Presto

Issue: 1922 1900

PRESTO
December 23, 1922.
OUR MARKETS IN
FOREIGN LANDS
American Musical Instruments Find Increas-
ing Sale in Many Countries, in Some of
Which the Demand Is Supplied Prin-
cipally by Our Manufacturers.
Reports from consuls in many foreign countries,
some of which have already been published in Presto,
show that the demand for American musical instru-
ments is growing. In Cuba the sales are principally
of instruments from the United States. In fact, most
of the southern countries look to us for their music.
The latest Commerce Reports contain the following
facts:
Cuban Demand.
There is a fairly steady demand in this district of
Cuba for musical instruments, such as phonographs,
pianos, orchestral instruments, etc., the demand be-
ing supplied chiefly by wholesale dealers located at
Habana and Santiago. The bulk of musical instru-
ments in use are of American manufacture.
Pianos in Western Mexico.
German pianos are being sold in Mazatlan, Mexico,
at prices said to average about 30 per cent less than
the American instrument of equal quality. German
piano factories are quoting prices in American dol-
lars, f.o.b. German ports, and are demanding cash
with order.
About three months are usually required to get de-
liveries. American piano factories sell to dealers in
Mazatlan on a four-payment system, running over a
period of six months—one-fourth being paid at time
of shipment and one-fourth at two, four and six
months, respectively.
Some American dealers are said to be demanding
cash against documents, but Mazatlan dealers state
that it is impossible for them to purchase on this
basis, as all pianos in this district are sold on the
instalment plan, only one-third of the payment being
received at the time of delivery.
Talking Machine Market in Chile.
The United States has practically a monopoly of
the talking machine business in Chile. A few Ger-
man phonographs are in use here, but the business is
negligible.
The northern region of Chile has been a good mar-
ket for musical merchandise, especially talking ma-
chines, records, and sheet music, and dealers have had
a profitable business with the population of the min-
ing towns in the interior of this province.
This trade has now decreased considerably on ac-
count of the exchange rate, the increase of customs
duties, and the emigration of the people of the min-
ing camps and towns, who were the chief buyers of
gramophone music.
Australian Market.
Notwithstanding the development of the piano in-
dustry in Australia, importation of American-made
pianos has increased regularly and will, it is believed,
continue to do so.
American playerpianos are very popular in this
country. One factory in Sydney and another in
Melbourne produce between 3,500 and 4,000 instru-
ments annually. Australian pianos do not. and will
LUEBTOW'S
not for some time, enjoy the same popularity as the
American pianos.
The military band and orchestral instrument trade
is chiefly in the hands of the British manufacturers
because the majority of the musicians in the local or-
ganizations are trained in Great Britain. However,
the United States is improving its position in this
special line, as well as in all other lines, except
organs.
In miscellaneous instruments, such as ukuleles,
guitars, and banjos, the manufacturers of the United"
States have developed a steady and growing business
in this market.
(A New One Every Week.)
By The Presto Poick.
HANGEN'S MUSIC HOUSE
OPENS ANNEX WAREROOMS
Enlarged and Renovated Quarters Add to Fine Piano
Establishment at Reading, Pa.
The formal opening of the new annex to Hangen's
Music House at Reading, Pa., was fittingly cele-
brated on Thursday, December 7th. The three hand-
somely appointed show rooms that have been added
by this progressive firm to their establishment form
a perfect setting in keeping with the high character
of instruments that they handle, and give consider-
ably more space in which to conduct their ever-in-
creasing business.
Hangen's Music House was founded over fifty
years ago by H. W. Hangen and the business is now
conducted by his sons, Edgar, Paul and Ralph
Hangen, who have shown themselves to be among
the most progressive merchants of their city, always
keeping pace with the times and holding their posi-
tion, which has been attained through fifty years of
painstaking care of their public's wants and desires.
