February 21, 1925.
25
PRESTO
SHEET MUSIC AND RADIO
ART IN PIZARRO CABINET
Excellent Materials and First Class Construc-
tion Also Admirable Qualities of Elgin
Industry's Product.
Artistic appearance is just as much a requirement
of the radio cabinet as utility and no one knows the
necessity for a handsome appearance in a case or
cabinet more than the veteran of the piano trade.
That is why August Pizarro, head of the Elgin Pho-
nograph & Novelty Co., Elgin, 111., puts such a
strong element of artistic appeal into the fine line of
Pizarro Radio Cabinets now highly esteemed by the
radio set manufacturers and dealers in radio parts.
The Pizarro cabinets have a gracefulness and dis-
tinctively artistic character that interests the dealers
who know the selling possibilities of beauty in a cabi-
net.
In Mr. Pizarro's experiences as a piano factory
superintendent he not only preached the urgency
of beauty in the piano case but made every case he
turned out an evidence of his zeal. In the Elgin
Phonograph & Novelty Co., he has transferred his
enthusiasms to the radio cabinet and the result spells
the success of the industry.
Mr. Pizarro's ardor'in making salable cabinets does
not stop at appearances and a keen insistence on the
best in materials has an equal share in the all 'round
excellence of the Pizarro cabinets. The Pizarro prod-
ucts are not only beautiful but dependable in mate-
rials and construction. The designs keep pace with
the requirements of a most progressive group of cus-
tomers—the radio manufacturers. Pizarro cabinets
possess every improvement and convenience.
The admirable character of the cabinets of the
Elgin Phonograph & Novelty Co. has particular
interest for the dealers who find the Pizarro models
profitable additions to their stocks. The interest
extends to music dealers with a radio department and
the cabinets comprise a line of salable novelties han-
dled with profit by the music dealers who have not
yet added radio to their presentations.
MERITS OF E=Z TOON DIAL
Simplicity Prominent Feature in New Radio Set At-
tachment Fitting Any Length of Shaft.
Manufacturers of radio sets, parts and accessories
of the most progressive kind are interested in remov-
ing the complexities as one means to improvement
and their successes are admirable evidences of the
advancement of the science. Simplification is the
stimulative thought of the experts and every day
brings some example of their inventive faculties
along this line.
Foremost among the new devices is the E-Z-Toon
(Easy Tune), a dial that simplifies and improves
tuning of the radio set, manufactured by the E-Z-
Toon Radio Co., 3234 West Washington street, In-
dianapolis. The E-Z-Toon dial gives adjustment to
Manufacturers of
RADIO
Tables
Cabinets
Consoles
Elgin Phonograph & Novelty Co.
Elgin, 111.
plain variable condensers, variometers, variotrans-
formers, variable clarifying selectors, Super-Hetero-
dyne oscillators, etc.
The dial effects positive vernier tuning, has no cogs
or gears, requires no drilling and fits any length of
shaft. It gives a very fine vernier adjustment to a
plain condenser, increases the number of stations
brought in and brings them in clearer; permits the
separating of closely metered stations and eliminates
all gearing or rubber friction adjustments from set.
The E-Z-Toon dial is sold on "money back" guar-
antee and comes to dealer packed in attractive indi-
vidual display carton which makes an alluring coun-
ter display.
SHEET MUSIC IN PORTLAND
Trade of Busy Oregon City Visited by Representa-
tives of Eastern Houses Last Week.
The Portland, Ore., sheet music dealers were vis-
ited last week by Joseph Skilton, representing G.
Schirmer. Mr. Skilton spent several days in Port-
land. He is now making his semi-annual tour of the
Pacific coast.
During the week's visit in Portland, Ore., of Phil
Funkhouser, of the publishing company of Dixon and
Lane, he was featured by The Oregonian broadcast-
ing station, KGW, and a group of his popular songs,
sung by him, were sent out over the powerful radio
station. The numbers he sang were "My Boy," "Too
Late Now," "Spring Has Come," "Oh, for a Pal Like
You," "If I Could Just Stop Dreaming," "Can You
Forget," "Heart of Gold," and "The Music of Your
Eyes." Mr. Funkhouser has a fine tenor voice. He
was accompanied by Miss Nellie Togler of the sheet
music department of the Lipman, Wolfe & Co.
store.
CROSLEY REFUTES RUMORS
President of the Big Cincinnati Radio Industry Sends
Letter to the Trade.
