Presto

April 12, 1924.
11
P R E S T O
FEATURING VOSE & SONS
IN BUSY DULUTH STORE
Admirable Sales Methods of the Taylor Music Com-
pany Results in Good Business.
One of the most enthusiastic representatives of the
line of the Vose & Sons Piano Co., Boston, in the
northern section of the country is the Taylor Music
Company, Duluth, Minn., but it is for the originality
of the methods of featuring rather than their extent
that the energetic Duluth firm is distinguished among
Vose dealers.
In the consistent publicity of the Taylor Music
Company a tine sense of appreciation for the digni-
fied character of the Vose instruments is shown. The
company realizes that the Vose pianos and players
are of a kind to attract people of refinement and good
taste both musically and artistically.
In repre-
senting the Vose in an able manner in that prosperous
section the Taylor Music Company is building up a
splendid clientele.
The Duluth firm has the advantages of spacious
warerooms fitted out in the most modern manner
for the presentation of an artistic line. It is equipped
with an array of show windows where pianos are dis-
played in the seductive manner that results in many
sales. The shows featuring the Vose are among the
foremost attractions in the windows of the Taylor
Music Company.
FIVE PE$ CENT TAX IS PLACED
UPON MUSICAL INSTRUMENTS
Senate Finance Committee Returns to the Earlier
Penalty Upon Makers of Things Musical.
Lowering the inheritance tax and placing a five
per cent tax on musical instruments were the accom-
plishments of the Senate Finance Committee on April
5th. The .maximum inheritance tax is cut from 40
•per cent to 25 per cent. As a rule music makers and
dealers do not have vast estates, so that to them the
benefits are largely nullified. But the placing of a
five per cent tax upon musical instruments revives the
trouble which stirred the industries several years
back, and which it was hoped had been overcome.
Plainly stated, the Senate Finance Committee has
voted to reduce the government revenue by about
$12,000,000 by the inheritance cutf and to place a 5
per cent tax on musical instruments which were ex-
empt under the house bill. It also cut the exemption
on jewelry from 40 in the house bill to 25.
Articles used for religious purposes were exempted
by the committee. The committee raised the exemp-
tion on radio sets so that the 10 per cent tax will apply
on sets with a wholesale price of more than $50.
A provision in the house bill tightening up the ad-
ministration of the law was adopted. Under this
provision taxpayers may not deduct interest from tax
exempt securities in their returns.
NEW YORK LAW HITS AT
FLY=BY=NIOHT CUSTOMER
Installment Piano Buyer Not Wholly Paid Up Must
Report Change of Address.
The fly-by-night piano or phonograph installment
customer is aimed at in a new bill introduced in the
New York Assembly by Representative Cavagan.
The new bill amends the Penal Law in relation to
change of address of people holding goods not wholly
paid for by adding a section which reads as follows:
"Every individual, firm, association and corporation
to which credit is extended for the purchase price of
personal property and to whom such property is de-
livered, shall, in the event of change of address of
place of residence or business of the vendee occurring
while the purchase price of said piano or any part
thereof, shall remain unpaid, notify the vendor of
said property within ten days after such change of
address takes place, of the address of the place of resi-
dence or business to which the vendee has moved,
giving the number, street and city, and if such address
is within the city of New York, the borough of such
city.
"Any person or persons, firm, association or cor-
poration which shall fail to comply with the previ-
sions of this section shall be guilty of a misde-
meanor."
BUSY IN COUNCIL BLUFFS, IA.
The Schmoller & Mueller Piano Co., at Broadway
and Sixth street, Council Bluffs, la., has just con-
cluded a celebration of the sixty-fifth anniversary of
the founding of that company in that city. Although
the present local branch was opened in recent years,
the original Schmoller & Mueller Co. was first located
on South Main street. Unusual crowds were at-
tracted to the store on account of the celebration, and
excellent business was accomplished.
