Advertising Creates, Develops, Insures—Read Presto Ads.
A Trade
Newspaper
Not a
Magazine
Established 1884
MI IMDCE> 17KR
NUMBER 1756.
Presto
THE AMERICAN MUSIC TRADE WEEKLY n cent., $2.00 „
Published weekly by Presto Publishing
407 s
D e a r b o r n S t ., Chicago. 111.
Co
All Thai
Helps to
Better
Business
JESSE FRENCH
and LAGONDA
CHIC*
^ « l l •*
M A R P H 1ft 1Q9A
, i V l / \ I \ A _ n 1O, LV&V
Entered as second class matter Jan. 29, 1896, at
office, Chicago, under Act of Mar. 3, 1879.
q 7 T u YEAR
Post
GRANDS. PLAYERS
and PIANOS
A name well known since
1875—44 years of square
dealing.
ARTISTIC AND HIGH GRADE
JESSE FRENCH
President
P:^NO PLAYERS
January 31,
1920
MR. PIANO MERCHANT,
U. S. A.
Lear Sir:
Have you taken a forethought of business in the years to come, or
are you doing "business in a desultory manner--handling pianos that will
not make lasting friends? An important factor in future trade and the
merchant's strongest asset, is a sa-tisfied customer. Optimistic merchants,
to.make a success of piano selling, must have the piano to "back up their
sales talk.
The JESSE FRENCH piano, a name well known since 1875, meets the
three biggest arguments of the piano merchant, namely: exquisite musical
tone, indubitable durability and handsome case. They have been tried and
tested, and have proven a dependable line unmatched for tonal qualities,
and thoroughness of construction—in, brief, pianos that merchants CANNOT
recommend too highly.
Unusual conditions, such as labor shortage, fuel and material
scarcity, lack of proper shipping facilities, have not resulted in our
lessening the quality of our instruments. Frequently piano merchants
have remarked that they.are surprised that our products were of such high
qualities, as they imagined that market conditions were so unfavorable as
to cheapen the product.'
But we are glad to say, Mr. Piano Merchant, we are ready to serve
you with'pianos and piano players that we deem a compliment to the American
Piano business.
Very truly yours,
JESSE FRENCH & SONS PIANO CO.
JF SR*MB
President
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
TEAHl