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(2 19) 747-7288 ..I
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YFAIR SHUFFLEBOARD CO., INC.
FAX
f·800-541 -J743 Outside IND
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FOUNDER
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Ralph C Lall) II
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219747-04~
PUBLISHER
Carol P. Lally
EDITOR
Valerie Cogncv1ch
ADVERTISEMENT
MANAGING EDITOR
Bonnie Theard
Game System Adds to Easygoing
Operations California-Style
NEWS EDITOR
Chmtopher Caire
ART AND PRODUCTION DIRECTOR
Jane/. N1sbe1
Sunny day\. freh ocean air. an easy.
relaxed ltfe,ty le
it's the Caltfornia
mystique The good life o n the coast.
And . for Ju st Games · Fred Gillmann.
the re's more than a hint of truth in 11.
Sure. business i' business and daily
operatio ns sti ll take their usual 1011. but
thb southern Cali fo rnian operator has
found a way to mal..e servic ing his loca -
tions easier and his business more pro-
fitable with Nintendo's PlayCho icc
Sy\lem
With the ma1orny ol his locations
consl\ttng of military base' and bowl-
ing cente rs spread across San Diego,
Long Beach and San Jos&. Gillmann
appreciate<. the PlayChotce-5'~ ease of
operations whic h mal..e 11 a virtually
ha.,.,Je-free piece of e quipme nt.
Compa ring the system's ltfc cycle
and serv ice requirement\ IO a video
JUl..e box . Gillmann pointed out that his
PlayCho1cc 5 unit'>. like their VS
System predccc"ors . arc <,tcady con-
lrtbuHm. to his company's success.
" Whe n the VS System fiN hit the
marl..et. we made a heavy commit·
ment . ·· recalled G illman . "Our return
o n investment ha., heen more than
'al1Sfactory and has been a contributing
factor in our growth from 125 machi nes
to 800 pieces of equipme nt on locatio n
o'er a four year period . I firmly believe
that l'Onver\lo n to the Pla)'Choiee
S) ~ t cm "a must for today's fast-
gro"'ing operator ··
Smee convening to PlayChoice-5.
Gallman has had an opportunity to
witness the advancement of Nintendo·.,
system technology liNhand.
·'The multi-game system cabinet is a
viable and profitable part of the in-
du'>try ... commented Gillma n .
CONTRIBUTING WRITERS
Irving Blad.man
Randy Fromm
Steve Harm.
Charles Ross
f'rank Sc11 1nsky
Roger Sharpe
EUROPEAN CORRESPONDENT
David Snook
ADM INISTRATIVE ASSISTANT
Renee (' P1e n.on
ADVERT ! ING MANAGER
Ron Kogo\
ACCOUNTING
Cami Lea LcBcll
Fred Gillmann ofwuthcrn California'~
Ju\ t Game' find' l'la) C hoice eas) lo
operult' and profitable IO o" n.
Renee C 1'1cr..on
EDITORIAL OFFICES
· · PlayChoice offers som e real advan-
iagcs. It gives players more gam es 10
c hoose from in a si ng le cabinet. And .
w ith Nintendo's o ngoing re lease o f
software. I can update the syste m at a
reasonable cost versus the expense of
buyi ng a new d edicated gam e or lo.it.
"It's real advantage. tho ugh. comes
in the operating convenie nce of the
<,ystem itself. There's no need to ro tate
cahinets
saving tame a nd expense
1hat c an tal..c awa) from a machine's
botto m-line pcrfom1ancc ...
And for Gillmann and operators
e'erywhcrc. 1ht11 kind of hassle-free
operatillns can mal..e life a ltttlc easier.
Pa" the su ntan lo tio n . will you, please?
19K9 'lmlcndn ol Amcru.:a In\: .. • arc lrJdcnt.irJ.., ol NmtcmJo of Amcnca ln\:.
4 PLAY METER/March 1989
C IRCULATION MANAGER
6600 Fleur de Lt>
New Orlcan,, LA 70 124
(504) 488 7003
FAX (504) 488 7083
Pl !\' .\UTF R, M.11n:h. lt>MV Vufumc- 1 "i. l"oio l Copyn~ht 1989
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