Presto

Issue: 1925 2020

PRESTO
WHERE DOUBTS ARE DISPELLED
Under This Head Presto Will Answer Any Question Pertaining to Pianos, or
Other Subjects of Direct Interest to the Trade and Musical Public
April 11, 1925.
WILLIAM L. BUSH BACK
FROM EXTENDED TRIP
Enthusiasm of Popular Piano Man Has No
Bounds and Helped in Bringing the
Desired Results.
which bore that name. It is, however, now best
known because of its association with the large piano
Will L. Bush returned to Chicago this week from
action and supply industry of Wood & Brooks Co.,
an extended trip in the interests of his new line of
Buffalo, N. Y. Mr. Wood was formerly of Boston,
pianos. He made a good many connections for the
Mass.
W. L. Bush pianos, the grand and the little upright
5. New York: There have been a good many
being especial favorites. The trip covered a part
Correction.—In a recent issue of the Presto the piano industries started under this name, the New
of the northwest, and southward into Missouri.
"Radcliffe" piano was asked for and reply was made York Piano Mfg. Co. having existed for several years,
but
just
now
there
is
no
such
industry.
Mr. Bush had intended to invade Texas in which
that the instrument was unknown. The Radcliffe
state he pioneered so long, and where his friends are
6. Stuyvesant: This name is conspicuous in the
is made by the Cable-Nelson Piano Co., of Chi-
everywhere. To a Presto representative he said that
cago and South Haven, Michigan. The name is regis- line of the Aeolian Co. of New York. It was for-
merly manufactured by the late Mr. Wheelock who
during his trip he visited dealers he had not seen in
tered and is controlled by the industry named.
later became prominent in the Aeolian Co.
from two to ten years, and that all of them seemed
7. Schumann & Son: A name that for a long time
glad to have him appear. He made a number of en-
WANTS PIPE ORGAN.
was used on commercial pianos made in the industry
thusiastic agencies for the W. L. Bush line and he
Geneva, Ohio, April 6, 1925.
of C. N. Byrne, New York. The industry is now
bubbles with enthusiasm.
Edito Presto: We are coming to you for infor- extinct, though we believe some pianos are still put
"I tell you," said Mr. Bush, "the good old piano
mation regarding pipe organs. We have a church forth under that name.
business is still in its prime! Can't tell me anything
which is in the market for an organ, and expects to
8. Schirmer: This is the name of an extensive
about any let-up in the demand or sale. I know bet-
pay $5,000 or $6,000 for the instrument selected.
sheet music publishing house and it has appeared on
ter! I took orders in nearly every place I visited, and
commercial
pianos
made
by
different
industries.
We would like to get calatogs and prices from a
I wouldn't change this piano game for the biggest
9. Beckwith: Instruments of this name have been
number of organ manufactures, with terms, etc.
other thing I know anything about. The W. L.
made for the mail order house of Sears-Roebuck,
J. T. P H I L L I P S .
Chicago. These instruments have come from differ-
Bush grand is going, and it will keep on going fast."
Fine organs of about the kind you seem to want ent industries.
10. A. W. Ladd & Co.: This is one of the very
are produced by Lyon & Healy, Chicago, W. W.
good, reliable popular or medium grand pianos that
Kimball Co., Chicago; the Aeolian Co., New York, old names in the piano industry. The house of Ladd
would wholesale for about $160 to $180. I know of
and many other industries. A very complete list was, we believe, in Philadelphia.
appears in PRESTO TRADE LISTS NO. 3, the
Weser Bros., Kelso, Biddle, Regal and Ricca.
11. Colonial: A few years ago an industry bearing
price of which is 25c.
this name was incorporated by H. Edgar French, of
G. O. J.
* * *
the Jesse French & Sons Piano Co., New Castle, Ind.
Any
of
the
large
houses
doing
a
retail
business
It was discontinued as a corporation but the Jesse
WANTS TRADE LISTS.
French & Sons Piano Co., still make Colonial pianos. will probably be able to furnish you with second-hand
Jacksonville, Fla., April 2, 1925.
