Presto

Issue: 1923 1926

The Best Circulated of All The Music Trade Papers—Read Presto Ads,
Established
1884
AMERICAN MUSIC TRADE WEEKLY
NUMBER 1926 Published weekly by Presto Publishing
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Entered aa second class matter Jan. 29, 1896, at
Poet Office. Chicago, under Act of Mar. 3, 1879.
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Quality's Supreme Achievement
ever increasing popularity of Packard Pianos is due to their
T HE
high, dependable quality. No detail in the Packard is slighted.
The features that are hidden beneath the surface possess the same
high quality as those that can be readily seen.
Packard Pianos are made by happy, contented workmen—who put
themselves into their work—not just their time. Packard quality
starts in the minds of the men in the shop.
Be fair with yourself. Look into the Packard proposition. One of
the big things in it is Packard service—that cooperation which we
give that helps you sell pianos.
You will feel like putting your time, money, effort and enthusiasm
back of our proposition—and that's the only way to build for the
future.
Every Packard Piano you sell will prove a genuine block of
strength in the erection of your success structure. The Packard
is safe, sure and strong, and will stand the test of time. Build
right—and we'll help you build.
THE PACKARD PIANO COMPANY
FORT WAYNE, INDIANA
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO
June 23, 1923
Put\burself in Our Place!
Imagine for the m o m e n t that you are a piano manu-
facturer. Consider, for instance, that you have thousands or
dealers to take care of. Then analyze just one problem—
the popular-priced player-piano of quality.
What Would Tour Answer Be?
A study of retail requirements would show
the kind of instrument which would sell
the best. The spirit of progressiveness
would urge you to develop it along the
most approved lines. Pride of accomplish-
ment would spur you on to conscientiously
carry out your plan.
Then—if you were backed by great re-
sources, an immense plant, a skilled organ-
ization, and were determined to produce an
instrument that would lead the world in
player-piano value—don't you think it
would be possible for you to do so? Un-
questionably, yes!
This is not an idle supposition. In real-
ity it outlines our problem. The resources,
organization, and ideals are ours. The
player-piano which meets the demand is
ours—the
MELOSTRELLE
Here is an instrument that is a real asset to the
aggressive piano merchant. The Melostrelle is
first of all a player of real quality. Yet it is
popular-priced; sells readily and stays sold —
and it is rejjiarkably easy to play.
With it you can successfully meet the hard-
est competition—at the same time build for the
future—on the substantial foundation of satis-
fied customers.
The Melostrelle Minimizes Selling Effort
because it offers unsurpassed value at a most
attractive price. Its features are big, valuable,
vital FEATURES—not mere "talking points."
Every MELOSTRELLE is equipped with the
celebrated drum-tight Steger E-Z Axion.
Write today for prices, terms and details of
construction.
STEGER & SONS PIANO MFG. CO.
Founded by John MAKERS
Steger Building, Chicago, Illinois.
Factories: Steger, Illinois, where the "Lincoln" and "Dixie" Highways meet
AWATATATA 1
Easy to sell—the Melostrelle.
When you find out the price you II be surprised.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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