Presto

Issue: 1924 1973

P R E S T O
May 17, 1924.
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1 9 2 4 MODEL
The
Vibrant,
Full Yet
Mellow
Tones
of the
Harp
' I 'HIS new, delightful innovation in Player effects is
•1 brought into action by the touch of a finger.
No more metallic sounds like the ordinary so-called Guitar
effect. The appealing, rich toned music of the Harp or
the combination of Harp and Piano is the music of the
home and fireside — soft, alluring, bringing back old
memories and inspiring fancies of the future.
For dancing in the home — it's something entirely new,
doing away with the strident noises that unconsciously
wear on the nerves through an evening of dancing.
The glorious tone of the Waltham fascinates. It encourages
and inspires the children with their music lessons. Its
easy touch makes playing a delight, while the elegance
of its case design lends added beauty to the room.
Equals in every respect the fnest hand playing you ever heard.
Folks remark "Never thought it possible to play a Player
like that". It's so easily operated, has such a dependable
action, enabling you to put your individual expression
into the playing of any selection. Just play a few notes
of a roll, and you'll have a group of interested listeners.
Waltham Piano Company,
Dept. A, Milwaukee, Wis.
Without obligation to me, please mail your illustrated
booklet showing the New Waltham Player Piano.
Check if you now own a Piano ( ) or Player ( )
Name
This
Coupon
Today
Coupon and we will mail photographs and full
information on this new wonder-instrument.
Waltham Piano Co*
State.
City
You may buy a Waltham Instrument on
Easy Monthly Payments. Just send the
Manufacturers "Since 1885"
MILWAUKEE
WISCONSIN
DEALERS: Write jor our new "National
Price" Policy and Sales Helps.
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Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
Presto Buyers' Guide
Analyzes and Classifies
All American P i a n o s
and in Detail Tells of
Their Makers.
PRESTO
E.tabU.hed 1884.
THE AMERICAN MUSIC TRADE WEEKLY
Presto Year Book
The Only Complete
Annual Review of the
American Music In-
dustries and Trades.
U> Cents; t2.00 « Year
CHICAGO, SATURDAY, MAY 17, 1924
POOLE PIANO CO. PLANS
BIG CONVENTION DISPLAY
Great Line of Grands, Uprights, Players and
Reproducing Pianos on View at 8-12
East 34th Street.
The fine line of grands, uprights, players and re-
producing pianos of the Poole Piano Company, Bos-
ton, will be on display during the week of the trade
convention in New York, June 1 to 7, at the ware-
rooms of C. H. Ditson & Company, 8-12 East 34th
street. The array of Poole instruments in the special
show will prove their character for distinction in
appearance and pleasing tone. The Poole Piano Com-
pany makes "one grade only'' and that the best that
can be produced by artistic piano builders equipped
with the most approved' methods and with selected
materials of the highest quality.
The demonstrations of Poole instruments for the
benefit of visiting dealers will be a feature of the dis-
play that will carry conviction as to the meritorious
character of the pianos, players and reproducing
pianos. The tone of the Poole piano is a recognized
fact with the musical profession. It has stood the
test for over thirty years and today enjoys an enviable
quality reputation.
Poole officials and travelers will meet visitors at the
display and dealers will be provided with information
of all kinds about the line.
STORY & CLARK SHOW
READY FOR DEALERS
Big, Special Display of Grands, Uprights,
Players and Repro-Phraso in Warerooms
on 57th Street.
The dealers visiting New York during convention
week will find an unusually pleasurable sight in the
special displays of pianos, players and the Repro-
Phraso at the New York headquarters of the Story &
Clai w Piano Co., on 57th street. Complete details of
the display will be printed next week. George H.
Beverly, eastern wholesale manager, and Louis
Schoenewald, general manager of the New York divi-
sion have prepared plans for a showing of the line
that will interest the trade from all sections of the
country attending the convention.
The new headquarters of the Story & Clark Piano
Co. in New York is a pleasant place for visiting
dealers and interesting in a great many ways. It
presents the ultra-modern methods of piano presenta-
tion by an efficient force and possesses the most de-
sirable facilities for caring for the comfort of visiting
dealers.