One of the fine Chicago music stores is the Eagle
Music Shop, 3236 South Halsted street. It carries a
mixed line of playerpianos. The U. S. Music Rolls
is the "Roll of Honor"' for the store, and they report
a big sale of them. The store also carries a line of
phonographs. Also musical instrument repair work
is done.
B. K. SETTERGREN CO.
Exclusive Manufacturers
or
That "Everything Finds Its Own Level in
Time" Is the Text of This Communication
by Well-Known Manufacturer.
The following intensely interesting article is from
the ready pen of President Thomas M. Pletcher, of
the Q R S Company. It must create the kind of in-
terest and comment which usually follows plainly
spoken views on important subjects, whether of social
trend, politics or business:
It is safe to say that never has any one branch of
the entire Music Industry been buffeted around by
half as many flighty and ever changing policies as the
roll business. Starting with prices ranging from
around $6.00 per roll down to 25c, then back up to
$1.50, then back down again with apparently no more
fixed policy or purpose than the ebb and flow of
the tide, until it seems that the only smart ones in
the business quit making rolls of the popular type
for regular players.
Think of the labels we used to see, such as Ryth-
modik, Republic, Artempo, Orient, Higel, Chase &
Baker, Rola Artist and several others. What be-
came of them? Most of them off the market because
their manufacturers were smart business men. Now
comes the manufacturer who brags about the fact
that he sells a Music Roll as cheap as a Talking
Machine Record.
A brief analysis of the roll situation along these
lines may clear up a mystery as to why so many
manufacturers of music rolls have discontinued during
the past few years—some with disgust—some with
loss of temper and some with more than that.
The average 75c talking machine record sells to
the dealer at from 40 to 45c. None can successfully
deny the fact that the material and labor in the music
roll is far greater than the material and labor in the
talking machine record
The roll carries a roy-
alty of 10c on even the cheap roll as against 4c on
the talking machine record. Then is it not against
all the rules of merchandising to sell a player roll
lower or even as low as the general established price
of talking machine records, especially when no roll
manufacturer "no matter the price" or "no matter the
exchange plan" or the deep and conscience stricken
spirit of philanthropists toward the world can reacl^
the volume of the record business.
The manufacturer, the dealer and the public can
best be served by some one staying in the roll busi-
ness and continuing to make a "quality" roll that will
help to make the playerpiano worthy of the world's
recognition.
"Everything finds its own level in time." You
know you "can fool all of them part of the time, part
of them all the time, but, etc."
T. M. P L E T C H E R .
For QUALITY, SATISFACTION and PROFIT
NEWMAN BROTHERS PIANOS
HIGH GRADE SMALL GRANDS
NEWMAN BROS. CO.
Established 1870
35 Years' Experience in Piano Building
SIGNIFICANT DISCUSSION
OF MUSIC ROLL PROBLEM
Factories, 816 DIX ST., Chicago, 111.
BLUFFTON, IND.
Kinder & Collins
Jesse French & Sons Style BB
Pianos
S30-9M W. UMt S
NEW YORK
]£• Leins Piano Company,
Makers of Pianos That Are Leaders
in Any Reliable Store
NEW FACTORY. 304 W. 42nd St.. NEW TORK
The True Test
KREITER
Compare the new Jesse French & Sons Piano
Pianos and Players
with any other strictly high grade piano in tone,
touch and general construction, and you will be
convinced at once that t h e y offer the most
exceptional v a l u e s to be found anywhere.
Write today for catalog and prices
Have No Competition Where
Beauty of Cases and Tone
Sustain Profit Making Prices.
Everything the Highest but
the Price.
"They are the one best buy on the market"
Inspect them Carefully and See.
JESSE FRENCH & SONS PIANO CO,
NEW CASTLE,
INDIANA
Kreiter Mfg. Co., Inc.
320-322 W. Water St., Milwaukee, WU.
Factory t Marinette, Wit.
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