PRESTO
December 11, 1920.
AMPICO RECITAL IN
SPRINGFIELD, MASS.
L. M. Pierce Company Gives Brilliant Affair
at Hotel Kimball in Which the Repro-
ducing Piano Proves Its Power.
The capacity of the ballroom of the Hotel Kim-
hall, Springfield, Mass., was taxed on the occasion
of an Ampico and song recital given under the
auspices of the L. M. Pierce Co., 305-309 Bridge
street, last Monday evening, December sixth. The
DOLLARS 'DLL TAKE.
recital served a double purpose—to introduce the
Ampico and also Miss Maude De Voe the popular
TH£MSELVES
coloratura soprano of New York. More than two
thousand invitations were issued to Springfield's
music devotees with the result that a thoroughly
representative and interested audience responded.
Miss De Voe was featured exclusively in the in-
vitations and press work preceding the event and the
Ampico numbers were interpolated between the
groups of vocal numbers and enumerated on a sep-
arate insert program a'so containing an explanation
concerning the wonderful reproducing features of
the instrument. At the conclusion of the program
Daniel Simon, representing the Pierce Company,
gave further individual explanations and arranged
for private demonstrations.
The Ampico used was installed in a Checkering
small grand and made a most favorable impression.
In fact the Checkering is considered quite the piano
in Springfield, President Fred A. Hoschke, of the
Pierce. Company, who is a pianist and composer of
wide reputation, having placed Chickering grands
and Ampicos in many of the finest homes; and re-
citals of the character just given will certainly add
many to the list of Ampico patrons.
The combined program as rendered by Miss De
Voe and the Ampico was as follows:
Program.
a. Quella Barbara Catena
Ciampi
O Had I Jubal's Lyre
Handel
Care Selve
Handel
1. a. Staccato Etude
Rubinstein
b. Valse Humoresque
Stojowski
Played by Mischa Levitzki
b. Plus de Depit
Gretry
La .Fille aux cheveux de lin
Paladilhe
Un doux lien
Delbruck
Le Papillon
Fourdrain
2. a. Scherzo, Op. 39, C Sharp Minor. ... Chopin
Played by Leopold Godowsky
b. Danse Negre
Cyril Scott
MORRIS IN MONROE (LA.) TIMES-STAR.
Played by Leo. Ornstein
c. Aria—Charmant Oieseau (Perle du Bresil)
David
Flute Obligato
planned a special Christmas Day window dis-
3. a. L'Alouette (The Lark) . . . .Glinka-Balakirew you
play?
Played by Richard Buhlig
"Theodore Roosevelt didn't PO hunting for ele-
b. Prelude, C Sharp Minor
Rachmaninoff phants p.rmed with a bean-shooter. Likewise, th<_-
Played by Sergei Rachmaninoff
piano salesman, out in the jungles of good business,
d. My days have been so wondrous free
has got to have the right sort of sales artillery if
(First American Song)
Frances Hopkinson he expects to bag his game. A well-planned sa'es-
Swans (by request)
Kramer message exploded in your prospect's home will jolt
Soft-footed snow
Lie him into the buying mood."
Pierrot
Rubner
The death of the nightingale
Lester
The charm of spring (by request)
Clarke
STANDARD MONTHLY HAS
VALUABLE NEW FEATURE
Star Salesman Gives Some Helpful Suggestions on
Going After Business and Getting It.
The Standard Pneumatic Action Co. of New York
has added another page to its Standard Player
Monthly to help the dealer increase his volume or"
business. This is the "Star Salesman's Page." In
a recent issue the Star Salesman suggested that
the hunter in quest of game could not expect to
bring anything down with a crooked gun. And
he applied the same suggestion to the business man
who goes gunning for big business with cut-price
ammunition. He also misses his mark. Don't piay
the crt-price game. Cutting prices will result in cut-
ting the throat of your business," was the statement
Bill Green, in his sales philosophy in the booklet,
says, "The surest way to hold trade is to sell Qual-
ity—not Price. The only way to drive the 'Bargain
Bug' out of the customer's head is to drive the
'Quality' wedge in. There may be plaverpianos that
cost less than the ones you sell, but those that cost
less, do less. Shoppers, as a rule, are eye-c-rs before
they are buyers. Folks have to see what they want
before they want what tney see. How about your
window displays? Are you setting 1 your share of
the business that passes your store each day? Have
NEW INCORPORATIONS
IN MUSIC GOODS TRADE
New and Old Concerns Secure Charters in Various
Places.
The Mickel Music Co., Marshalltown, la.; $15,-
000. A. E. Mickel, John A. Cobb and D. Miller
White are directors and the officers are: A. E.
Mickel, president; John A. Cobb, vice-president and
D. Miller White, secretary and treasurer.
The Ebers Music Co., Fresno, Cal., has increased
its capital from $25,000' to $100,000.
Public Music Service, Brooklyn, N. Y.; $10,750.
Harry Samuel, Manhattan; Michael Kern and
George King, Brooklyn.
The Anderson Music Co., Middletown, O.; $40,000.
C. D. Anderson, B. M. Anderson, E. R. Arn, C. E.
Comer and C. D. Heald.
Collins Music Co., Fort Worth, Tex.; §5,000.
Henry S. Collins, Mrs. Caroline Collins.
Parrott Music Co., Los Angeles, Cal; $100,000.
Conkling Grimes Piano Company, Fort Worth:
capital stock, $50,000. Incorporators: E. J. Conk-
ling, B. A. Grimes, A. E. Thomas.
ACTIVE IOWA STORE.
The Duncan-Schell Furniture Co., Keokuk, la.,
featured the Ampico in the Knabe piano in a note-
worthy way last week. A special demonstration in
the studios of the firm was announced in the news-
papers and evoked considerable interest,
MOTHER,
FOR
SAKE WHAT
CftN YOU AN D
FATHER SEE
"THEM
PIANO MEN IN BRITAIN
HAVE THEIR TAX PROBLEMS
They Are Part of the Commercial Class That Has
Declared a Strike.
The piano manufacturers of the United Kingdom
also have an excess profits tax problem. They see
a solution in a great resistance to a continuance of
it. It is no satisfaction that people in other lines
of trade and industry are similarly distressed and
exhibit the same rebellious attitude.
The tax in Great Britain is 60 per cent of the
profits above the pre-war standard and applies only
to trade as distinguished from incomes derived from
rents, the professions, etc. It is c'aimed that com-
mercial men have been virtually on a strike against
the exaction since last May, and that manufacturers
and producers have been "limiting their trading to
a pre-war standard of profit." This has affected
every trade in all parts of the country.
The claim is made that those rebelling at the tax
had no alternative, as their capital had been so de-
pleted by the tax that they had none to embark in
fresh enterprises or to exploit foreign marke'.s, nor
hac! they any desire or inclination to keep on when
increased business and its attendant worries and re-
sponsibilties would give them no added return for
their trouble. The result of the strike is declared
to have been the putting of the chief manufacturing
centers of the country on half time and to throw
many thousands out of employment. Repeal of the
tax, it is declared, will speedily end this condition.
Perhaps there is a suggestion in this that has a value
outside of the United Kingdom.
Evening sales until Christmas is the order of the
season in the store of J. Bart Johnson, Inc., Jack-
sonville, 111 The store has a fine location at 49
South Side Public Square.
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