10
PRESTO
LATE TRADE NEWS IN
THE RETAIL DEPARTMENT
Items of General Interest from Correspondents and
Exchanges in Various Sections.
The Floyd Piano Co. is in new quarters at 160
Madison street, Memphis, Tenn. The concern was
formerly located at 126 Monroe street.
Attractive showrooms have been opened at 108
East Adams street, Arkansas City, Kan., by the
McDowell & Castater Music Co.
The Ramos Temple of Music, Richmond, Va., re-
cently was moved to 212 West Broad street. The
new warerooms are much larger than the old.
The Williams Piano Co., Sioux Falls, S. D., recently
purchased the entire stock of the Sioux Falls Piano
Co.
A music store has been opened in Maryville, Tenn.,
by J. Alvin Keen.
A music department has been added by B. H.
Rhodes, Nowata, Okla.
A music store was opened in Walworth, Wis., re-
cently by Jesse R. Hand.
Mrs. William Ammon is preparing to open a music
store in Maryville, Tenn.
F. E. Maer recently opened a music store in Fond
du Lac, Wis.
New quarters have been secured by the Cable
Piano Co. at 1264-70 Library avenue, Detroit. The
present headquarters of the firm in Detroit are located
at 1420 Woodward avenue.
A music store was opened recently at 212 South
Main street, St. Charles, Mo., by Edward Sample.
H. C. Cummings recently engaged in the music
business in Rockwell City, Iowa.
The Gray-Maw Music Co., San Diego, Cal., has
acquired new quarters at 1054 Sixth street. The con-
cern is now located at 1256 Fifth street.
The George C. W r ille Music Co., Canton, Ohio, has
moved to its old stand at Fifth street and Cleveland
avenue. For the past year the concern has been lo-
BRINKERHOFF
Player-Pianos
and Pianos
The Line That Sells Easily
and Satisfies Always
BRINKERHOFF PIANO CO.
OFFICES, REPUBLIC BLDG.
209 State Street
CHICAGO
Schumann
PIANOS and PLAYER PIANOS
GRANDS and UPRIGHTS
Have no superiors in appearance, tone
power or other essentials of strictly
leaders in the trade.
Warning to Infringers
TRADE MARK
This Trade Mark is cast
in the plate and also ap-
pears upon the fall board
of all genuine Schumann
Pianos, and all Infringers
will be prosecuted. Beware
of imitations such as Schu-
mann & Company, Schu-
mann & Son, and also
Shuman,
as
all
stencil
shops, dealers and users of
pianos bearing a name in
imitation
of
the
name
Schumann with the inten-
tion of deceiving the public
will be prosecuted to the
fullest extent of the law.
New Catalogue on Request.
Schumann Piano Co.
W. N. VAN MATRE, President
Rockford, III.
cated on Cleveland avenue, N. W., to which it moved
because the building which housed its business had
been sold.
The Eagle Music Co., 67 North Main street, Wilkes-
Barre. Pa., was recently incorporated to deal in
musical instruments, furniture and other lines. The
incorporators are B. J. Figlewski, 98 Thomas street,
Kingston, Pa., and others.
The Witzel Piano Co. will open warerooms this
week at 1454 Barry avenue, Chicago.
The Staff Piano Store was opened recently at 128
Xorth Fifth street, Philadelphia.
The O. K. Houck Piano Co. is making extensive
alterations at its store at 103 South Main street,
Memphis, Tenn.
IMPROVED METHODS AND
PRODUCTION INSURES PROFITS
Cut in Production Cost Figures Largely in All Indus-
tries and Aids All.
If the other name of prosperity is profit, manufac-
turers in 1924 are going to bring about their own
prosperity by the economies which they have effected
in production, and by their more scientific methods
of marketing, according to W. O. Rutherford, in
charge of sales of the B. F. Goodrich Rubber
Company.
Mr. Rutherford is sure that good things are in
store for industry, but he is looking for profits
through the savings effected by new methods, partic-
ularly in the elimination of waste, even what has been
regarded as normal waste.
"Business men, including manufacturers, have a
right to feel encouraged by the outlook for 1924," Mr.
Rutherford says. "The best reason for feeling en-
couraged is that we know where our profits are to
come from—from within ourselves, so to speak. That
is, by the economies we have made in production and
everywhere else along the line.
