Play Meter

Issue: 1985 October 15 - Vol 11 Num 19

mota founded !rem in 1969. sold it to
Nanao Company in 1980 but
continued there until 1982. Shortly
after leaving !rem. Tsujimoto
established Capcom to once again
develop and manufacture video
games.
Tsujimoto has named George
Nakayama as president of the U.S.
office; Paul Jacobs has been named
director of sales and marketing. Both
Nakayama and Jacobs were former
employees of UniversaL another
Japanese company with an oftice in
the U.S.
The new address of Capcom USA is
1283-C Mountain View-Alviso Road.
Sunnyvale . California . Capcom
announced that it plans to exhibit
product at the AMOA show.

Paul Calamari
Calamari joins
Game Plan
Paul Calamari has joined Game
Plan as director of sales.
Commenting on Calamari ' s
appointment. Game Plan president
Wendell McAdams and marketing
vice president Hugh Gorman com-
mented. " It's with pleasure that we
add Paul to our staff . He brings to
Game Plan a wealth of experience in
all industzy related matters."
"We at Game Plan are confident
that now is the time for seasoned pro-
fessionals to resume leadership. Paul
certainly qualifies having proven to
be productive for over four decades of
pinball marketing."
Calamari said in a recent inter-
view. "I co uld not believe the product
PLAY METER. October 15. 1985
line depth which Game Plan will be
introducing in the near future. flippers
with design features and player
appeal and a few other product
surprises which will contribute to
profits for the distributor and
operator."
Calamari worked for Bally for over
40 years. He worked tor IDEA just prior
to joining Game plan.

Erickson to give
seminar at AMOA
Todd Erickson of Summit Amuse-
ments in Minnesota will on Friday
evening. November I during the
AMOA show. moderate a seminar on
Standardization Within the Industzy.
Erickson has been an outspoken
advocate of standardizing of certain
parts. claiming that each manufac-
turer doing things differently is costing
him money.
Erickson has recruited to form a
manufacturing panel an array of
manufacturing r epresenta t ives
including Steve Blattspieler of Bally,
Gil Pollock of Premier Technology. Joe
Dillon of Williams. Frank Ballouz of
Nintendo, and Dan Van Elderen of
Atari. Erickson noted that o ther manu-
facturers have expressed interest in
participating in the seminar.
Said Erickson. "Operators will have
an opportunity to participate in this
discussion. I firmly believe we should
have things like the bars on the front of
games standardized. Even something
that simple has caused me some real
nightmares. Also. the on/ off switches-
why do they a lways have to be in a dif-
ferent spot on evezy game. And the
volume controls ... we!L that's just a few
of the things we'll be discussing."
Erickson stressed that this is more
than just a seminar. it is a sharing of
ideas and evezyone is welcome to
participate.

