Play Meter

BULLETIN PARENTAL ADVISORY ADVISORY MESSAGE MESSAGE CLEAR CLEAR PARENTAL DAVIS AND AND STILWELL STILWELL FORM FORM PSC PSC LTD. LTD. DAVIS Afterthe the late lateJuly July press press conference conference on on Capitol Capitol Hill Hill regardregardEntertainment specialists specialists Terry Terry Davis, Davis, chairman chairman of of T.D. TD. After Entertainment ing progress on the industry's violent video game content adRowe Corp., and Ron Stilwell, former vice president of enterRowe Corp., and Ron Stilwell, former vice president of entering progress on the industry's violent video game content advisory actions, actions, Play PlayMeter Meterspoke spoke with with AMOA AMOA counsel counsel Elliott Elliott tainment tainment for for Peter Peter Piper Piper Pizza, Pizza, have have formed formed aa new new company company visory Portnoy for for comment. comment. While While the the industry industry got got aa pat pat on on the the named named PSC PSC Ltd. Ltd. The The new new entity entity has has signed signed aa 25-store 25-store area area Portnoy at self-regulation, Sen. Herbert development agreement to build 25 Peter Piper Pizza family back for its efforts thus far back for its efforts thus far at self-regulation, Sen. Herbert development agreement to build 25 Peter Piper Pizza family Kohl in in particular particular made made itit clear, clear, as as did did his his staff staff and and the the staff staff entertainment entertainment centers centers in in California's California's Los Los Angeles, Angeles, Orange, Orange, Kohl Sen. Joe Lieberman, that they are going to be watching the and San Bernardino counties. of of Sen. Joe Lieberman, that they are going to be watching the and San Bernardino counties. Peter Piper Piper Pizza Pizza restaurants restaurants are are industry closely closely to to see see ififwe we make make good good on on industry Peter our prorruse. usually within busy neighborhood our promise. usually within busy neighborhood Said Portnoy: Portnoy: "The "The industry industry committed committed ititshopping centers centers and and range range from from Said shopping self (AMOA, (AMOA, AAMA, AAMA, IAFEC, IAFEC, IAAPA) IAAPA) to to aa 8,500 to 13,000 square feet. The self Peter Piper Pizza 8,500 to 13,000 square feet. The code of of conduct conduct that that requires requires very very aggresaggrescompany is celebrating its 25th ancode company is celebrating its 25th anWhat niversary this this year. year. Kiddie Kiddie rides, rides, reresive and and comprehensive comprehensive compliance. compliance. What sive niversary is that thatthe the industry industry is is not not movmovdemption games, games, and and video video games games are are we are are seeing seeingis we demption chain ing as as quickly quickly as as we we would would like like to to come come into into featured at at the the restaurants. restaurants. The featured The chain ing full compliance. Manufacturers are now inbegan an aggressive growth strategy full compliance. Manufacturers are now inbegan an aggressive growth strategy eluding the the disclosure disclosure messages messages in in the the artart- PSC PSCLtd. Ltd. has hassigned signed aa25-store 25-storeagreement agreement in 1996 1996 and and currently currently has has five five compacompacluding in work of new games and that is a very imporwith Peter Piper Pizza . ny-owned locations in the Los Angewith Peter Piper Pizza. work of new games and that is a very imporny-owned locations in the Los Angetant first step, but that's not enough. There has to be les area. Plans call for 100 stores in that vicinity. tant first step, but that's not enough. There has to be les area. Plans call for 100 stores in that vicinity. PSC will will be be managed managed by by Stilwell, Stilwell, who who will will serve serve as as presipresieducation and and compliance compliance all all the the way way down down the the line line from from education PSC the largest manufacturer to the smallest operator and everydent of Southern California Pizza Inc., operator of the new the largest manufacturer to the smallest operator and every- dent of Southern California Pizza Inc., operator of the new between." restaurants. Stilwell has almost 20 years of experience in one in in between." one restaurants. Stilwell has almost 20 years of experience in In Portnoy's Portnoy's view view more more communication communication is is needed. needed. Not Not building building and and operating operatingrestaurants; restaurants; he he is is on on the the board board of ofthe the In only