Presto

Issue: 1920 1764

25
PRESTO
May 15, 1920.
THE
TALKING MACHINE
News of the Week in the Phonograph Field
SCHOOLED BY RECORDS
"Artists no longer find it difficult to sing
in smaller towns; serious numbers, instead of
being unknown quantities are understood
everywhere," says Miss Sophie Braslau, the
young American operatic contralto. "Be-
cause," she explains, "everywhere they have
been made familiar through frequent hear-
ings on the records."
This artist who has made a notable career
both at the Metropolitan Opera House, New
York, and with the Chicago Opera Co. on
tour, has found and still finds the talking ma-
chine records most effective aids to study.
She gives it as her opinion too, that the
records of great artists have, more than any-
thing else, been responsible for the growth of
love of good music and musical appreciation
throughout the country.
Miss Braslau tells the aspiring young man
or woman that all can be students from the
good records which represent the perfect work
of the greatest artists. One can understand
that when the care with which the fine records
are made is borne in mind. A certain pass-
age may not go well in concert, but all that
follows may be given so perfectly as to make
ithe listener forget that which was momen-
tarily less good. In the record this will be
impossible. The artists' best throughout the
whole number is demanded. In the big record
producing companies nothing less will suffice.
To make records is the greatest nervous strain
upon artists.
A jail sentence confirmed by Judge William
Fenimore Cooper of the Illinois Supreme
Court last week created a precedent. For the
first time in Illinois the charge of stealing
trade secrets has been followed by a term in
jail for the defendant. For nearly two years
Harold I. Koppelman and Jacob L. Brenn
fought in the courts to avoid serving sixty
days in jail. Seventeen judges sat on the case.
Last week Judge William Fenimore Cooper,
the seventeenth, turned "thumbs down" for
the two officials of the Sanitary Specialties
Company and they were locked up in the
county jail. The Supreme Court in its de-
cision in the case asserted the theft of business
secrets was as criminal as the theft of goods.
COMPOSER'S FIRST AID
Best Help Towards Recognition of American
Composers May Be Looked for in the
Phonograph.
The phonograph is recognized as the most force-
ful help to American musicians. The records of
meritorious work will provide the square deal the
composers of this country were so long denied.
What a mass of foreign propaganda American music
has had to fight against' Germans in high author-
ity in musical organizations, and teaching in insti-
luions everywhere, have fluently discouraged it.
Prior to 1914 German publishers in their contracts
bound American firms to sell annually certain thou-
sands of dollars worth of German-published "edi-
tions" in order to secure the agency for those edi-
tions. Consequently, American music had always
to compete with the obstacle of forced sales.
For several years the French government has sent
noted musical artists, and last season one of its
famous orchestras, to enlist our interest in French
music. It is now proposed to establish a center in
New York for the sale of French music at cost, in
order to promote its wider sale in America.
An old saying goes that a people is judged by the
songs it sings. Thanks to the recognition that has
been given our song-composers, we may be judged
in this direction and not found wanting.
The talking machine record is the helpful agency
in getting judgment in no restricted way. Com-
posers in every branch of the musical art will re-
ceive a just and rightful hearing. Throughout the
country, the orchestral conductor is still stolidly
indifferent to the American composer, givitjg even
mediocre music that is foreign in preference to
American music that is good. What encourage-
ment would there be for any man to compose were
the phonograph records not viewed as a means to-
wards recognition.
' '
The National Bureau for the Advancement of
Music can do a lot towards encouraging a national
feeling or spirit. Framed as a slogan it might be:
"Let all work as individuals, singing American
songs, playing American music, teaching American
music, not only because it is American music but
because it is good music."
A great lot of good American music has been
heard by the great mass of the people because some
foreign orchestra leader has never told us it was
good or showed us how good it was. A million
times more effectively the phonograph record will
do for other composers what Mme. Nordica did for
James H. Rogers' lovely song, "At Parting." The
famous singer found the music of the song lying on
the piano in a Cleveland hotel. Humming it
through, she recognized its beauties. In one sea-
son she made it nationally known.
PHONOGRAPH INCORPORATIONS
Growth of Trade and Industry Is Shown By
Newcomers in Field.
