Presto

Issue: 1920 1750

28
PRESTO
STRICH & ZEIDLER, Inc.
GRAND, UPRIGHT and PLAYER
AND
HOMER PIANOS
740-742 East 136th Street
NEW YORK
The LEADING LINE
WEAVER PIANOS
Qrands, Uprights and Players
Finest and most artistic
piano in design, tone and
construction that can be
made.
Y O R K PIANOS
Uprights and Player Pianos
A high grade piano of great
value and with charming tone quality.
Livingston Pianos— Uprights and Player Pianos
A popular piano at a popular price.
Over 70,000 instruments made by this company ax« ting-
ing their own praises in afl parts of the civilised world.
Write for catalogue* and state on what terms you would
to deal, and we will make you a proposition If yow are
ted In open territory.
t
WEAVER PIANO C O , Inc.
Factory: YORK, PA.
Established 1870
"Built onlFamily Pride"
Doll & Sons
Represent the Artistic
in Piano and Player Piano
Construction
JACOB DOLL & SONS
STODDART
WELLSMORE
Jacob Doll & Sons, Inc.
Southern Boulevard, E. 133rd St.
£. 134th St. and Cypress Ave.
NEW YORK
TRADE MARK
Factory and Gntral Offices: RHKTORD, ILL
CHCAGO WARtMMMSi NOtTB AMERICAN ILDC.
Warning to Infrlngers
This Trade Mark ii cast in the elate and also
upon
ol all
•n the
wje fall ..ji board
oi
all genuine
_?_
n
* e •
Pfanos, and
all
infringers
win be
.
Beware of imitations tuph as
_ juroanri ft Company, Schqtnanp & Son,
and alao Shj^mfui. at all stonal shpjy, dealers
and users of pmnoe bearing a naqa* in imitation
o/ th* name Schumann with the intention of
daoemnf &« pubic will be prosecuted to the
fa&Mt extant of the law.
IM
SCHUMANN PIANO COMPANY
February 5, 1920.
ever it may be, in proportion as you acquire and de-
velop the "sales viewpoint."
We Are All Salesmen.
We are all salesmen. At least, most of us admit
that we are. The man in the shop sells his labor.
The greater his "sales viewpoint," the more efficient
his work and the higher his wage. The office man,
The Sales Viewpoint of One's Job Is in Every the doctor, the lawyer, the teacher, the huckster who
Angle of Endeavor and Works in
cries his wares in the street, the man with the hoe
and the man whose business it is to market the
Accordance with Laws of
products of brain and brawn—all are salesmen.
Cause and Effect.
There is a "sales viewpoint" in every angle of hu-
The following is an extract from an address de- man endeavor, merchandising, manufacturing, ship-
livered Dec. 12, 1919, before the Quest Club of Fort ping, collecting, accounting and in sales work itself.
The "sales viewpoint" is that broad scope of vision
Wayne, Ind., by E. J. Gallmeyer. It presents "The
Sales Viewpoint of Your Job" so well and so broadly which enables a man to piece all things together and
that the rules laid down and the philosophy deduced visualize the finish at the outset.
It is the ability to take, the rules and the facts
by this clever man are given space here for piano
into consideration in making a decision, in mapping
men. Mr. Gallmeyer said:
The sales viewpoint deals with the spirit of selling. out a campaign and planning your work.
The "sales viewpoint" is that broader, larger
That elusive something which, while the motive
power and driving force of business, is yet very in- scope and appreciation of men, things and conditions
tangible, having neither flesh nor bone. It is your necessary to success.
The "sales viewpoint" is the ability to appreciate
mental attitude toward the marketing problem of
your job. Some people term it vision, some imag- what is good business, what builds—what is not
good business, what destroys. It means working
ination; others term it native sales ability.
Putting" one's finger on a certain law, quality, pur- in accordance with the fundamental law of cause
pose, condition or motive and saying that that is the and effect.
