Presto

September 26, 1925.
PRESTO
TRADE STIMULATED
IN SAN FRANCISCO
EEBURG
Newly
Designed
T YLE "L"
Piano and Mandolin
Dimensions
Height, 51A"; Width, 36^"; Depth, 2 3 |
Its fine tone pleases,
Its beauty attracts,
Its size saves space,
Its PROFITS PROVE
MANUFACTURED ONLY BY
J. P. Seeburg
Piano Co.
"Leaders in the
Automatic Field"
1510 Dayton St.
Chicago
Address Department "E"
Reaction from Diamond Jubilee Distractions
Now Shown by Renewed Interest in
Music Goods and Record Piano Sales
Performances in That City.
EVENTS IN TRADE
Incidents Connected with Music Firms and Person-
ages Make Interesting Collection of Items
from the Pacific Coast.
The exhilarations of California's Diamond Jubilee,
for the time being, distracted the m'nds of the public
from the consideration of music goods, but the music
tfade in many places has reacted favorably since the
seventy-fifth anniversary of California's Admission
Day, September 9. Of course the music trade of San
Francisco and the Bay Cities contributed to the
splendors of the great parade and pageant of floats
which was such a wonderful feature of the day.
Sherman, Clay & Co., provided a window display
filled with historic reminders of the part of music in
the early life of California. It was Fred R. Sher-
man's valuable collection of historic programs and
song publications and the crowds constantly before
the window showed the general interest in the con-
tents. June 22, 1849, was the date on the program
of the first formal concert given in California, held
under the direction of Stephen C. Masset in the
schoolhouse on the Plaza, San Francisco. In Mr.
Sherman's collection was a copy of the first song
sung at the historic concert, "When the Moon on
the Lake Was Beaming," a song of tender sentiment
characteristic of the vocal selections favored by the
pioneers.
Oddity in Store Fronts.
The windowless piano store of Kohler & Chase,
San Francisco, is an oddity that attracts attention to
the company's stock of used instruments. The new
building at 28 O'Farrell street was recently purchased
by the company and two floors are used for sales-
rooms. The roofless garage is no longer a matter
of surprise in California, but the open air piano ware-
room on the ground floor of the new Kohler & Chase
building is a novelty which aids the sales of the used
pianos shown therein. It is a kind of "help yourself"
arrangement where pianos occasionally are tested
and selected without the aid of a salesman.
H. J. Werner, formerly with the Werner Industries
Company, Cincinnati, is a recent acquisition to the
wholesale department of Kohler & Chase. Mr. Wer-
ner, who is a piano traveler of experience, left last
week on his initial trip for the company.
Reward of Activity.
While San Francisco celebrated the jubilee com-
memorating California's admission to the Union,
Kohler & Chase celebrated the diamond anniversary
of its founding by suitable ceremonies and a notable
special sale. The Diamond Jubilee Sales of the com-
pany resulted in a piano business that exceeded the
expectations of the most optimistic salesman in the
house. The great business that distinguished August
has continued over into September.
The Starr Building.
As usual the Starr Piano Co., San Francisco, is
looking ahead for a big business with furniture deal-
ers during Furniture Market Week, as the connec-
tions made with furniture houses carrying music de-
partments, while Starr headquarters were located in
the Furniture Exchange Building, continue in the old
lively way in the new Starr Piano Building on How-
ard street. The company has an attractive showing
of Starr pianos, and Starr phonographs and Gennett
records on the ground floor where the most modern
facilities for demonstrating the instruments and rec-
ords are available.
A. G. McCarthy's Anniversary.
Andrew G. McCarthy, treasurer of Sherman, Clay
& Co., recently celebrated the thirty-eighth anniver-
sary of his first day in the employment of the com-
pany. He has a good memory and he is relied upon
to set right any other veteran who gets mixed in his
facts and dates concerning Sherman, Clay & Co. his-
tory or that of any other music house in the city
which has been in operation within the period of his
activities with Sherman, Clay & Co. From a modest
but ambitious business he has seen his firm grow
until the long stretch of territory along the Pacific
Coast is its field of operation.
