Presto

Issue: 1923 1918

25
PRESTO
April 28, 1923
COINOLAS
FOR
RESTAURANTS, CAFES and
A M U S E M E N T CENTERS
Style SO
FROM THE BIGGEST
ORCHESTRION
WEEK'S ODDS AND ENDS
dress fleeting news for casual readers. Hence a lower
standard is applied to sensational headlines. But this
is publicity that dies in a day.
The message that is to live and bear fruit must be
The Value of Bringing Direct Thought to Pos- indisputably true. Truth is the very foundation of
sound merchandising at home and abroad. The con-
sible Customers Now Well Understood
fidence that arises from it is the prime essential of
by Window Dressers.
success in foreign commerce.
It is gratifying to note that the export publishers
The keenly observant music dealer is everywhere
showing his recognition of the power of suggestion of the country, true to their tradition as pioneers in
in window exhibits. He displays a method in his foreign trade promotion, have banded together to
window shows, and makes them more than mere banish, to the best of their ability, conscious mis-
incidents, but instead causes them to be highly sug- statement in copy accepted by them for their adver-
tising pages.
gestive of the desire to buy.
These "shop windows of America," scanned by
One very effective form of musical merchandise
window display is the grouping of instruments for a foreign buyers, will have nothing exhibited that is not
family orchestra, or. as some dealers describe it, a as represented. But the same standard must be ap-
"jazz outfit." They are the instruments usually used plied to circulars, catalogues, and travelers' words.
to produce syncopated music. Frequently the selec- There must lie no sales talk that is not true.
tion is made up of a saxophone, clarinet, banjo, and
violin, an equipment suitable for a family or any
GOOD TRADE IN INDIANA.
group of young people of musical inclinations. Oc-
Music dealers at Evansville, and other Southern
casionally drums and traps are added or the out- Indiana, report that their trade has been unusually
fit otherwise enlarged.
good since the first of April and that the month has
Such shows, according to the reports of dealers, brought in a much larger volume of trade than the
have been instrumental in the creation of new orches- corresponding month of last year. They are well
tras not only of the family kind but in groups, church pleased with the outlook. Dealers say they believe
organizations and societies. The desire to take part that the. country is on the verge of a great wave of
in the making of orchestra or band music is a com- prosperity and that the year will prove to be the best
mon one with young people. It is the evidence of since the close of the world war.
the culturally inclined mind that teachers, and others
who have to do with young people, should be quick
BRAUMULLER DIMINUTIVE GRAND.
to discern and turn to advantage.
A "Diminutive Grand Piano" has been introduced
Spirit can be added to an organization where inter-
est is waning by the formation of an orchestra. Min- by the Braumuller Piano Co., 505 Angelique street,
isters find an orchestra an admirable nucleus for West lloboken, N. J., and the instrument was spe-
church organizations of young people. The orches- cially featured last week at the company's ware-
tras promote interest and prolong it. But the extent rooms at 521 Bergiline avenue, in the same city.
of the field for the formation of orchestras, shows Paper patterns of the exact size of the little grand
dealers the suggestive value of the window display of were distributed to store visitors and printed in the
groups of instruments suitable for a small or large local newspapers.
orchestra.
EVANSVILLE DEALER BUYS.
The orchestra which buys its outfit complete, and
at one time, has the advantage over the orchestra
W. 1\ Schwcntker, piano and music dealer at
formed of instruments bought from different sources Evansville, Ind., has purchased the two story brick
by young people. In the former case the units are building on Main street, in that city located between
sure to be selected with care by a department man- First and Second streets. He will continue to do
ager who knows the musical requirements as well as business at his usual stand for the time being, which
the merits of the instruments required. In this way is on Mary street, but eventually he may occupy the
not only the dealer and his department manager are Main street building just purchased.
back of the instruments, but the instrument manu-
facturer also. Where the instruments in an amateur
orchestra organization have been bought separately
by the members there are obvious disadvantages of a
musical kind.
ORCHESTRA EQUIPMENT
DO NO SALES TALKING THAT
IS NOT ABSOLUTELY TRUE
The Survey of Foreign Trade, Published by the
Department of Commerce, Warns Exporters.
In the primitive forms of trading the callous prin-
ciple prevails: "Let the buyer beware," says "Com-
merce Reports." In enlightened commercial inter-
course the guiding principle is: "Let the buyer be-
lieve."
Slowly but surely the first of these principles has
been discarded by merchants of integrity and vision.
In the enthusiasm of publicity promoters the fanciful
touch of half truth has at times been tolerated in
advertising. But the good sense of those who are
building advertising into a most potent selling force
now rejects any departure whatever from fidelity to
fact.
"Truth in advertising" has come to stay. It is no-
where more vital than in publicity designed to sell
goods abroad.
Some shadow of excuse for half truth on the
printed page might be pleaded by those who must
Tiny Coinola
THE SMALLEST
KEYLESS
HIGH GRADE
Manufactured by
Folding Organs
School Organs
The Operators Piano Co.
