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MAILBOX MAILBOX sellingcigarettes cigaretteswhile whilecondoning condoninganothanoth- nity. nity.But Butsome some operators operators who who have have not not rereofofselling er. It's no better to buy a pack from a convesponded apparently have a nagging coner. It's no better to buy a pack from a conve- sponded apparently have a nagging connience store than to buy it from a vending cern that holds holds them them back. back. ItIt was was our our nience store than to buy it from a vending cern that presence at at the the recent recent Nightclub Nightclub && Bar Bar presence Expo that brought this to our attention. smokingisisaahabit habitthat thatno no one oneshould shouldeven even Expo that brought this to our attention. smoking TouchTunes to operator operators A few operators attended that show. start. However, the issue here is government Touch Tunes to s A few operators attended that show. start. However, the issue here is government It's funny how things work out. We Some had badges that did not identify intervention and trying to dictate what a It's funny how things work out. We Some had badges that did not identify intervention and trying to dictate what a have themas as operators operators (some (some ops ops also also own own aa sentout outthousands thousandsofofletters, letters,taken takenaa them person can and cannot do. I see people have sent person can and cannot do. I see people fairly large tavern or booth at the major coin-op tavern or two). two) .When When they they approached approached whose parents have died from lung cancer large booth at the major coin-op whose parents have died from lung cancer fairly trade shows, and run some pretty creative the TouchTunes representative in our still puffing away. I think it's appalling, but trade shows, and run some pretty creative the TouchTunes representative in our still puffing away. I think it's appalling, but ads in the industry publications. Hunbooth they were told that they should Peo- ads in the industry publications. Hun- booth it'stheir theirchoice choiceno nomatter matterhow howbad badititis.is.Peothey were told that they should it's passthe the literature literature along along to to their their current current dreds of operators have responded (many p le will buy cigarettes no matter what the dreds of operators have responded (many pass ple will buy cigarettes no matter what the more than we anticipated), and when jukebox operator and ask him to callus us venue, whether it be convenience stores or than we anticipated), and when jukebox operator and ask him to call venue, whether it be convenience stores or more theylook lookatatthe thedetails detailsofofthe theTouch TouchTunes Tunes for forthe thedetails. details. vending machines. What AMOA is trying they vending machines. What AMOA is trying plan they become excited at the opportuWewould would not nottalk talk"numbers" "numbers"with with the the say is that it's not fair to ban one method plan they become excited at the opportuWe toto say is that it's not fair to ban one method location owners. We informed them that location owners. We informed them that our display display at at the the show show was was merely merely to to our make them aware of our technology, our make them aware of our technology, our sound, and and our ourmusic musicso sothat thatthey theywould would sound, ask their operator to explore the possibilask their operator to explore the possibilmachine. machine. C~LLING CARD C~~D DEPOT D~POT ™ CALLING TM P~ON~ CARD C~~D VENDING Y~NDING -- AS ~~ EASY ~~~V AS ~~ PHONE 2 1 3 SLITCARDDEPUT CALUNG CARD DEPOT CALLING CARD DEPOT SAE UP To 60% ityofofplacing placingaaTouch TouchTunes TunesDigital DigitalJukeJukeity box in their location. Even though operabox in their location. Even though operators had had already already seen seen our our ads ads and and read read tors our letters, it was this simple act that our letters, it was this simple act that usand andbegin beginthe theproprocaused themtotocall callus caused them cess of becoming a Touch Tunes partner. cess of becoming a Touch Tunes partner. We have have told told people people all all along alongthat that our our We marketing philosophy includ es the opermarketing philosophy includes the operator. But But II guess guess some som e operators operators didn't didn't ator. believe us until they saw us in action at believe us until they saw us in action at the Nightclub & Bar Expo. the Nightclub & Bar Expo. Most operators I have spoken with reMost operators I have spoken with realize that we cannot run our business alize that we cannot run our business without them. them.Operators Operators have have the th e key key without contacts and relationships; it is the operacontacts and relationships; it is the operator who is running the dart and pool tor who is running the dart and pool - leagues that help tavern traffic on tradileagues that help tavern traffic on tradi- tionally slow nights. And if you look closetionally slow nights. And if you look closely at the numbers you'll see