Regardless of your position, learn the building
underlying cause of success or failure is very dim-
cult indeed, and a man takes a very great risk in factors and influences of your job and then work at
doing so. The human countenance is almost always
describable in the same words, yet there are no two
faces among the millions just alike. I have heard
men say that knowledge is man's greatest asset. I
am persuaded to that idea, for knowledge does not
mean education, but is based wholly upon under-
standing, and the "sales viewpoint," if there is such
a thing, is understanding.
What Causes Success?
There are those who credit success to enthusiasm,
others to initiative, others to co-operation, still
others to industry. All are right, and 'most any
man can gather enough information to carry his
point in quite a lengthy discussion. It is not for any
one of these qualities or characteristics, but all of
them combined that make for the finished product.
This reminds me of a story of an old man who
lived in a little town down East who could never be
%
home, *nd the.
pinned down to a positive statement. Asked for his
opinion on a subject, he would say: "Some say this,
Sym pkonol*^
some say that and some say 'tother, but I say there
plfcyeK-
pia.no en^bl?5 you.yourjf \r
is no knowin' and no tellin' and you'll find out I'm
to pl\y your own Kind of mu^ic,,
right."
'
1 /lK
j
What in newspaper circles is known as a "nose
for news," or in the sphere of mechanics as a me-
chanical inclination, is in the sales world termed
fij
^^p
will
"native sales ability," and men who possess it
. a M y o u r (fvenrha^ at home a. my^io]
intuitively have the "sales viewpoint." A man with
which you will {\atr\y look Jbrwxrd,
"news" sense can find his greatest opportunity in the
field of publicity and should not try to market a
"ui^ money £h*£ would oGh^rwrx b^
product. Likewise, a man with a mechanical incli-
jpxpt in wkino pl^jurx, will joon p*y N
nation should remain in the field of mechanics.
forjt. find it will^lwjay b{ vourj. r
What I want to prove, however, is that, regardless
of whether you possess native sales instinct or not,
you can make a greater success of your job, what-
SPIRIT OF SELLING
IS VERY ELUSIVE
Price & Teeple Piano Co.
CUT YOUR OWN MUSIC ROLLS
There's Money for
D e a l e r s in the
Machine t h a t
makes Player rolls
at home.
Anyone can use
it. All of your
c u s t o m e r s are
prospective buy-
ers. No skill re-
quired. Send for
Particulars
LEABARJAN MF6. CO., Hamilton, Ohio
Your Prospective Customers
218 South Wabash Avenue
CHICAGO
A LIVE LINE FOR LIVE DEALERS
WEBSTER
PIANOS AND PLAYERS
Fulfill Every Promise of
Profit to the Dealer
and Satisfaction to
His Customers.
NOTHING BETTER FOR YOUR TRADE
Manufactured by
THE WEBSTER PIANO CO.
450 Fifth Ave., NEW YORK CITY
W. P. HAINES & CO.
(INCORPORATED)
PLAYERS and PIANOS
138th Street and Walton Avenue
NEW YORK CITY
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
February 5, 1920.
COINOLA
THE DEPENDABLE LINE
FOR THE
PROGRESSIVE TRADE
U n m a t c h e d for
thoroughness of
construction, re-
sponsiveness of ac-
tion and appeal to
dealers and the
public.
THE
COINOLA
P a y s for i t s e l f .
Especially adaptible
for confectionery
stores, cafes, cigar
stores, pool rooms
and theatres.
Join the Dependables,
It's worth your while
Write for Territory
OPERATORS
PIANO CO.
LOUIS M. SBVUISON, Prw.
16 South Peoria Street
CHICAGO, ILL.
29
PRESTO
it overtime. Working hard aimlessly gains nothing.
Some people are busier than a one-armed paper-
hanger with the hives, but get nowhere. They fail
to perceive the "sales viewpoint of your job." Con-
scientious effort without a plan is pure bunk.
Hits the Tightwad.
A firm with a directorate having the "sales view-
point" is \ery fortunate, indeed, for the unprogres-
sive tightwad who wants to do nothing but milk the
cow dry will soon have no cow to milk.
The general manager with the "sales viewpoint"
will so organize the departments of his business that
each single unit will be made a sales agency. Co-
ordination of departmental activities, manufacturing,
credit, collection or shipping and all others for sales
promotion cannot help but have a marked exhilarat-
ing effect on any business.
