Presto

Issue: 1925 2057

12
PRESTO
SPECIALLY BUILT PIPE
ORGANS FOR RADIO
The Latest and Most Perfect to Date Being
Constructed for the Great St. Louis
Broadcasting Station.
The use of organ programs in radio broadcasting
and the favor of the listeners-in for that kind of
music, has directed attention to the special require-
ments of the broadcasters. While organ music "car-
ries" well there are certain tones in the organ not
available for radio purposes.
An organ to broadcast properly must be specially
built and voiced for the average receiving set. The
usual organ possesses certain tones that do not broad-
cast well, and in the designing and building of an
organ for broadcasting these tones must be elimi-
nated and others substituted. The voicing must be
of the very highest quality or else it will not go over
clearly.
The most perfect organ for radio broadcasting pur-
poses has been ordered for the superpower radio
station, "The Voice of St. Louis," which will have
one of the largest and best equipped studios in the
country, a valuable feature of which will be the spe-
cially constructed organ.
The work of constructing the towers and operation
buildings, which are located sixteen miles from St.
Louis, is progressing rapidly, and they will be ready
for operation this week.
One of the outstanding features of this station will
be the large pipe organ, which will be distributed in
a number of expression chambers and concealed from
view in the studio. It will be different from the old
type of organ in that it will be completely controlled
by electricity. When a key is pressed, electrical force
energizes a magnet and operates the action. There
will be many thousands of electro magnets in it. The
wires will be brought from the keyboard to a relay,
which in this organ will be the size of a telephone
switchboard of a large town.
HAMILTON PIANO FOR
COMMUNITY BUILDING
WHITING COMMTNITY BUILDING.
Graceful lines, rugged construc-
tion, moderately priced. It's the
very best commercial piano from
every standpoint.
from one part of the building to another, which, in
our estimation, together with its tone qualities, makes
it very adaptable for community house purposes.
Its beautiful mahogany finish adds to its attractive-
ness, and it can be used by the music critic, as well as
those who utilize it for dancing purposes only.
We are well pleased with the instrument.
NEW INCORPORATIONS
IN MUSIC GOODS TRADE
WESER
Pianos and Players
Sell Readily—Stay Sold
Send to-day for catalogue, prices and
details of our liberal financing plan
Weser Bros., Inc.
520 to 528 W. 43rd St., New York
NEW NAME FOR OLD
JEFFERSON CITY FIRM
Payne & Waldmann Company Now Title of
Business in Missouri City Formerly Styled
Payne & Schwaller Piano Co.
Bernard R. Waldmann. formerly of Wichita, Kans.,
a man of much experience in the piano business, has
Handsome New Structure in Indiana City Gets School purchased the interest formerly owned by Fred
Schwaller in the Payne & Schwaller Piano Co. at
Mcdel in Brown Mahogany.
Jefferson City, Mo. Mr. Schwaller has accepted a
The accompanying cut shows the Community Build- position as special salesman with the Baldwin Piano
ing of Whiting, Ind , one of the handsome public Co. and will work out of the St. Louis office.
structures of that city. The following splendid tes-
The new firm name is to be the Payne & Wald-
timonial letter in favor of the Hamilton School Spe-
mann
Piano Co., with Ashby L. Payne as president
cial Piano, was recently received from the Whiting
Community Service, under date of May 19, 1925, and and manager and Mr. Waldmann as secretary-treas-
urer. Mr. Payne long ago established himself in
signed Richard J. Schmoyer, Manager:
that city as a piano dealer, giving high quality pianos
To Whom It May Concern: This is to certify that
to the community. This is evident by the large num-
the Hamilton style No. 216, satin brown mahogany
ber of Baldwin pianos that have been sold through
Baldwin piano has given us very satisfactory use.
this store.
We find it quite convenient in moving the piano
William Melin has recently joined the sales force.
John Sullivan is another salesman. Miss Bernice
Case is to have charge of the record, roll and sheet
music department, which is to be enlarged and will
be one of the most complete in the city. William
Grubb, an expert piano tuner and repair man, who
has been with the company from the start will con-
tinue with the new company in the same capacity.
Mr. Grjbb has made a great many friends for him-
self and the company by his unequalled quality of
workmanship.
The Payne-Waldmann Piano Co. will continue to
handle tl'.e same line of pianos—namely, the Elling-
ton, Hamilton, Howard, Modello and Monarch
pianos, all products of the Baldwin Piano Co.; also
the Baldwin reproducer with the Welte-Mignon
action.
The Best Yet
Style 32—4 ft. 4 in.
December 26, 1925.
New and Old Concerns Secure Charters in Various
Places.
The W. S. Custer Music Co., Canton, Ohio; $50.-
000; William S. Custer, Harry C. Mary, Ronald O.
Robertson, Edna B. Adelman and Beatrice M. De
Corps.
Dexter's, Newark, N. J., $50,000; to operate a retail
piano business; Leland A. Dexter, Newark, is one of
the incorporators.
Smith's Music Shop, New York; $10,000; M. Smith,
R. Mattor, L. Mornel.
Brown's Music Shop, Hackensack, N. J.; $125,000;
Edward E. Brown, Frederick W. Brown and Alma
Brown.
