Presto

Issue: 1924 1999

PRESTO
STARRS FOR COLLEGE OF THE PACIFIC
November 15, 1924.
MASON & HAMLIN GRAND
USED IN BROADCASTING
Six Chicago Stations Have Selected Fine In-
strument Because of Its Wonderful Tone
Quality and Performance.
F.LiKET OF VANS LOADED WITH STARR TIANOS PURCHASE] > BY COLLEGE OF THE PACIFIC.
When the College of the Pacific, Stockton, Califor-
nia, opened its doors last month, students of its Con-
servatory of Music found it equipped with twenty-
five Starr pianos.
The selection of the Starr piano by the oldest
college in the State of California is only another
honor bestowed on the well-known instruments made
by the Starr Piano Company, Richmond, Indiana,
UNLOADING AT ADMINISTRATION BUILDING.
and this school is only another of the great list of
educational institutions using and endorsing Starr
Made Pianos. The deal was made through J. W.
Steinkamp, of the San Francisco branch of the Starr
MELODY SHOPPE TO CARRY
STARR LINE IN FT. WAYNE
Pianos, Players and Phonographs to Be Vigorously
•Featured in Handsome Warerooms.
The Melody Shoppe, 117 East Wayne street, Ft.
Wayne, Ind., has been appointed exclusive represen-
tative in that city for the entire line of the Starr
Piano Co., Richmond, Ind. The big line of pianos,
players, reproducing pianos and phonographs made
in the Richmond factories will be spiritedly featured
by the Melody Shoppe.
The report from Ft. Wayne further states that the
Ulrey Music Store, 1204 Calhoun street, has been
made a display room for The Melody Shoppe. H.
Lloyd Grosvenor, proprietor of the two stores, will
assume the management of both places, while R. R..
Ulrey, former owner and manager of The Ulrey
Music store, will continue in the employ of The Mel-
ody Shoppe.
DEALERS PREPARE FOR
BIG CHRISTMAS BUSINESS
Merchants From Many Sections, Visiting Lyon &
Healy Wholesale Express Optimistic Views.
Dae to increased buying activities on the part of
the farmer, business has opened up considerably in
Lafayette, Ind., according to the Freilinger Music
Company of that place. Mr. Freilinger recently vis-
ited Lyon & Healy, Chicago, ordering merchandise
Company, and the Peffer Music Company, local
representatives in Stockton.
There is no better school in California than the
College of the Pacific. Moving from the Santa
Clara valley near San Jose where it was founded
seventy-three years ago it is now established in its
new buildings in the city of Stockton and its advent
marks an epoch in the history of this beautiful and
progressive Californian city.
The oldest college of the state now becomes the
newest, yet new only in as far as location, buildings
and equipment is concerned. Its buildings conform
to the latest ideas in regard to ideal arrangement and
its equipment is thoroughly modern in every respect.
Of its music department says the Stockton Record in
part:
''With the advent of the Conservatory of Music of
the College of the Pacific, Stockton becomes the
home of one of the oldest, largest, and best equipped
schools of music in the West. Almost fifty years
old, its products have contributed inestimably to the
cultural development of California. Its courses are
broad, comprehensive and well balanced; its faculty
talented, enthusiastic and efficient; its organizations
in the forefront of similar groups; its graduates filling
positions of responsibility and influence throughout
the state. Its courses for public school music teach-
ers have set the standard for the entire state and
practically every graduate of recent years is success-
fully teaching in the high and grammar schools of
the West."
for Christmas demand. Other dealers who visited the
Lyon & Healy wholesale recently were:
C. H. Kaufman, Herrigh Music Company, Grand
Rapids, Mich.; Ray Lammers, Cincinnati, Ohio; Otis
Bigelow, Dowagiac,, Mich.; L. F. Bidinger, Kenosha,
Wis.; R. J. Brown, Mattoon, 111.; Mr. Sordan, Mankato,
Minn.; A. F. Walter, Cotsworth, 111.; H. C. Ream,
Fairmont, Minn.; Mr. Huntleth, St. Louis, Mo.; Mr.
Scripter, Zion, 111.; Jeff Smith, Rossville, 111.; Mr.
Brooks, Sterling, 111.; M. E. Parr, Bern, Ind.; Mr.
Burnell, Muscatine, Iowa; Mr. Wright, Wright Music
Company, Wausaw, Wis.; Mr. Lyons, Lyons Music
Company, Crawfordsville, Ind.; F. B. Pearson,
Hemps Piano Store, Aberdeen, S. D.; F. Thurston,
Aberdeen, S. D.; Mr. Belt, Roseboro, Ark.; C. W.