12. Chas. Norris: A gentleman of this name was pianos. Such houses as Story & Clark Piano Co., 33
Editor Presto: Enclosed find P. O. money for 75c, conspicuous in the piano industry at Boston for a West 57th street, New York; P. A. Starck Piano Co.,
for which please send one copy each of numbers 1, good many years. The Norris & Hyde piano sprang 42nd near Sixth avenue, New York; American Piano
Co., 437 Fifth avenue, New York, or Jacob Bros. Co.,
from the same industry.
2 and 3, Presto Trade Lists.
The international pitch is as you understand, and it 543 West 39th street, New York. Most of the large
We also want a list of moving picture theaters of
employed by many regular tuners throughout this houses which conduct their own retail stores have
the United States; retail music dealers of the United is
occasion to take in a great many second hand pianos.
country.
In Chicago, Lyon & Healy, The Cable Co., and one
States. If you can supply us with this information
*
*
*
or two others, always have a large warehouse filled
kindly advise us what the lists will cost, and we will
WANTS
USED
PIANOS.
with second hand instruments which they are often
order promptly. If you can not supply us with this
willing to sell at remarkably low prices.
Loma Linda, Cal., April 3, 1925.
information, we would appreciate it, if you will kindly
About new pianos in the East such as you ask for,
Editor Presto: Will you kindly give me name and
tell us who can.
address of one or two companies on the east coast, it might be well to put the question to the American
MAXWELL MUSIC CO.
aside from Hill & Son, that wholesale used pianos. Piano Co., and also the Kohler Industries. Both of
We have no list of moving picture theaters or or- I mention Hill & Son because I already know about these great concerns have a number of factories and
many of them seem to produce the commercial class
chestra leaders, etc. There is a concern in Detroit them.
of instruments. Also we suggest that Jacob Bros.
called R. L. Polk & Co., 431 Howard street, which
Also give me the same information regarding com- Co., Henkelman Piano Mfg. Corp., and the Weydig
makes a business of putting together all such lists
when desired. Perhaps it may help you to address panies on the Atlantic seaboard that manufacture Piano Corpn. might have the kind of pianos you want.
as already quoted, or the Ross-Gould Mailing Lists,
St. Louis, Mo.
* * *
LISTS OF TRADE.
*
New Philadelphia, Ohio, April 7, 1925.
Editor Presto: Do you have a trade list of music
publishers and arrangers? If so, how much?
T E N N E N T S PIANO STORE.
The only list we have of arrangers and music pub-
lishers appears in PRESTO TRADE LISTS NO. 3,
which is a kind of "finding list" of all branches of the
music industry. It is certain you can find some good
arrangers there and also a lot of publishers.
We suggest also that C. A. Arthur, 5100 Bangor
Ave., Detroit, Mich., has become quite a favorite with
publishers for whom he arranges.
* * *
ABOUT PIANO NAMES.
Editor Presto: It has been some time since I sent
in any questions to your Doubts Dispelled Column.
Can you enlighten me about the following stencil
pianos; when and where were those made in past
years:
1, Schumann; 2, New England; 3, Daniel Morris;
4, Wood; 5, New York; 6, Stuyvesant; 7, Schumann
& Son; 8, Schirmer; 9, Beckwith; 10, A. W. Ladd &
Co.; 11, Colonial; 12, Chas. Norris.
Also: Is not "Standard" the international 435 A
used by the piano manufacturers?
O. W. MORAN.
We take the piano names in the order in which you
present them:
1. Schumann: This name is well established as that
of a high grade piano manufactured by the Schu-
mann Piano Co., Rockford, 111. It cannot in any
sense be termed a "stencil" piano.
2. New England: A good many years ago there
existed in Boston the New England Piano Co., at
the head of which was the late Thos. Scanlan who, in
his day, was one of the most ambitious of the com-
mercial manufacturers. The New England was a
very large factory and its instruments were put forth
The purchase of a Style 4 Lyon & Healy Grand, usual tonal beauty, and one that will withstand the
in great numbers, now extinct.
made
by Lyon & Healy, Chicago, by the Bollinger
continuous use given it by teachers and pupils.
