter Mfg. Co., Inc.
310-312 W. Water St., Milwaukee, Wis,
Factory: Marinette, Wis.
THE JEWETT PIANOS
Reliable Grand, Upright and Player Pianos
JEWETT PIANO CO., Boston Factories: Leominster, Mass.
GRAND, UPRIGHT and PLAYER
AND
HOMER PIANOS
740-742 East 136th Street
NEW YORK
SCHILLER
A GREAT NAME—A GREAT PIANO
THE SCHILLER
Makes Friends, Makes Customers, Makes
Money, for the Dealer
Super-Grands, Medium Grands, Small
Grands. Full Plate Uprights; Medium
Uprights ; Small (3 :7) Uprights.
Reproducing Grands, Uprights and
Players
Grands with the Famous Bauer
Patented Construction
The SCHILLER PIANO challenges
superiority in tone quality as in construc-
tion, workmanship, finish and appearance.
For Agency Proposition and All
Particulars, address
SCHILLER PIANO COMPANY
Factory and General Offices:
OREGON, ILLINOIS
CHICAGO OFFICE:
State and Adams Sts.
922 Republic Bldg.
NEW YORK OFFICE:
130 W. 42nd St.
Bush Terminal Bid*.
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