Classic Mode

Presto

Issue: 1924 1969

Page 5 Text:

April 19, 1924.
PRESTO
CHRISTMAN
"The First Touch Tells"
Only 5 Feet Long
No Instrument is Better Known for
its Distinguishing Features than the
CHRISTMAN
Studio Grand
MANY COMPOSERS AMONG
THE TONK PIANO USERS
Publishers and Prominent Artists Voice Their
Appreciation of the Meritorious Qualities
of the Instrument.
Among the owners and constant users of Tonk
pianos, made by William Tonk & Bro., Inc., New
York, are some of the best known composers and
publishers. As a keen business action the people
who require reliable services from their pianos turned
to the Tonk, a piano of sweet-toned characteristics,
as durable as it is musical. Of course the music pub-
lishers and the composers, knowing the history" of the
piano manufacturing industry are familiar with the
claims of William Tonk & Bro., Inc., to a proud
place in the annals of American piano manufacture.
That is why the following composers and publishers
have chosen Tonk pianos, which are valued for their
high grade tone qualities and durability in the daily
work of their studios and in their homes:
Waterson, Berlin & Snyder, Stark & Cowan, Kall-
mer Puck, Broadway Music Corporation, Van Al-
styne & Curtis, Richmond Music Corp., B. A. Music
Co., Scheib-Bernard Music Co., Henry Waterson Sr.
(at his home also), Henry Waterson Jr. (at his home
also), Ted Snyder (at his home also), Al. Jolson, Con
Conrad, Gus Van and Joe Schenk ("Van & Schenk"),
Herman Ruby, Pete Wendling, W. C. Rumsey, Mai
Hallett, Al. Jockers, Sophie Tucker, Harry De Costa,
Ernest Brewer, R. E. Hall.
The Tonk piano is used and appreciated by Cin-
derella Dancing Academy, Morris & Bernard, Punch
& Judy Theatre, Eltinge Theatre, and many of the
Keith Vaudeville Houses.
Public places which use the Tonk are Woodmansten
Inn, Monte Carlo Restaurant, Silver Slipper Restau-
rant, Exclusive Supper Club, Shore Inn, Buchanan
Restaurant Co., Stanley Food Co., Hotel Breakers.
FRENCH PIANIST AMAZED
AT BIG GRAND LINE
Nor is there a More Remarkable
Development of Power, Expression
and Absolute Accuracy of Interpre-
tation than is found in the
find in your establishment ten makes of the best grand
pianos in America.
"I do not believe such an aggregate of grands can
be found anywhere else under one roof.
"The last fifteen years I have been using what I
thought were the best pianos in this country, but
when I touched your line of Artists' Grands, I felt
that I must buy them for my school, and immediately
made the exchange.
"I consider the Moist Grand Piano 1 louse a won-
derful asset to the musicians of Chicago.
"Yours very truly,
"ALBERT LABARTHE."
B. C. BECKMAN, WERNER
FACTORY SUPERINTENDENT
Former Piano Traveler, Widely Known in Trade,
Well Qualified for Responsible Position.
B. C. Beckman, formerly a piano traveler, has ac-
cepted the position as factory superintendent of the
Werner Piano Co.'s factory, Morgan and Superior
streets, Chicago. He comes to this responsible posi-
tion well qualified, having spent many years in the
piano business and other lines affiliated with the
industry.
Mr. Beckman's experience in the piano factory has
been of the most unusual and valuable kind. Start-
ing at the bottom, he worked himself up to the high-
est degree of skilled workmanship. The new Werner
superintendent accepted the position shortly after the
resignation of Hugo George, which was announced in
last week's Presto.
MARSHALL FIELD CHORAL SOCIETY.
The Marshall Field & Company Choral Society
will give its 18th annual concert the evening of April
23rd at Orchestra Hall, Chicago. The 225 members
of the Society, recruited from the ranks of the or-
ganization, will be assisted by solo artists of national
note in singing Max Bruch's "Lay of the Bell."
Mina Hager, contralto; Anna Burmeister, soprano;
Richard Crooks, tenor, and Howard E. Preston, bari-
tone, with Mr. Thomas Pape conducting. Fifty-live
members of the Chicago Symphony Orchestra will
furnish the accompaniment.
Extent of Range of Artists' Instruments Evokes Ex-
pression from Albert Labarthe.
BUYS CLEVELAND BUILDING.
The extent of the line of grand pianos presented by
the Moist Piano Company, Chicago, was an agree-
able surprise to Albert Labarthe, eminent French
pianist, president of the Labarthe Pianoforte School,
Chicago, as expressed in a letter to the company this
week:
"Gentlemen: I was very agreeably surprised to
The McMillin Co., Cleveland, O., has purchased
the two-story building at 1351 Superior avenue, N. E.,
which will be remodeled to suit the purposes of a
progressive music business. The building has a foun-
dation for an additional story on land 27 by 168 feet,
and was secured for a consideration of about $65,000.
The former quarters in the Anisfield Building will be
occupied by the Euclid Music Co.'s retail store.
SHOWING Q R S IN IOWA STORE
CHRISTMAN
Reproducing Grand
THE FULL LINE OF
CHRISTMAN
Uprights and Players
Are favorites with dealers who sell fine
instruments. They are as Perfect in
Operation as can be made, and they
are the True Christman in Tone and
Construction.
We Will be Glad to Send Particulars, Prices
and Terms to Live Piano Merchants
ft
The First Touch Tells"
Reg U S. Pat. Off.
Christman Piano Co.
597 East 137th St.
New York
Here is the way Hoffman Piano Company of Clin-
ton, Iowa, likes to dress up a window. It "sure
does" say Q R S, and it doesn't whisper either.
"The Dixie Stars"—viz., Russell Robinson, who
records exclusively for Q R S player rolls, and A)
Bernard, plus the clever advertising of Mrs. Helen
Coombs, manager of the roll department, and the
attractive window—jammed the store.
Of course, to Mr. Hoffman is due most of the
credit, but he is too modest to admit it.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

