Presto

Issue: 1925 2043

PRESTO
National Association of Music Merchants, announced
he would ask the National Association Executive
Council to authorize the appointment of a like com-
mittee.
Mr. Baker intimated in his address that the phono-
graph companies were overproducing machines and
selling them to department stores in carload lots. The
stores, he said, were storing them in warehouses, and
then followed his direct statement with the question:
"Are they going to unload at Christmas time and cut
away all our fruits?" Answers of "Yes, yes," were
heard from the delegates.
Cincinnati Good Hcst.
Cincinnati is proverbially a hospitable city and its
fame as a musical city is world wide. The hospitality
was expressed in the generous preparations for the
entertainment of the convention visitors. The Cin-
cinnati manufacturers, jobbers and dealers provided
a fund to cover the expenses of entertainment during
the days of the annual meeting. Ladies were invited
to all social functions and business meetings and a
special committee was appointed to look after that
phase of the convention.
The Enjoyable Opening.
An enjoyable opening of events was the golf tour-
nament at the Hyde Park Country Club, on Mon-
day, for which there were many entries and a notable
list of prizes donated by William H. Alfring of the
Aeolian Co.; Fred Gennett of the Starr Piano Co.;
Grinnell Bros., Detroit; Henry Dreher, Cleveland;
Arthur Wessell, New York; the Otto Grau Piano
Co., Cincinnati; Fred P. Bassett of the M. Schulz
Co., Chicago; Otto C. Muehlhauser, Cleveland;
Charles H. Yahrling, Youngstown; the Baldwin Co.;
the Gulbransen Co ; the Starr Piano Co.; the Hotel
Sinton, and William R. Graul, Cincinnati.
The annual golf dinner was held on Monday, at
which Henry Dreher presented plans for organizing
the Ohio Music Trade Golf Association.
Henry E. Weisert's Address
One of the best features of the convention was the
address by Henry E. Weisert, of Chicago, president
of the National Association of Piano Merchants.
Mr. Weisert spoke as follows:
The National Association of Music Merchants, hav-
ing practically no restrictions with reference to mem-
bership, is composed of merchants with widely dif-
fering ideas as to merchandising. There is the mer-
chant who conducts his business along very high-
grade lines; there is the one who, while making some
pretense to a high-grade business, is still unwilling
to give up what seems to him advantages found in
not being too straight laced about it; there is still
another kind who has no particular policy; and I
regret to say that there is a type who deliberately
violates every decent business principle in his eager-
ness to sell.
It would be a marvelous thing if we could adopt a
code of ethics in our business that would raise it to
its proper place, but that isn't a thing for the Na-
tional Association to undertake—at least not at the
present time. Your State Association, being some-
what closer to its members, is in a better position to
undertake work along these lines. I believe that a
local Association can do even more than the State
Association in bringing about such reforms. In other
words, we must begin at the bottom. As the local
Association must concern itself with local matters,
and as your State Association must concern itself
with State matters, so our National Association must
confine its activities to matters of a national
character.
The First Essential
First of all we must be organized in such a way
that we can effectively resist any attempt at unfa-
vorable legislation by Congress. We have had sev-
eral examples of this and the results have justified
the existence of the National Association. We don't
know, at what moment we may find ourselves con-
fronted with the necessity for prompt and concerted
action and it behooves us to be as strongly organized
as possible when such a time comes.
There should be a closer working arrangement bc-
tw cen the merchants and the manufacturers. All mer-
chandise manufactured is eventually retailed and un-
less there exists a proper working arrangement, one
or the other or botli must suffer. The recent action
of one of the large phonograph manufacturers may
have been very wise but a great many merchants who
have talked to me seem to be of the opinion that it
was most unwise, and here again is an opportunity to
reach an understanding by a closer working arrange-
ment with the manufacturer. I frankly believe that
if the dealers had been invited into the conference
with this manufacturer, a way out of the difficulty
might have been found without the demoralizing re-
sults which followed their unadvised—if not ill-ad-
vised—action. I know there was no thought of in-
juring the dealer in this very drastic action but the
injury was done, just the same, and how are we to
know at what figures to set down our inventory
when such things are possible.
