Play Meter

Issue: 1985 June 15 - Vol 11 Num 11

Jukebox compromise reached
The Amusement and Music
Operators Association (AMOA) and
the performing rights organizations
(BMI, SESAC, and ASCAP) reached
an agreement in principal on April
17 concerning the compulsory juke-
box license fees imposed on juke-
box operators in 1978, but jukebox
operators are less than enthusiastic
with the agreement.
The agreement, signed on May
13 in a Washington D .C. ceremony
presided over by Representative
Robert W . Kastenmeier, chairman
of the House judiciary subcommit-
tee, ended a turbulent battle in
which AMOA , representing the
jukebox operators, questioned the
fairness of the license fee, fought to
have it abolished , then agreed to a
compromise for reasonable fees .
The accord allows a 20 percent
($10) rebate in 1985 and 1986 to juke-
box owners who have paid the $50
license fee. In 1987, when the license
fee will be at least $60, a rebate will
be allowed for any amount over
that, provided at least 110,000 juke-
boxes are registered by the end of
the year. The rebate will be similar in
1988 only if 115,000 jukeboxes are
registered by the end of that year .
The agreement also set up a
mechanism for future compromises
between the parties.
The AMOA (MOA at that time)
was formed in 1949 to fight the
threat of losing the exemption juke-
box operators had against paying a
royalty fee. The exemption remained
intact until Congress revamped the
entire Copyright law in 1976. The
exemption had been in effect since
1909.
10
AMOA was unable to maintain
the jukebox exemption, and Con -
gress decreed operators pay a com-
pulsory jukebox license fee which
would be paid to the performing
rights societies for the operators'
commercial use of the songwriters'
intellectual property. The Copyright
Royalty Tribunal , a governamental
body set up by Congress to adjudi-
_cate jukebox copyright fees, raised
the per-jukebox fee from the initial
$8 in 1978 to $50 in 1984.
However, that increase was not
related to the profitability of
operating jukeboxes commercially .
Erratum
In an advertisement in the
May 15 issue, Play Meter maga-
zine wrontly included a toll-free
telephone number for operators
to call for information about the
new Triv-Quiz II video trivia
game from Status Game Corp.
of Newington, Connecticut.
This was in error.
Status Game Corp. does not
have a toll-free number.
Operators who may have
called the toll-free number
erroneously should note that
there is only one Triv-Quiz II
video trivia game , and the
correct telephone number for
factory information about that
product is available only by
calling 203/ 666-1960.
Play Meter apologizes to
Status Game Corp. and to its
customers whom our error may
have confused.

