Presto

Issue: 1923 1946

PRESTO
November 10, 1923
CHRISTMAN
"The First Touch Tells''
Piano warerooms where the Christ-
man line of instruments is found, at-
tract the best class of trade. The
Christman line is absolutely complete
and, whether upright, grand, player-
piano or reproducing piano, electrically
operated, there is nothing better.
What the dealer must have to induce
high-class trade is the piano possessing
the very finest characteristics and the
most advanced features.
The Christman
Electrically Operated
Reproducing
Grands and Uprights
Are the most artistic instruments in
the entire field of piano manufacture.
It is the latest development of the
Christman.
There is no other line that surpasses
this one, and none in which high qual-
ity and popular characteristics blend
in a like degree, to the profit of the
dealer in fine instruments.
CHRISTMAN
Studio Grand
Only 5 Feet Long
It was the CHRISTMAN GRAND that
first demonstrated the truth that size has
nothing to do with the depth and resonance
of a Grand Piano's tone.
Built with a careful eye to the exacting
requirements of the space at the command
of city dwellers and owners of small houses,
the CHRISTMAN GRAND combines every
essential that wins for the grand piano first
consideration in the mind of the artist.
(C
The First Touch Tells
t 9
Reg. U. S. Pat. Off.
Christman Piano Co.
597 East 137th St.
New York
^>
^
IN THE CINCINNATI
TRADE THIS WEEK
Music Business in the Ohio City, in All De-
partments Is Good, and Some of the
Special Activities.
By Madeline M. Schmidt.
In spite of the incessant rain that Cincinnati has
experienced during the past week, the beginning of
November was marked by excellent business in all
of the local music houses. In fact, many of the music
dealers reported a large increase over last year's first-
week-in-November sales. Cincinnati, a music-loving
center, is to have a very interesting winter musical
program. Some of the most famous artists in the
world will give concerts here this year, and the effect
of concerts of this kind is always felt by the music
houses.
Of much interest is the fact that, during the past
week, The Baldwin Co. sold a Baldwin grand piano
to a woman who had attended the Vladimir de Pach-
man concert in New York, and had marvelled at
the tone, the expressiveness and the power of the
instrument that great artist used. She determined to
have one like it. Consequently the sale of the Bald-
win Grand.
Walter P. Abel, of the St. Louis division of the
Baldwin Co., was in Cincinnati this week.
The Otto Grau Co. reports a very healthy business
season, with a special demand for phonographs,
grands, duo-art pianos, and record sales in the small
goods department. Frederick Van Court, secretary
and treasurer of the Otto Grau Company, is in New
York on business.
R. B. Burchard, president of The John Church Co.,
had a very interesting conversation with Sousa when
he was in Cincinnati last week. The Church Com-
pany publishes most of Sousa's works. Miss Nora
Fauchald, who participated in the Sousa program, re-
ceived much praise for her song, "The Lark Now
Leaves His Watery Nest," by Horatio Parker. This
song also is a Church Co. publication.
H. G. Miller, secretary and treasurer of The Vocal-
style Co., is in New York, where he will remain for
a couple of weeks to assist in the opening of a Vocal-
style branch at 163 West 19th street.
A. E. MacElroy, advertising manager of Vocalstyle
Co., was in Indianapolis last week, in connection with
the big direct mail advertising campaign of the com-
pany has inaugurated. The campaign, which is
planned to cover a period of about eight months, has
been in progress for a month, and according to Mr.
MacElroy, it is going over big.
The Chubb-Steinberg Co., on Sixth street, has
placed one of its phonographs on the mezzanine floor
of the Shubert theater, and during intermission, the
song hits from the show are played here. Chubb-
Steinberg Co. also has placed a machine on the stage
of the Keith theater, thus enabling a concert to be
given before each performance.
The Willis Music Co., whose artistic windows are
always worthy of comment, provided, as a window
picture, the last week in October, a perfect Hallow-
e'en setting—an admirable background for the dis-
play of Hallowe'en music. The musical selections
featured by the Willis Music Co. this week are sev-
eral Japanese operettas, including "Japanese Girls,"
"Japanese Lullaby," three Japanese dances and
"Yanke Sen"—consequently a perfect Oriental atmos-
phere is provided.
LEGAL ECHO OF THE OLD
LYRAPHONE CO/FAILURE
Widow of Ohio Senator Must Make Good $14,500
Obligation as Result of Lawsuit.