Many floral tributes, expressions of good will were
received, added materially to the occasion—and were
evidence of the high regard in which this old firm is
held. Among those present were W. H. Bowles,
representing the Autopiano Co., and Edward Vidaud,
of the Brambach Piano Co. They were enthusiastic
in their praises of the new annex and pronounced it
to be one of the handsomest stores in Pennsylvania.
MOVES IN PORTLAND.
The Seiberling-Lucas Music House, Portland, Ore.,
has taken a ten-year lease on the Greenfield Building,
1551 Fourth street, and will move there about Janu-
ary 1. The company has occupied its present quar-
ters, at 125 Fourth street, for about eight years.
The building to be occupied, for which remodeling
plans are now being carried out, is a four-story one
of reinforced concrete construction. The main floor
will be used for showrooms and offices and the re-
maining floors will be prepared for demonstration
parlors and special showrooms.
A STEINWAY ART ADV.
MacDowell, composing his "Woodland Sketches,"
furnished the inspiration for an exceptional Steinway
advertisement in which color painting was used. It
is a picture of woodland beauty. Says the copy:
"Blessed are those woodlands of New Hampshire
where Edward MacDowell met the wild rose; where
his spirit discoursed with the departed Indian; where
his soul 'overflowed with tenderness and caprice.' "
Imaginative copy that—and it was used in the cus-
tomary artistic manner of Steinway & Sons.
MILWAUKEE EXHIBIT "MILTON"
One of the outstanding ex-
hibits of the Annual Food Show
held recently at Milwaukee, Wis.,
was that of the Luebtow Music
Company, of that city. Featur-
ing the famous Matchless Mil-
ton Playerpiano, which is shown
in the center of the accompany-
ing picture, the exhibit of the
Luebtow Music Company was
one of the Food Show's hand-
somest attractions. The deli-
cate trellis work enhanced by
the clever arrangement of
autumnal leaves and the back-
ground of draperies served as a
novel setting for the beautiful in-
struments which the Luebtow
Music Company had on display.
The attractive display caused
many visitors of the Food Show
to evince an interest in the musi-
cal instruments.
WAREROOM WARBLES
A SUGGESTION FOR CRIS.
Say, Pop, I think that dear old Cris
Must be a little late
To ride around, in times like this,
In sleds all out of date;
I don't see why old Santa drives
His reindeers overhead,
When chimneys have gone out our lives
And wires are in instead.
I don't see how he takes enough
To pass around at all,
And then I think it must be tough—
The houses are so tall!
In days long past the bags of toys
Were fine for Christmas time,
But now the little girls and boys
Want something more sublime.
The sled could never bring today
The things most in demand—
Pianos that we all can play—
In upright and in grand;
To do the job in first-class style
Old Cris had better find
Some car to make the minute-mile
With Loader hitched behind!
He first should visit every store
Where music fills the air,
And leave an Atwood at the door,
Or put a Bowen there!
And then, with happy pealing bells,
That ring .out full and clear,
He'd motor on, 'mid joy that swells
With merry Christmas cheer!
KNABE IN RECITALS.
A series of short noonday recitals has been ar-
ranged by the Homer L. Kitt Co., Washington, D.
C, and the first event has given the musical public a
sample of the excellent programs laid out by Man-
ager Francis X. Regan. This was given by Mrs.
John J. Stahl, mezzo-soprano, and Elizabeth Winston,
pianist, with the Knabe Grand featured in a special
way. The company is planning a more commodious
recital hall on the third floor of its building in which
a pipe organ will add to the concert possibilities.
NEW STORE IN OREGON.
J. E. Berry has installed a complete music store at
Tillamook, Oregon. He will handle the Bush & Lane
l'ne of pianos, has a Victrola department, sheet music
department, and a small goods department, which
he will carry on consignment from the Bush & Lane
Portland house. He will carry Ludwig drums, Para-
mount banjos and a complete line of band instru-
ments.
WASHINGTON NAME CHANGED.
Speake & Spiggle is the new firm title of the music
business at 922 New York avenue, N. W., Washing-
ton, D. C, which formerly was known as Sanderson
& Speake. The extensive line of pianos, players, and
reproducing pianos made by the Chase-Hackley
Piano Co., Muskegon, Mich., is carried by the firm.