For Play Meter magazine ' s
annual operators' survey in 1978
showed the average weekly gross on
a jukebox was $52. And operators
were being required to pay an $8
fee. Then in 1984, when the per
jukebox rate was increased to $50 ,
Play Meter's survey showed opera-
tors averaging a weekly gross on
their jukeboxes of $40 .
The declining profitability of
jukebox operators was reflected in a
continuing decline in the number of
jukeboxes licensed by the federal
government. In 1978, 143,396 juke -
boxes were registered with the
copyright office. However, the
number was down to 103,062 in
1984. But the copyright office and
the performing rights societies
maintain that the decline reflects a
growing number of operators not
registering their jukeboxes. So the
new agreement between the AMOA
and the performing rights societies
included the quota of registrations.
Prior to that agreement, U .S.
Representative John Breaux of
Louisiana and Senator Ed Zorinsky
of Nebraska introduced a bill to
Kasten meier' s judiciary subcommit-
tee for final resolution . Kasten meier,
who had stated he disagreed with
the Copyright Tribunal ' s decision to
raise the fee from $8 to $50, pushed
for a compromise resolution be-
tween the parties through negoti-
ations in place of the Breaux/Zorinsky
bill .
The Breaux/ Zorinsky bill called
for a one time $50 royalty fee on new
jukeboxes and a one time $25 fee on
used. AMOA and the performing
rights societies met on numerous
PLAY METER. June 1 5, 1965
J
nEWS
,
occasions with the objective of
reaching a compromise.
The May 13 signing of the agree-
ment was the culmination of these
meetings, and a disappointment to
operators. Said David Dougan of
Indiana Amusement and Music
Operators Association, "The general
attitude among operators is that
nothing was gained. In just two
years (1987) we will be worse off
than we are now."
Added Thomas Wyscaver of
Colorado Coin Industries, "The fee
just keeps going up and it's just too
high . This fee has hurt the jukebox
business."
David Goudeau of the Louisiana
Amusement and Music Operators
Association put it like this. "The
agreement wasn't what we hoped
for. Money talks, contrary to what
anyone believes, and the perform-
ing rights organizations have a lot
more at their disposal than AMOA
does. I guess we better take what we
can get."
And Kem Thom of the Associated
Buyers' Club in Chicago said, "The
AMOA did what it had to. I think we
came out ahead under the circum-
stances ."
The circumstances Tom referred
to were obvious to some operators.
The performing rights societies,
with unlimited resources, could
have held out far longer than
AMOA. And though operators were
disgruntled over the outcome of the
negotiations, all admitted that
AMOA did the best it could.
"ASCAP was prepared to fight until
AMOA went bankrupt," said Gou-
deau. "So what we ended up with
was all AMOA could have done.
Thom added, "Operators will
benefit a lot more in the long run
than if nothing was done. It was a
no-win situation, but we got every-
thing we could."
And Dougan agreed with the
others, saying, "I'm not happy about
the decision, but I'm not critical of
AMOA. It was at a stalemate. I don't
think Aty10A could have done more
against the performing rights soci-
PLAY METEP., June 15, 1985
eties. They have more resources ."
And if a favorable aspect of this
agreement can be found, it is in the
coming together of the two sides.
Said Thom, "They used to look
down on us. But now they realize we
are businessmen and the industry is
not all the gold and glitter it was
reputed to be. I think they now
understand and won't treat us like
nobodies again."
AMOA conceded that the agree-
ment may not be all it hoped for, but
justified it by saying in a newsletter
to members, " While it (the agree-
ment) does not go as far as AMOA
would have liked , the Government
Relations Committee took into
account considerable expense and
uncertainty of a prolonged legisla-
tive battle. The copyright societies
have far greater resources than
AMOA and are prepared to spend
whatever it takes to block legislation
they oppose. As a result of this
agreement ... AMOA will have devel-
oped considerable rapport in
Washington by its willingness to
negotiate."
The leaders of the performing
rights organizations, Hal David of
ASCAP, Edward Cramer of BMI, and
Robert Thompson of SESAC and
president of AMOA John Estridge
issued this joint statement at the
conclusion of the May 13 meeting,
" This agreement opens the door to
cooperation between creators and
copyright owners of music and
jukebox operators-cooperation
that has never existed before."
For the future, jukebox owners,
although receiving a modest rebate
for the next two years, will pay
higher fees after that. The compul-
sory license fee will be no less than
$60 in 1987 and probably in the $65
to $75 range. And in specifying a
registration quota, based on current
registraion figures, operators should
be prepared to pay the higher fee
that year.

AAMA elects board of directors
Members of the American Amusement Machine Association
(AAMA) 1985 board of directors elected May 17 during the asso-
ciation 's annual meeting in San Francisco are:
Back row (left-right): Norman Goldstein, Monroe Manufac-
turing and Distributing; Frank Ballouz, Nintendo of America; John
Britz, Bally Manufacturing; Bob Lloyd , Data East, U.S.A.; Paul
Moriarity, Taito America.
Front row (left-right): Joe Dillon, Williams Electronics; Ira
Bettelman , C.A. Robinson ; Joe Robbins, Kitkorp; Shane Breaks,
Atari Games.
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