Presto

October 24, 1925.
PRESTO
tones to the music at the touch of the operator. The
use of the Artronome player action in a playerpiano
reduces service calls to an absolute minimum.
Nita Grand.
Nita Grand is the name of the successful small
grand piano made by the H. C. Bay Company, Chi-
Often a Distinctive Firm or Commodity Title cago. It is the now widely known term which con-
veys the dimensions of one of the best-selling baby
or Phrase Suggestive of the Character of
grand pianos in the trade. It is but 4 feet 8 inches
in length. President Harry C. Bay, with his com-
the Goods Is as Important as the
prehensive knowledge of piano building and the ten-
Pictured Trade-Mark.
dencies of the piano buyers' desires, was quick to
anticipate the opportunities for a small grand of high
character, so at an early date following the founding
of the H. C. Bay company, he made the Nita Grand
one of its important products.
Many Successful Pianos and Other Musical Instru-
Playtona.
ments Are Indebted for Success to Wise
Playtona is a registered name owned by Grinnell
Selection of a Registered Name.
Bros., Detroit, Mich., which is used on a certain style
of playerpiano made specially for them by one of
The third installment of registered phrases and dis- the leading manufacturers. It is an unusually well-
tinctive names of instruments used in the music in-
dustry follows, and the importance of exclusive and built instrument and carries the guarantee of both
patented terms is made plain by the extent of the Grinnell Bros, and the makers. The Playtona has a
list. It is an acknowledgement by Congress that the large sale in the retail stores of the company.
Reproduce
registration of designs is something of the greatest
Reproduco is the registered term used by the Oper-
importance to the industries, that a design registra-
tion bill at the next session of Congress will be given ators' Piano Company, Chicago, to distinguish its
automatic pipe organ. The Reproduco Automatic Pipe
precedence over all other matters.
Organ, perfected by the company, is made to meet
Angelus.
the special needs of theaters, cafes and other public
Angelus is the melodious name of a playerpiano places. It can be operated as an automatic pipe
made and distributed by the Hallet & Davis Piano Co., organ and piano, as a manual combination of pipe
Boston. The thought suggested by the Angelus bell organ and piano or as solo manual pipe organ and
is one of peace and few great pictures are as widely piano. The reproducing feature of the Reproducing
known as Millet's "Angelus," which represents the Portable Pipe Organ is a source of commendation
hearers' response to the musical bell. That was the by users. The rolls (150 feet in length) are hand-
association of emotions the makers of the Angelus played and reproduce the recordings of organ artists.
considered would be evoked by the word music— The roll library is comprehensive and extensive.
peace, harmony. The Angelus player-piano is one of
Melo-Harp.
the oldest of all the player-piano mechanisms. It
Melo-Harp
is
the
term applied by the Straube
reproduces the playing of the world's great pianists
Ind., to an automatically-
and its remarkable results are due to the famous Piano Company, Hammond,
controlled device b} 7 which the charm of harp tones
Angelus recording and expression devices.
are added to the Hammond playerpianos. It is a
Symphonola.
feature of the Artronome player action when applied
to
the playerpianos named.
Symphonola is the name of the famous player
action placed in the Schaeffer Symphonola and the
Cla viola.
Schaeffer Reproducing Symphonola Superb, made
Claviola is the name of an admirable player-piano
by the Schaeffer Piano Mfg. Co., Chicago. The word made by the Claviola Co., New York, which industry
Symphonola was selected to express the artistic char- is controlled by Kindler & Collins of that city. The
acter of the action and the delights of the player and Claviola is the particular pride of O. L. Kindler and
reproducing instrument in musical expression, tone Wm. P. Collins, who comprise the industry of Kindler
coloring and accenting. Every part of this player is & Collins, and the playerpiano, like the upright
fully covered by patents and the action contains many and grand pianos is equally reliable, musical and
exclusive devices. The Schaeffer Symphonola player desirable. Both the partners are practical piano
is built in with the piano, piece by piece, and rests makers and have built up a large business for the
on a solid base, with the result there is less liability Claviola by putting the element of quality into the
of getting out of order. The Schaeffer Symphonola instrument.
is a combination of the old reliable Schaeffer piano
Concertone.
of more than fifty years' standing and the Sym-
Concertone is the name by which the playerpianos
phonola player action. The Reproducing Symphonola
of the Mansfield Piano Co., New York, are known.
Superb is electrically equipped.
It is a registered name and appears only on player-
Primatone.
pianos of the Mansfield make.