The S. R. H. Corp, New Yerk, $5,000. Music in-
struments; J. M. Haclitmann, E. C. Seger and I.
Russo.
The Harmony Music & Furniture Co., Tulsri
Ok!a., $10,000; Fern McWhorter, and H A. Grove.
The Hoffman Bros., Jr. Music Co., of Picher, Okla.,
Henry Hoffman, Sam F. Hoffman, Jr. and M. C
Hogman.
J. I. Kimberlin Piano Co., New York, $15,000; a
reorganization of the Kimberlin Piano Co. J. I.
Kimberlin, C. G. Walter and J. Hinnetti.
W. S. Custer Music Co r , Canton, O., $50,0C0; Wil-
liam S. Custer, Harry C. Mary, Ronald O. Robertson,
Edna H. Edelman and Beatrice M. deCorps.
OTTO SCHULZ GIVES
FINE CHRISTMAS PRESENTS
His Friends Remembered with Copies of Constitution
of U. S. A. in Book Form.
For several years back, Otto Schulz, president of
the M. Schulz Company, Chicago, has given at Christ-
mas time books to his friends. These books, selected
with deliberate care by Mr. Schulz personally, are the
best of that year's book crop, according to the judg-
ment of the donor, for he would have his friends
enjoy the best.
This year the work, a book of 5'62 pages, is entitled
"The Constitution of the United States." In smaller
letters below the title are the words, "Yesterday,
Today—and Tomorrow?" The author of the book is
James M. Beck, LLD., solicitor general of the United
States, Honorary Bencher, Gray's Inn, Officer of the
Legion of Honor.
It contains a foreword by President Coolidge,
which reads: "The constitution is not self-perpetu-
ating. If it is to survive, it will be because it has
public support... .To live under the American con-
stitution is the greatest political privilege that was
ever accorded to the human race."
FAVOR BRADBURY SMALL GRAND.
The Bradbury small grand niano, the five foot four
inch model, is one of the warmest favorites with deal-
ers for the holiday trade, according to the many orders
for the model to W. P. Haines & Co., New York.
The warmth of the enthusiasm of the dealers is pleas-
antly shown in the size of orders and the high grade
character of the instruments ordered. The small
grand named is particularly favored and many of the
orders for the little piano stipulate equipment with
the Welte-Mignon (Licensee) reproducing action.
The Bradbury product, no controlled by W. P. Haines
& Co., is made in the factories at Leominster, Mass.
TO MOVE IN XENIA, O.
STR1CH & ZEIDLER, b e
GRAND, UPRIGHT tnd PLAYER
AND
HOMER PIANOS
740-742 East 136th Street
NEW YORK
WILLIAMS
PIANOS
The policy of the Williams House is and always
has been to depend upon excellence of product
instead of alluring price. Such a policy does not
attract bargain hunters. It does, however, win the
hearty approval and support of a very desirable
and substantial patronage.
WIIMAMS
Pianos,
HILLICIT!3 Maker, of Williams Organs
E p w o r t h Pianos aBd
The Sutton Music Store, Xenia, O., will vacate its
present location at 50 East Main street and relocate
nearer the center of the business section of the city
after January 1, it is announced by Roy Sutton, pro-
prietor. The music store has occupied its present lo-
cation for the past three years and its future place of
business has not been decided upon.
PICTURE SHOW FOR STORE.
A piano showroom exhibit of paintings by local
and outside artists as an attraction was used recently
by the Walthall Music Co., San Antonio, Texas. The
exhibit, selected by Plloise Polk McGill, a San An-
tonio artist, affected the purpose of the company in
that many possible piano prospects visited the store,
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
December 26, 1925.
MODIFIED PLAN OF
PRICE MAINTENANCE
To Adapt Law to System by Which Estab-
lished Names May Not Be Hurt by
Slaughter Sales.
After much discussion and deliberation, a bill pro-
viding for a modified plan for the maintenance of
resale prices has been introduced into Congress. Its
passage by the national legislature is very doubtful
because, even as modified, it promises to meet with
the opposition of the powerful interests which have
hitherto attacked it, in the opinion of the New York
Times.
Articles to which the proposed law is made to
apply are restricted to trade-marked or branded
goods and those which are competitive with similar
goods. Retailers, too, are to be permitted to sell
below the agreed price when going out of business,
discontinuing the line or when in the hands of a
receiver, provided the latter first offers to resell to
the producer at the contract price, or when the
goods have been damaged and the producer refuses
to take them back at the price for which he sold
them.
What is aimed at is the practice of certain retailers
to use nationally advertised goods as a bait with
which to attract customers to their stores by selling
the same at little or no profit. Competitors in busi-
E. Leins Piano Co.
Makers of Pianos and
Player Pianos That Are
Established L e a d e r s
Correspondence front Reliable
Dealers Invited
Facfory and Offices, 304 W. 42nd &.
NEW YORK
DECKER
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13
PRESTO
EST. 1856
51 SON
Grand, Upright
and
Welte-Mignon
{Licensee)
ness who cannot afford to indulge in the practice are
among the chief sufferers by it, though the produc-
ers themselves are also affected because it lessens the
number of those handling their goods.