Cobb, South Bend, Ind.; Mr. Wieley, Campus Music
Company, Campus, 111.; Mr. Konold, South Bend,
Ind., and Mr. Gunner, Gunner Music Company,
Oshkosh, Wis.
Six broadcasting stations in and around Chicago
have chosen thje Mason & Hamlin as the official piano
in their programs which are heard by millions of
radio fans the country over. The stations are:
WMAQ, Daily News, Chicago; WLS, Sears Roc-
buck Co., Chicago; WEBH, Edgewater Beach Hotel,
Chicago; KYW, Edison Bldg., Chicago; WCBD,
Zion City, 111., and WTAY, Oak Park Arms Hotel,
Oak Park, 111.
These stations are known for their fine musical
programs, in which the Mason & Hamlin instrument
plays an important part. The Boston piano has at-
tained such prestige in the musical world that it is
used in the majority of broadcasting stations through-
out the country.
A late model of the grand used in the broadcasting
stations in the Chicago vicinity is shown in a win-
dow display by the Cable Piano Co., Jackson and
Wabash, Chicago, which alert house is also display-
ing- six beautiful pictures of the instrument in the
broadcasting studios.
GOOD SIZED INCOME TAX
PAID BY MUSIC INDUSTRIES
Several New York Industries Made Liberal Contribu-
tions to Uncle Sam's Treasure Box.
The largest single income tax payment in the music
industries which came to light was that of the Ameri-
can Piano Company, of New York. And there were
a number of others in piano manufacture who fol-
lowed not so far behind. The figures not only indi-
cate wealth on the part of the taxpayers, but also
give some idea of the prosperity and financial ability
of the industry and trade. Here arc some of the
figures of interest to the piano trade:
American Piano Company, $252,536; Kohler &
Campbell, $149,944; C. Bruno & Son, $21,635; Hafd-
man, Peck & Co., $18,424; Wessell, Nickel & Gross,
$11,477.
ALL BRINKERHOFF STYLES
PROVE CONSISTENT SELLERS
Activity of Dealers Noted in Heavy Ordering in the
Month of October.
Brinkerhoff dealers are pushing sales with much
force and energy and have created a demand for all
Brinkerhoff styles in the trade. The month of Octo-
ber closed with warerooms empty and many re-
orders arriving at the Brinkerhoff headquarters, 209
South State street, Chicago.
There the report is made that the factory and
wholesale department is working at a steady pace,
with no indications of a let-up for the fall and win-
ter months. On the other hand the company is look-
ing forward to increasing the producing capacity to
meet the requirements of its many active representa-
tives who are making preparations for a big season.
The holiday trade is expected to be unusually
heavy, in view of the fact that many dealers are
placing their holiday orders earlier and will start the
campaign in advance. This will mean many advan-
tages to the piano dealer not only in the fact that he
will have a longer holiday period, but he will have
a lead over his competitors in other lines of mer-
chandise.
ADAM SCHAAF REPRESENTATIVES.
MANAGER MAHAN'S VACATION.
Sales Manager A. A. Mahan, of the Packard Piano
Co., Fort W T ayne, Ind., and Mrs. Mahan have just
returned to that city from their vacation, which was
spent visiting in Mr. Mahan's old home town, Cort-
•land, N. Y , and with Mr. and Mrs. R. S. Hill at their
home in Linwood, N. J. Mr. Hill is the eastern rep-
resentative for Packard.
CANADIAN COMPANY MEETS.
A. J. Mason was elected president of Mason &
Risch, Ltd., Toronto, Ontario, at a recent meeting.
Mr. Mason succeeds Thomas G. Mason, who died
early this year. Other officers elected were Lieut.-
Col. D. H. C. Mason, vice-president; H. H. Mason,
re-elected general manager, and H. W. E. Pepler,
secretary.
Henry Gearmen, general traveler, and I. M.
Douthit, southern representative, of Adam Schaaf.
have been in Chicago on business at headquarters.
They both report prospects for trade with the deal-
ers as brighter than in a long time past. The Adam
Schaaf line is a favorite with salesmen evcrvwhere.
A GOOD SLOGAN.