By a closer understanding we can help the manu-
facturer with what today is his greatest problem—
uniform production. If we, as dealers, could fore-
oast our requirements each year and allow the manu-
facturers to make shipments to us during the dull
summer months we would earn their everlasting
gratitude besides placing ourselves in a much better
position to meet the demands of the heavy buying
season. I believe we owe it to the manufacturers
to at least attempt this.
For Music Merchants' Bank
It has always seemed rather strange to me that in
our merchants' association there has never been found
a group of men willing to undertake the establish-
ment of a music merchants' bank. In other words,
a financial corporation that will afford the members
of the association, whose financial responsibility jus-
tifies it, a very prompt, simple and economical way
for financing their installment paper.
Instead of criticizing let each one ask himself if
he is doing his part to help make the Association
bigger and stronger. We want criticism and lots
of it if that will help us get on the right track but
just remember this: before submitting your criticism
ask yourself just what you have done to help build
up the association. I should like to make it a condi-
tion that all criticisms, in order to be valid and com-
mand respectful attention, must have attached to
them at least one application for membership in the
National Association.
As our association is now constituted, it is almost
impossible to accomplish the things we should like
to do. In a meeting open to all the members we sel-
dom get beyond the generalities. I believe that even-
tually we must, through the state and regional asso-
ciations, establish the plan of sending delegates to
ihe National Association meetings and these dele-
gates will bring into the meeting the vital problems
which should properly come before the national body
for action.
I hope that, at our future conventions, we can have
placed at our disposal by the manufacturers a com-
prehensive exhibit of all they have to offer us in the
way of new styles and new ideas and to arrange these
exhibits so that they will not conflict with the meet-
ings of the merchants, because we all want to see
the exhibit. On the othre hand the merchants
should arrange their meetings, and this can be ac-
complished best by delegate representation, to occupy
the briefest possible time. We must get together
early in the morning, take our coats off and settle
down, not to a lot of "hifalutin" parliamentary pro-
ceedings and oratory, but good hard common sense
discussion of our problems.
September 19, 1925.
CLEVELAND TRADE AT
CINCINNATI MEETING
Ohio's Biggest City Wants Next Convention,
Poole Pianos In Demand, and Interesting
Old Picture Showing "Knabe."
Members of the Cleveland Music Trades Associa-
tion gathered at the Hotel Statler on Tuesday eve-
ning, September 8th, for the first monthly meeting
and dinner of the 1925-1926 season. It proved an
enjoyable affair with good attendance. Henry
Dreher, president, presided and had Frank Edgar, of
the Aeolian Co., as his guest. Mr. Dreher was re-
cently elected chairman of the resolutions committee
for the Cincinnati meeting of the state association,
and a feature of the meeting was the unanimous
pledge of all present to go to Cincinnati.
A resolution was passed inviting the Music Mer-
chants' Association of Ohio to hold their next con-
vention at the Hotel Statler in Cleveland. Another
resolution was passed urging all broadcasting stations
to improve the quality of their music. Incidentally
there has been considerable criticism in Cleveland on
some of the programs broadcasted, and an executive
of one of the downtown stores expressed the opinion
that the public were turning to the phonograph more
than ever on this account.
The Robert L. White Music Co. have sold four
Poole bungalow style pianos to St. Augustine Acad-
emy. The Fern Wittmcr conservatory of music also
bought two Poole grands recently, and it is ex-
pected that Superintendent Jones, of the Cleveland
Public Schools, will place an order for some of these
instruments in the near future.
"The evolution of the violin" is the title of a win-
dow display that the Reliance Trust Co. is featuring
this week. It shows both American and foreign
violins in the making, and shows the superior work-
manship of the former. One interesting instrument
from a curio standpoint is seventy-five years old, and
the bridge was made from a wagon spoke.