At attachment for $14,500 was granted in the Su-
preme Court in New York Monday against the prop-
erty of ,Mrs. Carrie P. Dick, of Akron, Ohio, wife of
former United States Senator Charles Dick, in a suit
on a note given by Mrs. Dick for obligations of her
husband in connection with litigation brought by the
Lyraphone Company of America, which was in busi-
ness in Newark, N. J., and went into the hands of re-
ceivers several years ago. The attachment was
granted on the ground that Mrs. Dick is a non-resi-
dent of New York.
The suit upon which the attachment was based
was brought by Marx & Rawolle, Inc., dealers in
shellac, which had four contracts with the Lyra-
phone Company for the sale of shellac to that com-
pany. An affidavit by P. D. Lochridge, Treasurer of
Marx & Rawolle, Inc., stated that on January 29, last,
an agreement was made between his company, for-
mer Senator Dick and Mrs. Dick, as a result of
which the note for $14,500 was executed.
Mr. Lochridge stated that the note was one of two,
the first of which was payable on March 1, last. The
notes were for $16,000 and only $1,500 has been paid.
At the time the note was made two actions were
pending against Senator Dick, brought by the Lyra-
phone Company, one of which was for $12,802
and was filed in New York County. The other was
filed in Kings County and had resulted in a judgment
for $16,639. At the time the agreement and note were
made supplementary proceedings were pending
against Senator Dick, and adjournments of his exam-
ination as to his property had been taken from time
to time.
One of the considerations of the agreement in ques-
tion was that Marx & Rawolle, Inc., would refrain
from petitioning Senator Dick into bankruptcy and
the Lyraphone Company furthermore agreed to re-
duce its claim against him to $16,000 provided Mrs.
Dick made the note to pay the sum due from her
husband.
Mr. Lochridge stated that the litigation resulted
from an agreement previously made by Senator Dick
to be responsible for the payment by the Lyraphone
Company for the four orders of shellac contracted for
from Marx & Rawolle, Inc. Shortly after the agree-
ment was made the Lyraphone Company went into
receivership and asserted that Senator Dick's failure
to perform his obligations to it had brought about the
bankruptcy.
BUSINESS SKIES ARE
STILL BRIGHTENING
Survey Says that Present Outlook Justifies Optimism
: ;
in All Departments of Trade.
Developments this month reflect the irregularity of
the general domestic situation, and divergences be-
tween the trends in different industries are especially
marked, says the current number of the Guaranty
Survey issued by the Guaranty Trust Company of
New York.
The Survey notes that despite this condition, "as
well as the fact that no great increase in the volume
of production and trade is in immediate prospect, pre-
vailing conditions justify a moderately optimistic out-
look for domestic business as a whole." The Survey
continues:
"The present scale of business activity is high as
compared with any but peak standards. A resump-
tion of the abnormal production and rapidly rising
commodity prices, which were the outstanding fea-
tures of the spring boom, is not a prerequisite of con-
tinued prosperity.
"Financial conditions remain highly favorable. The
banks have met the peak of the seasonal credit de-
mand with ease. Any rise in money rates of a mag-
nitude sufficient to constitute a restraining influence
is highly improbable. Failures have been surprisingly
few. The number of insolvencies reported for Sep-
tember was the low r est monthly total in nearly three
years."
IMPORTANT UTAH BRANCH
IS FORMALLY OPENED
Glen Bros.-Roberts Piano Co., Salt Lake City, Holds
Inauguration Celebration in Ogden.
An event of importance in the music trade at Utah
recently was the formal opening by the Glen Bros.-
Roberts Piano Co., Salt Lake City, of its Ogden
branch. The $50,000 building is on Washington ave-
nue, near Twenty-fifth street.
In addition to a large piano and player piano de-
partment the new store has ten phonograph booths
on the main floor, in addition to the display cases for
small goods. In the rear is the shop and varnish de-
partment. . The new store is provided with a large
concert hall capable of seating 500 and also a stage
where talking machine concerts will be given. In the
display window a twelve-foot turntable, large enough
to accommodate grand pianos or the large console
type of phonographs, has been installed. The Ogden
store is under the immediate management of George
Glen, president of the company.
REMODELS CINCINNATI STORE.