should should new new games games have have disclosure disclosure messages, messages, but but old old International International Association Association of of Family Family Entertainment Entertainment Centers. Centers. only games going goingback backto to atatleast leastthe the beginning beginning of ofthe the year year should should Davis Davis is is the the major major shareholder shareholder and and chairman chairman of of the the operatoperatgames have stickers. stickers. Beyond Beyond that, that, posters posters should should be be in in place, place, staff staff ing ing company. company. T.D. TD. Rowe Rowe is is one one of ofthe the largest largest operators operators of ofrerehave educated about the system, and steps be taken to discourage demption and video games, and already operates games in educated about the system, and steps be taken to discourage demption and video games, and already operates games in young children from playing games that have a strong (red) many of the company-owned and franchised Peter Piper loyoung children from playing games that have a strong (red) many of the company-owned and franchised Peter Piper lodisclosure message. message. cations throughout throughout the the Southwest. Southwest. Southern Southern California California Pizza Pizza disclosure cations Portnoy advised that another press conference in late is located in Scottsdale, Ariz., (602)432-3641. Portnoy advised that another press conference in late is located in Scottsdale, Ariz., (602)432-3641. November or or early early December December will will announce announce results results of of the the MAXFLIGHT COMES TO ST. LOUIS November Senate's annual annual report report card card on on rating rating games games (coin-op (coin-op and and MAXFLIGHT COMES TO ST. LOUIS Senate's The customer-programmable customer-programmable roller roller coaster coaster simulator simulator The consumer). PTA PTA members members will will scour scour the the country country and and report report consumer). VR2002 Cyber Coaster is now at the Union StaMaxFlight MaxFlight VR2002 Cyber Coaster is now at the Union Staback on on the the levels levels of ofcompliance. compliance. Said Said Portnoy, Portnoy, "If "Ifthey they find find back tion shopping mall in St. Louis, Mo. The mall, which encomfailed to to comply comply in in the the manner manner that that tion shopping mall in St. Louis, Mo. The mall, which encomthe coin-op coin-opindustry industry has has failed the passes 170,000 170,000 square square feet feet and and sees sees over over eight eightmillion million visivisiwe said we would, the Senate would have little choice but to passes we said we would, the Senate would have little choice but to tors per year, is a Rouse Co. development. The VR2002 publicly criticize criticize the the industry industry and and consider consider taking taking steps steps that that tors per year, is a Rouse Co. development. The VR2002 publicly allows riders riders to to proprocould lead to additional regulation at the national, state, and allows could lead to additional regulation at the national, state, and gram over one milgram over one millocallevel." level." local lion different ride lion different ride In conclusion, conclusion, Portnoy Portnoy said, said, "We "We have have aa narrow narrow window window In combinations comcomof opportunity. This is not an issue that is going away. we combinations of opportunity. This is not an issue that is going away. IfIfwe plete with 60-degree plete with 60-degree do this this right right it's it's not not merely merely going going to to avoid avoid the the negative. negative. The do The loops, rolls, and industry will get positive publicity for doing the socially rere- loops, rolls, and industry will get positive publicity for doing the socially corkscrews, while while bebesponsible thing thing by by providing providingparents parents with withinformation information about about corkscrews, sponsible ing propelled up to the video video games games their theirkids kidsplay." play." The The goal goal is is to to keep keep up up the the ing propelled up to the momentum and and add add to to its its effectiveness. effectiveness. Operators Operators can can obobmomentum The MaxFlight Maxf light VR2002 VR2002 CyCyThe tain the necessary stickers from local distributors and nationtain the necessary stickers from local distributors and nationber Coaster Coaster at at St. St. Louis Louis ber al associations. al associations. TI 2002 Flight Union Station. Station. Union PLAY METER 3 SEPTEMBER 1998