Page 6 Text:

JP R E S t 0
April 19, 1924.
BALDWIN DEALERS MEET
Cincinnati Factories of The Baldwin Piano Company
SUCCESS
Is assured the dealer who takes advantage of
THE BALDWIN
CO-OPERATION
PLAN
which offers every opportunity to represent
under the most favorable conditions a com-
plete line of high grade pianos, players and
reproducers
for information Wrllt
GTf)e Palb to in $iano Company
Incorporated
CINCINNATI
iNDiANAPOua
LOUISVILLE
In an address Mr. Lunsford said:
' T h e business outlook for 1924 is splendid, and it
is up to you to take full advantage of it. The first
thing is to organize for prospects. There is one
method of securing piano prospects that never fails
—the canvass. Next, get better terms. Better terms
mean a better sale in every way. You get your
profits quicker—which means you make larger
profits. Follow the advice of Baldwin on collections.
"During the coming year, Baldwin dealers all over
the country are planning increased efforts to sell
A convention of Baldwin dealers, called by A. M. pianos to schools, colleges and musical institutions.
Lunsford, Southern wholesale representative of the The Style 2\6 Hamilton School Special is very popu-
Baldwin Piano Co., Cincinnati, took place some time lar, having a far more durable construction and
ago in Charlotte, N. C.
greatly superior tone to any similar instrument on
The convention was held partly in connection with the market. One hundred and twenty of these instru-
the Billy Sunday revival meeting in that city, and ments were purchased for the public schools of
was a most inspiring occasion. After attending the Minneapolis, eleven for the schools in Gary, Indiana.
'Plan now to secure the names of all the music
afternoon services of Mr. Sunday and hearing the two
Baldwin Grands in the Tabernacle, the dealers en- teachers and school teachers in your vicinity, cir-
joyed an automobile ride over the city, returning cularize them or personally invite them into your
store—and then assist them with plans to help raise
to the hotel at 5 p. m. for a business session, followed
funds to buy the pianos."
by a dinner.
CHICAGO
ST. LOUIS
DALLAS
N E W YOBK
DBNVBB
BAN FRANCISCO
The Baldwin dealers in the accompanying picture,
visitors at the convention in Charlotte, N. C, reading
from left to right are: Top row—R. Voight, E. D.
Sutton, J. D. Barbour, Ed. Smith, L. A. Holloway,
E. E. Hayes, Mrs. J. D. Rogers, Mrs. E. E. Hayes,
Mrs. A. M. Lansford, G. M. Mobley.
First Row—Chas. Goodrich, R. G. Holloway, L. C.
Dula, J. C. Lansford, J. D. Rogers, H. A. Holloway,
W. L. Johnson, A. M. Lansford, L. G. Dula.
CHANGE IN FIRM NAME
OF SAN ANTONIO HOUSE
New Title Acquired When Partner Retires from
Mason-Stapleton Music Co.
The Mason-Stapleton Music Co., Inc., San An-
tonio, Tex., will hereafter be known as the Stapleton
Music Co. The change of name was effected when
J. W. Mason retired from the business recently.
O. W. Stapleton then became president of the com-
pany, which increased its capital to double the
original figure.
The energetic San Antonio music house was orig-
inally started as an exclusive Edison phonograph
representative^ but the firm soon saw the wisdom of
adding pianos. The line of pianos and players of
Krakauer Bros., New York, was first added, to be
followed a little later by the Madison line of pianos
and players. Recently the Hammond pianos and
