19
PRESTO
June 20, 1925.
SMALL GOODS AND SUPPLIES
THE MUSIC ROLL L1BRARV
Many Important Requirements Necessary in
Proper Equipment and Methods of a
Reproducing Piano Roll Section.
of art is a requisite. The accessories should suggest
refinement, for in selling reproducing music, one
deals with the arts. Few customers are so dull as
not to respond to the subtle suggestion of artistic sur-
roundings.
SUCCESS WITH SMALL GOODS
The music dealer who takes on a reproducing" piano
cannot Rive it proper representation without as- The W. E. Jones Piano Co.; Mansfield, O., Makes
suming the burden of an adequate library of records.
Excellent Report for First Year.
The value of the library is realized by the repro-
ducing" piano manufacturers who compete with one
The W. R. Jones Piano Co., Mansfield, O., is cele-
another in securing the finest artists and providing brating the first anniversary of the creation of its
catalogs of variety and musical interest. But, unfor- musical merchandise department.
tunately, their efforts do not always inspire the deal-
One year ago the department was added, and it
ers, many of whom find the keeping up of a library has enjoyed a phenomenal growth. Holton band in-
a source of loss and a cause of irritation.
struments, are featured in the band goods section.
But the fact that should be obvious to the trade VV. E. Alexander, with sixteen years experience in
is that in selling reproducing pianos the dealer or his band and orchestra work, has taken this department
salesman sells music first. It is an altogether dif- in charge and is competent to advise customers as
ferent proposition from selling the piano. Selling to the proper instrument to select and play. In addi-
reproducing pianos requires a new point of view with
tion to the Holton line, Olds trombones, Ludwig &
the salesman. Selling reproducing pianos requires Ludwig traps and drums, and Paramount banjoes
new thoughts. And the old methods of the player are carried. Repairs are offered for every make of
roll department are obsolete in the reproducing li- instrument, and the service meets the needs of ama-
brary. It takes more than a pleasant personality and teurs and professionals as well.
the ability to read the names and numbers on the
boxes, to be a success in the latter.
DATE OF OUTING FIXED.
Those employed in the reproducing piano library
There will be no July meeting of the Talking Ma-
need not necessarily be musicians, but they must be
music lovers with intelligence. This means an apti- chine and Radio Men, Inc., the next gathering to be
tude for becoming more generally acquainted with on August 12, at which the Argus Radio Corp., New
music, its composers, and its recorders. The man- York, will demonstrate and explain the Power Elec-
ager must be acquainted with every phase of the tric radio set. The date of the summer outing of
business in order to put the department on a pay- the organization is set for September 2, but the loca-
tion will not be selected for a few weeks.
ing basis.
The people who sell reproducing piano music must
make themselves familiar with the music and the
MORE SPACE FOR CONNS.
composers, in order to talk intelligently with the cus-
Owing to the demand for Conn band and orchestra
tomers. They should learn all they can about the instruments, in the store of the Nusbaum Co, Can-
artist who makes the records. They should ob- ton, O., additional space in its jewelry section has been
literate, as far as possible, personal taste, and be pre- added to the musical instrument department. The
pared to hear something pleasing in every composi- store recently adopted the deferred payment plan on
tion.
instruments and has been doing an exceptional
In the reproducing piano library an atmosphere business.
WESSELL, NICKEL & GROSS
T. L. LUTKINS LEATHERS
Search of Fine Skins to Produce Best Results
Is Rigid Policy of This Old New York
House.
The importance of fine leathers in the manufacture
of organs, pianos and playerpianos, naturally draws
attention to a specialty leather house like that of T.
L. Lutkins, Inc., 40 Spruce street, New York City,
an exporter and manufacturer of all kinds of leather
required by the music goods industry. The music
industry has been indebted to this house through
three generations, beginning with Theodore L. Lut-
kins.
Pneumatic leather manufacture is a specialty with
the house of T. L. Lutkins, Inc., and vast stocks of
that variety always await the orders of the player-
piano manufacturers. In addition, the agents and
buyers of the house are constantly searching the
world's markets for selected hides suitable for the
purposes of making line pneumatic and bellows leath-
ers.
T. L. Lutkins, Inc., is the only house of its kind
devoting special attention to the requirements of the
music goods manufacturing industry. In fact great
stocks of leather carried by this house are used solely
by manufacturers of pianos, players, organs and pneu-
matic actions. The house is a pioneer in that species
of leather tanning. The skins are selected from the
finest varieties obtainable, and rigid inspection of
every skin before and after tanning is a policy of the
house.
ARTIST AT FORMAL OPENING.
A. Carro Miller, manager of the band and orches-
tra instrument department of the San Jose, Calif.,
branch of Sherman, Clay & Co., was a leading par-
ticipant in the formal opening events in Watsonville
recently. Mr Miller entertained with a number of
xylophone solos and was accompanied by Mrs.
Bonde at the Duo-Art piano, at the formal opening of
the company's new store in Watsonville.
The (new) Buckeye Sill Piano Truck
Manufacturers of
The New Buckeye Sill
PIANO ACTIONS
HIGHEST GRADE
For Grands and Uprights and best for
stair work.
ONE GRADE ONLY
The Wessell, Nickel & Gross action is a
guarantee of the grade of the instrument
in which it is found.
FACTORIES:
NFW
45thSt., lothATB.&W46th i ^ i - * " •
VnDk r
I vyrvrv
Street
Comstock, Cheney & Co.
Ivory Cutters and
Manufacturers
Piano Keys, Actions and Hammers
Better your SERVICE with a new Buckeye Sill. We have re-
built and greatly improved, for longer service, the handles, center
rock shaft and the uprights of both ends.
Send for circular.
Eight styles of End Trucks. Piano Hoists, Covers and special
made straps.
Manufactured by
Self Lifting Piano Truck Co.
FINDLAY, OHIO
IVORY AND COMPOSITION-COVERED ORGAN KEYS
Th« or.iy Company Furnishing the Key*. Actions, Hammers and Bracket! Complete
Telegraph and R. R. Station: Essex, Conn.
Office and Factories: Ivory ton, Conn.
THE O S. KELLY CO.
Manufacturers
of
High
-
Manufacturers of
-
and
Tuppcr lake
Piano Backs, Boards, Bridges, Bars,
Traplevers and Mouldings
SOLE AGENTS FOR RUDOLF GIESE WIRE
WESTERN REPRESENTATIVE:
Oracle
PIANO PLATES
SPRINGFIELD
JULIUS BRECKWOLDT & SON, INC.
OHIO
CENTRAL STEEL & WIRE CO.,
119-127 N. Peoria Street,
J BRECKWOLDT. Pres.
Chicago, III.
W. A. BRECKWOLDT, S e c & Tr« .
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