Joe B. Kelly, who has been associated with various
piano houses in Ohio and Pennsylvania during the
past few years, is now field manager for the Brooks J
Music House, AUoona, Penn. By the way, the sin-1
gan adopted by the Brooks concern is, "We put the
tune in Altoona."
A. H. Fitch, music merchant of Arkansas City,
Kan., will erect a three-story building to cost about |
$50,000 at 325 South Summit Street.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO
November 15, 1924.
CHRISTMAN
The First Touch Tells i 9
CHRISTMAS SALES
ARE STIMULATING
Clubs and Special Sales with a Seasonable
Purpose Again Proving the Efficacy of
Holiday Appeal by Alert Music
Merchants in All Sections.
PLAYER CLUBS WIN
Forehanded Dealers and Salesmen Now Realizing
on Hard and Effective Work Performed in the
Languorous Summer Days.
(only 5 ft. long)
In All the List of Fine, Small Grands
There Is None That Stands
Higher Than
The Famous
Studio Grand
This dainty little instrument is pre-
ferred by many of the foremost piano
houses and by its remarkable beauty
of design and tone quality it remains
the favorite w i t h discriminating
customers.
CHRISTMAN
Reproducing Grand
the most satisfactory both in imme-
diate profits and in building more
business.
i . U
CHRISTMAN
GRANDS, UPRIGHTS
PLAYERS
<(
The First Touch Tells f t
Reg. U S. Pat. Off
Christman Piano Co.
597 East 137th St.
New York
The holiday business is the important consideration •
with music merchants everywhere and even if little
of novelty in methods has been evolved in the stimu-
lation of sales, a very marked enthusiasm to sell the
holiday customer is evident in the trade. The dis-
tractions of the pre-election weeks minimized the
force of the music dealers' advertising pleas and re-
minders in the larger cities but the piano dealers any-
way are making up for the comparatively quiet days
caused by the inattention of the prospects. Choosing
a president and other governmental personages
makes the public rather unmindful of the claims of
the pianos and players.
The old-time Christmas Club is in great use in all
the cities and the piano trade is not alone in testing
its effectiveness as a means to sales. The phonograph,
musical merchandise and even the radio dealers are
relying on the efficacy of the Christmas Club to in-
crease the number of sales during the gladsome days
before Christmas.
Appeal Is Seasonable.
In the advertising for the holiday trade the season-
able appeal is more stressed than the arguments for
the instruments. Or rather the affections of the
prospective buyers are aroused and they are directed
to the best way of expressing them. Then the piano
or player is put forward as the most desirable gift
for the great day.
Efforts in the West.
Christmas and music goods were closely associated
in the Sherman Clay & Co.'s exhibit at the California
Industries Exposition which was opened last week
in the Civic Auditorium, San Francisco. "Musical
Instruments Make Appropriate Christmas Gifts," was
the reminder on the sign which will be viewed by
over a million people before the close of the show.
And the array of goods shows that Sherman, Clay &
Co. can satisfy the most varied tastes in musical in-
struments for Christmas presents.
The East Responds.
Frank K. Amreihn, general manager of the eastern
division of the P. A. Starck Piano Co., is a believer
in the power of the Christmas clubs and other sea-
sonable activities to increase the holiday sales. At
the three stores under his supervision, in New York,
Brooklyn and Philadelphia, good business is being
made better by well organized Christmas clubs.
While manager of the Starck branch in Detroit Mr.
Amreihn brought about wonderful results by means
of his pre-Christmas activities in the way of clubs
and special sales.
Active Story & Clark Dealers.
What is expected to be an unprecedented call for
pianos and players is keeping every department busy
in the factory of the Story & Clark Piano Co., at
Grand Haven, Mich. At the offices in Chicago this
week the great business in goods for holiday pur-
poses now being accomplished by Story & Clark
dealers was commented upon by Secretary E. M.
Love last week.
"The big sales of pianos and players by Story &
Clark dealers is the result of a system which takes
time by the forelock, so to speak," said Mr. Love.
"In fact, the dealers in a great many instances are
only realizing on sales work actually performed
months ago. Christmas sales are sought for in the
summer by the forehanded dealers and salesmen, who
believe that when the Fourth comes Christmas is not
far away."
Effects in Buffalo.
Christmas orders from dealers are keeping every
department busy in the factories of the C. Kurtzmann
Co., Buffalo, N. Y., and the indications of a record
holiday trade are convincing to J. J. Hackenheimer,
president of the company.
