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Volume 4, No.5
March 3, 1978
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Staff
tAY III
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The Industry's Better Half ........... 18
Correspondent Gene Beley interviews some women in
the industry and gets their views of the coin machine
business.
Publisher and Editor:
Ralph C. Lally II
Happy Days Are H ere Again . .. .. .. . . 22
David Pierson
Laura Kaufman visits one of the unsung women in music
programming, Shirley Dennison, who has compiled quite
a catalog of oldies but goodies.
Managing Editor:
International Editor:
David Snook
Editor, Coin Slot
Technical Editor:
Game Doctors
Witch Hunts, Head Hunts -
Here ComestheTimes! ...... ....... 25
Roger C. Sharpe
Gene Beley
Dick W elu
Managing Editor David Pierson raises some serious
questions about the integrity of a Chicago newspaper
which recently damned the coin industry as being
lawless.
Katey Schwark
Gu ilt By Association . . . . . .. . .. . .... . . 28
Norm Rockw ell
Correspondent Roger C. Sharpe warns operators not to
defend pinball on the grounds that " worse things" are
permitted.
Robin Minnear
Corresponden ts:
Art Direction :
Staff Cartoonist:
Typography:
Skybird Typography
Circulation Manager:
Debbie Barnes
Advertising Representative:
Ralph C. Lally II
European Representative :
Esmay Leslie
PLA Y M ETER , March 3, 1978 .
Volume 4, No. 5. Copyright 1978 by
Skybird Publishing Company . PLAY
METER is published semi-monthly on
the first and third Fridays of the
month . Publishing offices : 112 North
Roadway, New Orleans, La. 70124,
P.O. Box 24170, New Orleans, La .
70184. Tel : 5041282-0261 . Subscrip-
tion rates : U.S . and Canada - $25;
Europe and Japan - $45; elsewhere -
$50 . One order subscription : 2-9, $20
each; 10-24, $17 each; 25 or more ,
$15 each . Advertising rates available
on request . No part of this magazine
may be reproduced without expres-
sed permission . The editors are not
responsible for unsolicited manu-
scripts . Second-class postage paid at
New Orleans 70113 . Postmaster:
Send Form 3579 to PLAY M ETER ,
P.O. Box 24170 , New Orleans, La .
70184 .
European office : PLAY METER Pro-
motions, 15 Great North Road,
Brookmans Park , A L 9 6 LV,
Hertfordsh ire, England .
Editor Ralph Lally visits the A .T.E. Show in England and
comes back w ith some observations about the British
way of doing things.
He's the PinbaII Wizard . . ... . . . ... . . . 41
America has her first official pinball w izard , thanks to
Bally Manufacturing, and PLAY METER was on hand for
the story.
Fr om t he Editor. .... ...... .. . ........ . 6
Ma ilbox .. ... ... .. . .. . ..... . . . .. .. . ... 8
Coinma n of the Month ... ... .... .. ... 10
Ope rati ng . .... ... ...... . .. ...... . ... 15
M usic Program m ing .... . . . .. .. . ..... 34
Distribut ing ..... .. ..... . .... . . .. ... . 45
Manufacturing .... .. .. . .. ... . . ..... . 48
Cr iti c's Corner ..... .. .. . ....... . .. .. 52
TechnicalTopics . .. . ...... .... . .. ... 56
~C1!! .~
~EMENT
v®i@G)
OPERATORS
Lally at the Ally Pally . . .. ........... . 38
//;
ASSOCI~/"
PLAY METER , March, 1978
New Products ..... ... .. .. . . . . . .... . 62
Class ified ..... .. ... . . .. . ... . . ....... 67
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