October 11, 1924.
17
PRESTO
FRED THUNELL WRITES
SALESMAN'S CREED
Salt Lake City Representative of Baldwin
Piano Presents the Basis of His Code
in Doing Business.
Fred Thunelf, the representative in Salt Lake
City, Utah, for the Baldwin Piano Co., Cincinnati,
works according to a code of ethics which he has
reduced to the following creed for piano salesmen:
I believe in being courteous under all circumstances
and conditions. I believe in having a full and com-
plete knowledge of the pianos built in the Baldwin
factories.
I believe in exercising my best judgment as to
when and how to approach a customer, as well as in
using tact and diplomacy in saying the right thing
at the right time.
I believe in telling the truth about my goods at all
times and under all circumstances.
I believe in recognizing'the interests and rights
of the prospective customer.
I believe in cultivating the ability to see the cus-
tomer's problems from the customer's point of r view,
and in leading him to place an order for his ow n best
interests.
I believe in trying to develop and draw out the cus-
tomer's appreciation of high-grade work and goods.
1 believe in using good judgment in choosing cus-
There's Money
for the Dealer in
Automatic Pianos
Fine Electric Self-Players of eye-
catching design and perfect perform-
ance. Also
COIN OPERATED
for places of entertainment, Theatres,
Movies, Ice Cream Parlors, Etc., Etc.
The best line including the famous
"PIAN-O-GRAND"
"BANJO-GRAND"
and "HARP-O-GRAND"
Wide-awake Piano D e a l e r s find
them easy sellers in every community.
Send for illustrated
descriptive circulars.
Nelson -Wiggen Piano Co.
1731 Belmont Ave.,
CHICAGO
ESTABLISHED 1854
tomers, and that it never pays to run after a poor
class of trade, those who are unwilling to pay a fair
price.
I believe in allowing the customer to do his share
of the talking.
I believe in being alive, alert and energetic, never
failing to be on the job at the psychological moment
when the customer is ready to talk business.
I believe in being cheerfully and enthusiastically
loyal at all times to the House of Baldwin.
I believe that future generations, yet unborn, will
acclaim "The Baldwin Piano, The World's Finest
Musical Instrument."
LATE NEWS OF THE
CONTINENTAL PIANO CO.
Employees of Henry F. Miller Factory Enjoy
Pleasant Day of Deep Sea Fishing.
George H. Hill, production manager of the Con-
tinental Piano Company factories, is back at his Bos-
ton headquarters.
M. Vaccaro, of Bristol, R. I., one of the salesmen
from the Shepard Stores of Providence, R. I., spent
last week in the Henry F. Miller factory at Wake-
field, Mass., to get an insight into the manufacture
of the Henry F. Miller pianos. He is enthusiastic
about the quality and precision of the work of the
Miller craftsmen, and spoke highly of the Miller
policy of using only the best materials obtainable in
the construction of their instruments.
A party of about 25 employes of the Henry F.
Miller factory at Wakefield, Mass., went on a deep
sea fishing trip recently. First they motored to
Swampscott, where they boarded a 40-ft. motor boat
which they had chartered. They arrived at the fish-
ing grounds, about 10 miles out, at about 10 a. m.;
then the fun began.
Everybody had pretty good luck except Frank
Gammons, who for some reason was unable to induce
the fish to follow his bait into the boat. The day's
trip netted a rich catch of about 125 lbs. of fish, in-
cluding haddock, hake, cod, flounders, etc., as well as
one lobster trap and several bushels of seaweed.
The prize for the largest fish w r as won by Arthur
Philbrick, who pulled in a 5-lb. hake. James Camp-
bell won the prize for the smallest fish when he suc-
cessfully landed a 2-oz. perch.
FOR ITS
ARTISTIC EXCELLENCE
FOR ITS
INESTIMABLE AGENCY VALUE
THE CHOICE OF
Representative Dealers the World Over
Now Produced in Several
New Models
WRITE FOR TERRITORY
Factory
Leominster,
Mats.
Executive Offices
138th St. and Walton Ave.
New York
Division W. P. HAINES & CO., Inc.