I'rimatone is a term applied by the Foster-Arm-
A Jesse French & Sons' Phrase.
strong Company, a division of the American Piano
"Quality First and First Quality" is the phrase
Company, New York, to pianos and players from one which buyers of Jesse French & Sons pianos come
of the factories of the company at East Rochester, to understand. Piano dealers also know that with the
N. Y. A distinguishing characteristic of the Prima- Jesse French & Sons Piano Co., New Castle, Ind.,
tone instruments is that some are furnished in diminu- the question of quality in its pianos is paramount.
tive sizes, which makes them particularly favored in The desire to excel is a very potent force well
this day of the call for small pianos. But while expressed by the motto above. The methods of man-
compactness has been the desire of the makers, the ufacture assure the company of the consistency of its
instruments do not suffer either in tone, quality or claim in the slogan. Every part of the Jesse French
appearance. The small pianos known by the name & Sons instruments, with the exception of the hard-
Primatone are fine examples of beauty of tone and ware, is produced in the great factory at New Castle.
design.
Marveola.
Melodigrand.
Marveola
is
the
name
of one of the recognized lines
Melodigrand is the name applied by the Melodi-
grand Company, New York, to an instrument with of well-made playerpianos of Weser Bros., Inc., New
a specially constructed sounding board designed to York. The Marveola instruments are made in a
prevent splitting. The Melodigrand company was factory reputed for the popular character of the
founded by Henry Lindeman, who was one of the pianos made there. The products of Weser Bros.,
recognized experts in the piano industry. The line Inc., are noted for their excellent case construction,
to which Melodigrand applies includes uprights, dependable mechanical qualities and attractive prices.
The instruments bearing the registered name are ben-
grands, players and reproducing pianos.
efited in sales thereby.
Artronome.
De Luxe Solostyle.
Artronome is the word that the Straube Piano
The De Luxe Solostyle Player Action is the prod-
Company, Hammond, Ind., uses for its distinctive
Artronome player action, an exclusive Straube in- uct of the Auto Pneumatic Action Company, New
vention manufactured by that company and built in York. A distinctive feature of this famous player
its playerpianos. The Artronome action, distinguished action is that it accents the melody irrespective of
for its dependability and ease of action, has numer- where it may run on the keyboard; creates subtle
ous exclusive points in design and construction which shadings and contrasts in tone that give an alluring
place it in a class by itself. Among its distinguish- quality to the music. The De Luxe Solostyle Player
ing characteristics are the patented pendulum valve, Action causes the theme to stand out with distinct-
which eliminates friction and corrosion in the valve ness from the accompaniment. This is done by
mechanism; the automatic ball-bearing roll adjuster, means of a patented invention which gives the note
which carries the roll in perfect playing condition to be accented extra air and through increased or
without any attention on the part of the operator; diminished treading the degree of accent is deter-
transposing tracker bar and the pneumatically con- mined.
trolled Melo-Harp, which adds to the charm of harp
(Continued next week.)
VALUE IN A GOOD
REGISTERED NAME
INSTANCES POINTED OUT
ANOTHER BEAUTIFUL KNABE
WINDOW FOR LOS ANGELES
Fitzgerald Music Co. Displays Especially
Concert Grand Which Attracted
Attention of Piano Lovers.
Made
Among the Knabe pianos supplied to the new Bilt-
more hotel in Los Angeles is a superb concert grand
in a specially decorated case. These instruments
were all supplied through the Fitzgerald Music Com-
pany and they took advantage of the arrival of the
concert grand to make a very fine window display
which, as is usual with all the Fitzgerald windows, at-
tracted considerable attention and much favorable
comment.
E. H. Holt, late the manager of a branch store at
Los Angeles, Cal., has come to Chicago, where he
will probably locate.
Your Town Is Full
of Piano Prospects
Let us help you find them
OU will get a new picture
Y
of your piano market when
you read our booklet, "How to
(let Business in New and Un-
touched Fields w i t h t h e
Miessner."
The Miessner market is a
bigger and a richer market. In
going after this business there
is no substitute for the "orig-
inal small piano" which has
made a name for itself in every
community in America. The
Miessner sales plan is as orig-
inal as the piano. Mail the
coupon for money - making-
facts.
MIESSNER PIANO CO.
126 Reed St.
Milwaukee, Wis.
THE LITTLE PIANO WITH THE BIG TONE
Mi(;ssner Piano Co..
126 Reed .St., Milwaukee. Wis.
Gentlemen:
Please send me Miessner catalog, sales plan and
booklet, "How to (let Business in New and Untouched
Fields with the Miessner."
Name
Name ot Store.
Address
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