Play Meter

Issue: 1981 March 01 - Vol 7 Num 4

Applause greets 1st
Pyrek saw silk screen
technical development
Walter L. Pyrek, vice president and
general manager of Advertising
Posters, Inc ., Chicago, retired on
December 31, 1980, after 45 years'
service with the company , a
specialty silk screen design and
printing firm. Pyrek joined the com-
pany in February of 1935 as a helper ,
sanding boards.
He attained steady advancement
as he ran coating machines, worked
as a printer, hand sprayer, and paint
man in charge of color matching. His
first management-level position in
the company was foreman in the
sample department.
In 1944, after having worked in
every production capacity in the
firm, Pyrek was made general
manager and also given respon-
sibility for sales. He was a ppointed
vice president in 1961.
During his years with Ad Posters,
Pyrek has seen the silk screen
printing process develop from hand
work to automation. Among the
more exciting developments during
his career were the introd uction of
ultraviolet ink in 1975 and the
running of the first four-color silk
screen process on glass in 1977. At
first, the four-color work was done in
ethyl cellulose colors; now it is done
in ultraviolet, which offers truer,
brighter color reproduction. Early
artwork was reproduced from hand-
cut stencils, Pyrek remembered;
now most is done photographically.
The native Chicagoan has been
married for 45 years, has one son,
and presently resides in Elmwood
Park. Proud of his Polish heritage, he
says he's glad his father "didn't miss
the boat!"
His retirement plans included
travel with his wife and pursuit of his
hobbies of bowling, gardening, and
golf.
The final round of the first Pacific
Northwest Regional Pinball Champ-
ionships recently climaxed six weeks
of intensive pin competition. The
stage was the Red Lion Motor Inn,
Spokane, Washington where on
November 30, more than 200
contestants, spectators, operators,
and distributors gathered in the
plush setting of the Ponderosa
Ballroom.
The all -clay event was the
culmination of six weeks during
which fifty locations over eastern
Washington, western Idaho, and
parts of Montana and Oregon
hosted more than 250 players who
paid a nominal $2 entry fee to try at
being a "shooting star."
At the location level, first and
second place contestants, besides
winning trophies and official
championships T -shirts, became
eligible to compete in the finals at the
Red Lion Inn. At the finals, all
contestants started on equal ground
and played-off in eight hours of silver
ball action o determine who would
take the honors and the cash. First
prize was $1,000 . Second and third
place winners took $500 and $100
respectively. In addition, many
prizes and trophies, donated by
operators and distributors, were
awarded in special events and
consolation contests.
The entire event was the brain
child of the sponsors, members of
the Coin Machine Industries of
Washington in the Spokane-Couer
d 'Alene area, who termed the
contest "a total success from several
standpoints."
Tournament director and promo-
ter Steve Livingston of Bumpers
Amusements/Spokane had this to
say: "The overall success of this
year's championships stemmed from
an unprecedented level of co-
operation between distributors ,
operators, and their individual
locations. Music-Vend Distributing
Co. and Northwest Sales were both
instrumental and essential in making
the contest run smoothly," providing
many of the machines and special
attractions to appeal to contestants
and the public, he said.
He reported that Jerry Estes,
representing Northwest Sales, with-
held sales in the Spokane area of
Bally's Xenon for more than a month
so that all finalists would be
competing on a machine that no one
had the advantage of practicing on
prior to the tournament itself. "This
was extremely beneficial in insuring
that the results would be equitable.
Circle International, Los Angeles, recently held its new produc t showing for coin
people. Mixing , mingling, refreshing oneself- and playing the new equipment ....
Pacific NW pinball playoff: 'success'
All contestants were impressed not
only with the fairness of this
approach but also with the many
unique features of the pingame that
made it one of the major attractions
of the tournament," said Livingston.
Surprises
Operators and contestants were
in for more surprises throughout the
tournament . Through the efforts of
Lamar Forque of Music-Vend, the
pinball championships also became
the showcase for Williams' latest
flipper, Black Knight . Forque made
special arrangements to have one of
the games, not at that time available
on the West Coast, flown in from the
Chicago factory . It stirred long lines
and constant play, said Livingston.
The universal appeal of pinball was
reflected in Spokane's major
television station, KHQ-6, covering
the action live and following up with
lengthy spots on the November 30
news programs. Also, KREM -TV
interviewed the grand prize winner,
Harold Stoltz, for a feature spot on a
local telecast.
Stoltz and the second -place
finalist George Pimms (who
happened to be friends) had qualified
at Bumpers arcade. Going into the
final round at Red Lion, Pimms, 17,
was the top-seeded player while
Stoltz, 19, ranked ninth. But with his
performance on Xenon, Stoltz took
an unsurmountable lead in the con-
test. Pimms calmly played to within
70,000 points of the leader before
losing his final ball. The three-game
total was Stoltz, 1,832 ,000 and
Pimms, 1,762 ,000 .
Operator rewards
Co-sponsors Don Foedisch of
General Amusements and Keith
Hollenbeck of Keith's Music, two of
the larger operators in the Spokane
area , both said the were pleased with
the financial rewards of the
tournament. Foedisch commented,
" Even though the number of con-
testants entered at the local level was
not as great as anticipated,
competition ran at a high level and
generated great interest in pinball
play itself, which was our initial
purpose . This resulted in a definite
inc rease in profits at the location
level."
John Magruder (All-American
Amusements/Couer d'Alene) and
Richard Posten (Arrow Amusements
/ Spokane), who operate extensive
routes in the outlying areas of
Spokane and Couer d'Alene, not
only realized greater profits but also
saw additional benefits. According to
Posten, "it was great. Besides giving
pinball revenues a much-needed
boost, it gave many marginal
accounts a good reason to stick with
an operator who's a member of the
association ." Magruder was likewise
impressed impressed with the
internal economics of the tourna·
ment, saying: "Because the total cost
of the tournament (approximately
$5,000) was shared among all area
association operators, the burden
was much easier to overcome ."
"I think it's a credit to those
sponsoring operators and distribu·
tors that the entire budget was suc-
cessfully completed on a break-even
basis," Magruder added. "Without
the friendship and cooperation
which we've shared and enjoyed, a
tournament of this size and scope
would have been nearly impossible."
The consensus from the 1980
Pacific Northwestr championships
was that pinball play can still be fun,
exiting, and profitable.
The Spokane area association
invited inquiries and correspondence
from interested operators, who can
address: Steve Livingston, Bumpers
Amusements, E. 2902 Diamond,
Spokane, Washington 99207 . •
Game-A-Tron buys
game cabinets maker
Franar Industries
The new crop drews looks and comments from the operators on hand. Williams '
Black Knight and Gremlin/ Sega 's Space Tactics were among the games on view.
NEW BRITAIN, CT . - Game-A-
Tron Corp. has acquired Franar
Industries, a privately-held commer-
cial cabinet manufacturer, for an un-
disclosed amount of cash and stock.
Franar, a Hartford, Connecticut
firm, was a primary supplier of
cabinets for Game-A-Tron's amuse-
ment games. Its current facilities
cover approximately 10,000 square
feet with room for expansion .
Lawrence J. Dunn , Game -A-
Tron's president, said: "This action
is in keeping with Game-A-Tron's
program of vertical integration
through internal development and
acquisition ."
The manufacturer designs,
produces, and distributes coin-
operated electronic video games
and, pending appropriate licensing,
projects the manufacture and sale of
electronic video slot machines.•

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