Digital Controls
promotes Dan Smith
Digital Controls. Inc.. Norcross.
Georgia. has promoted Daniel Smith
to the position of marketing r epre-
sentative for its game division. Smith
will assist sales manager Tom
Siemieniec in sales of upright and
countertop video game products and
will oversee production and delivezy
scheduling.
"We are extremely pleased to be
able to move Dan into games sales."
THE
CALENDAR
To t>. announced (November)
Music & Amusement Association, Inc.
(NY) Annual Meeting & Election of
Officers. Contact Ronald Koppel-
man, 212/245-7550
November 22-24
Pinball Expo '85, Holiday Inn O 'Hare,
Chicago. Illinois. Contact Robert Derk,
216/369-1192
1986
February 7-9
Amusement Operators Expo (AOE
'86), Mardi Gras weekend, Sheraton
New Orleans Hotel. New Orleans,
LA. Telephone 504/488-7003 for
information.
March 4-5
International Gaming Dusiness Expo-
sition, Tropicana Hotel and Country
Club, Los Vegas, Nevada, USA. Con-
tact Conference Management Cor-
poration, 1 7 Washington Street, P.O .
Dox 4990, Norwalk, Connecticut
06856. Telephone: 203/852-0500.
Telex 284997.
March 7-9
Amusement Showcase International,
Expocentre , Chicago . Contact
Glasgow-Erik son Inc.. 723 7 Lake
Street, River Forest, Illinois 60305.
Telephone 312/771 -3290.
March 14-16
South Caroline Coin Operators Asso-
ciation annual convention and trade
show , The Carolina Inn, 937
Assembly St .. Columbia South
Carolina . Contact Helen G. Sikes,
803/254-4444.
International Shows
November 22-24
lncomat '85, Messepalost, Vienna.
Organizers : Verband der Munzauto-
motenwirtschoft. 1200 Wien ,
Wallensteinstrobe 5, Austria . Phone
0222 332187.
November 25-26
The Scortish Preview. Stokis Nor-
mandy Hotel, lnchinnan Road, Ren-
frew, PA4 9AJ. Organized by Deith
Leisure PLC 127 Wandsworth High
Street, Wandsworth, London SW18
4JD. Telephone 01-870 5238/5224.
Telex 929222.
December 10-1:3
Foroinexpo , Le Dourget. Paris .
Contact Technoexpo. 8 Rue de to
Michodiere, 75002 Paris. Telephone
(1) 742 9256
11
needs to increase its market share. He
has made himself right at home and
will be a real plus for Belson. His expe-
rience in all phases of the industry are
an added plus."
Cirillo added. "While Simon was
with Sega. we developed a close
relationship. I am pleased that he will
be working for us. "
Seminars being planned
for AOE '86
Daniel Smith
Siemieniec said. "The popularity of
Ghosts 'N Goblins and the anticipated
success of other games made it neces-
sary to expand our sales staff. We're
happy we already had someone of
Dan's capabilities who was anxious to
join our effort."
Smith brings 15 years accounting
and computer sales experience to his
new position. including two years
administrating his own contractual
sales firm and two years as New
Orleans branch sales manager for an
office equipment manufacturer. Smith
has worked for two years with the
Digital Controls Video Group. con-
ducting sales and field support for the
company's video disc based com-
puter training systems.
''I'm very pleased to be joining the
game sales division." Smith noted. ''I'm
grateful for the opportunity to work in
this interesting and competitive indus-
try."

formed a new company named Kel-
Chad and introduced a new product.
Bank Shuffleboard.
Bank Shuffleboard is designed to
appeal to all age groups. It requires
only 38 square feet of floor space and
can be located on college campuses.
in arcades. churches. schools. and
local taverns.
Features include: lightweight. dur-
able fiberglass construction. exclusive
"no pay, no play" barrier. score cor-
rection button. adjustable time and
price feature. and a computer with
multiple game override for tourna-
ment play.
For further information. write to Kel-
Chad. 990 Lutter Drive. Crystal Lake.
Illinois 600 14. Telephone 815/ 459-
4500
Sim o n Deith
Deith said he was anxious to get to
work and proceeded to do just that; his
first day was the day of Belson's open
house so he had the opportunity to get
to know many of Belson's customers. •
New company has
new product
Fred Kelley. owner/ operator of
Nomac. Ltd.. and associates John
Zimka and Greg Knickrehm have
Amusement Operators Expo
(AOE) to be held Mardi Gras
weekend in New Orleans . is
beginning plans for a better-than-
ever seminar program . Seminar
coordinator Valerie Cognevich said
she has already lined up several
speakers.
Randy Fromm. well known techni-
cian who has done seminars in the
past. has given Cognevich a definite
yes for AOE '86. Nathan Bush from
Texas. who gave several seminars at
AOE '85. has also given the O.K. for
next year. These two men specialize in
technical subjects and had filled semi-
nars last year.
"These two guys are probably two
of the best technical speakers avail-
able." noted Cognevich . " I am
Simon Deith
joins Betson
At Belson's September 26 open
house. executive vice president Joe
Cirillo announced the appointment of
Simon Deith as the new manager of
the Long Island branch office.
Deith was most recently with the
newly opened Sega office in the
United States and before that with R.H .
Belam Company. "I enjoyed working
for.Sega but I did not want to move to
California and that's where Sega is
located."
Belson's executive vice president.
Joe Cirillo told Play Meter. "Simon has
all the enthusiasm and energy Belson
12
Kel-Chad. a recently formed company; in traduces Bank Shuttle board Lett to right
are Kel -Chad's officers: Fred Kelley; Greg Knickrehm. and John Zimka.
PLAY METER. October 1 5, 1985

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