Harmonia Talking Machine Corporation, Manhat-
tan. Capital, $50,000^ E. M. Bernstein, C. Warner,
B. Robins.
.-*""
Hill Crest Phonograph Co., Manhattan; $85,000;
J. N. Vandervall, L. A. Leavelle.
Campbell Phonograph Sales Co., Salt Lake City,
Utah; $50,000. S. B. Campbell, president; H. H.
Cummings, vice-president; D. S. Campbell, secretary
and treasurer.
Dallas Phonograph Mfg. Co., Dallas, Tex.; $100,-
000; G. S. Maxwell, J. Ed. Howe.
Radio Talking Machine Co., Dover; manufacturers
of talking machines; capital, $500,000.
Victoria Talking Machine Co., Brooklyn, N. Y.;
$100,000; M. Stettner. A. Rosenkrantz, C. Magid, 776
Greene avenue, Brooklyn.
MEETING IN BIRMINGHAM, ALA.
The Southeastern Talking Machine Dealers' As-
sociation which met recently in Birmingham, Ala.,
was well attended by dealers and jobbers doing
business in that territory, who handle the Victor
line. An address was made by J. Parham Werlein,
of Philip Werlein, Ltd., New Orleans. E. W. Wil-
son, Jr., of the Collins Piano Co., John V. Dugan
of the Dugan Piano Co., and B. G. Powell of the
Maison Blanche, were others among the New Or-
leans delegation.
TO MAKE RECORDS.
The Record Manufacturing Company, organized
to manufacture talking machine records in Boston,
has been incorporated and capitalized at $325,000.
Among those connected with the undertaking are
George A. Mearsley, Boston; Alfred B. Carhart,
Winchester; Frank L. Curtis, Natick, Mass.; James
E. MacPherson, Framingham, Mass.; Arthur Bergh
and Harold Sanford. New York, and Herbert J.
Mearsley, Quincy, Mass.
HOW THE RECORDS TEACH
Famous Operatic Contralto, Miss Sophie
Braslau, Tells About Their Helpfulness
to the Student of Singing.
The great value of talking machine records in
training the voice and in furthering the study of
music generally is told by Miss Sophie Braslau, a
foremost young American contralto, who has made
a notable career both at the Metropolitan Opera
House, New York, and with the Chicago Opera
Company on tour as interpreter of principal roles.
"Very often 1 have played records for myself as
aids in study, and it is my conviction that the rec-
ords of great artists have, more than any other
source, been responsible for the love of good music
and musical appreciation throughout our country.
Artists no longer find it difficult to sing in smaller
towns; serious numbers, instead of being unknown
quantities, are understood everywhere, for every-
where they have been made familiar through fre-
quent hearings on the records," writes Miss Braslau
in the Delineator.
Five years ago Miss Braslau made a successful
debut at tfTe Metropolitan. The following opinion
as to the potency of the talking machine record is
valuable coming from an artist who from the very
beginning of her career became a prominent figure
as soloist in music festivals, in concerts with the
principal orchestras, and in recitals throughout the
country, from New England to California:
All can be students from good records, for they
present perfect studies in singing by the greatest
artists. These records may not be able to tell us
in words how to do things, but they will show us
practically how to get over barriers. In records,
too, one will find the most finished examples of the
individual singer's art, and for this reason: It is far
more, difficult to make a record than to sing in con-
cert.
To get proper value out of records, the first neces-
sities are a good musical car and strict attention in
listening. A method must be followed in studying
from records, just as in studying anything else.
I do not believe in making a study of any one es-
pecial singer, but of several, in order to compare
their way of doing things. Take, for instance, a
Melba, a Galli-Curci and a Tetrazzini record of the
same piece and compare the different methods these
singers have of doing the identical song or aria.
Records will show us, among many other things,
what a full, beautiful quality of tone is; evenness of
tone in runs and scales; how the voice should be
managed in singing difficult intervals; the variety
that may be obtained in coloring the tone—that is,
in making it dark and covered, or light and brilliant
—and as well it will show how many varieties there
are in shading these two extremes. In addition there
DETERLING
Talking Machines
Challenge Comparison in
every point from cabinets to
tonal results.
Prices attractive for fine
goods. Write us.