3. Daniel Morris: Very many years ago a gen-
The accompanying cut shows the Lyon & Healy
tleman of this name established a factory in Boston Piano School of St. Louis is an interesting endorse-
ment of that instrument. Samuel Bollinger, director, grand in position in the studio of the Bollinger Piano
and made few instruments but very good ones.
4. Wood: This name is a familiar one in the music placed the Lyon & Healy piano in his studios after a School.
industry and at one time there was a small factory careful study of its merits as an instrument of un-
Inquiries must bear the signature and address of
writer in order to receive attention. Answers thought
to be of general trade interest will be published. If am
answer is not of general interest it will be mailed pro-
vided stamp is inclosed.
LYON & HEALY GRAND IN STUDIO
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
April 11, 1925.
PRESTO
Recognition
Precedes
Success
SEEBURG
APPRECIATIVE LETTERS
ABOUT LESTER PIANOS
Two Remarkably Conclusive Indorsements
from Noted Professional and from Public
School Director in Philadelphia.
Testimonials from professional musicians to piano
manufacturers, when really genuine expressions of
appreciation and unsolicited, are of incalculable value
to dealer and public as well as to the piano itself.
Such a testimonial is one recently received by the
Lester Piano Co., Philadelphia, from Adolph Vogel,
cellist of the famous Philadelphia orchestra, conduc-
tor of the Main Line Orchestra, and managing direc-
tor of the Main Line School of Music at Ardmore, a
fashionable Philadelphia suburb. Mr. Vogel is an
accomplished musician, having a particularly fine
DEALERS
HAVE DISCOVERED
THE KEY TO
POSITIVE
PROFITS
There are many styles
in the
COMPLETE
SEEBURG LINE
to interest you
RELIABLE REPRE-
SENTATION INVITED
WRITE
J. P. SEEBURG
PIANO CO.
"Leaders in the
Automatic Field"
1508-1514 Dayton St.
CHICAGO
ADOLPH VOGEL.
ear for tone, as those who have heard him play can
testify. So it means a great deal to get a letter like
this from him:
Ardmore, Pa., February 26. 1926.
Mr. George Miller, President,
F. A. North Company,
1306 Chestnut Street, Philadelphia.
Aly Dear Mr. Miller: I have wanted for sonic time
past to write you to try and tell you how pleased we
are with the Lester pianos in use in the Main Line
School of Music. Ardmore, Pa..
I feel the biggest test for any piano comes in a
music school. The instruments here are subject to
the efforts of beginners and the most advanced pupils.
I find the tone and balance of your pianos are good as
anyone can ask, and also am pleased to state the
pianos are doing all you promised when same were
purchased.
If I can assist you in any way, I will be only too
glad to do so, for our satisfaction in use of the Lester
pianos has justified that.
Wishing you all kinds of success, 1 am
Very truly yours,
ADOLPH VOGLL.
Another letter regarding Lester pianos, written
March 18, touches upon a point mentioned by Mr.
Vogel when he said the Lester pianos purchased by
his school "are doing all you promised." This letter
is from Charles H. Grakelow, Director of Public
Welfare of the City of Philadelphia and Exalted
Ruler of Philadelphia Lodge No. 2, B. P. O. Elks,
which has just completed a new $4,000,000 club house
in the Quaker City, which is acknowledged the larg-
est and finest fraternal building of this character.
They wanted the best pianos they could buy, in keep-
ing with the high quality of the building, its decora-
tions and furnishings. After the keenest kind of
competition, the Lester was chosen. Seven pianos in
all were purchased, five Lester Grands and two Les-
ter uprights. Here is the letter Exalted Ruler Grake-
low wrote about them:
Philadelphia, March 18, 1925.
F. A. North Company,
1306 Chestnut Street,
Philadelphia, Pa.
Gentlemen: Permit me at this time to express to
you our deep appreciation for the very wonderful
manner in which you have taken care of our order
for one Concert Grand, four (4) small grands and
two (2) upright pianos which have been installed in
the new Elks' Home, Broad street at Vine.