A very interesting picture of old Cleveland was
shown in the Plain Dealer this week, and shows the
downtown section in 1865, and the most noticeable
thing is a large sign on the biggest building which
reads: "Knabe Pianos." Evidently Knabe was well
known to Clevelanders then and that its reputation
is still of the highest is shown by the large number
of instruments still being sold here.
ROBERT MORTON ORGAN CO.
MOVES ITS MAIN OFFICES
Headquarters of Company Now Admirably Located
at 168 Golden Gate Avenue, San Francisco.
The Robert Morton Organ Co., which recently
moved its main office from the factory in Berkeley,
Calif., is now settled in its new offices at 168 Golden
Gate avenue, where the entire ground floor is occu-
pied.
The manufacture of Fotoplayers. in the Berkeley
factory, has been discontinued, the machinery and
equipment being shipped to Van Nuys, where the
capacity of the plant for the production of Robert
Morton organs has been increased by the building
of a new wing to the factory.
THE BEST PIANO SEASON
is with us. Dealers and salesmen who take advantage of it—and most agree that this season will be a good one—
must have the proper facilities for displaying and delivering the instruments. The only complete equipment is the
latest fool-proof Loader. It may now be had for only $95. Satisfaction guaranteed.
BOWEN PIANO LOADER CO.,
Winston-Salem, N. C.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
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September 19, 1925.
CHRISTMAN
€€
PRESTO
WILEY B. ALLEN CO. FEATURES CABLE GRANDS
The First Touch Tells"
The Supreme Attainment for the
Music Room and Studio is
found in the
Studio Grand
Three Cable Grands have been featured in a most ing the name, style and finish of the piano. In the
attractive display in the windows of the San Fran- center window is a large card with this message:
"Pianos whose worth is never doubted. That is
cisco store of the Wiley B. Allen Co., exclusive
Pacific Coast representative of The Cable Com- the enviable reputation enjoyed by The Cable Com-
pany.
pany.
"Their instruments are known the world over for
As seen in the illustration, rich velvet hangings, a their intrinsic quality. They have a reputation for
beautiful lamp and vase of flowers form a back- goodness that dates back forty-three years. We have
ground, suggesting distinction and quality. There been their Pacific Coast representatives for 35 years.
is a simplicity and dignity about the display which
"You can come here and make your selection with
centers attention upon the beauty of the pianos them- a full confidence that you are getting an instrument
selves.
of unquestioned character and worth. Many Models
With each instrument is a small framed card giv- at Many Prices."
(only 5 ft. long)
This little Grand has no superior and it
presents the very qualities that win the
prospect and makes the sale.
Equally predominant in latest triumph
of the Piano Makers' art is the
CHRISTMAN
Reproducing Grand
E.M.LOVE GOES SOUTH
FOR STORY & CLARK CO.
Secretary and Treasurer Will Visit Many
Dealers in That Section Which Holds
Great Possibilities for the Piano Trade.
After terminating his vacation, at his summer home
at East Tawas Beach, Mich., E. M. Love, secretary
and treasurer of the Story & Clark Piano Co., 174
N. Michigan avenue, Chicago, immediately started
on a tour of the trade in the southern states, where
old and new Story & Clark dealers will lie visited,
and also many who have not yet taken on the Story
& Clark agency.
Mr. Love's trip will take the greater part of a
month, as his plans call for visits to the trade centers
in the states of Oklahoma, Texas, Arkansas, Louisi-
ana, Mississippi, Alabama, Tennessee and Kentucky.
The possibilities for an excellent fall season in the
piano trade is very bright in this section, as liberal
orders from Story & Clark dealers have been noted
at the Chicago headquarters.
The Story & Clark playerpiano models, which are
built under the Repro-Phraso system, have made a
fine impression in the trade in the fact that they are
moderately priced instruments with reproduciiig fea-
tures. It has easy-playing foot expression pedals
and other new features for personal control in
playing.
ADAM SCHNEIDER'S PATIENCE
ASSURED OF REWARD
Equipped with
A marvel of tone and expressive
interpretation of all classes of com-
position, reproducing perfectly the
performances of the world's great-
est pianists.
