Play Meter

Issue: 1984 July 01 - Vol 10 Num 12

LAY
Twice a Month Publication for the Coin Operated Enterto.i nment Industry
WBPA
Member 13usiness Publications Audit
CONTENTS/
Membe r $
Volume 10, Number 12/July 1, 1984
FEATURES
29
Operator Altematives
Richard Priesmeyer and Charles Ross, of Innovative Management Consultants, hove
written six stories which point out that the operator has alternatives other than just
placing and maintaining amusement equipment.
Alternatives for the Operator . . . .. . . . ... .. . . ..... .... .. ..... . ...... . . .
What 13usiness Are You In? . . .. .. .... .. . . .. .. . . ........ . . . ............
For the Operator: Your Role as a Service Distributor ... .... .... ...... ....
Industry Conditions: Why Service Distribution Makes Sense ..... ..... .....
Strategies for Growth .. . .... ........ ... . .... .. .. .... .. ...... . .. ......
Analyzing Alternatives: A Specific Procedure . . ... ... . .. . .. ... . . .. . .. . . ..
DEPARTMENTS
6
7
8
10
20
28
Up Front
Letters to the Editor
Snapshots
News
Equipment Poll
Tournaments
49 Our 'Cades
SO Technical Topics
S 7 New Products
62 Aids to the Trade
65 Classified Advertising
72 Commentary
Cover Credit: Morgret Vincent, Ploy Meter's graphics designer.
31
34
36
38
41
44
Publlsh•r and Editor:
P.alph C. Lally II
THE
HOnEST
Editorial Dlre Valerie Cognevich
Monoglng Editor:
Lauro P.. Braddock
ACTION
Eclitorloi Assistant:
Down Adamo
IS AT OUR
PUBLIC AUCTION
Saturday, June 23
Sale to be conducted at:
10 a.m.
Music Vend Distributors
1550 4th Ave. South
Seattle, Washington 98134
( 4 Blocks South of Kingdome)
VIDEO GAMES
AP.CADE GAMES
PINDALL MACHINES
Zaxxon • Gravitor • Popeye • 131ue Print • Turbo
Venture • Tron • 13ogmon • Centipede • Space Duel
Kickman • Frogger • Defender • Golaxia • Mazer 131azer
Va ng uard • and many many more • Too Many to List!!
Don't Miss This One! A IWal Savings Opportunity
Term: Cash or Cashier's Check
Inspection 2 hours prior to sale
Jay Sugarman Auction••rs
750 N.E. 195th Street. Suite 101 . N. Miami 13eoch. FL 00179
105/651-0101
Everyone loves
Whac-A-Mole!
Customers love to p lay
and you 'lllove the way
it pays. Call us and
let us t ell you more.
Bob's Space Racers , Inc.
427 15th Street
Daytona B each. Florida 32017
Te lephone: 904-677-0761
Manufactured in the U .S.A.
Makers of amusement games since 1970
4
Typogroph•n:
Jo Ann Anthony
Dione Cooper
Graphics O.sign.r:
Morgret Vincent
Contributing Editor:
Mike Show
Te P.andy Fromm
Fronk Seninsky
Corr.spond•nts:
Mary Claire Blakeman
Bill Brohough
Bill Kurtz
Gene Lewin
Charles C. P.ass
P.ager C. Sharpe
Adv•rtlslng Monog•r:
David Pierson
hundreds and hundreds of machines
WHAC-A-MOLE
An Dlre Korey Schwa~
~~TOKENS
/
CLOSE-Ol)TS
MIXED DESIGNS
*ALL SIZES*
SUPER SAVINGS
Phon e Coll e ct
Ciassifl~
Adv•rtislng:
Koren Gray
Circulation Mono~r:
Renee' C. Pierson
Accounting Mono~r:
Susan Biggs
Euro~n
A..p,..wntotlv•:
Esmoy Leslie
Couns.l
Rufus King
PLAY METEP., July 1. 1984. Volume 10.
No. 12. Copyright 1984 by Skybird
Publishing Company. Ploy ~r (ISSN
0162-1 J4.J)(USPS :358-:305) is pub-
lished twice monthly on the 1st and
1 5th of the month. Publishing office:
6600 Fleur de Us, New Or1eans. La.
70124: Moiling odd,.ss: P.O . Box
24170, New Orleans 70184. U.SA.:
phone: 504/488-700:3 . For subscrip-
tions : 504/8:37-7987 . Subscription
rates: U.S. and Conodo-~50: foreign:
~150. olr mall only. Advertising rates
ore available on request. No port of this
mogazin. may ~ ,..produc.d with-
out •xpr.SMd ~rrnisslon. The editors
ore not responsible for unsolicited man-
uscripts. Ploy ~r buys all rlghts.
unless otherwise specified. to accepted
manuscripts, cartoons. art woril. and
photographs. Second-class postage
paid at New Orleans. LA 70113 and
additional moiling offices. Posunou.r:
Send Fonm :3579 to PLAY METE!~.. P.O.
Box 24170, New Orleans, LA 70184.
European Office: PLAY METER Pro-
morions,"Horescombe" Watford Rood,
Northwood Middx. England . North-
wood 29244.
606-231-7100
PLAY METER. Ju ly 1 . 1984

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