Play Meter

Issue: 1986 January 15 - Vol 12 Num 1

N.Y. ends lottery games
The New York experimental lottery
express-playe r-activated computer
lottery games-was shut down in
December at the request of the com-
pany that set up the games under con-
tract from the state.
Sales for the lottery, which began
May 5, were about $3.5 million; S 1.5
million of that was added revenue for
the state. But Multigame Ventures, the
operating company, asked the state to
discontinue the program because
operating costs were exceeding
profits.
John Quinn, state lottery-division
director, said the games were "a new
approach to marketing lottery pro-
ducts in New York. Unfortunately, it
simply did not work out and held no
promise of working out in the forsee-
able future without massive subsid ies
from either the state or the contractor."
A New York operator said of the
experiment " Typical government
logic, recommend massive subsidies
when you have a loser. I'm glad it

flopped."
Before joining Memetron, Cosintino
was a Bally Midway account execu-
tive for m ore than four years.
Cosintino said of his new position,
"I think a lot of Larry Siegel (Meme-
tron's president), and all the people in
the office are great people to work
with." He add ed that the company is
getting a g reat response on its latest
kit Mat M ania . "I wouldn't be sur-
prised if it jumps to the top of the p olls.''•
Siller joins Tehkan
David Siller has joined Tehkan, Ltd.,
as national sales manager. He was
formerly sales manager for Nichibutsu
U.S.A
Siller said he is confident that
Tehkan will be a strong force in the
industry. "We have an efficient office
crew, and Tehkan has some good

product offerings," he said.
Pay-phone con1erence set
Private Pay Phone News and Busi-
ness Communication s Review, pub-
lisher a nd sponsor of educational and
training p rograms, are co-sponsoring
the third a nnual pay-phone confer-
ence and exposition. Called "Compet-
itive Pay Phone Strategies," the event
will be May 5 and 6 at the Hyatt
Regency O'Hare in Chicago.
Marc Ostrofsky, Private Pay Phone
News publisher, said the c onference
will include speakers from a ll parts of
the industry talking on subjects rang-
ing from leasing phones and state
Montreal to tax
arcade games
Montreal hopes to raise more than
$3 million in 1986 by applying an
amusement tax to arcade machines.
The city collected $14.3 million in
1984 from a 10-percent tax on admis-
sion to places of entertainment such as
bingos, movies, and concerts.
The city estimates there are about
2,600 arcade machines in 60 busi-
nesses in Montreal.

