PRESTO
March 17, 1923
ManyaDealer
Is Finding
Real
Actual
J. ANDERSON NOW WITH
THE CHICKERINQ FACTORY
Famous Expert Accepts Responsible Position
in the Producing Departments of the Fa-
mous Old Boston Industry.
The Chickering Division of the American Piano
Co. has secured the expert services of John Anderson,
one of the most distinguished acousticians and piano
makers in the country. Mr. Anderson perfectly fits
into such an organization as that of the great indus-
try founded by Jonas Chickering just one hundred
Prosperity
And
Financial
Independence
With The
SEEBURG
The Nationally
Known Line.
Write Us Today
I. P. SEEBURG PIANO CO
Leaders in the Automatic Field
1510-1516 Dayton Street
CHICAGO
When completed the Reading warerooms of the
F. A. North Co., and the Lester line of instruments,
will have one of the handsomest and most spacious
establishments in Pennsylvania outside of Philadel-
phia.
PREMIER GRAND PIANO
CORPORATION DOUBLES CAPITAL
Industry Which Makes Little Grands Becomes One
of the Great Piano Producers.
Among the enlargements in the New York indus-
tries which must interest the piano trade everywhere,
is that of the Premier Grand Piano Corporation,
which has increased its capital from $500,000 to
$1,000,000, or just double.
The growth of this great industry has been one
of the marvels of the piano business. Although one
of the comparatively new industries, the skill and ex-
perience of the organizers and control insured suc-
cess from the beginning. After perfecting the scale
and the equipment of the factory on Twenty-third
street. New York, President Walter C. Hepperla,
and his associates began to create for the Premier
Grand a place with trade and public which brought
returns to the retailers promptly. Today the demand
for the beautiful little instruments is general through-
out the country, and many piano houses are realizing
large returns from its sale.
With a million capital, a perfect equipment for
large production, and a reputation established, the
future of the Premier Grand Piano Corporation is
certain, and the trade is equally certain to profit
by it.
REPRESENTATIVE OF BIG
MISSOURI FIRM IN CHICAGO
C. G. Martin, of Martin Bros. Piano Co., Spring-
field, Tells of Expectations in Ozarks.
JOHN ANDERSON.
years ago. It is modern skill and modern methods
directing the mechanical and productive progress of
the Chickering & Sons factory.
There are many in the trade who will find cause
for congratulation in the engagement of Mr. Ander-
son. It testifies to the continued determination of
the Chickering Division of the American Piano Co.
to maintain the place so long held among the artistic
industries of the world.
Next month Chickering & Sons will celebrate the
one hundredth anniversary of the founding of the fine
old Boston industry. It is expected that the occa-
sion will stir very great interest in the piano trade
and musical world in general. And it seems pecu-
liarly appropriate that at such a time the announce-
ment of John Anderson's entrance upon the scenes of
so long and continuous effort to advance the Ameri-
can piano should be made.
EXPANDED WARER00MS FOR
LESTER PIANOS AT READING
F. A. North Co., of Philadelphia, Has Purchased En-
tire Building in Pennsylvania City.
For quiet, progressive and "splurgeless" enterprise
the Lester Piano Co. of Philadelphia, sets a fine ex-
ample. Very few piano industries have moved for-
ward as surely and sbstantially as the Lester. With
no boasting, the Philadelphia industry has steadily
developed not only a great industry but also a strong
chain of branch establishments especially throughout
the east.
From Reading, Pa., comes the latest evidence of
Lester enterprise in the report of the transfer of the
four-story brick building at 13 North Fifth street, to
George Miller, of Philadelphia. The price paid was
$41,000.
Mr. Miller has purchased the property for the F. A.
North Co., piano dealers at 15 North Fifth street, of
which he is the president. He is also the secretary-
treasurer of the Lester Piano Co., the manufacturers
of the instrument sold at the F. A. North Co. store.
The property purchased has a frontage on Fifth
street of 16.75 feet and a depth of 88.8 feet. It is a
four-story brick structure and the entire building will
be occupied by the F. A. North Co. when extensive
alterations, now under way, have been completed.
A new front, the installation of an elevator and
complete remodeling of the interior to make it suit-
able for the sale of pianos and phonographs, are in-
cluded in the remodeling plans of the F. A. North
Co. May 1 is fixed as the date for occupancy by the
new owner.
C. G. Martin, piano dealer of Springfield, Mo., was
a purchaser calling on piano manufacturers in Chi-
cago last week. Mr. Martin is a member of the Mar-
tin Bros. Piano Co., a leading piano and general
music company of Springfield. The first two months
of the year and half of the third have passed with a
record of unprecedented business activity, Mr. Martin
declared. The orders for pianos are still indicative of
unusually good business in Springfield.
The piano trucks of the Martin Bros. Piano Co.,
are now familiar to Missourians in a great selling
territory established by the aggressive Springfield
house. In several of the larger cities in the south-
west section are branches of the company and
everywhere the salesmen are known to be represen-
tatives of a square deal firm. The latest branch es-
tablished by the Martin Bros. Piano Co., was in Jef-
ferson City a few weeks ago. In a fine store in the
state capital the full line of pianos and players which
the Springfield company represents, is shown to great
advantage.
Everything promises well for an excellent spring
and summer business in pianos and players in that
picturesque part of the Ozark country of which
Springfield is the center, according to Mr. Martin.
''Our famous scenery is only a beautiful setting for
such busy industries as fruit growing, cattle raising,
lead and zinc mining and fruit and vegetable can-
ning," said Mr. Martin. "Climate and soil favor the
crops and the resultant prosperity of the farmers and
fruit orchard owners conduces to the cultural
prompting to buy pianos and playerpianos."
EMPLOYES HOLD ELECTION.
Business and pleasure were combined in the annual
meeting of the Employes' Association of Sherman,
Clay & Co., San Francisco, held recently at Sorosis
Hall, San Francisco. A dance followed the reading
of the annual reports and the annual election. New
directors chosen were: R. C. F. Ahlf, H. P. Andre-
sen, Charles Moore, Charles Kinsel, Fred Reed, J. B.
McElroy, Edna Ireland, Cassie Moore and Ethel Wil-
liams. The new officers elected were: President,
Edna Ireland; vice president, H. P. Andrcsen; re-
cording secretary, Ethel Williams; corresponding
secretary, Cassie Moore, and treasurer, J. B. Mc-
Elroy.
O. A. FIELD CHAIRMAN.
O. A. Field, president of the Field-Lippman Piano
Co., St. Louis, and former president of the National
Association of Music Merchants, is one of the most
prominent Rotarians of that city. In view of his
energetic qualities Mr. Field has been made chairman
of the musical program committee of the annual
convention of Rotary Clubs to be held in St. Louis in
June. His associates are now assured of a big and
original program of music.
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