If a general manager cannot perceive the "sales
viewpoint" of each individual department, he should
find someone who can and enlist his aid. I pur-
posely omitted the sales and advertising depart-
ments a moment ago in order to especially refer to
them. Many sales and advertising departments have
entirely lost their "sales viewpoint" and have degen-
erated into merely detail departments, instead of
being living dynamos of energy, radiating juice, pep
and inspiration to the whole organization. Old
Father "Demand" has been responsible for this.
When production again gets within hailing dis-
tance of demand your sales and advertising depart-
ments will bear close scrutiny. Shakespeare said:
"The times are out of joint;
Hell is empty
And all the devils are here."
Shakespeare must have had our present time in
mind. Many sales organizations are going to smash
when the day of new competition arrives. Sales
resistance, if it has been any resistance at all, has
been at the lowest ebb during the past eighteen
months.
: j 5J**
Hints for Department Head.
A department head with the "sales viewpoint"
will analyze his work and find out just where his
department can best dovetail into the plans and sales
policies of his concern. He should learn the influ-
ence his work and the work of his department have
on the general business of his company. He should
study the psychological phase of his work and its
relationship to sales and work according to his
findings. That's the "sales viewpoint."
A man in any endeavor, if he is at all interested
in his work, soon gets the idea that what he is doing
is the very heart and soul of the business. The man
who works in the factory feels that production is of
greatest importance. The man who sells is equally
convinced that what he does is paramount. The
treasurer's department feels that had they not
financed the affair it would not be there. The credit
manager knows that had he not watched every order
the business would certainly have gone to the dogs.
This is a very natural condition, especially in these
times when demand surpasses production. The
prime requirement, however, is that an article be
marketed, and all branches of a business will come
more nearly reaching the ideal state when they con-
duct their work with sales in mind.
MILTON MAP OF MANHATTAN.
One of the practical ideas growing out of the
Music Show and. conventions is that of Vice-Pres-
ident George W. Allen, of the Milton Piano Com-
pany, which takes the form of a folder containing
a map of the city of New York and guide to the
Music Show and conventions. It will be mailed
out to the trade in time to prove useful to visitors
who attend the events of New York's Music Week,
and should aid strangers to the methopolis ma-
terially in finding their way about during their stay.
The folder is printed on strong, cream-tinted paper,
ornamented with orange decorative designs. The
inside is occupied by a map of the city on which
the chief points of interest are indicated, not forget-
ting the home of the "Matchless Milton." Other
portions of the folder contain the program of events
for the week, while the back page is devoted to a
picture of the big Milton plant at 542 W. 36th
street.
THEY CALL IT "HARMONY."
Sherman, Clay & Co. of San Francisco have de-
cided to call their new house organ "Harmony."
It's good and, as some other writer has said, "Har-
mony means more than just music. It means a
pleasing atmosphere in the home." The Sherman,
Clay & Co. "Harmony" is a bright four-page sheet.
One item, from Fresno, Calif., is: "We are sorry
to lose Mr. Frank Raymond from our piano depart-
ment, but there seems to be a powerful attraction in
San Francisco."
F. N. Fugate, Madisonville, Ky., has moved his
music store to the building formerly occupied by
Geo. Zaverdas in North Main street.
QUALITY FIRST
AND
FIRST QUALITY
Jesse French & Sons Piano Co.
FACTORIES at New Cattle, Ind.
AUSTRALIAN OFFICE:
94 Pitt St., Sydney, N. S. W.
"A Name W«U Known SIBM liTI"
STEGER
Steger & Sons
Leads
Others Follow
STEGER BUILDING
1~Tf
Jackson and Wabaih
The Piano Center of America
CHICAGO, ILLINOIS
AMERICAN
PIANO SUPPLY
COMPANY
Felts, C l o t h s , H a m m e r s ,
Punchings, Music Wire, Tun-
ing Pins, Player Parts, Hinges,
Casters.
A Full Line of Materials for Piano* mtA
Organs
When In Need of Supplies
Communicate With Us.
American Piano Supply Co.
110-112 E. 13th St.
New York
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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