players made by the Straube Piano Co., Hammond,
Ind., were secured for presentation by the San
Antonio house.
WHY IT PAYS WELL TO SELL
THE BETTER CLASS OF PIANOS
Weaver Piano Co., Inc., in Trade Letter Tells Its
Representatives Some Good Advice.
In a letter to its representatives and customers the
Weaver Piano Co., of York, Pa., explains why it is
more profitable for dealers to sell the better and more
costly styles of instruments than the ones of lesser
price. Following are extracts from the letter:
"Good merchandising is selling as much goods as
possible at a profit to people who will pay as they
agree. Thus it is that whenever business men or
salesmen get together they discuss volume of busi-
ness and number of sales made. But in the midst of
our selling efforts we sometimes lose sight of funda-
mentals.
"Volume of business depends not only upon the
number of sales made but also upon the size of each
sale. There are some salesmen who get very much
greater volume in dollars than others. Much of their
success depends upon their constant effort to sell the
very highest priced piano each customer can pay for.
As the percentage of gross profit is just as great on
the high-priced piano as on the lower priced one, and
the expense of handling the high-priced piano is no
greater than the cost of handling the cheaper instru-
ment, the net profit is very much greater."
J. P. SEEBURQ BUSINESS
ABREAST OF LAST YEAR'S
Check Up Terminating at the End of March Shows
Very Decided Gain.
The J. P. Seeburg Piano Company, 1510 Dayton
street, Chicago, is doing an excellent spring business
and judging from reports of the many Seeburg deal-
ers throughout the country, they are enjoying the
same success.
At the present time the factory is going at top
speed in order to meet the dealer's requirements
which have been a lot heavier than expected.
Lee S. Jones, business manager of the company, re-
marked to a Presto representative that business was
in fine shape, and said: "At the close of the first
quarter we have found that we are far ahead in orders
over the same period of last year."
The Beppe, Marcellus and Edouard Jules Piano
manufactured by the
HEPPE PIANO COMPANY
are the only pianos In the world with
Three Sounding Boards.
Patented In the United States. Great Brltaiflt
France, Germany and Canada.
Liberal arrangements to responsible agents only.
Main Office, 1117 Chestnut Si.
PHILADELPHIA, PA.
IteUt
Grand and
Reproducing
Grand Pianos
are the last word in
musical perfection.
Lester Piano Co.
1306 Chestnut St.
Philadelphia
NEW OMAHA BUSINESS.
The Morris Piano Parlors were recently opened at
316 South Thirty-sixth street, Omaha, Neb., by E. G.
Morris and Mrs. Morris. The busy piano store is in
the residence district of the city and is considered an
innovation in Omaha. Important advantages for the
owners are that both are experienced in the piano
business and both are well and favorably known in
that portion of the city.
WINS HAMILTON SCHOOL PIANO.
A Hamilton School Special was donated by the
Baldwin Piano Company, Cincinnati, to be awarded
as one of the first prizes in the Ohio State Music
Memory contest. This piano was won by the Hil-
liards High School, Hilliards, Ohio.
When in doubt refer to
PRESTO BUYERS GUIDE
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

Download Page 5: PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.