The house is widely known and is an active feature
in the music activities of the city.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
10
PRESTO
STRIKING FULL=PAGE
PIANO ADVERTISEMENT
Bissell-Weisert Display in Chicago Newspaper Might
Win Prize for Best Retail Publicity.
If a prize were to be offered for the most attractive
full-page advertisement of the year it might fal! to
the Bissell-Weisert Piano Co., of 20 S. Wabash ave-
nue, Chicago, for the display which appeared in the
Tribune of last Monday. The page was headed with
the engraved line, "'Music Tops the Gift List." T 1 ie
page was quaintly illustrated, by hold pen sketches,
showing the ancient minnesingers on Christmas Day,
and the letterpress read as follows:
Choosing the right Christmas Gift is an art.
Choosing an Anrpico is an inspiration.
Choosing the Ampico in the Chickering, brings to
the home the art of the pianist and the inspiralion
of the composer perfectly interpreted.
It is doubtful if a more striking piano advertise-
ment has appeared during the year—anywhere. It
captured the eye and impressed the heart on sight
LONG DISTANCE PHONOGRAPH
IS SCIENCE'S LATEST
After a few minutes the audience noticed that Mr.
Colpitts had disappeared, but that the lecture was
going right ahead, apparently coming from the film
itself. Later Mr. Colpitts was found seated silently
among the audience.
"I gave the lecture several days ago in New York,"
he explained. "It was recorded through an electrical
device and then transferred to a phonograph record.
"1 could give the lecture anywhere, and hav.e it
recorded anywhere within a radius of five or six
hundred miles. While you thought I was talking to
you from the fi'm, I really sat here in the audience
\.hile the phonograph reproduced the lecture."
A T r. Colpitts also demonstrated a device through
which five conversations can be carried on over one
te'ephone line, anyone being "cut out at will by turn-
ing a switch.
HIGH=CLASS ADVERTISING
OF HIGH=CLASS PIANOS
Bush & Lane Instruments Are Vigorously Pushed
by the House at Seattle, Washington.
This has—and still is—a great season for piano ad-
vertising by enterprising retail houses throughout the
country. In most of the cities full pages in the news-
papers have been used, and in some instances the
Demonstration in Chicago Impressed Large Gather- "copy" and "display" have surpassed anything in rhe
ing of Scientific Men and Investigators.
past. Out in Seattle the Bush & Lane Piano Co.
had a fine display last Sunday. Its purpose was
A long distance phonograph which will record clearly defined in the following, with which the half-
sounds made hundreds of miles away is the latest page started:
communication development in science, E. H. Col-
We are going to place in Seattle homes a large
pitts of the Western Electric company, told the So-
number of genuine Bush & Lane pianos within a
ciety of Western Engineers this week.
very short period of time.
Mr. Colpitts demonstrated the machine in a way
This wiil be accomplished through the high quality
which brought thoughts of magic to his audience at of this wonderful piano. We believe there are many
first. He started a lecture on 'a "three electrode reliable men and women right here in Seattle today
tube," with moving pictures to illustrate it.
who have long had a sincere desire to own a new,
s'rictly high-grade p'ano, but on account of the high
price and the large first payment customarily exacted
have put off the transaction from time to time rather
tlr-in try to be satisfied with an ordinary instrument
at a lower nrice and on easier terms.
We believe this so thoroughly that we have deter-
mined to place on sale for a short time only this
beautiful Sty!e 2 Bush & Lane p'.ano (an instrument
recognized everywhere as one of America's very fin-
PIANOS and PLAYER PIANOS
est and best), at a price far lower than it has been
for many years, and on terms so easy as to exclude
Have no superiors in appearance, tone
from consideration the least possibility of incon-
power or other essentials of strictly
venience.
leaders in the trade.