In a letter to the trade under date of February 4,
the Crosley Radio Corporation denies a rumor that
Powel Crosley, Jr., has sold out for various sums,
from $5,000,000 to $25,000,000. The capital stock of
the corporation is closely held by Mr. Crosley and
the members of his immediate family, who thus
qualify as members of the Board of Directors. Not
one share of stock has been sold or transferred. The
Crosley Radio Corporation owns and controls the
stock of The Crosley Manufacturing Company,
which has for some time been combined with the
former.
Many opportunities for refinancing of the Crosley
radio interests have presented themselves. None
have been accepted, and no change in the financial
structure of The Crosley Radio Corporation or its
allied interests is being contemplated. In other words
there has positively been no change in ownership of
The Crosley Radio Corporation in the last two years
and none is being contemplated.
Bremer-Tully LOW-LOSS Parts, AmerTran
Transformers
E-Z Toon Vernier Dials, and Kurz Kasch Dials
France Super Chargers
Celatsite, Acme Spaghetti, Aerial Wire, Enam-
eled and Plain, XL Model N Vario Denser*,
Sonatron Tubes, Howard Parts, Carter Parts.
NELSON ELECTRIC CO.
Room 270, 508 S. Dearborn Street
- 9est
CHICAGO
)Gladly Furnished
on Anything in Music
Music Printers (
WestbfNewYork v
RAYNER DALHJEIM & C a
Dealers of the Colorado City Held Exhibition
and Demonstrated the Power of Sets
and Amplifiers.
By J. B. DILLON.
From the mansion, the cottage and the tent on the
hills, comes the query: "Didju get XYZ?", and then
the radio dealers held an exhibition of their own in
the Winter Garden Palace, Denver, during the middle
of January, and during the last week occupied much
space in the Colorado Manufacturers' and Merchants'
Industrial carnival, in the municipal auditorium.
At the Palace there was exhibited the loud speaker
of Prof. C. W. Hewlett, of Schenectady, N. Y. It
has a range of three and one-half miles in the open
air, or can be toned down to "talk" in a whisper.
Radio sets were shown that sell from a few dollars
up to $650, broadcasting in all its variations was
demonstrated, and the place was jammed with the
curious, the want-to-know, and buyers. The same at
the auditorium, many people admitting that they
came to the carnival purposely to select a radio.
All announcements at the auditorium were made via
radio, loud speakers making every word clear
throughout the vast building.
The Chas. G. Wells orchestra played, and the ren-
dition was broadcast by WEBL. George Clark was
on hand to lecture and to tell all about radio.
IGNORE RADIO RESTRICTIONS.
Despite governmental restrictions upon radio, con-
tinuous development of broadcasting in Europe is
expected, according to E. A. Brofos, European com-
mercial manager of the International Western Elec-
tric company, in New York on a brief business trip.
"Installation of radio receiving sets is at present il-
legal throughout continental Europe generally," said
Mr. Brofos, "yet the prohibition is largely being dis-
REMICK SONG HITS
My Best Girl
Me and the Boy Friend
Old Pal
I Can't Stop Babying You
Somebody Like You
Why Couldn't It Be Poor Little Me
Dreams
Lucky Kentucky
Dreamer of Dreams
Follow the Swallow
Mandalay
It Had to Be You
There's Yes Yes in Your Eyes
Until Tomorrow
New Kind of Man
Little Black Buddy
J. H. REMICK & CO.
New York
Chicago
Detroit
We specialize in building; the Bremer-Tully Nameless
Set. Call at our office and see this wonderful set in
operation. If you are having any difficulty with your
Bremer-Tully Nameless, consult us, they are our
specialty, we will make it perk for you.
Telephone: Wabaah 8719
ANY OUR
PUBLISHER
REFERENCE
DENVER IS RADIO MAD
_^-
>"
WORK DONE B Y
ALL. PROCESSES
ADVERTISING SONG BOOKS
Editor Presto: One of our customers inquires
about a collection of old-fashioned songs, suitable for
giving out to prospects and the general public. If
you can inform us where these are printed, you will
confer a great favor, and incidentally boost the piano
business, as it is a foregone conclusion that every-
one receiving a book will need a piano on which to
produce the accompaniments.—A Jobber.
Reply: About the best book of the kind within
our knowledge is put forth in quantities by the Illi-
nois State Register of Springfield, HI. We believe
if you write to that concern you will get a sample of
about what you want.—Presto.
Over 50 songs, words and music for 4 voices and piano,
32 n p., 6x9, In editions with special illuminated cover
printed to order as wanted. Mention Presto.
2054-2060 W.Lake SLXhicagoJll.
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