Deterling Mfg. Co., Inc.
TIPTON, IND.
'Guesswork Won't Do"
—The ACME allows test with
the drag of the needle throughout
the length of the
record.
The
Acme Speed Indicator
—is precision made.
—clears the tone arm.
—locates
motor
troubles.
—registers 78 and 80
revolutions.
F. P. ALTSHUL, MANAGER.
Frederick Altshul is the new general Eastern dis-
tributor for the Prima Donna phonograph made by
the General Sales Corporation of Milwaukee, Wis.
Mr. Altshul has offices and display rooms at 112
West Twenty-third street, New York.
COLUMBIA STOCK LISTED.
The Columbia Graphophone Manufacturing Com-
pany's additional 200,000 shares of common stock
were announced among the listings of the New York
Stock Exchange last week.
Made by
The Acme Engineering & Mfg. Co.
1622 Fulton St.
:
:
:
:
CHICAGO
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
PRESTO
26
May IS, 1920.
is the invaluable advantage of hearing the interpreta-
tions of great selections by great artists.
For beginners, records of simple things are the
best to start with, though simple songs are the hard-
est of all to sing flawlessly. Of the simpler things,
(Continued from page 3.)
good selections to make are the old English, Irish
and Scottish songs, and the old American songs of
"As that deal was put up to me, it looked mighty good—from my standpoint.
Stephen C. Foster.
There are no better records for the singer as a But 1 already have all the gardens that I can possibly work, and I do not feel in-
study than those made by celebrated violinists. The clined to buy another, the cultivation of which I must leave entirely to the judg-
management of the voice in sustaining melodies and ment of other people. Not only would my interests be menaced to the extent of
in runs, scales and embellishments is exactly that
employed by the master violinist on his instru- the dollars invested, but the people who had gone into this on the strength of my
ment. In his playing you can hear the great variety being associated with it, might be subject to loss. It is my pride that the integrity
of lone color that gives life and beauty to the sim- of my influence shall be as carefully guarded as any other estate which I possess."
plest melody. You can also learn from it a vast deal
"The night cometh when no man can work," so it behooves us to make the most
about another important matter—phrasing; that is,
the management of a sung phrase or musical divi- of the real Daylight Saving in the largest sense of the word. We cannot do it by
sion.
spreading our butter too thin on too many slices of bread, or by hiring too many
While in studying songs and arias we may spe- gardens to till!
cialize in our own class of voice—soprano, mezzo or
contralto, as the case may be—we may learn from all
good records, vocal or instrumental. Whether the
record be of a great tenor, bass or baritone, whether
BUYS DALLAS BUILDING.
it be of a noted soprano, mezzo or contralto, it will
The Texas-Oklahoma Phonograph Co., Dallas.
kelp us if we study it with concentration.
Tex., has purchased the building at 1513-1515 Elm
The fine violin record aids us in vocal study, and Many Extensions of Well Established Departments street and purposes spending- about $20,000 on its
enlargement and improvement. Three additional
so does'the cello; orchestral records contribute to
Noted in News of the Week.
stories will be added to the structure, which meas-
our musical development. Indeed, the resources
E. V. McCarthy has opened an agency for the ures 50x200 feet. When completed the entire build-
presented in records are almost limitless, and, best
of all, they are within the reach of nearly every one sale of Pathe phonographs at 1532 North Capitol ing will be occupied by the company.
street, Washington, D. C.
of us.
The Pathe line is now handled by William E.
FIRST TALKING MACHINE.
Miller at Seventh and E streets, S. W., Washing-
ton, D. C.
The first mechanical device for representing and
Rae & Maxwell, Toledo, O., has doubled the floor reproducing speech and other sound was invented
by Leon Scott in 1855, though nothing practical was
space of its talking machine department.
The Kimbrell Piano Co., Inc., Selma, Ala., is a accomplished until 1877, when Thomas A. Edison
constructed his first talking machine. The manu-
new firm with a talking machine department.
facture of disk records such as are used today began
A MOTTO JUSTIFIED BY
Wni. N. and Clarence Newman, Dayton, O., have in the United States in 1897.
ACHIEVEMENT
opened a music store at 904 East McMillan street.