that the operly at the numbers you'll see that the operabsolutely secure. secure. Without Without an an ator isis absolutely ator operator TouchTunes could probably operator TouchTunes could probably Model 801 Model 801 Model 802 Model 802 Model803-D 803·0 Model Cal ling Card Depot™ vends discount long distance Calling Card Depot™ vends discount long distance calling cards cards inin three three state-of-the-art state-of·the·art machines machines that that calling feature rugged, dependable service. A 4-sided marquee feature rugged, dependable service. A 4-sided marquee top adorns adorns the the two two column column model model and and aa vacuum vacuum top fluorescent dot-matrix dot-matrix moving moving sales sales message message sign sign is is fluorescent available as an option for additional attraction . same price point or the ability to offer different price same price point or the ability to offer different price points for each column. Bill validators with built-in points for each column. Bill validators with built-in stackers accommodate up to 300 bills . Operations of stackers accommodate up to 300 bills. Operations of all Calling Card Depot™ vending units are controlled by all Calling Card Depot™ vending units are controlled by a proven Motorola solid-state microcontroller and a proven Motorola solid-state microcontroller and proven logic to eliminate jackpots and free vends . These high-styled calling card vendors are made in one· These high-styled calling card vendors are made in one- Despite the elegant design of the Calling Card Depot™ machines , they are ruggedly built of handcralted 14 machines, they are ruggedly built of handcrafted 14 gauge galvannealed steel, rustproofed inside and out to available as an option for additional attraction. column , two-column and three-column models to hold column, two-column and three-column models to hold 200 , 400 , or 600 cards using tamper-proof and jam· 200, 400, or 600 cards using tamper-proof and jamproof Asahi-Seiko card dispensing units. Adding multiple proof Asahi-Seiko card dispensing units. Adding multiple columns to each machine all ows more volume at the columns to each machine allows more volume at the C. J'' IN * * * * * TM Advanced Games & Engin eeri ng , Inc. Advanced Games & Engineering, Inc. 1231NE NE8th 8thAVENUE AVENUE.•FORT FORTLAUDERDALE, LAUDERDALE,FL FL33304 33304 1231 proven logic to eliminate jackpots and free vends. Despite the elegant design of the Cal ling Card Depot™ gauge galvannealed steel, rustproofed inside and out to automotive industry standards for years of durable, automotive industry standards for years of durable, safe . tamperproof service . Machines come equipped safe, tamperproof service. Machines come equipped with a tip and thelt·prevention auto style alarm system with a tip and theft-prevention auto style alarm system with powerful siren . Calling Card Depot™ units can be with powerful siren. Calling Card Depot™ units can be placed on countertops , wall -mounted or stand freely on placed on countertops, wall-mounted or stand freely on support cabinets or bases . support cabinets or bases. Formore more information information or ortoto order, order,call: call: For 18001797-1666 797-1666 11 (800) gross a few extra dollars per week per logross a few extra dollars per week per location. But Butwhat what would would we we have have to to do do for for cation. those dollars? Visit the location to make those dollars? Visit the location to make everycity citywith withaa collections;be beon on call callinin every collections; Touch Tune jukebox to handle road serTouchTune jukebox to handle road service (even a reliable hard drive may occavice (even a reliable hard drive may occasionally need swapping); study the cliensionally need swapping); study the clientele and and the the mode mode of of music music for for every every tele location; deal deal with with thousands thousandsupon upon thouthoulocation; sands of location owners. I don't think so! sands of location owners. I don't think so! We've done the calculations; it isn't ecoWe've done the calculations; it isn't economical for for us. us.The The reason reason ititworks works for for nomical you is because you already have the relayou is because you already have the relationshipsand andyou you are arealready alreadygoing goingthere there tionships weekly (or bi-weekly) to coll ect and serweekly (or bi-weekly) to collect and ser- vice several severalmachines. machines. vice Every time your collector stops at a loEvery time your collector stops at a location it costs your company at least $30. cation it costs your company at least $30. you don't think so, add the annual cost IfIfyou don't think so, add the annual cost labor,employee employee benefits, benefits ,your your vehicle, vehicle, ofoflabor, and the insurance on the vehicle, then diand the insurance on the vehicle, then divide that amount of money by the numvide that amount of money by the number of stops that routeman can make a ber of stops that routeman can make a PLAYMETER METER PLAY 12 12 APRIL1998 1998 APRIL