Practice Keyboards
16 to 22 South Peoria St.
CHICAGO
Dealers' Attention Solicited
A. L. WHITE MFG. CO.
215 Englewood Ave., CHICAGO, ILL.
In Three Parts:
1. Instruments of Established
Names and Character.
2. Instruments that bear Spe-
cial Names or Trade Marks.
3. Manufacturers of Pianos
and Player-Pianos with Chap-
ters on Piano Building and Buy-
ing designed for the guidance
• of prospective purchasers.
Facsimile Fall-
board Names of Leading Pianos
and Player-Pianos in Colors
Revised Annually
NO PIANO DEALER OR SALESMAN
CAN AFFORD TO BE WITHOUT IT.
IF YOU DON'T CONSULT "PRESTO
BUYERS' GUIDE" YOU ARE MISSING
OPPORTUNITIES. GET IT NOW.
Give a copy to each of your salesmen.
Price 50 cents per copy.
PRESTO PUBLISHING CO.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO
26
April 28, 1923
THE PRESTO'S WANT ADVS.
SUPERINTENDENT WANTED.
High-grade, nationally known, middle west
piano manufacturer has opening for capable,
well informed, all around factory superintend-
ent. Prefer man now employed and already a
demonstrated success, both technically and in
the handling of men and material. Permanent
position. Replies received in strict confidence.
Address P. O. Box 243, Newport, Ky.
IS THIS YOUR YOUNG MAN?
There's a young man in Port Huron who wants to be-
come connected with a manufacturer that has a real
instrument to sell, like Brunswick* Victor, Vocalion,
• or with a firm that offers real service, like Guloran-
sen, Tonk, Q. R. S. or U. S. Roll Co. Briefly, his
specifications are: 25 years old; 2 years' selling expe-
rience in the music industry; 2 years' selling adver-
tising; 1 year selling specialty; has managed crews
and done hard work in general.
One man under
whom he worked for a year and a half has writ-
ten: "He has demonstrated his Integrity, energy,
persistence, and loyalty to a degree that means much
for the future. " H i s present salary is $35 per week.
He will leave Port Huron any time.
The oppor-
tunity he is looking for is an exceptional one, but
he believes he is that kind of a young man. Address
T. M., Box 16, Presto office.
SALESMAN AND MANAGER.
POSITION WANTED—By expert record salesman, capa-
ble of taking charge of record department. Long ex-
perience in selling music rolls and records. Address
G. Edward Lind, 1814 W. North Ave., Chicago.
BUSINESS OPPORTUNITY.
Great opportunity for some piano salesman who wishes
to purchase an old established piano business in one
of the best cities of the Middle West. The stock of
the concern consists of pianos, player pianos, phono-
graphs and small goods, and will invoice from $8,000
to $10,000. Firm owns the building and will require
only 1 a very reasonable rent. $2,000 cash will handle
the deal, and balance can be taken care of in month-
ly payments.
If interested, address "Reasonable,"
Box 12, care of PRESTO, Chicago.
A BUSINESS OPENING.
Here's your opportunity, Mister Live Dealer: — Des
Moines, Iowa, location, center of piano district, avail-
able for immediate possession. Very moderate rent-
al. Going small goods and sheet music business con-
ducted separately in connection. Prestige of retail
business of over 30 years' standing. Backed by man-
ufacturer who will extend liberal financing arrange-
ment. The Baldwin Piano Co., 323 S. Wabash Ave.,
Chicago, III.
TRAVELING POSITION WANTED
By a salesman of thirty years' experience in both retail
and wholesale work. Employed at present, but will
take a position where promotion and a future is
ahead. Can furnish proof of ability, good character
and integrity. Especially acquainted in the South and
prefer that territory. Address " J . R. P.," Box 11,
PRESTO Office. ChicaGO^
TUNER WANTED.
WANTED—A competent piano tuner and player repair
man, for city and shop work, In Middle West city.
In answering state experience and salary expected.
Address "Shop Work," Box 3, PRESTO Office, Chi-
cago.
FLOOR SALESMAN.
Position wanted by A1 salesman as salesmanager or floor
man; eighteen years' successful experience; will go
anywhere; at present floor salesman for large middle
west house; A1 references. Address "Floor Sales-
man," care PRESTO, Chicago.
ELECTRIC PIANO BARGAINS.
FOR SALE OR EXCHANGE — One Wurlitzer electric
coin piano, one Coinola electric piano, each having
a keyboard that can be played by hand also. Will
sell right, or exchange on other musical instruments.
These instruments are new. What have you to offer?
Write Nace's Music Stores, Inc., Hanover, Pa.
W I L L BUY RECORDS.
Will buy Blue Amberol Cylinder records if in good con-
dition, in lots of 50 to 500. Write, describing what
you have and your lowest cash price. Can use Ger-
man or other foreign records. William A. Ritt, St.