Memetron names
Cosintino
Frank Cosintino has been appointed
national sales manager by Memetron.
He replaces Joe Kaminkow, who left
the company to join Premier Tech-
nology.
PLAY METER. January 15, 1986
Eric Bristow, steel-dart world champion, challenged attendees at
the January Amusement Trades Exhibitions show in London on IDEA's
Royal Darte electronic dart games. Players paid a one-pound entry fee,
and all profits went to charity.
Bristow has been world champion four times, world master five
times, and has been officially ranked number one in the world since 1979.
7
THE
CALENDAR
F•bNary 21-23
Minnesota Operators of Music and
Amusements (MOMA.) Annual Con-
vention, Sheraton Pork Place. Min-
neapolis, Minn. Contact Hy Sandler at
(612) 927-MOMA..
March 4-5
International Gaming Business Expo-
sition. Tropicono Hotel and Country
Club. Los Vegas. Nevada. USA. Con-
tact Conference Management Cor-
poration, 17 Washington Street. P.O.
Box 4990, Norwalk. Connecticut
06656. Telephone: (203) 652-
0500. Telex 264997.
March 7-9
American Coin Machine Expo.
Downtown Expocenter. Chicago. Ill.
Sponsored by the American Amuse-
ment Machine Association and Ploy
Meter magazine. Contact W.T.
Glasgow at (312) 333-9292.
March 14-16
South Caroline Coin Operators Asso-
ciation annual convention and trade
show, The Carolina Inn, 937
Assembly St.. Columbia South
Carolina. Contact Helen G. Sikes.
(603) 254-4444.
March 21-23
Western Convention-Exhibit of
Vending and Foodservice Manage-
ment. Anaheim Convention. Center.
Anaheim. Calif. Organized by the
Notional Automatic Merchandising
Associotion(NAMA.). Contact Wolter
W. Reed at (312) 346-0370. 3.000
registrants ore expected.
Aprll 11-13
New York State Coin Machine Associ-
ation Trade Show. Turf Inn. Albany,
New York. Contact Gino Vichiconti or
Curtiss Matterson. NYSCMA. Head-
quarters. c/o Matterson Associates.
427 Kenwood Ave., Delmar. NY
12054, telephone (516) 439-0961.
lnt.rnatlonal Shows
March 12-13
Coln Op 66, Burlington Hotel. Dublin,
Ireland. Contact SOL Exhibitions Ltd .•
16 Main Street, Rothfomhom, Dublin
14. Telephone 900600.
March 28-Aprll 3
Amusement Expo' 66, Beijing. Chino.
Contact Chino International Conven-
tion Service Ltd .• Suite 1201-2.
Energy Plaza. 92 Granville Rood.
TslmshotsDi East. Kowloon, Hong
Kong. Telephone: 3-7217669-1.
Telex: 40255 CICS HX. Coble:
CHCONVENT.
6
regulations to vending. It will concen-
trate on changes and developments
in the pay-phone marketplace; new
developments in credit-card pay
phones, cellular pay phones, and
emerging market trends.
"In the past this conference has had
the largest showing of pay phones
anywhere," Ostrofsky said.
For more information, call ( 800)
227-1234 [in Illinois (312 ) 896-1432] . •
DDL Com Con
renaming phone
DLL Com Con of Ithaca, N.Y., is
changing the name of its Generation
II pay telephone to Telcoin .
"Generation II was too cumber-
some," Ed Oliver, DLL president said.
"Customers in general didn't seem
comfortable with it. We believe
Telcoin says it all. It's easier to under-
stand from a marketing sense and
saves us the trouble of explaining how
we came up with the name Gen II."•
Atari said operators can create
excitement in locations by promoting
the Gauntlet maze-design contest.
For more information and entry
forms, call Atari at ( 408) 434-3950. •
Seeburg appoints
distributors
Seaburg has appointed Dobkin
Bros. as its exclusive distributor in West
Virginia, according to Bob Breither,
director of marketing.
In addition to Dobkin Bros., which is
located at 68 18th St. in Wheeling,
W.Va., Seaburg has appointed two
new distributors in North Carolina-
Music & Games, Inc., 112 Fairwood
Ave ., Charlotte 28203, and Thorpe
Music, 120 Atlantic Ave., Rocky Moun-
tain 27801.

ICMOA plans tournament
The Illinois Coin Machine Opera-
tors Association has begun location
electronic-dart tournaments that will
culminate with April 4 finals at the
Peoria Civic Center in conjunction with
the state pool tournament.
The $10,000-prize dart tournament
is sponsored by Arachnid, makers of
English Mark Darts, and Bally Manu-
facturing Company. It is the second
annual tournament, and the associa-
tio expects more than 2,000 players for
the pool and electronic dart
tournaments in April.
The association said it is time for
operators to capitalize on dart-
playing mania. "Location revenues
can run as high as $320 for a
qualifying tournament . And that
doesn't include over-the-bar business,
food, or add-on cash collected in other
machines.
For more information, call Dwain
Kramzar at (217 ) 753- 1320.

Atari sponsors contest
Atari is offering operators a chance
to win an Atari System I Indiana Jones
and the Temple of Doom kit by spon-
soring an Atari Gauntlet maze design
from a player.
Twenty- five winners will be
selected, and players with a winning
entry will win a Gauntlet T-shirt.
At M ountain Coin 's open h ouse in Des
M oines, Iowa, Fred Robin e tte ofO&L Video
draws on Hogan 's Alley with Frank Ballouz ..
Nin tendo vice president of mar ketin g.
Mountain Coin hosts
open house
Iowa operators attended a rec ent
two-day open hoase at Mountain Coin
Machine Distributors' Des Moines
office.
According to Jack Brown, division
manager, the open house featured
the latest products shown by factory
representatives as well as manufac-
turer-donated door prizes valued at
more than $10.000.

Capitol Vending
receives Coinco award
Coin Acceptors, Inc., of St. Louis has
honored Capitol Vending, Inc .. with
the Coinco 1985 Distributor of the Year
PLAY METER. January 15. 1966

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