The remodeled building on 57th street is located in
the music center of the city, and all around it are other
big piano concerns,- studios and halls. Carnegie Hall
is within one block.
With the plans for the most approved means of
showing the Story & Clark piano, playerpiano and
the Repro-Phraso carried out and all the details con-
ducive to efficiency attended to, the Story & Clark
Piano Co. is ready to formally receive the visiting
dealers and its friends generally.
are set forth in a clever retail advertisement of the
company:
"It plays automatically, with beautiful tone-shad-
ing. 'Reproduces' the music of famous pianists. But
the U'nette also allows you to get into the music
yourself. It isn't just a piano to be listened to. Alone
among Reproducing
Grands, the tone-shading
U'nette is specially equipped, and specially built, for
personal playing in addition to automatic playing.
"On the U'nette the music roll is in its natural
position (not in a drawer), therefore easily read.
There is plenty of knee-room under the keyboard;
comfortable for pianist or player-pianist. The player-
pianist sits close to the piano, and may use the lyre
pedals. Then there is a wonderful copyrighted sys-
tem of Tone Buttons-^—called the "You-in-It System"
—that gives you control of all the effects used by the
electric 'reproducing' mechanism itself; so, when you
want to, the motor does the work and you put in the
expression.
"The U'nette also is made as a footpower Grand,
for the 'player fan' who prefers pedals. Plays any
make of music roll. All models are the 'honeymoon
flat' size. Handsome brown mahogany or walnut.
No need, now, to buy an Upright Player when you
want a Grand."
BUSH & LANE PIANOS
AT HOTEL McALPIN
Great Array of Grands, Uprights, Reproducing
Pianos and Duo-Vox Phonographs to
Occupy Three Rooms.
Three large rooms at the Hotel McAlpin, New
York, have been engaged for convention display pur-
poses by the Bush & Lane Piano Co., Holland, Mich.
One of these will be devoted to the fine array of
grand pianos made by the company, another for up-
rights and playerpianos and the third for showing and
demonstrating the Bush & Lane Duo-Vox Phono-
graphs.
The convention days from June 1 to 5 will be
made interesting and instructive ones for the trade in
the display rooms of the Holland industry. The
Multi-Reproducing equipment of the Bush & Lane
Welte Grand Piano will be a feature of the presen-
tations.
The showing of grands by the company will be a
delight to the visiting dealers who realize that this is
a grand piano day. The Bush & Lane five-foot grand,
style 50, in walnut case, and one of the great suc-
cesses of the company, will be shown and demon-
strated.
A new player with the Cecilian action, differing
from any Cecilian action heretofore shown to the
trade, will be a notable exhibit in the room devoted to
players. Walter Lane has proved his ability as a
piano builder by his compact manner of incorporat-
ing the pneumatics in so small a piano as that to be
exhibited at the convention.
The company will be represented at the Hotel Mc-
Alpin by Mr. Lane, who is president; C. L. Beach,
secretary; William F. Clevey, sales manager; F. J.
Congleton, Eastern representative and Charles PL
Kennedy and W. D. Montgomery, representing the
Bush & Lane line of phonographs in the east.
EDWARD C. CARR RESIGNS.
Peculiar Features of Instrument to Be Shown in
Room 368 During Convention Week.
Edward C. Carr, for seventeen years manager for
Charles M. Stieff, Inc., at its Boston store, has re-
signed. Mr. Carr will be greatly missed from his
accustomed post as head of the Boston warerooms,
where in his years of service he has made a host of
friends. For the time Mr. Carr's place has been filled
by Meyer Levy, who has been on the sales staff of the
warerooms for a long time.
U'nette Player Grands, made by the Thompson
U'nette Piano Co., 2652 West Lake street, Chicago,
will be on display at Room 368, Hotel McAlpin, New
York City, during the National Music Trades
Convention, June 2-9.
