Play Meter

TABLE OF CONTENTS Volume 20, No. 10 September 1994 FEATURES EXIME '94 54 Thousands of attendees converged in Mexico City for the AAMA-sponsored show. where conversations centered around the old problem of copied games and the new problem ofpost-NAFTA regulations that make it difficult to bring e lectronic games across the border. Bureaucratic red tape and game testing fees are cited as complicating the process and adding costs that are eventually passed on to customers. 110 AMOA '94 Preview Call Toll-free ~800-225-27J! lloG11 ~ WILUA MINT • Same day shipment on stock orders. • Receive custom orders in 3 weeks. • FREE design service. • Buy direct from the Mint and save. Check Our Quality. Request Free Sample Pack. Roger~ Williams~ Mint™ 79 Walton Street, P.O. Box 2350 Attleboro, MA 02703-0350 In Massachusetts call (508) 226-3310 PLAY METER Think big, think Texas, think new games and services. In other words, prepare to attend the industry's major fall event. Learn about what to see and do in host city San Antonio, gain a sneak peek at products scheduled for display, scan the exhibitor list and floor plan. and enjoy the "Coinman Interview" with R.A. Green III of Rosemary Coin Machines in Myrtle Beach, S.C .. outgoing AMOA president. Quarter Notes: educating accounts 168 Reduce service calls. Save time and money. Sound good? Rich Holley of Southeast Game Brokers believes that one way to avoid the all-too-quick placement of out-of-order signs on your games is to train accounts to use a basic checklist before r e ndering games non-functional. His advice ranges from general to specific and covers pool and foosball tables, pinballs. jukeboxes. darts. air hockey, and bill changers. DEPARTMENTS News Bulletin From the Editor Equipment Poll Up Front News Cover Story Manufacturer Meeting State Show-PAMMA News Feature State Show-AMOT Family Focus Company Profile-Quick Silver Guest Commentary Open House 3 8 10 12 14 48 67 74 84 88 102 106 154 156 Twenty Years Ago Company Profile-Utopia The Outer Limits Player's Perspective Frank's Cranks Fun Expo Tax Tips Dollars & Sense Redemption Report Technical Topics Ticket Tech What's New Classified Calendar 158 160 166 174 178 180 183 186 188 190 195 197 206 260 COVER The Sega Enterprises Inc. CUSAl family includes, (clockwise): Alan Stone; the Redwood City, Calif.. office staff; Daytona USA twin; Howe ll Ivy; Jur assic Park ; Barbara Nappi (center) at the Fremont, Calif. , facility; Vir tua Fighter ; John Hill; the sales and market ing team; Doug Shipley; and Ken An derson. 6 SEPTEM BER 1994