"Kurtzmann dealers have helped the circumstances
which caused a return to a prosperous piano business,"
said Mr. Hackenheimer. 'From early in the fall they
have been encouraging the growth of the holiday spirit
and creating the interest in pianos and players that
leads to sales. The effect of the energetic work of
Kurtzmann dealers is today visible in the factory."
In the retail department of the company in Buffalo
an effective holiday character has been added to the
music classes recently inaugurated in the store by Man-
ager J. A. Owenhouse. The lessons are given by the
"Melody Way" and are under the direction of teachers
from the Miessner Institute in Milwaukee. The music
classes according to Mr, Owenhouse are considered a
helpful phase of the holiday activities and arc result-
ing in numerous sales.
Rolls in Christmas Trade.
The power of Q R S music rolls to interest the
Christmas buyer will be effectively tested by John L.
Cotter, who is presenting the line of the Hallett &
Davis Piano Co., at 661 Boylston street, Boston. Mr.
Cotter had the purpose in view when he made arrange-
ments to carry the line with Horace Jones, then Eng-
land manager for the Q R S Music Co.
NEW HAVEN REPRESENTATIVES
OF MASON & HAMLIN PIANO
Fine Line from Boston Placed with the A. B. Clinton
Co. in Connecticut City.
The A. B. Clinton Company of New Haven, Conn ,
have just been appointed representatives of the Ma-
son & Hamlin pianofortes and of the Mason & Ham-
lin pianofortes with the Ampico. President Henry L.
Mason, of the Maso.i & Hamlin Co., visited New
Haven and later H. W. Clinton visited Mr. Mason in
Boston.
Arrangements were made covering every detail and
an order was left for Mason & Hamlin pianos and
Mason & Hamlin p.ianos with the Ampico, which are
being forthwith shipped. The Mason & Hamlin is
one of the favorites throughout New England, as it is
in other sections of the country where it is sold and
both the New Haven house and the Boston industry
may be congratulated upon the arrangement here
noted. The Mason & Hamlin pianos are steadily
gaining as leaders in the highest class of trade
wherever they have established representatives.
NEW INCORPORATIONS
IN MUSIC OOOOS TRADfc
New and Old Concerns Secure Charters in Various
Places.
Conn Kansas City Co., Kansas City, Mo., $40,000;
F. D. Streep, Fred W. Lewis, Ralph F. Lane, all of
Kansas City.
The Platophone Banjo Co., Inc., Cambridge, Mass.,
$25,000; Samuel Hirchberg, Milton Vilick and Israel
Ruby, all of Boston.
The Porbola Radio Co., Wilmington, Del., $20,000;
to manufacture radio cabinets.
A. J. Cunningham, Inc., South Orange, N. J., $10,-
000; to handle musical instruments and radio. Walter
J. Hall, New York City, and others.
Clinton Piano Delivery Co., Manhattan, $10,000; F.
Fein, M. Trashansky, J| Nishman.
(Attorney, A.
Mann, 51 Chambers street, New York.)
Knox Electric and Radio Co., Schenectady, 200
shares preferred stock, $100 each; 500 common, no par
value; J. E. and E. H. Knox, G. M. D'Wen. (Attor-
ney, C. CG. Burns, Clinton, New York.)
Terafone Radio Corp., Manhattan, 1,000 shares com-
mon stock, no par value; C. W. Williamson, F. L. R.
Satterlee, A. J. Ford. (Attorney, Truesdale, Nichof,
Falk & Gale, New York.)
NEW LOS ANGELES STORE.
The Barks Music Co. was recently formed in Los
Angeles, Cal., to represent the Wiley B. Allen Co., and
the lines carried in the new warerooms at Wilton ave-
nue and Forty-eighth stret are being well advertised
in the local newspapers. Mr. Barks, who has had many
years' experience as manager of music stores in Seattle,
Tacoma and Portland, personally supervised the ar-
rangement of the warerooms and selected the modern
equipment.
ANNUAL ELECTION HELD.
The annual meeting of the Chicago Piano & Or-
gan Association and election of officers for the year
1925 was held at the Great Northern Hotel on Thurs-
day, November 13.
LEFT FOR THE WEST.
R. K. Maynard, Pacific Coast representative of the
M. Schulz Co., Chicago, had intended to leave for
the West last Saturday night, but was detained until
Tuesday last when he boarded the Overland Limited
for 'Frisco.
Wallace & Jones are successors to Skee & Wallace
at Healdsburg, Cal.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

Download Page 4: PDF File | Image

Download Page 5 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.