15
F R E S T 0-T I M E S
January 22, 1927.
SMALL GOODS, MUSIC ROLLS AND SHEET MUSIC
tras is one of the amazing features of the trade. The
violin, too, is of course retaining its prominent place
in orchestras and for individual uses. Some of the
jobbers acknowledge this fact by putting out spe- Another Honor Given Manufacturer Who Also Is
Cheerful Outlook for Band and Orchestra big
cial violin outfits and teachers are stressing the violin
President of National Association.
Instruments, Small Goods and Supplies
in advertising their courses.
Walter M. Gotsch was unanimously elected presi-
Expressed by Dealers and Jobbers.
Of course the future of the woodwinds, the saxo-
dent of the Musical Merchandise Manufacturers'
Music dealers everywhere are looking forward to phone and clarinet are secure for the year 1927. Association, Chicago Zone, held recently in the Audi-
a further increase in sales in all lines of the trade. Many ambitious amateur saxophonist fell by the way- torium Hotel. Mr. Gotsch is also president of the
side during last year, but that the saxophone is here National Association of Musical Instrument and
The results in 1926, they believe, point to further
prosperity in the present year. The increase of man- to remain is not doubted by the musical merchandise Accessory Manufacturers. To the retailers over a
wide area Mr. Gotsch is known as the president of
trade.
ufacturers in the small goods field, the renewal of
the Walter M. Gotsch Co., manufacturer of piano
favor for some stringed instruments that had lost
covers, scarfs and piano bench cushions at 430 South
some of their claim in public favor, the spread of the
FEATURES CONN LINE.
band spirit, and the scheduled plans for band con-
The line of band and orchestra instruments made Green street, Chicago.
Another event of the meeting was the reelection of
tests during the year, are all indications which help by C. G. Conn, Ltd., Elkhart, Ind , is featured by the
to form cheerful anticipations in the minds of musical
Fatton Music Co., Omaha, Neb., which firm finds H. H. Slingerland, head of the Slingerland Banjo
merchandise manufacturers, jobbers and dealers.
window displays most effective means for stimulating Co., Chicago, a past president of the association, as
And a convincing sign of ,a greater interest in fur- business. In addition to the business transacted over director. William F. Ludwig, the retiring president,
thering the further growth in production and sales the counter in the Omaha store, the company does was also elected director as also was J. R. Stewart.
is the increased interest in trade association work a big trade through agents in many places throughout The new secretary-treasurer is Henry Kuhmeyer,
and the growth in membership, of the national and the state and elsewhere, according to E. D. Pattern, who succeeds A. B. Hunter. Mr. Hunter was elected
vice-president.
zonal associations. The Band Instrument Manufac- manager.
turers' Association, the National Musical Merchan-
dise Association, and the National Association of
FEATURES REDTOP TUBES.
Musical Instrument and Accessories Manufacturers
A new catalog of the Illinois Musical Supply Co.,
have each increased its membership and all are char-
Chicago, on the first page, features Redtop radio Sales of Populars Show Decrease, But Dealers Find
acterized by policies and action conducive to the
Compensation in Demands for Standards.
encouragement of the men who sell the goods at tubes, niade by the Q R S Music Co., Chicago, The
booklet of the jobbing houses describes and illus-
The sales of popular songs are not as lively as they
retail.
trates three types of Redtop tubes, the "Super De-
Possibly the growth of sales in band and orchestra tector," the power tube and the 201A type. "Push were at this time a year ago, according to an ob-
servant sheet music man, nor are pronounced "hits"
instruments is the most notable feature of 'the busi-
Redtop tubes, they are nationally advertised," is the as numerous. That is nothing to worry about, as
ness. A continuance of the condition is assured by advice of the jobbers to dealers.
the publishing field is experiencing one of the lulls
the plans of the band contest promoters in many
that precedes a period of unusual activity in song
states. It is estimated that there will be band con-
featuring.
REPAIR CONN BOSTON STORE.
tests in twenty states this year, state championship
The observant sheet music man points to facts in
contests and the final event to determine the national
The store of the Conn Boston Co., 488 Boylston
band championship. Tn addition, of course, there street, will soon show none of the effects of the fire the trade that are in the nature of compensations.
will be numerous local contests which are always which caused a $5,000 damage to stock and fixtures What he alluded to as popular classics, both vocal
productive of good for the musical merchandise on Christmas Eve. The outbreak of the fire termi- and instrumental, are in greater demand than they
have been for many years. The increased call for
dealers.
nated for the time being the lively holiday shopping standard music is attributed to the influences of high
It is a noteworthy fact that stringed instruments
in the store. A sale of the instruments damaged
have a bigger place in orchestras than ever before. externally when the window decorations took fire class radio programs which are doing much to famil-
iarize the public with the best music.
The increase in favor for banjos for the dance orches-
from short-circuited wires.
The other compensatory fact is that sheet music
and books containing selections for the student are
growing in demand both with the retailers and job-
bers of music. The piano playing contests, and other
events of the kind, are being promoted in many places.
C. D. GREENLEAF, Pres.
J. F. BOYER, Sec'y
Q R S QUESTION AND ANSWER.
World's largest manufacturer* of High Grade Band and Orchestra Instruments. Employs 1,009
expert workmen.
"Why did you buy a playerpiano instead of a
All of the most celebrated Artists use and endorse Conn Instruments.
straight piano?" asks the () R S Music Co., Chicago,
Famous Bandmasters and Orchestra Directors highly endorse and recommend the use of the
in a message directed to owners of playerpianos.
Conn Instruments in their organizations.
"Because you did not want a silent instrument. The
Conn Instruments are noted fur their sase of playing, light and reliable valve or key action;
reason you don't buy more music rolls is because
quick response, rich tonal quality, perfect intonation, tone carrying quality, artisticness of design,
you keep putting it off and still you know that it is
beautiful finish and reliable construction.
really something that you should do if you are going
Conn Instruments are vent to any point in th U. S. subject to ten days free trial. Branch store
to get your money's worth out of the instrument.
or agencies will be found in all large citiea. Write for catalogues, prices, etc.
WALTER M. GOTSCH, PRESIDENT
MUSICAL MERCHANDISE
SONG HITS NOT SO NUMEROUS
C. G. CONN, Ltd., Elkhart, Ind.
C. G. CONN, Ltd.
DEPT. MS.
ELKHART, IND. I
SLINGERLAND
May Bell
I
Egbert Van Alstine, member of the staff of Jerome
J[. Remick & Co., recently featured new Remick
releases in a Buffalo theater and at the same time
sang "In the Shade of the Old Apple Tree," one of
liis old-time popular compositions.
THE FAMOUS
CLARK
ORCHESTRA ROLLS
of De Kalb, Illinois
Slingerland Banjos
are sold the country over because
they are Highest quality and sold
at a reasonable price.
Over 40 Styles of Banjos, Banjo Mandolins, Tenor Banjos
and Banjo Ukuleles, to select from.
Write for Catalogue
SLINGERLAND BANJO CO.
1815 Orchard Street
CHICAGO
The Best for Automatic Playing Pianos
Organs and Orchestrions
Whether you sell automatic playing in-
struments or not, it will pay you to
handle and be able to furnish
CLARK ORCHESTRA ROLLS
Monthly bulletins of new records. Write
for lists, folders and FULL PARTICU-
LARS.
Clark Orchestra Roll Company
Manufacturers — Originators — Patentees
De Kalb, Illinois
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