George P. Gross, the Cincinnati music dealer, who
recently purchased the building at the corner of
Woodward and Main streets, is remodeling it
throughout. On the ground floor several small stores
are being made into one large wareroom. On the
second floor recital rooms for reproducing piano dem-
onstration are being planned, as well as a complete
music roll department. The talking machine depart-
ment is also being remodeled and redecorated, as are
the general offices in the rear of the main wareroom.
The store is under the management of Carl J. Rest.
A new music store has recently been opened in
Livingston, Tex., by George R. Sutton, formerly in
the music business at Lufkin. The store is well sit-
uated in the Polk County Enterprise office building.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO
DEPRECIATION SCHEDULE
NOT YET FEASIBLE
Committee Report on Schedule of Used Piano
Values States Agitation Had Wholesome
Effect on Trade.
DIFFICULT TO COMPILE
President Lawrence to Appoint Committee to Study
Trade-in Problem.
At the meeting of the board of directors of the
Music Industries Chamber of Commerce in New
York this week the Committee on the Depreciation
Schedule of Used Piano Values, consisting of C.
Alfred Wagner, chairman, William E. Collins,
Charles S. Norris, G. C. Ramsdell, S. E. Clark, C. T.
Purdy and E. B. Heyser, submitted a report stating
that after due consideration it had arrived at the fol-
lowing conclusions:
The Reasons.
(1) That trade sentiment is not ripe enough to
make the compilation effective.
(2) That the retail trade wants and needs such a
schedule for its information and guidance in arriving
at the value of used pianos offered in trade.
(3) That the agitation for the schedule and public-
ity given to the committee effort has had a whole-
some effect toward reducing fictitious trade-in allow-
ances.
(4) That the piano manufacturers, because of in-
difference, fear of results or actual opposition, are
not sufficiently interested at this time to give the co-
operation necessary to make the compilation effec-
tive.
(5) That a reasonable majority favors the move,
but in order to be successful the co-operation should
approach 100 per cent.
(6) That not less than 75 per cent co-operation on
the part of the manufacturers is necessary to make
the compilation worth while.
The conclusions are reached through answers to
questions submitted by the committee in its report
dated January 15, 1923, as a basis for information to
be obtained through the Trade Service Bureau of the
Chamber.
Other Results.
The National Piano Manufacturers' Association
took no action at its June convention after the sub-
ject was presented. The discussion developed ex-
pressions of doubt as to the value of the proposed
depreciation schedule. The issuing of four circulars
with forms to secure the information desired from
manufacturers, and an intensive canvass of the New
York territory, resulted as follows:
Factory Serial Numbers—
All Mfrs. N. Y. Mfrs.
Received or promised
107
58
Opposed
38
27
Undetermined, Uncertain
102
20
It will be noted that over 35 per cent of the New
York Manufacturers were brought to a decision by
the canvass, as compared to about 40 per cent by
mail in other sections of the country. The canvass
further shows a greater percentage of opposition than
was developed by mail.
Probably 60 to 70 per cent of the substantial man-
ufacturers could be counted upon to furnish informa-
tion through an intensive canvass covering the en-
tire trade—not enough to warrant publishing the de-
preciation schedule in the form proposed.
The Recommendations.
The committee also made the following recom-
mendations, which were adopted by the board of
directors:
"That any further organized effort to secure in-
formation for the schedule as outlined be dropped
until a more generally favorable sentiment develops
through association and individual discussion, pub-
licity and agitation. "That this committee be relieved
of further responsibility, except to advise with the
Trade Service Bureau of the Chamber in stimulating
wider discussion and enlisting the personal interest
of trade leaders in meeting the trade-in problem."
The difficulty of compiling and securing the adop-
tion of a satisfactory depreciation schedule of used
piano values was apparent both to the special com-
mittee and to the directors, but the unsatisfactory
conditions surrounding trade-ins were recognized.
President Richard W. Lawrence will shortly appoint
a special committee to study the trade-in problem and
seek remedies for some of its evils.
PRICE & TEEPLE SALES
HAVE RECORD MONTH
^
^>
Cincinnati Factories of The Baldwin Piano Company
SUCCESS
is assured the dealer who takes advantage o[
THE BALDWIN CO-OPERATION
PLAN
which offers every opportunity to represent
under the mos k favorable conditions a com-
plete lme of high grade pianos, players anc
reproducers.