The argument against interfering with resale prices
is based on the theory that when a producer sells his
goods he parts with all interest in them and that the
purchaser may do what he will with them, sell them
at any price or even destroy them. This theory is
logical, though some injustice may occur in apply-
ing it.
CHRISTMAS CAROLS SUNG
IN FINE ARTS BLDO., CHICAGO
Two Hundred Children Made the Venetian Court a
Place of Joy with Song.
Saturday of last week was a day of choral rejoic-
ing in the Fine Arts Building, Chicago, when more
than two hundred trained children sang Christmas
carols in it, directed by Miss Florence Thomas.
Their gladsome voices sounded a real jubilee for the
fine old Michigan avenue building that has housed
so many piano concerns from time to time and for
the existence of which Chicago owes much to C. C.
Curtiss, former piano man.
'
The Haddorff and Bush & Gerts headquarters were
in the midst of the decorations, being opposite the
Venetian Court. The top of the great Christmas
tree came up opposite the Haddorff windows; the
little Christmas trees, set up on top of the court's
balustrade, were also opposite. Silver and gold and
red, white and blue, were the decorations, on strings
and bells, and this work was under the direction of
the superintendent of the building, Eugene Laszel-
lere. And there were candles in all the interior win-
dows of the building, all the way to the top.
The Fine Arts Building has long borne the reputa-
tion of being one of the best-kept buildings in the
United States. The Haddorff retailers never have to
dust their pianos, and one can never find dust on
any window sill or door-frame. Mr. Curtiss, who
still manages the building, sees to it that things all
about him approach perfection.
SEES PROMISE OF BIG
MUSIC TRADE IN 1926
Head of Wurlitzer House Believes That Next
Year Will Be Great for Pianos and
Theater Organs.
A year of maximum production and of vast expan-
sion in the manufacture of musical instruments is
what Rudolph H. Wurlitzer, vice-president of the
Rudolph Wurlitzer Company, sees for 1926. Particu-
larly in the theater organ part of his concern does
Mr. Wurlitzer see a year o^ great activity. He cited
numerous installations billed for 1926, most of them
in the largest and finest motion picture houses now
under construction.
He thinks the growing musical interest of the
American people will take a decided spurt next year.
He bases his conclusion on two points: first, the fact
that the better class of theaters are creating a public,
taste for music of every kind; and secondly, that
national prosperity, promised on every hand for 1926,
will stimulate a healthful interest in musical recrea-
tion in all classes of the people.
Mr. Wurlitzer said he also believes the year will
see a revival in the popularity of the piano, interest
in which, lie said, seems to move in cycles, very much
as economists contend'is the manner in which busi-
ness conditions oscillate between periods of prosperity
and of depression.
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AN
ARTISTIC
CONCERTS IN TEXAS STORE.
The Gunst Piano Co., Corpus Christi, Tex., shows
the true Texas spirit in the encouragement of music.
Roger H. Penick, manager of the store, has arranged
for a series of concerts by the Bettoney Club at the
store on certain evenings each week. "The Bettoney
Club," said Mr. Penick, "is a local music organization
having as its aim the development of an appreciation
of better music. It is not a dance orchestra, but
gives most of its time to the study and rendition of
classical music."
IN EVERY
DETAIL
Made by a Decker Since 1856
699-703 East 135th Street
New York
KREITER
The Leading and Most Popular
Pianos and Players
Grands, Players, Uprights and
Reproducing Pianos
The Results of Over Forty Years'
of Experience.
Kreiter Pianos Cover the Entire Line
and no Piano Dealer who tries these in-
struments would supplant them by any
others. A trial will convince.
Kreiter Mfg, Co., Inc.
310-312 W. Water St., Milwaukee, Wis.
Factory: Marinette, Wis.
THE BALDWIN
CO-OPERATIVE
PLAN
will increase your sales and
solve your financing problems.
Write to the nearest office
for prices.
CINCINNATI
INDIANAPOLIS
LOUISVILLE
INCORPORATED
CHICAGO
DALLA9
ST. L.OCI8
DENVER
NEW TORE
BAN FRANCISCO
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HADDORFF PIANO CO.
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Wholesale Office*!
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The Good Old
Builders or Incomparable
[PIANOS, PUYERS\REPRODUC1NG PIANOS
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(Electric)
of Recognized
Artistic Character
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Reproducing
Pianos and Players

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NEW BUSH & LANE STORE.
The Bush & Lane Piano Co., Holland, Mich., re-
cently opened a retail store in the Rathbo Block, at
34 St. Helens avenue, Tacoma, Wash. Extensive re-
modelling plans have been carried out in the building
which has been made suitable to the requirements of
a progressive music business. A fine line of Bush &
Lane pianos and Cecilian players and reproducing
pianos as well as Bush & Lane phonographs has been
installed.
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SMITH & NIXON
Pianos and Player Pianos
Better than ever, with the same
"Grand Tone In Upright Case."
Grands and Players that every deal-
er likes to sell, for Satisfaction and
Profit
Smith & Nixon Piano Co.
1229 Miller St., Chicago
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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