Your desire to please and the perfect instruments
received combine to make the entire transaction a
most happy one and it is especially appropriate that a
Philadelphia product should be found in this build-
ing, the latest contribution, architecturally speaking,
to Philadelphia.
Wishing you the success you so richly deserve,
would ask that you believe me to be
Appreciatively yours,
CHARLES "H. GRAKELOW.
It is no wonder, with letters like these coming in,
that Lester dealers are pleased with their sales. They
indicate what every manufacturer and every merchant
is striving for—the customers' satisfaction with the
product they make or sell. It is a great asset for the
Lester Piano Co. and for every Lester dealer.
REACTION OF NERVOUS
SYSTEM TO MUSIC TOLD
A. G. Gulbransen Describes Interesting Re-
sults of a Series of Psychological Tests
with Music as a Motive Power.
That music obtains the quickest reaction in the
human nervous system of any art was disclosed by a
series of psychological tests recently made in Chicago
and which were related by A. G. Gulbransen, presi-
dent of the Gulbransen Co., in an address at an edu-
cational conference.
"Blood pressure test was used on a group of junior
high school boy and girl students," said Mr. Gulbran-
sen. "Music shot the average blood pressure up ten
degrees in ten seconds, when a stirring piece was
played. Exhibition of a series of reproductions of
paintings by the old masters produced no effect. In
literature a recitation from Shakespeare also was
witho.it result and an exhibition of casts of classic
sculpture caused the pressure to fall. Fighting and
love scenes in moving pictures cause a rise of pres-
sure of five degrees in two minutes.
"In the music test the needles on the dials of the
pressure registers swayed almost at the will of the
player at the piano. Various rolls were played. A
Registering piano was used on account of its facility
of interpretation, expression and accentuation of the
melodic notes. The Toreador's Song from the opera
'Carmen' produced instant reaction, Schubert's 'Rose-
monde' got a milder result and 'Berceuse' lulled all
the pulses to calm. The Star-Spangled Banner
brought all to their feet as the first notes struck and
average pressure rose from seven to fifteen degrees.
"Change of position had some effect in this as well
as the fact that the subjects of the test were Boy
Scouts and Camp Fire Girls, and trained to react to
patriotic stimulus, it was said by medical men who
were making the test as a study of the therapeutic
use of music as a tonic and nerve stimulant."
PROMINENT LAWYER QUEST
OF CHICAGO PIANO CLUB
Chailes E. Erbstein, Owner of Station WTAS, Tells
Members Radio Helps Music Business.
The Piano Ckib of Chicago at the weekly luncheon
on Monday of this week had as honored guest
Charles E. Erbstein, lawyer and one of the most in-
teresting men in Chicago, with a reputation in his
profession extending from coast to coast. He is a
man whom all admire.
Mr. Erbstein considers that radio helps the music
business generally and especially that of sheet music
and pianos.
i\lr. Erbstein's latest service to Chicago and Illi-
nois was in behalf of the tornado sufferers through
his popular broadcasting station WTAS. This sta-
tion is generally accepted as the most popular radio
station in Chicago. Ben Duval and Axel Christensen,
club members, perform there.
KRAKAUER IN RECITAL.
Miss Helen Pulialita, pianist, was a special attrac-
tion at the Alhambra Theater, Milwaukee, last week,
and drew many listeners who had become familiar
with her playing over radios from the civic broadcast-
ing station, WCKY. For her recitals at the Alham-
bra Miss Puliafita used a Krakauer Bros, grand pro-
vided by the music department of the Boston Store.
FEATURES MIESSNER WAY.
The Saturday afternoon event in Lyon & Healy
Hall, Chicago, last week, was a recital by the piano
pupils of Mrs. Allen H. Center, Oak Park, who uses'
the new Miessner Melody method of instruction,
created by W. Otto Miessner, well-known composer
and author who formerly was a resident of Oak Park.
CHARGE IN OWATONNA, MINN.
A. E. Monson, of Minneapolis, Minn., recently
bought the store of the R. H. Bach Music Co. at
Owatonna, Minn. Mr. Monson has been engaged in
the music business for several years and formerly
was manager of the Stone Piano Co., Minneapolis.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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