''Music With You in It," is the phrase which sug-
gests the characteristic of the U'nette player grand
and which is considerably used in the publicity of the
company. The merits most appreciated by buyers
L. A. Murray Music Co. has purchased the entire
stock of Baxter Music Co. at Davenport, Iowa.
Manager Hoffman, of the Murray business, will de-
vote his time to the Hoffman Music Co. at Clinton,
Iowa. The Baxter Music Co. has been established
for many years and has made a place among the
active affairs of Davenport.
U'NETTE PLAYER GRAND
DISPLAY AT McALPIN
A CHANGE AT DAVENPORT.
PREMIER GRAND PIANO
CORPORATION LUNCHEON
Trade Invited to Mid-Day Function, Which
Includes Close-up of Processes of Baby
Grand Making.
The Premier Grand Piano Corporation, 510-532
West 23rd street, New York, will give a luncheon
Thursday, June 5, to dealers visiting the city during
the convention. The following invitation has been
sent to the trade:
'You are cordially invited to be our guest on
Thursday, June 5, 1924, at twelve-thirty o'clock noon.
"We will conduct a mid-day luncheon for our
friends during that time, and earnestly hope that you
will give us the pleasure of your company.
'Your visit here will enable you to be personally
conducted through the wonder plant of the small
grand industry and secure a 'close-up' of the Premier
Baby Grand in the making.
"We are very anxious to meet and greet you. We
extend the right hand of fellowship and hope that
you will be able to say, 'I will be with you.' Sin-
cerely yours,
" P R E M I E R GRAND PIANO CORPORATION.
"Walter C. Hepperla, President."
The following note is added:
' T h e Premier Grand Piano Corporation, 510-532
West 23rd street, New York, is but ten minutes from
the Hotel Waldorf-Astoria—1924 National Conven-
tion headquarters. Special Premier taxi service will
convey you direct from convention headquarters to
the Premier plant."
BALDWIN PIANO CO.'S
INVITATION TO DEALERS
Trade Apprised in Special Folder of Conven-
tion Week Displays in Company's Ware-
rooms at 58 West Fortieth Street.
School special pianos, small grands, and reproduc-
ing pianos are to be special convention features in
the New York warerooms of the Baldwin Piano Co.,
58 W r est Fortieth street. Important facts about the
Baldwin piano and the factory in which it is made
are printed in a striking folder serving as an invita-
tion to stop off in Chicago and Cincinnati, mailed to
the trade this week. This is said:
On your way to the National Music Industries
Convention in New York City, June 2-7, you are cor-
dially invited to stop over in Cincinnati and Chicago
and visit the great factories of the .House of Bald-
win.
Your trip to our factories will be a liberal educa-
tion—an opportunity to see with your own eyes, just
how we build quality into pianos, playerpianos and
reproducing pianos.
You will be able to tell your prospects with abso-
lute authority how Baldwin craftsmen prepare selected
seasoned lumber for piano cases, build backs, manu-
facture piano actions, player action, piano hammers,
strings, sound boards and hardware; and observe
these many parts assembled, installed, regulated and
prepared for the final inspection.
We will do all we can to make your visit to our
Cincinnati and Chicago factories instructive and en-
joyable and place our entire facilities at your dis-
posal. If we can do anything for you in advance,
please do not hesitate to write us.
The following Baldwin facts are printed:
Baldwin business founded 62 years ago. Total fac-
tory floor space 14% acres: Cincinnati, 461,580 sq. ft.,
or .10.7 acres: Chicago Heights. 166,972 sci. ft. or 3.8
acres. Number of buildings: Cincinnati, 7; Chicago
Heights, 5. Average number of employes, 1,800.
Manufacturing capacity (all plants), 30,000 instru-
ments: 24,000 Uprights, 6,000 Grand Pianos. Fifty
per cent of output of Uprights are Playerpianos;
average time required to complete an Upright Piano,
8 months; average time required to complete a Grand
Piano, one year. The factories cover all steps in the
manufacture of a piano and its*parts.
Edward W. Knight, son-in-law of William. H.
Sterchi, president of the Knoxville Outfitting Co.,
Knoxville, Term., has been appointed assistant to
John A. Gentry, department manager.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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