Walnut Hills, a suburb of Dayton.
The remarkable clarity of tone re-
The Craycraft dry goods store, Noblesville, Ind.,
RIGHTS TO STRADIVARA.
production which characterizes all
has added a phonograph department.
The exclusive rights to sales of the Stradivara
FUEHR & STEMMER
The new location of the Atophone Talking Ma- phonograph in Oregon, Washington, Idaho and
chine Co., St. Louis, will be at 1103 Olive street, as Alaska, has been given by contract to the Blumauer-
PHONOGRAPHS
soon as the alterations in the six-story building are Frank Drug Co., Portland, Ore., by the manufac-
is due to the PERFECTED TONE
completed.
turers, the Pacific Phonograph Co., whose factory is
CHAMBER which, with the in-
in that city.
IN NEW LOCATION.
genious TONE MODIFIER lifts
The.
New
Comfort
Talking Machine Co. Port-
these instruments far above other
land, Ore., is now located in the store formerly oc-
JULES TARLOW, MANAGER.
talking machines.
cupied by the Wakefield Music House, which has
Jules Tarlow is the new buyer of talking machines
gone out of business. The New Comfort and Cre- for Kaufman, Baer & Co., Pittsburgh, Pa. Mr. Tar-
Write for particulars.
mona talking machines are carried. The general low, who is well known in the trade of New York,
BEAUTIFUL ORIGINAL CABI-
manager is A. G. Perry. O. C. Shindler is whole- has been connected with the phonograph depart-
sale manager and Daniel T. Watts is head of re- ment of Gimbel Bros, in that city for the past two
NETS WITH PIANO FINISH.
tail sales.
vears.
ABE'S EPIGRAMS
NEW PHONOGRAPH STORES
"Hear That Tone"
Make your Talking Machine De-
partment pay.
FUEHR & STEMMER PIANO CO.
Chicago, III.
PRESTO
Dealers who do not sell
Buyers' Guide
TONOFONE
deny to their customers
their undeniable right to
the full enjoyment of
the phonograph and
records which they sell
them.
THE WONDERFUL
"FAIRY" Phonograph Lamp
Truly a Work of Art. Scientifically
Constructed
Sale* Unprecedented. Secure Agency Now.
The
greatest
practical nov-
elty offered to
the Phonograph
- © <*3^^^^^&V
trade—
Indispensable to
dealers and salesmen
The
it
,
PLAYS ALL RECORDS ON ANY PHONOGRAPH
FAIRY 11
Phonograph
Lamp
"looks" and
" s p e a k s" for
Itself. In ap-
pearance luxur-
ious, it achieves
its g r e a t e s t
triumph in Its
tone.
A newly pat-
ented s o u n d
amplifying
chamber, radi-
cally differing
from the con-
ventional
de-
signs, gives a
true m e l l o w
tone of volume
equalling that
of most ex-
pensive instru-
ments.
Electrically operated and equipped with a specially
designed invisible switch, regulator and tone modifier.
Let us tell how sales of the "JFAIR.Y" have re-
quired our maximum output ever since its appear-
ance In 1918.
One Needle Plays as many as 50 Records
It is a reliable book of ref-
erence
in
determining
the
origin, make and standing of
any instrument.
The Presto
Buyers' Guide is filled with
the information which adds
strength
to
a
statement and
CHICAGO, ILL.
Gets every tone without scratch or squeak—
will not injure finest record.
Everybody's Talking About It!
Positively no other is like it—it has set a new
standard.
salesman's
removes all
doubt of his sensible claims
for the goods he sells.
EVERY DEALER NEEDS TONOFONE
It helps to sell machines and records because it
plays them better.
EVERY DEALER CAN GET THEM
Packed 4 in a box to retail at I0c;100 boxes in a
display carton costs the dealer $6.00 net.
Write tor full particulars about advertising helps and the name of the
nearest distributor.
ENDLESS-GRAPH MANUFACTURING COMPANY
4200-02 West Adams Street
Marvelous Tones
Wonderful Enunciation
Price: 50 Cents
R. C. WADE CO.
HO South Wabash Avenue
-
-
CHICAGO
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

Download Page 25: PDF File | Image

Download Page 26 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.