Peter, Minn.
TUNER WANTED.
Tuner and player repairman wants permanent position
with music house or in factory where advancement
is possible. 25 years of age. Steady and reliable. Best
of references. Address "Tuner," care PRESTO, Chi-
cago.
COLD IVORY GLUE.
WANTED—Tuners and repair men to t r y our Special
White Ivory Glue. Only glue on the market that can
be used cold. Harlem Piano & Organ Key Co. Price,
$1.00 can, postpaid, in the U. S.
"Built on Family Prid*~
Doll & Sons
R»f>r«Mnt th« Artistic
In Piano and Planar Piano
Construction
JACOB DOLL & SONS
STODART
WELLSMORE
Jacob Doll & Sons, Inc.
BouUvard, E. llSrd St.
I . lMth St. and Cyyrass Aw.
NEW TORK
SPECIAL PIANO OUTLET.
An expert piano man is prepared to
receive propositions for the sale of instru-
ments in quantities. Has buyers waiting
and can place shipments at once.
Manufacturers who have surplus sup-
plies or who want to move their prod-
uct quickly for cash, are invited to cor-
respond.
All communications confidential.
Address: Cash Sales, Box 11, Presto
Office, Chicago.
PIANO
MANAGERS
AND
SALESMEN
Wanted
Several thoroughly experienced,
aggressive piano Branch Store
Managers and Floor Salesmen for
excellent positions that are now
open in our Chicago, New York,
Detroit, Cleveland, St. Louis, Min-
neapolis, St. Paul stores. Liberal
salary, permanent position. All
floor work and an excellent
o p p o r t u n i t y to the right men.
Write, wire or call P. A. Starck
Piano Co., 210 South Wabash
Ave., Chicago, for personal inter-
TUNERS AND REPAIR MEN.
WANTED — Tuners, repair men and dealers to save
money by sending their key-work to Harlem Piano &
Organ Key Co. See ad. in PRESTO and note prices.
BRIEF RECORDS OF PIANO
DEALERS ACTIVITIES
Incidents in the Energetic Pursuit of the Prospec-
tive Buyer Told in Short Sentences.
The Blatt Music Store, Columbus, O., which was
burned out recently, has secured additional space at
34 W. State street, in addition to the room at 120
S. High street.
A C. Kurtzmann concert grand was used at a
recent recital in Buffalo by the students of Arnold
Cornelisen.
The Peter Drug Co., Paunee, Okla., has acquired
the agency for the line of the Gulbransen-Dickinson
Co., Chicago.
Mrs. E. Reinhart & Sons, Hazelton, Pa., recently
occupied its newly constructed building.
Temporary quarters have been leased by the Davis
Music Co., Youngstown, O., burned out a few weeks
ago.
The Wentworth Music Co., Waterville, Me., has
filed a voluntary petition in bankruptcy.
Adelbert Corey, the Hillsdale, Mich., music dealer,
recently retired at the age of seventy-two.
A. C. Hoffer Music Company of Vincennes, Indiana,
have remodeled their store and now have the most
attractive and efficient shop in the community.
Paul H. Cochran, the Meadville, Pa., dealer, was
a visitor in Saltsburg, Pa., recently. He has con-
ducted a store in Kittanning for several years.
EVERY MAN. WHETHER
Directly or Indirectly Interested in
Pianos, Phonographs or the General
Music Trade
#
Should have the three booklets compris-
ing
PRESTO TRADE LISTS
No. 1—Directory of the Music Trades-**
the Dealers List.
No. 2—The Phonograph Directory—the
Talking Machine List.
No. 5—Directory of the Music Industries
(Manufacturers, Supplies, etc., of
all kinds).
Price, each book, 25 cents.
The three books combined contain the
only complete addresses and classified
lists of all the various depart-
ments of the music indus-
tries and trades.
Choice of these books and also a copy of
the indispensable "Presto Buyer's Guide,"
will be sent free of charge to new sub-
scribers to Presto, the American Music
Trade Weekly, at $2 a year.
You want Presto; you want the Presto
Trade Lists. They cost little and return
much, Why not have them?
Published ty
Presto Publishing Co*
407 So. Dearborn St,
CHICAGO, ILL.
view.
STARR
PIANOS
Our new designs are models of axtistic piano
construction. More than fifty designs, a
ftyle for every need at a price for every purse
AND
PLAYER-PIANOS
Correspondence with dealel I solicited.
THE STARR PIANO C a
Uanufeauws tf
Dealers find unmatched selling points Sn ths>
MARR, RICHMOND, TRAYSER and
REMINGTON PLAYER-PIANOS
STARR and RICHMONB* QRAi k> PIANOS
STARR. RICHMOND, TRAYtSER a tl REMINGTON
PIANOS and PLAYIER-N KNOS
Factories :
RICH2VL0I ID, INDUMA
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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