October 17, 1925.
23
PRESTO
COINOLAS
FOR
RESTAURANTS, CAFES and
AMUSEMENT CENTERS
Style C-2
FROM THE BIGGEST
ORCHESTRION
TO END RUBBER MONOPOLY
Manufacturers of Pneumatic Musical Instruments,
with Other Rubber Users, Interested in
Harvey S. Firestone's Plan.
The plan of Harvey S. Firestone, the automobile
tire manufacturer, has revealed details of a plan to
break the English-Dutch monopoly through which
it has been said "England hopes to make the Amer-
ican auto owner pay the war debt to America." The
plans of Mr. Firestone are interesting to manufac-
turers of pneumatic musical instruments, among other
users of rubber.
The plan of the rubber company which bears his
name is for the regeneration of Liberia, the back-
ward Negro republic on the west coast of Africa.
The company is to spend $100,000,000 of American
cash in turning the jungles into a modern country
with model towns, railroads, highways, and harbors.
Twenty separate plantation units are to be cut out
of the tangled forests, and American homes, hos-
pitals, and stores are to be erected; American sani-
tation and lighting systems built and American trans-
portation installed.
Mr. Firestone is candid in admitting it is not a
philanthropic enterprise on which his company is
starting. It really is the beginning of American
fighting with British and Dutch capital for control
or part control of the rubber production of the world.
Instead of the 3 per cent of production which
America now controls, Mr. Firestone hopes eventu-
ally to control an output of 250,000 tons of crude
rubber a year—50 per cent of the world's present
production.
SITUATION IN SUPPLIES
Facts in Various Lines of Commoditiei Which Enter
Into Musical Instrument Manufacture.
The Department of Commerce reports a complaint
for false and misleading advertising against the Jones
Hardwood Company, San Francisco, Calif., for ad-
vertising as Philippine mahogany woods other than
mahogany.
Mahogany and other hardwoods in unlimited quan-
tity can be furnished the United States by Brazil,
according to J. C. Munoz, acting consul general of
tbat country, who recently called attention to mil-
lions of acres of line woods, easily accessible to the
coast and foreign markets. The most important of
these two districts as an eventual source of supply for
the American markets is the Amazon River Valley,
in the northern part of the country.
J. Neal, an engineer who has resided in Mexico
for the past twenty-five years, in a recent address
told the Hook and Ax Club of Mexico that Mexico
would become within a few years one of the prin-
cipal mahogany producing sections in the world.
American capital is being invested to a growing ex-
tent in Mexico, he says.
IN SMALL GOODS DEPARTMENT
Tiny Coinola
THE SMALLEST
KEYLESS
Manufactured by
The Operators Piano Co.
715-721 N. Kedzie Ave.
CHICAGO
Greater Interest in Musical Merchandise Shows in
New Stores and Old Ones.
The new catalog of the Slingerland Banjo Co.,
1815 Orchard street, Chicago, illustrates and de-
scribes over forty models of banjos, guitars, mando-
lins and ukuleles, every one of which is a sure profit-
maker for tbe dealer.
The new De Forest F-5, a non-radiating and non-
oscillating circuit, has been placed on the market in
a portable model. The new portable is self-con-
tained, the antenna, ground wires, loud speaker and
batteries all compactly housed. It measures fifteen
and a quarter inches deep by fourteen inches wide
and eleven inches high when closed and weighs but
thirty-seven pounds complete with batteries.
The Columbia Graphophone Co., Inc., now occu-
pies the entire sixth floor of the new Premier Press
Building in East Eighteenth street, near Chester
street, Cleveland, where it recently moved from the
old location at 1812 East Eighteenth street.
The sale of the Gennett records at the Starr Piano
Co.'s headquarters, 221 Columbus avenue. Boston,
distributors of Gennett products, was a stf%ng feature
of business last week. The announcement that Perley
Breed and his Shepard Colonian Orchestra are ob-
tainable on Gennett records has been made in all
the New England towns.
The National Association of Harpists, Inc., which,
'by propaganda of various forms, recitals, encourage-
ment of liarp instruction in schools and articles in
magazines and music journals, has done much to pro-
mote interest in harp music, and incidentally the sale
of harps, now offers a prize of $1,000 for a com-
position for that instrument. The competition will
be international, and the latest date on which manu-
scripts will be received is Dec. 15, 1926.
"KING" IN PORTLAND.
King Band instruments were brought prominently
to the attention of the musical public of Portland,
Ore., during the first week of October by the Gibson
Girl Navigators, who were presented at the Liberty
Theater appearing four times daily, playing the King
instruments. Sherman, Clay & Co., tbe King repre-
sentatives -cf Portland, collaborated with an attrac-
tive window display, featuring the King instruments.
Tbe central feature was a large picture of the Navi-
gators surrounded with the handsome king instru-
ments. In the window also was a picture of Crystal
Harvey, the banjo artist of the group, who uses a
Bacon Silver Bell banjo, which was featured with her
statement signed by her: "My Bacon Silver Bell
banjo has the ideal banjo tone and oceans of volume."
GOOD KEY REPAIR SERVICE.
Great numbers of dealers, repairmen and tuners
are now aware of the high character of the key-cov-
ering work done by Frield Miller & Co., 3767 North
Illinois street, Indianapolis. All the work done by
the company named in recovering and rebushing
keys is performed by expert workmen with the aid
of modern machinery. The customers are assured of
correct spacing so that when the keys are replaced
they will appear exactly as when the instrument left
the factory. Write for prices and instructions as to
shipping.
A PORTLAND SAXOPHONE BAND.
A saxophone band has been formed by the staff
of the small goods department of Sherman, Clay &
Co., Portland, Ore., with Robert Christenseu of the
department as director. S. H. Johnson, manager of
the department, originated the idea of a department
band and believes it will have an admirable advertis-
ing effect. Mr. Christensen is a well known saxo-
phone teacher with a large following of private
students.
FINE ROLLS WITH ART GOODS.
Duo-Art music rolls are now carried in the art
department of the J. B. Bradford Piano Co., Milwau-
kee. The art department was established by the com-
pany last April and the presentations include art
furniture, lamps and other things required for the
furnishing of a music room. The department has
recently been placed in charge of Miss Irma Baucb,
a successful saleswoman.
ADDS TALKING MACHINE RECORDS.
Hess Bros., a big dry goods store in Rockford, 111.,
which recently added a section for the sale of talk-
ing machine records, report an amazing success
for the venture. Mrs. Mabel Horrall is in charge of
the department, which is a big attraction for the
"economy corner" of the store.
VENEER BUSINESS BOOMS.
The Maley & \\ ertz Lumber Company, Evansville,
Tnd., one of the big manufacturers of lumber in that
city, will add veneer making to its other activities.
An improvement in the furniture trade may induce
other lumber manufacturers to do likewise. Veneer
orders taken by Evansville veneer makers, from fur-
niture manufacturers during the recent semi-annual
Furniture Market, will keep their plants in operation
for months to come.
P
e e r 1 e s s
Player Actions
Embody Five Cardinal Features;
DURABILITY
SIMPLICITY
ACCESSIBILITY
^SOLIDARITY
GUARANTEE
Write for Prices and Territory
We Have Something of Interest for You
Peerless Pneumatic Piano Action
Co., Inc.
TOLBERT F. CHEEK, Preaidant
469-485 East 133d Street
NEW YORK
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