Lechner & Schoenberger, Pittsburgh, Pa., Close Con-
tract for Thirty-six Pianos and Players.
The news of the contract which places thirty-six
pianos and players made by The Cable Company,
Chicago, in the public schools of Pittsburgh, Pa., ar-
rives almost simultaneously with a letter from Sioux
City, la., announcing the placing of sixteen Cable-
made pianos in Morningside College there.
The board of education of Pittsburgh has just
awarded to the Lechner & Schoenberger Co., in that
city, the contract to furnish thirty-six pianos and
playerpianos to the schools of the city. The order
includes Cable-made Midget school pianos, Welling-
ton pianos and Euphona Inner-player pianos.
The Lechner & Schoenberger Co. is one of the
most enthusiastic representatives of the products of
The Cable Co. and has been highly successful in
placing the pianos and players of the Chicago com-
pany in schools in and about Pittsburgh. In consid-
ering the recent contract the board of education gave
particular care to the selection of instruments of tune-
ful character, but with the added merit of ability to
withstand the constant hard usage of school
work.' From among the various bids the Cable-made
instruments submitted by the Lechner & Schoen-
berger Co. were chosen for all round merit.
The Nelson Music House was opened recently in
Algona, Iowa.
GRAND PIANO
58 Inches Long
BRIEF RECORDS OF PIANO
DEALERS ACTIVITIES
Incidents in the Energetic Pursuit of the Prospec-
tive Buyer Told in Short Sentences.
Frank Edison, Carthage, 111., is the patentee of a
new oil and the promoter of the business of selling
it. This new industry produces and sells oil for
valves and slides of brass musical instruments, the
invention of Mr. Edison, who claims it is far supe-
rior to any other on the market. He is an expert
trombone player and invented the oil for his own use.
A branch of the W. F. Fredericks Piano Co.,-of
Johnstown, Pa., has just been opened at Windbar,
Pa., in the C. L. Landis store on the Midway. A
full line of pianos and music goods is carried.
C. McLallen, formerly connected with the Bush &
Gerts Piano Co., of Texas, in Houston, has joined
the staff of the E. E. Forbes & Sons Piano Co.,
Birmingham, Ala.
THE
BRADBURY PIANO
PIANOS OF THE CABLE CO.
CHOICE OF SCHOOL BOARD
QUALITY
in Name and in Fact
TONE, MATERIALS, CONSTRUCTION,
WORKMANSHIP, DESIGN—all in ac-
cord with the broadest experience—are
the elements which give character to
Bush & Lane Products.
BUSH &.LANE PIANOS
BUSH & LANE CECILIAN PLAYER PIANOS
take high place, therefore, in any com-
parison of high grade pianos because of
the individuality of character which dis-
tinguishes them in all essentials of merit
and value.
The beBt exponent of the present Baby Grand Age.
Its tone— i{s lines — its restricted space requirement and
attractive price—
MAKE IT THE PREMIER AGENCY
Get full details of this valuable selling franchise NOW.
Premier Grand Piano Corporation
Largest Institution in the World Building Grand
Pianos Exclusively
WALTBR C BEPPERLA
President
JUSTUS HATTEMER
Vica-PreaMint
510-532 West/3rd Street
NEW YORK
Schumann
PIANOS and PLAYER PIANOS
GRANDS and UPRIGHTS
Have no superiors in appearance, tone
power or other essentials of strictly
leaders in the trade.
Warning to Infringers
This Trade Mark Is cast
In the plate and also ap-
pears upon the fall board
of all genuine Schumann
Pianos, and all Infringers
will be prosecuted. Beware
of imitations such as Schu-
mann & Company, Schu-
mann & Son, and aUo
Shuman, as all stencil
shops, dealers and users of
ilanoa bearing a name in
mltatlon of the name
Schumann with the Inten-
tion of deceiving the public
will be prosecuted to the
fullest extent of the law.
New Catalogue on Request.
f
Schumann Piano Co*
W. N. VAN MATRE, President
BUSH & LANE PIANO CO.
Holland, Mich.
Rockford, III.
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