"While it is true there has been a marked reduction
in prices in the products of many industries, this has
been compensated by steady and enlarged production.
What is fully as important, industry has finally
brought about a system of elimination of waste, and
other basic economies bid fair to net a profit at cur-
rent price.
"The entire country has, I think, got down to a
solid business basis. Wages are good, bringing about
a real purchasing power with a greater number of our
people. Industry has welcomed the good wage era
by a determined effort at economy of operation, re-
duction of overhead costs, and increased quantity and
quality of products which has redounded enormously
to the benefit of the consumer.
TRAVELER RECOMMENDS
PIANO MAN OF PARTS
Genius Is Introduced to Cleveland Dealer in Letter
Eloquent in Praise.
During the day of the convention of the Cleveland
Music Trade Association recently F. L. Stelker, the
new president of the association and head of the
Schulz Piano Company, of Cleveland, was handed a
letter of introduction by an applicant for a position
as piano and playerpiano demonstrator. The letter
was dated Memphis, Tenn., and bore the signature
of a piano traveler famed alike for geniality, an ease
in making acquaintances that qualifies him as a "good
mixer," and an undeniable ability to sell the goods.
The letter read:
"Dear F. L.: The bearer, Mr. Adamson, I met last
night with a mob in a session of the merry-merry at
the Peabody. He says he knows you are looking for
a man of his undoubted abilities and he desires a
closer acquaintance.
"He is certainly a wonder at the piano. He plays
Leschetizky, Leoncavallo, De Koven, Chopin, Cham-
inade, Richard Carle, Montgomery and Stone, George
M. Cohan, the races and poker. He plays poker best,
durn him!"
URUGUAY MARKET FOR PIANOS.
The Department of Commerce is advised by U. S.
Consul Myers, Montevideo, Uruguay, South America,
that the time is auspicious for American piano manu-
facturers to get into that market. The buying pub-
lic in Uruguay is beginning to discover that the
American instruments are much superior. Consul
Myers adds that the time should be ripe to start a
campaign for the introduction of American pianos
there on a considerable scale. In so doing, he says,
ihe American manufacturer should remember that,
aside from a lingering predileciou for German pianos,
the practice of our manufacturers in demanding pay-
ment in New York before the piano is shipped has
had the effect of curtailing sales in the past.
February 2, 1924.
CONSOLIDATION OF OLD
PIANO AND MUSIC HOUSES
Two Old Stores in Galion, Ohio, Have Consolidated
Under One Management.
The Seemann Music Company at Galion, Ohio, has
been sold to W. E. Jones of Mansfield, Ohio. The
business will continue in the same location in which
a music store was started almost 15 years ago by
Henry Ackerman, and will assure Galion people a
high-class music store of the same character that
has always marked the W. E. Jones piano house.
The W. E. Jones piano house will consolidate the
two stocks and it will be the purpose to represent
high grade lines of instruments that are sold in their
Mansfield store and to carry a complete line of Bruns-
wick records, sheet music and small instruments.
W. D. Casto, assisted by his father, H. Casto, will be
in charge of the sales departmenut.
CHANGES AT LYON & HEALY'S.
Several changes in the working forces of Lyon &
Healy, Chicago, have recently taken place. Among
them is the resignation of J. C. Henderson from the
piano department. Mr. Henderson has been in
charge of the eastern states for the Lyon & Healy
piano, and has done good work in that capacity. His
plans for the immediate future, while already deter-
mined, are not ready for exploitation.
Henry G. Johnson
Piano Mfg. Co.
Manufacturer* of
High Grade Pianos
and Players
Factory and Offices
Bellevue, Iowa
Capacity
6,000 per Annum
Chicago Office
307 Great Northern Bldg.
Becker Bros.
Manufacturer*
of
HIGH GRADE PIANOS
and PLAYER PIANOS
Factory and Warerooms
767-769 Tenth Avenue, New York
WILLIAMS
PIANOS
The policy of the Williams House is and always
hots been to depend upon excellence of product
instead of alluring price. Such a policy does not
attract bargain hunters. It does, however, win the
hearty approval and support of a very desirable
•nd substantial patronage.
WILLIAMS EZzrUSS^Z
0V*;. 0 .'; CHICAGO
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