For Information ttrllt
W&t Palbtoin piano Company
Incorporated
ptMCiNMATi
INDIANAPOLIS
LOOUVILU
CHICAGO
ST. LOOTS
DALLAS
NBTV YORK
DENVBK
SAN FRANCISCO
H. 0. JOHNSON INCREASES
PRODUCTION CAPACITY
Bellevue, la., Industry Announces That After No-
vember 15th Output Will Be Thirty a Day.
The Henry G. Johnson Piano Mfg. Co. reports a
large increase in business. This active industry has
reached the apex of producing capacity at the fac-
tory at Bellevue, Iowa, and the announcement is
made that thirty instruments will be turned out
daily after November 15th.
The Henry G. Johnson player has made a distinct
impression in the trade and is in demand wherever
its dealers are located. Many unsolicited testimonials,
expressing appreciation and satisfaction, are received
from dealers and customers who have found in the
Henry G. Johnson player an instrument of attractive
qualities.
The export trade of the Henry G. Johnson instru-
ments has been impressive. As explained in the
Presto of recent date, a large shipment was made to
Mexico City, Mexico, which points out the popularity
and prestige it has gained in that country. The or-
der was for one hundred instruments and one of the
largest ever sent to the Latin republic.
The Consolidated Music Co., Salt Lake City, Utah,
has taken the C. G. Conn band instrument agency.
October Sales Exceed Those of Any Other Month
in Past Ten Years.
The Price & Teeple Piano Co., Chicago, has the
satisfaction of experiencing the best month in the
sales department it has had for the past ten years.
In an interview with a Presto man this week, A. F.
Price regarded conditions as being in fine shape and
was optimistic about the coming months. Mr. Price
said:
"We have just completed the best month in ten
years. Our October sales are the biggest on record
and the factory force is pulling with us to make No-
vember even larger than October."
The Price & Teeple Piano Co. is counting on
making 1923 one of the best piano years in its his-
tory. It is expected to be far ahead even of the
active period shortly after the war, when the sudden
rush caught many piano manufacturers napping.
The Heppe, Marcellus and Edouard Jules PUoo
manufactured by the
HEPPE PIANO COMPANY
are the only pianos Jn the world with
Three Sounding Boards.
Patented In the United States, Great Brit&tll,
France, Germany and Canada.
Liberal arrangements to responsible agenta only*
Main Office, 1117 Chestnut St.
PHILADELPHIA. PA.
LARGER PRODUCTION OF
DE LUXE IS EVIDENT
Necessity of Player Actions Emphasized by Com-
pany and a Good Supply Is Wanted.
The De Luxe Piano Co., 814 Rees St., Chicago, is
moving along rapidly in the production of its in-
struments. Fall orders are in hand and the com-
pany finds it necessary to enlarge its force and ma-
terial.
Player actions are in need particularly and it is
hoped that a good supply will soon be on hand to
insure customers the immediate filling of their orders.
The shortage came as a result of an increase in
output.
SOME OF THE LATE CHANGES
IN RETAIL PIANO TRADE
HHHHHHHHH
November 10, 1923
Changes, Renewals and New Enterprises in Different
Parts of the Country.
The Wolverine Piano Co., Detroit, Mich., has
opened a store on Woodward avenue, just north of
Montcalm street, and is featuring the Baldwin piano.
Quarters are on the second floor of the building.
The Glen Bros.-Roberts iPano Co.'s Ogden, Utah,
branch was moved recently into its fine new $50,000
building on Washington avenue, near Twenty-fifth
street.
A new corporation is the Nelson Music Company
of Fullerton, California. Capital stock, $25,000;
shares, 250; subscribed, $300.
Emil Seidel has opened two new music stores in
Indianapolis, Ind., at 644 Indiana avenue and at 5438
East Washington street. The business will be con-
ducted under the name of the Lyric Music Shops.
1
1
Small
Grand
=
Five foot case full
grand tone, beautiful
design and finish.
Lester Piano Co.
\ 1306 Chestnut S f ^ H H L
J H H
= | Philadelphia
1
I
MOVES IN CHILLICOTHE, O.
Snyder's Music Store, Chillicothe, O., formerly at
18 East Main street, is now in its new quarters at
corner of Main and Mulberry. "We will aim to give
you the same courteous treatment as heretofore, and
will be pleased to have you see us for your records,
phonographs, pianos, repairing, etc., is the promise in
the announcement.
When in doubt refer to
PRESTO BUYERS GUIDE
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

Download Page 5: PDF File | Image

Download Page 6 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.