Other News.
The new home of the Hauschildt music store, at
1618 San Pablo avenue, Oakland, will be ready by
October 15 and Henry Hauschildt is greatly pleased
with the way the work of remodeling the building is
progressing. The interior of the building will be ar-
ranged to suit his growing business.
Lee S.' Roberts, Inc., Chickering Warerooms, with
headquarters in San Francisco, has opened a branch
at 517 Fourteenth street, Oakland, in the store for-
merly occupied by the Girard Piano Company, which
has moved to 1519 Washington street, Oakland.
While the piano show rooms of Lee S. Roberts, Inc.,
are on the second floor, there is an attractive side-
walk entrance ; with window display space.
A San Mateo, Calif., branch has been opened by
Sherman, Clay & Co., San Francisco. San Mateo is
a county seat, and is a favorite suburban residence
place known as the Peninsula section.
Roy Hawkins, who was for six years with the Bald-
win Piano Co., San Francisco, has been made man-
ager of the music department of the Kahn depart-
ment store, Oakland. Estey pianos are the leaders
with this house.
G. Einselin, the music dealer of the Mission, has
given up one of his stores on Mission street and now
concentrates his energies at 486 Sutter street. Mr.
Einselin carries the line of Weser Bros., Inc.
CABLE MIDGET IN
PORTLAND, ORE., FIELD
Salesmen of the Wiley B. Allen Company in
Northwestern City Find Prospects Respond
to Many Convincing Arguments.
Salesmen of the Wilty B. Allen Co., Portland, Ore.,
are achieving results from the convincing talking
points of the Cable Midget upright in a field of great
possibilities. The charming variety of finish in the
line and the manner in which it may be made adapt-
able to all kinds of architectural and decorative
schemes, are arguments that readily interest many
prospects.
The use of the little piano in unusual places and
situations where economy of space is a consideration,
is a merit of great value in influencing prospects.
The salesmen find the Cable Midget a ready seller
in schools, kindergartens, clubs, dance studios, lodges,
fraternity and sorority houses, theaters, gymnasiums,
cafes and store and factory restrooms.
Apart from the remarkable tonal and constructional
features of the instrument, its dimensions are some-
thing to interest a large number of buyers. It is only
44 inches high and 55 inches in length, but it is built
to meet every exacting standard of quality and work-
manship that distinguish the instruments of The
Cable Company, Chicago.
CONGRESS TO CONSIDER
DESIGN REGISTRATION BILL
Industries Differ on Whether Copyright on Patent
Would Best Serve Purposes.
The next session of Congress will consider a bill
providing for the registration of designs, a measure
of considerable importance to the music industry.
This legislation has been before Congress for a gen-
eration, but there has been so much opposition on the
part of industries which felt they would not be ade-
quately protected that it has been impossible to get
a bill through.
Members of the patent committees, before which
such legislation comes, are anxious to protect indus-
tries in which design is an important factor. There
has been considerable controversy, however, over
whether this could be accomplished best by copy-
right or patent, the former, it is pointed out, being the
quickest and cheapest method.
Unless an agreement can easily be reached by the
various industries, it is probable that no action will
be taken on this legislation during the session, since it
is planned to make a general revision of the patent
law, and that work will be given precedence over all
other matters.
HONORS FOR MUSIC DEALER.
The Business Men's Association, of Kenmore,
N. Y., has elected Floyd F. Barber, a music dealer,
its president for the new term. Mr. Barber has made
an amazing success of his music business since estab-
lishing it about a year ago, when he resigned as man-
ager of the J. N. Adam Store piano department at
Buffalo, in which city he is also secretary of the
Victrola Dealers' Association.
BUYS ARKANSAS STORE.
Mrs. Mamie Oakley Gattis recently sold the Oakley
Music Shop at Fayetteville, Ark., to Miss Lillian
Blackburn and the business will be conducted under
the buyer's name and at the same location. Miss
Irene Blackburn is in charge of the store and is as-
sisted by another sister. Miss Mildred Blackburn.
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