Of course the typographic "display" can not be re-
produced here. It was strong and at the close of
the adv. the statement is emphasized that "we carry
no stencil pianos, or stencil playerpianos—every in-
strument a standard make." Which is characteris-
This Trade Mark la cast
In the plate and also ap-
tic of the high-class methods of the Bush & Lane
pears upon the fall board
Piano Co., factory headquarters at Holland, Michi-
of all genuine Schumann
Schumann
December 23, 1922.
THE BUSINESS OUTLOOK
IS CONSIDERED GOOD
Successful Head of Big New York House
Says the Future Holds Prosperity for All
Lines of Substantial Trade.
If undue advantage is not taken of the consumer
by manufacturers and distributers, retail sales should
continue to be good during all of the coming year,
according to Samuel W. Reyburn, President of Lord
& Taylor. Tn referring to this matter he expressed
the belief that marked elements of strength are to
be found in the present economic situation from a
retail standpoint. Any advance of small or moder-
ate proportions, he pointed out, could be offset by
the retail store through more efficient management
and operation.
"I have confidence that business will continue to
be good," he said. "My expectations are based on
the general improved economic conditions which.pre-
vail in this country today. The indications of these
are not superficial, but rather are of a fundamental
nature. Take such a prime consideration as that of
employment, for example. With industry more ac-
tive, there is a lower percentage of unemployment
than was the case a year ago. More money, as a con-
sequence, is being earned, a certain proportion of
which is naturally finding its way into purchasing
channels. Another sound indication to be men-
tioned is the change from a large number of Idle
freight cars at this "time last year to what amounts
to a car shortage now. This condition has only been
brought about by the fact that more merchandise
is being produced and shipped than was the case in
1921. These are but two barometers showing the
trend of industry.
"I do not incline to the belief that the gain in sales
during the current month and the two preceding ones
is based on a flimsy foundation. The substantial
character of the retail business indicated during Octo-
ber and November has been carried on well into the
holidav season.
Our Motto: "He profits most who icrves
best."
CHAFF BROS.
Pianos and Player-Pianos
tand for
atisfaction and
ervice
Warning to Infringers
Pianos, and all infringers
will be prosecuted. Beware
of imitations such as Schu-
mann & Company, Schu-
mann & Son. and also
Shuman,
as all
stencil
shops, dealers and usf>r> ••
pianos bearing a name fn
imitation
of the name
Schumann with the inten-
iinn nf deceiving tile public
will h* prosecuted to the
rullpst foctent of the law
TRvOb
Schumann Piano Co.
HIGH GRADE
Made under a guarantee that
is backed by fifty-two years
of success and satisfaction,
Schaff Bros, instruments are
sa'e for the dealer to seU
and lor the customer to
Folding Organs
School Organs
Practice Keyboards
TheSCHAFFBROS.Co.
Dealers' Attention Solicited
W. N. VAN IWiA-V&E. President
A. L. WHITE MFG. CO.
Rockf'ord, 111.
V*' 0 /wjsic\ -~y
Musical SuopSy A»«*!»t«
215 F.nglewood Ave., CHICAGO, ILL.
Huntingdon, Ind.
The LEADING LINE
JESSE FRENCH & SONS
WEAVER PIANOS
Grands. Uprights and Players
Finest and most artistic
piano in design, tone and
construction that ;-an b-
made.
YORK PIANOS
GRAND
An
A t t a i n m e n t
Upright* and Player Piano*
A high urade piano of K;ent
1
t- ind with ihiir niii)). font- quality
o f A r t
iy-K
I
"Known the World Over 1 '
STYLE G
Factories: New Castle, Indiana, U. S. A.
A p pula'
P i a n o s — Uprights nnd Pla<« Mlon«>»
nt a popular pri •(•.
plan
Over 70. MX) list, uments made by this company are BIDH-
ir-y (.heir own praises in all parts of the civilised world.
Write for catalogues and state on what terms you would
like to deal, and we will makt you a proposition if yt « are
located in open territory.
WEAVER PIANO CO., Inc.
Factory: YORK, * V
Established 1870
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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