GETTING TO
TD KNOW
KNOW US
US
GETTING
Valerie Cognevich
Cognevich
Valerie
F
irst, I'd
I'd like
like to to wish
wish all
all of
of our
our loyal
loyal readers
readers and
and
irst,
advertisers a a very
very special
special and
and happy
happy new
new year.
year.
advertisers
TI10ugh
I'm
sure
we
must
say
this
every
year,
Though I'm sure we must say this every year,
it's still
still hard
hard to
to believe
believe that
that it it is is already
already 1987,
1987, the
the year
year
it's
of my
my 20th
20th class
class reunion!
reunion!
of
It's been
been quite
quite a a year
year for
for Play
Play Meter
Meter and
and an
an
It's
encouraging
one
for
the
industry.
If
you
glanced
the
encouraging one for the industry. If you glanced at at the
staff
listing
page,
you
noticed
that
there
have
been
some
staff listing page, you noticed that there have been some
staff changes,
changes, hopefully,
hopefully, the
the last
last of
of many
many since
since the
the death
death
staff
our founder,
founder, Ralph
Ralph Lally.
Lally.
of of our
Since Play
Play Meter
Meter has
has made
made so
so many
many changes
changes over
over the
the
Since
two
years,
a
natural
reaction
to
losing
the
man
in
past
past two years, a natural reaction to losing the man in
charge, I I thought
thought it it would
would be
be nice
nice for
for all
all of
of you
you to to see
see a a
charge,
picture of
of us
us and
and find
find out
out exactly
exactly who
who is is putting
putting this
this
picture
magazine together
together for
for you.
you.
magazine
Carol
Lally
took
over
the publisher's
publisher's title
title when
when her
her
Carol Lally took over the
husband, Ralph,
Ralph, was
was killed.
killed. She
She was
was with
with Ralph
Ralph when
when he
he
husband,
the magazine
magazine in in 1974,
I 974, but
but left
left the
the grind
grind of
of the
the
started the
started
day-to-day job
job to to raise
raise her
her two
two daughters.
daughters.
day-to-day
Play
M
eter
in
1977,
telling Ralph
Ralph I I was
was not
not
I
joined
I joined Play Meter in 1977, telling
looking for
fo r a a permanent
permanent job
job and
and he
he replying
replying that
that he
he was
was
looking
not looking
looking to to hire
hire anyone
anyone permanently.
permanently. Ten
Ten years
years later,
later, I I
not
have resigned
resigned myself
myself to to the
the fact
fact that
that this
this is is a a permanent
permanent
have
job!
R
alph
promoted
me
to
editorial
director
in
1982, a a
job! Ralph promoted me to editorial director in 1982,
position I I gave
gave up
up last
last year
year to to be
be able
able to to devote
devote more
more
position
time to to my
my four
four children
children who
who are
are growing
growing up
up as
as fast
fast as
as
time
kids
are
known
to
do.
However,
the
editor
we
hired
last
kids are known to do. However, the editor we hired last
year left
left recently
recently and
and I, I, once
once again,
again, have
have taken
taken on
on the
the
year
responsibilities that
that job
job requires.
requires.
responsibilities
Bonnie Theard
TI1eard joined
joined us
us a a year
year ago,
ago, and
and like
like me,
me, came
came
Bonnie
on
board
for
a
supposedly
temporary
job-filling
in
until
on board for a supposedly temporary job-filling in until
our new
new editor
editor started.
started. She
She was
was not
not certain
certain whether
whether she
she
our
was ready
ready to to return
return to to a a full
full time
time job
job after
after leaving
leaving the
the
was
work force
fo rce eight
eight years
years ago
ago to to raise
raise her
her two
two boys.
boys. The
The way
way
work
things
look,
I'm
sure
she11
be
here
a
long
time.
she
has
things look, I'm sure she'll be here a long time. she has
an extensive
extensive background
background in in writing-advertising
writing-advertising agency
agency
an
experience and
and editing
editing home
home office
office publications
publications for
for Pan
Pan
experience
A
merican
Life
Insurance
Company
and
a
local
bank-and
has
American Life Insurance Company and a local bank-and has
promoted
to
managing
editor.
Bonnie
has
acquired
been
been promoted to managing editor. Bonnie has acquired a a
fo r this
this industry
industry that
that calls
calls for
for a a commitment
commitment many
many are
are
feel for
feel
not willing
wi lling to to make.
make. I I feel
feel extremely
extremely lucky
lucky to to have
have
not
someone of
of her
her caliber
caliber taking
taking on
on more
more responsibility
responsibility with
with
someone
the
magazine.
the magazine.
jack Lally,
Lally, Ralph's
Ralph's brother,
brother, is is Play
Play Meter's
Meter's comptroller.
comptroller.
