Play Meter

Issue: 1982 January 01 - Vol 8 Num 2

The ITS system includes the
installation of an electronic totalizer
in each machine which transmits
collection data through a beam of
light to the ITS microprinter.
With this, collections are as simple as
SPEED UP
1, 2, 3.
COLLECTION
TIME BY 40%
Step One
"Interrogate" the machine. ITS Microprinter
ca n print two receipts.
• Reduce the collector's work. With no time wasted
counting quarters, he can cut collection time by 40%.
• Gain more than just a count. The receipts show the
machine's serial number, the date and time of the col-
lection-as well as the amount of money in the cash-
box.
•Enlarge the possible ways of doing business. For
example, by keeping the cash and mailing a check,
you have additional short-term capital for 2-3 weeks;
or, by giving the keys to trusted locations, your
co llector can interrogate the machine and have the
location give him a check on the spot.
Step Two
Empty th e cashbox and put one receipt in
the bag.
•Gain the confidence of location owners, especially
those large c hains that demand total accountability.
Prospective new accounts will be impressed with your
professional sales presentation.
Step Three
Also ava ilable: Th e TT -7 with 14-c haracter
Alpha-nume ri c reprog rammabl e ide ntifi ca tion cod e.
Call or write us for details.
You owe it to your business to find out more.
INTERNATIONAL
TOTALIZING
SYSTEMS, INC.
1244 Chesnut Street
Newton Upper Falls, Mass. 02164
(617) 332-4400
Hand the second receipt to the location
owner. Your collector takes all th e cash.
Please send me more information on your ITS
cash accountability system.
Name - - - -- - -- -- -- - - - -
Company _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
City _ _ __ ___ State _ _ Zip _ __ _
I operate
D under 250 machines
D 250-500 machines
D 500-1,000 machines
D over 1,000 machines
Letters to
the editor. • •
In that vein, I have submitted
another qui z, which I hope your
readers enjoy. It's a the me quiz, and
covers coin-op games that have
appeared on TV or movies.
W illia m Bro h a ugh
C inc innati, Ohio
I Ed. note: Y o u caught us napping, Bill!
Readers will find Brohaugh's "Media
Quiz" inside an upcoming issue. ]
Results marginal
operator. The idea is great but the
results have been marginal on our
route.
On all video accounts where new
machines are requested I include a
guarantee.
I have been disappointed to find
someone came alo ng behind me and
offered a 50/ 50 s plit. I guess it will be
slow, like going to 50¢ on pool. (We
were one of the first).
Everyone should wake up to the
cost in this business and realize you
are a fool to give it a ll away.
Tony Pola nsky
Ever ead y Ve nding In c.
Dallas
I read wit h interest all letters and
articles about a better split for the
Dynamo Announces
Are there r easons?
I write to you as a concerned
employee of the coin-operated
business. I pose a question that I ask
you address to the manufacturers of
today's coin-o pe rated video games
and to the leadership of the AMOA. I
also ask that a poll be taken of the
industry to see if there is a number of
those who share my feelings.
My question is this: "Why doesn't
this industry have a nationa l adver-
tising campaign, directed at the
family, as the bowling industry does?"
These ads should expound on the
pure enjoyment of playing video
games!
Are there good reasons why we
don't ha ve television advertising? If
so, possibly we could hear them in
Play Meter.
It seems that our industry is
already in television advertising
thanks to Atari. How long before
Chuck E. C heese Pizza T ime
Theatre s are doing it also? So, why
not the manufacturers, with a little
push from AMOA?
Ton y P rocopio
Bally North east Distributing
Syracuse, New York
In a trivial vein
I enjoyed the coin-op trivia quiz in the
annual Buyer's Guide [Play Meter,
Oc tober 15]. However, I take slight
issue with one of the questions: #2
asks which is the only pingame
depic ted on another pingame's
backglass. Wizard is technically
right, but in addition to Capt.
Fantastic , Wiz ard appears on Sliver-
ball Mania.
PLAY METER, Ja nu ary 1, 1982
BiGD
0
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Built with STEEL and All PLYWOOD CONSTRUCTION.
Engineered for the Smart Operator.
For further 1nfo p hone (800) 527 6054 . (21 4 ) 6111 11286. Telex 732 432
1805 Sout h G re ot Southw est Park way , Grand l' ra1ue. Texas 7505t
Audio Visual Amusements
Offering the finest new
and used equipment
REPRESENTING LEADING FAC TORIES
• SALES, PARTS, SERVICE •
ARCADE PLANNING SPECIALISTS
Over 50 beautifully reconditioned
solid state pinballs available
YOU'VE TRIED THE REST,
NOW TRY THE BEST
WE'RE EAGER TO SERVE
1809 Olive Stree t
St. Louis, Missouri 63103
(314) 421-5100
For furth e r information, call Pete Entringer (collect)
7

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