"The First Touch Tells"
Reg. U. S. P a t . Off.
Christman Piano Co.
597 East 137th St.
New York
Property on Which He Has Paid Taxes for Years
Now Eagerly Sought by Buyers.
Fortune sometimes favors the man who year after
year continues to pay taxes on a parcel of vacant
land, valiantly hoping for the mad rush of buyers
who want that parcel at an extravagantly increased
price. That is the preface to a true story of which
Adam Schneider, popular Chicago piano man, is the
hero.
A considerable number of years ago the genial
treasurer of Julius- Bauer & Co. was approached by
a young man who urged him to buy land on Hough-
ton Lake, Michigan. Mr. Schneider waved him away,
for it was his day for selling, not buying, and cus-
tomers for Bauer pianos were willing if not clamor-
ing for the opportunity.
But the young man persisted in his alluring plea.
It was a place of supreme felicity; an elysium for
righteous piano men while awaiting transit to the
more permanent Paradise. The line was irresistible
and Mr. Schneider fell for it.
Since then he has been hopefully paying taxes on
the twenty acres, only once breaking sod to raise a
crop. That was when Frank M. Hood induced him
to try raising the vegetable piano key ivory the
Schiller traveler thought he had developed from a
radish on his Desplaines hominy ranch.
This week Mr. Schneider's friends are giving him
a congratulatory greeting. Scores of people want his
Houghton Lake property, but he is as patient in re-
sisting buyers as he was in paying taxes. Develop-
ment has set in and all about his place individuals and
syndicates are planning the building of expensive
homes, hotels and resorts. Mr. Schneider modestly
discusses the reward of his waiting and sits tight.
Prices there are in the direction of up.
M. SCHULZ CO. AT THE
CINCINNATI CONVENTION
F. P. Bassett Meets Old Friends Among Ohio
Dealers, Many of Whom Carry Extensive
Line of the Chicago Industry.
The M. Schulz Co, 711 Milwaukee avenue, Chi-
cago, was represented by F. P. Bassett, secretary
and treasurer, at the Ohio Music Merchants Conven-
tion, at Hotel Sinton, Cincinnati, on Tuesday and
Wednesday of this week.
The two-day conclave of dealers proved extremely
interesting to Mr. Bassett, who is widely known in
the Ohio trade, and he found opportunity to greet
many old friends as well as explain to new ones the
merits of the M. Schulz line.
Dealers who are carrying the M. Schulz instru-
ments have reported a steady demand, and many are
of the opinion that if the upward trend of sales con-
tinues the fall season will eclipse many years back in
activity.
The progressive ideas of the Ohio dealers reflect
on the trade in general and the spirit of the associa-
tion was exemplified in the Cincinnati meeting, which
was interesting from every standpoint and had an
unusually large attendance from all parts of the state.
THE FRIEDRICH'S FAILURE.
Very general regret has been expressed in the
trade at the failure of the old Grand Rapids, Mich.,
music house, which for a great many years stood
among the most representative and responsible. It
was founded by Julius A. J. Friedrich, and, from a
small beginning, grew to large proportions. Only a
few years back it had a credit rating of "good," for
from $35,000 to $50,000. It is believed that the exist-
ing assets will not fall far short of satisfying existing
indebtedness, and the hope is that the Friedrich Music
House may continue.
MANAGER RESIGNS.
S. M. Frankel, who recently resigned as manager
for the Ludden & Bates Music Co., Atlanta, has be-
come manager of the Edison and Ampico Shop, 182
Peachtree street, that city. Mr. Frankel was for
many years manager of the Ludden & Bates store,
and under his direction a radio broadcast station was
erected and put in operation.
A BALDWIN RADIO STUDIO.
The Baldwin Piano Co., 323 South Wabash ave-
nue, Chicago, has opened a radio broadcasting station
in connection with the Coyne Electrical School. The
call letters of the station are WGES. During the
winter the Baldwin company plans to haye prominent
opera artists broadcast.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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