Jack
Though he
he has
has his
his own
own business
business in in Baton
Baton Rouge,
Rouge, he
he has
has
Though
taken
an
active
role
in
all
facets
of
the
magazine
and
the
taken an active role in all facets of the magazine and the
ACME show,
show, and
and is is now
now training
training the
the staff
staff on
on some
some new,
new,
ACME
sophisticated typesetting
typesetting equipment.
equipment.
sophisticated
Renee Pierson
Pierson has
has been
been with
with Play
Play Meter
Meter over
over six
six years
years
Renee
as
circulation
manager.
However,
she
had,
many
times
as circulation manager. However, she had, many times
joining the
the staff,
staff, volunteered
volunteered to to help
help out
out when
when we
we
before joining
before
bind. Her
Her husband,
husband, David,
David, was
was Play
Play Meter's
Meter's
were in in a a bind.
were
editor and
and advertising
advertising manager
manager from
from 1977
1977 until
until he
he left
left last
last
editor
year.
Renee
has
taken
the
circulation
management
from
year. Renee has taken the circulation management from
typewritten cards,
cards, to to an
an outside
outside computer
computer company,
company, to
to
typewritten
having an
an in-house
in-house circulation
circulation management
management computer.
computer.
having
Bramblett joined
joined the
the staff
staff four
four years
years ago
ago after
after
Lenore Bramblett
Lenore
closing
her
own
perfume
shop
in
the
French
Quarter.
She
closing her own perfume shop in the French Quarter. She
the one
one who
who sends
sends the
the invoices
invoices and
and the
the one
one who
who calls
calls
is is the
you don't
don't pay
pay your
your bills!
bills! She
She swears
swears she
she is is the
the least
least
if if you
Up Fron
Front t
Up
PLAY METER
PLAY METER
M023ZİN
Fr ont row:
row: Jack,
Jack, Bonnie,
Bonnie, Renee,
Renee, Rusty
Rusty
Front
Back row:
row: Margret,
Margret, Lenore,
Lenore, Sally,
Sally, Valerie,
Valerie, Carol
Carol
Back
liked person
person in in the
the industry!
industry! She
She has
has completely
completely organized
organized
liked
our collection
collection and
and billing
billing department.
department.
our
John
"Rusty"
Storbeck
has been
been doing
doing free
free lance
lance writing
writing
John "Rusty" Storbeck has
for
Play
Meter
for
about
a
year.
He
was
previously
an
for Play Meter for about a year. He was previously an
for an
an ad
ad agency
agency and
and a a Russian
Russian translator
translator for
for the
the
editor for
editor
Library of
of Congress
Congress before
before moving
moving to to New
New Orleans
Orleans last
last
Library
year. He
He currently
currently does
does free
free lance
lance writing
writing for
for several
several New
New
year.
Orleans
newspapers
and
magazines.
He
has
agreed
to
work
Orleans newspapers and magazines. He has agreed to work
fo r Play
Play Meter
Meter on
on a a part
part time
time basis,
basis, working
working on
on news
news and
and
for
feature stories.
stories. He
He says
says the
the · coin-op
coin-op business
business is is one
one he
he
feature
being a a part
part of.
of.
enjoys being
enjoys
Margret
V
incent
has
been Play
Play Meter's
Meter's graphics
graphics designer
designer
Margret Vincent has been
for
four
years
and
is
responsible
for
some
of
our
best
for four years and is responsible for some of our best
cover designs.
designs. Her
Her job
job experience
experience includes
includes chief
chief illustrator
illustrator
cover
for Boeing
Boeing Services
Services International,
International, designing
designing posters
posters (the
(the
for
ones
I've
seen
are
fantastic!)
and
designing
Mardi
Gras
ones I've seen are fantastic!) and designing Mardi Gras
floats. On
On her
her original
original cover
cover designs
designs she
she always
always conceals
conceals
floats.
her logo
logo (MEW)
(MEW) which
which we
we have
have had
had fun
fun looking
looking for.
for. She
She is is
her
extremely
talented
and
has
taken
on
a
larger
responsibility
extremely talented and has taken on a larger responsibility
with the
the new
new typesetting
typesetting equipment.
equipment.
with
Sally Blakemore
Blakemore has
has been
been the
the art
art director
di rector for
for some
some
Sally
beautiful magazines
magazines including
including Theatre
Theatre Crafts
Crafts and
and New
New York
York
beautiful
M
agazine
and
she
is
a
cartoonist.
She
designed
our
new
Magazine and she is a cartoonist. She designed our new
look and
and we
we are
are privileged
privileged to to have
have her
her working
working with
with Play
Play
look
Meter.
Meter.
Those are
are the
the people
people behind
behind Play
Play Meter,
Meter, the
the industry
industry
Those
magazine
you
have
trusted
to
bting
you
the
industry
news.
magazine you have trusted to bring you the industry news.
W
e
have
a
great
staff,
one
that
works
together,
something
We have a great staff, one that works together, something
·no company
company can
can survive
survive without.
without.
no
December 1986/PLAY
l 986/ PLAY METER
METER 5 5
December