Play Meter

Issue: 1982 July 01 - Vol 8 Num 13

Hoyt Harrison
Harrison Music
Hartsville, South Carolina
Jim Mason
High Country Games
Laramie, Wyoming
"We pay our bills with pool tables
and music. A hot video may have
more money coming in at any given
time, but in six months it's dead. A
pool table- once it's paid for-
goes on making money; there 's no
re-investing over and over as you
have to do with a video. Our
tables are all Valleys -65 of them .
They're built well. If someone
picks one up and drops it the legs
won't collapse. Valley tables are
easy to fix , too, and we know
Valley will be around next year
and the year after that. When a
video breaks down its a 50 per-
cent chance it will have to go into
the shop and take a week to fix .
With a pool table, we can do what
has to be done on location most
of the time. Our 8-ball leagues are
a big help. Our collections are up a
minimum of 35 percent in locations
with leagues."
"They'll beat video every time.
Now that our pool tables are on 50
cent play, they're our best profit-
makers. Out of the 300 tables we
have, 240 are Valleys. Some of
these are 15 years old and still pro-
ducing. If we were to sell them,
we'd get far more than we paid;
they don't owe us a thing. A video
may work its way down through
the locations for a couple of years,
but the big dollars are gone in 6-8
months. Then it has almost no
value. Right now, we have 30 that
we can't use. When we have to,
we can usually fix a Valley table on
the spot; videos take so much
longer A lot of lost income ... some-
thing that almost never happens
with a pool table. "
Clyde Schaeffer
Schaeffer's Music Co.
Quincy, Illinois
"Many of our pool tables gross
$ 80- $ 1 00 a week and we don't
do this well on a lot of the videos
we have out. We have about 60
Valley tables right now, no other
brands, and we 've always had
better luck with Valley. Others
don't hold up, and some the play-
ers don't like. Where the pockets
are too big, for example. When we
do have to work on a Valley it's
easy because of how well they're
built. The videos today are very
expensive, have only a short life,
seldom bring a high profit, and
they're worth little at the end . For
return on our investment, our pool
tables are just more profitable ...
constant money-makers."
For your best shot at real, long-term profits remember ... Valley
coin-operated pool tables cost you less, bring you more!
VALL~
THE VALLEY COMPANY
Subsidiary of Kidde , Inc.
KIDDE
P. 0. Box 656, Bay City, Michigan 48707
UP FRONT
There is a controversy presently raging within this
industry that has me deeply concerned. It has to do
with the interpretation of the U.S. Copyright law that
renders most enhancement kits or speed-up kits on
video games illegal. The reason for my concern is that
this controversy is between manufacturer and
operator-two vital segments of this industry that
should, ideally, never be at odds with each other.
With all the other serious problems this industry
faces, one thing we don't need is in-fighting between
manufacturer and operator.
Until this most recent development in the video
game copyright wars, there was general agreement
with the decisions reached by the various courts
involved. In fact, most of us recognized that recent
rulings in U.S. district courts have been, to a great
degree, the salvation of video games in this country .
One need only look to Japan and Europe to see what
horrors were brought about by the number of copy
games that flooded those markets. Counterfeit games
have ruined the video game business in those parts of
the world and could have easily done the same in our
country had it not been for the protection afforded
copyright holders under the law.
The vast majority of the people in this industry
agree that the manufacturers have the right to protect
their own creations from video game pirates. Copy
games are a serious detriment to this industry and, as
such, deserve to be illegal. But the questions now
arise: Where do you draw the line? Why is it illegal for
operators to install speed-up kits in games that they
own? What criteria should be used to decide whether
or not one game falls just short of being a copy of
another? Has the copyright law, in regard to video
games been stretched beyond its intended purpose?
6
These are serious questions that need answers
because they pose a real threat to the relationship that
exists between manufacturers and operators.
As a trade publication for this industry, we don 't
like to see operators pitted against manufacturers, or
battling with any other segment of the industry for
that matter. One of our main goals has been to draw
this industry into closer harmony and bridge the gaps
that exist between the various levels of the industry. A
lot of progress has been made in that direction and we
don't want to see that trend reverse itself. We have
everything to gain by working together and every-
thing to lose by working against each other.
We respect the rights of manufacturers to protect
their games from copiers and, at the same time, the
rights of operators to maximize their profits on the
investments they make in video games. Our loyalty is
to no one level of the industry, but to the industry as a
whole. And , therefore, our position will be to tell the
stories from all industry levels with responsibility . We
will continue to present both sides of the various
issues and report the story as it unfolds.
When the fallout from the enhancement kit
struggle settles, there will , most likely, be no clear cut
winner. We only hope that, in the process we don 't
destroy the things we need most-mutual respect,
open communication , and industry unity.
.@+-----
Editor and Publisher
PLAY METER,.July 1, 1982

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