Play Meter

Issue: 1986 February - Vol 12 Num 2

Bally Sente tabs Locke
Tom Locke, Bally Midway vice pre-
sident of sales development, has been
assigned to develop new product lines
and national-account sales for Bally
Sente, Inc., which designs and markets
video-game software for the SAC I
interchangeable game system. Both
companies are subsidiaries of Bally
Manufacturing.
Locke will continue to be responsi-
ble for marketing strategy, market
research, and sales analysis of new
Midway products and will be based at
Midway's offices in Franklin Park, Ill.
The market targeted for Bally Sente
national accounts, Locke said, is
" large nationwide and regional
chains not currently in the video-
amusement business who have the
potential to purchase a large number
of games at one time. Likely candi-
dates are some convenience food
stores, fast-food chains, and certain
restaurants with casual ambience."
Tom Locke
Mr. and Mrs. George Kane and their son.
George R. Kane, hosted an open house at
Kane Amusement's new facilities.
Mr. and Mrs. Al Huffine ofBAGAmusement
in Jefferson, La., made the trip to
Hattiesburg.
Locke said the Sente System's
"more tasteful" cabinet, the ease of
changing system games, and con-
tinued game availability will make
the system attractive to such locations,
which may have shied away from
video games in the past.
The first such national account,
National Convenience Stores, has
been signed, and more than 200
games are now in the company's
locations from Florida to Nevada.
Lock said all national-account
sales will be coordinated with Bally
Sente distributors.

Status reports
record revenues
Jerry Reeves of Wurlitzer (left) talks to
Christy Landon. manager of Kane 's game
room . and Kane r o uteman Bill Horoszko.
Inspecting darts before a game are, from
left. Ledon Bellamy of Arcade Electronics,
Jerry Pilgrim. and Bob Turpin of Wic o.
Kane Amusement holds open house
Operator/ customers joined the
staff of Kane Amusement at a January
open house to celebrate Kane's move
from Petal, Miss., to Hattiesburg. "It will
be easier for our customers in Hatties-
burg," said George Kane.
Operators enjoyed a German
buffet prepared by Mrs. Kane and
PlA Y METER, February 1966
played the latest games. World Series
by Cinematronics was a hit among
operators and evidently is coming on
strong. Ghosts 'n Goblins by Taito/
Digital Controls was also said to be
doing well. And a visit next door to
Kane's amusement center showed
Tiger Heli popular among the kids. •
Status Games Corporation has
reported income of $101,351 on
record revenues of $1,871,969 for the
three months ending November 30,
1985.
The quarterly results represented .
huge gains compared with the same
period the year before, when the com-
pany reported income of $30,391 on
revenues of $926, 775.
Income and revenues for the six
months ending November 30 also
were more than double those for the
same period the year before.
"These results reflect increased
penetration by our innovative amuse-
ment games, particularly in the inter-
national market, " said Irving Yaffa,
Status chairman and president. "Addi-
tionally, we benefited from revenues
from game machines which the
company owns and operates, a seg-
ment of the business which wasn't in
operation last year."

15
NicbJbutsu opens
Portland office
Nichibutsu USA has opened its sales
office in Portland, Ore., and named
Glenn Kalhar and Aldo Donnalia to
the company's sales force.
The address and telephone num-
ber of the sales office are 10110 S.W .
Nimbus B-2, Portland, OR 97223, (503)
639-7743.
The rest of the company's opera-

tions remain in Paramount Calif.
Atari appoints
Pacific Vend
Atari Games Corp. has appointed
Pacific Vend Distributors the com-
pany's authorized distributor for
western Canada.
A full-line distributor for more than
five years, Pacific Vend is headed by
Sam Fedder, president. Karl Fedder
manages sales, and Young Ahn man-

ages customer service.
Unitel moves headquarters
San Diego-based UniteL one of
California's largest vending compa-
nies, has moved its corporate offices
from Mission Valley to the Naiman
Tech Center in Sorrento Valley at 9685
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16
Scranton Road.
The move follows Unitel's recent
purchase of Servomation's Southern
California vending assets, which the
company said generated $8 million in
sales last year from more than 2,500
locations.
Unitel also reports it secured con-
tracts in 1985 to provide private pay
phones to more then LOOO locations.•
Nomac launches
$50,000 promotion
Nomac, Ltd .. the manufacturer of
Pub Time dart games, has launched
its 1986 $50,000 Pub Time National
Championships promotion.
The program will consist of local
playoffs in taverns across the nation:
three $10,000 regional playoffs in July
in Seattle, Minneapolis, and Orlando:
and the $20,000 national playoffs at
the Tropicana Hotel in Las Vegas,
August 15-17.
The top 12 teams in each of nine
categories of play at the regionals will
qualify to compete in the national
playoffs. All players will be classified
according to their skill levels based on
their performances at the local
qualifying tournaments.
The program is open to operators
of any brand of electronic dart games.
Operators may buy as many quali-
fying kits as they want for $50 each.
Each kit includes instructions, an-
nouncement poster, rules, sign-up
sheets, double-elimination charts, the
certificates of qualification, and 16
qualifying certificates good for free
entry into the three regional playoffs.
For more information, write Nomac,
Ltd .. at 901 Armstrong St., Algonquin, IL
60120, or call 1-800-323-0449 [in

Illinois, ( 312) 658-6166] .
New Way awarded trophy,
participates in parade
New Way Sales Company of
Toronto has been awarded a trophy
by Sega for being the top distributor in
sales of Hang-On in North America.
Sega's Tom Petit presented the award
to Jerry Janda, New Way Sales
president and Paul Janda, vice
president.
New Way Sales also participated
in Canada's traditional Santa Claus
parade for the third year.
The annual Santa Claus parade,
which celebrated its 80th anniversary,
was broadcast across Canada and
the United States. Wizard's Castle, the
operating division of New Way Sales,
particiapted with a French Float
called Paulette Gris. Wizard's Castle
also ~ought coloring books of the
floats, which will be given to young-

sters who visit Wizard's Castle.
LET US BE YOUR DRUMMER!
PLACE YOUR ADVERTISEMENT TODAY!
CALL: 504/ 488-7003
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PLAY METER, February 1966

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